Even in the best-resourced science communication institutions, poor quality evaluation methods are routinely employed. This leads to questionable data, specious conclusions and stunted growth in the quality and effectiveness of science communication practice. Good impact evaluation requires upstream planning, clear objectives from practitioners, relevant research skills and a commitment to improving practice based on evaluation evidence.
Access to high quality evaluation results is essential for science communicators to identify negative patterns of audience response and improve outcomes. However, there are many good reasons why robust evaluation linked is not routinely conducted and linked to science communication practice. This essay begins by identifying some of the common challenges that explain this gap between evaluation evidence and practice. Automating evaluation processes through new technologies is then explicated as one solution to these challenges, capable of yielding accurate real-time results that can directly
King et al. [2015] argue that ‘emphasis on impact is obfuscating the valuable role of evaluation’ in informal science learning and public engagement (p. 1). The article touches on a number of important issues pertaining to the role of evaluation, informal learning, science communication and public engagement practice. In this critical response essay, I highlight the article’s tendency to construct a straw man version of ‘impact evaluation’ that is impossible to achieve, while exaggerating the value of simple forms of feedback-based evaluation exemplified in the article. I also identify a
AAAS describes public engagement with science as intentional, meaningful interactions that provide opportunities for mutual learning between scientists and members of the public. Through the Alan I. Leshner Leadership Institute for Public Engagement with Science, AAAS empowers scientists and engineers to practice high-impact public engagement by fostering leaders who advocate for critical dialogue between scientists and the public and lead change to enable their communities, institutions, and others to support public engagement. This bibliography, with additional work on understanding
Recent years have brought a shift in the rhetoric of science communication from initial deficit models to practices involving dialogue and, finally, engagement. But to what extent has this rhetorical shift changed practice in the U.K.? Jensen and Holliman analysed practitioners’ views of their science communication practices. Findings indicate that science communication practice is still primarily deficit-based, with some incidence of dialogue-oriented thinking.
How do people make sense of conflicting beliefs? Although Gottlieb & Wineburg’s paper is about highly educated professionals reading history, informal science educators will recognize similar issues when working with people who hold beliefs incompatible with scientific ways of understanding the world. “Epistemic switching” was a way of considering criteria for truth, reliability, and validity according to one belief system or another. Rather than simply believing or excluding ideas as people who held to only one value system, the people with multiple, competing affiliations actually more
How can technology be used to support inquiry in the classroom? In this study, Rehmat and Bailey probe the effects of a science methods course for preservice elementary teachers that explicitly includes technology integration. The preservice teachers in this course broadened their definition of classroom technology, increased their technology use, and gained a more positive outlook on technology integration.
This commentary forms the conclusion of a special Virtual Issue of Science Education focusing on the intersection of informal STEM education and the learning sciences.
The Amistad Research Center will hire a project archivist to process 15 archival collections highlighting the accomplishments of African Americans in STEM (science, technology, engineering, and mathematics) professions. An inventory of the collections will be created and selected materials emphasizing multigenerational African American achievement in STEM professions will be digitized to improve public access. Highlights of the collection will be shared through social media and Amistad’s blog. The project supports the Amistad Research Center’s role as a repository of collections documenting African Americans in STEM professions while providing an emerging archivist valuable experience in the evaluation, organization, preservation, and description of complex archival collections.
Massachusetts Audubon Society will create a manual intended to be used by other organizations to create educational, reflective, self-guided nature trail experiences designed for individuals who require accessibility accommodations. To promote the new manual, the Society's statewide education projects manager will create guidelines, produce a media presentation, plan and deliver live presentations, and publish articles in relevant professional publications. In addition, the manual will be made available at no charge in print and online formats, so that organizations will have access to guidelines and the most appropriate strategies for creating inclusive interpretive nature trails that provide an independent, outdoor experience for all users.
The animated series PEEP and the Big Wide World (PEEP), developed by WGBH Boston, is designed to teach science and math to children aged three to five years old. WGBH recently completed a total redesign of the PEEP website that was intended make the site more accessible to Spanish-speakers, more supportive of extended informal science and math exploration, and more functional for users of tablets and mobile devices. This work included:
• The transformation of PEEP into a fully dual language website via the translation of all games and website text into Spanish and the debut of a new Spanish