Assessing the Impact of a Visit to a Zoo or Aquarium: A Multi-institutional Research Project will create a functional taxonomy of zoo/aquarium visitors' entering knowledge, attitudes and behaviors. This taxonomy, in conjunction with data about the specific experiences visitors have during their visit, will enable investigators to understand and predict the contribution of zoos and aquariums to the public understanding of animals and their conservation. The results will clarify the role of zoos and aquariums as centers of informal learning and point to ways to strengthen their educational impact. The AZA convened a national advisory committee that commissioned and completed a thorough review, confirming a critical need to conduct more research, particularly research that attempts to ask broad questions, collect data systematically, and includes sufficient number and types of institutions to permit community-wide generalizations. Twelve AZA institutions of various sizes, geographic regions and types will participate in the study. The net result of the study will be a descriptive model of zoo and aquarium visitor learning experiences and development of a set of diagnostic tools to help zoo and aquaria staff understand and enhance the nature and extent of their public impact.
In this article, Sonal Bhatt, Assistant Director of Interpretation at the Wildlife Conservation Society (headquartered at the Bronx Zoo), describes the Zoo's Eco-restroom project, a multi-part experience that embodies their mission of conservation. Bhatt highlights the key features of Eco-restroom area, evaluation results, and lessons learned.
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Sonal BhattNational Association for Museum Exhibition
The San Francisco Zoo's new Lemur Forest Exhibit is successful on almost every measure of visitor experience, education and inspiration. A summative evaluation, consisting of pre- and post-visit testing, and a tracking and timing study confirms that cued visitors gain knowledge about lemur types, lemur behavior, lemurs' endangerment status, and lemurs' land of origin. Visitors also demonstrate enhanced appreciation for lemurs and emotional connection to them post-visit. While many pre-visit respondents are inclined to value protecting lemurs and their environment, post-visit responses that
The purpose of this summative evaluation was to document visitors' use and impressions of Vanishing Wildlife immediately upon viewing the exhibit and, again, several months after their visit. In addition, staff members wanted to determine if the exhibit motivates visitors to perform specific conservation actions once they leave the aquarium. By collecting data three different ways (through timing and tracking observations, on-site exit questionnaires, and telephone questionnaires), and then comparing the results with data from Monterey Bay Aquarium (MBA) exit surveys, the evaluators were able
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Randi Korn & Associates, Inc.Monterey Bay Aquarium
The John G. Shedd Aquarium opened an exhibition entitled Wild Reef: Sharks at Shedd in April 2003. Wild Reef immerses visitors in an Indo-Pacific ecosystem where they experience firsthand the connections among animals, habitats and people. This 2,800 square-foot exhibition spans nine rooms and contains one of the largest and most diverse collections of sharks in North America, along with the Midwest's largest public display of live corals. The primary message of Wild Reef is: Philippine coral reefs support an amazing abundance of life and anchor a delicate network of dependencies between
A three-pronged summative evaluation of the San Francisco Zoo's new African Savanna exhibit shows it to be very well received by visitors and successful at meeting key affective and cognitive goals. Visitors to this exhibit, especially those who attend a giraffe feeding, enthusiastically demonstrate admiration and wonder towards wildlife, emotional connections to the animals, and excitement at close and unusual viewing opportunities. Visitors care deeply about the quality of life for these animals and readily state that they feel the animals have a good home in this exhibit. Respondents are
This white paper is the product of the CAISE Formal-Informal Partnerships Inquiry Group, which began work during a July 2008 ISE Summit organized by CAISE. Their examination of what the authors call "the hybrid nature of formal-informal collaborations" draws on relevant theoretical perspectives and a series of case studies to highlight ways in which the affordances of formal and informal settings can be combined and leveraged to create rich, compelling, authentic, and engaging science that can be systematically developed over time and settings.
This white paper is the product of the CAISE Public Engagement with Science Inquiry Group. It describes how public engagement with science (PES) in the context of informal science education can provide opportunities for public awareness of and participation in science and technology. The term engagement is characterized by mutual learning by publics and scientists rather than a one-way transmission of knowledge from experts to publics.
This white paper is the product of the CAISE Public Participation in Scientific Research Inquiry Group. It describes how public participation in scientific research (PPSR) through informal science education can provide opportunities to increase public science literacy.
The University of Cincinnati Arlitt Child and Family Research and Education will conduct a two-year research investigation to document and understand young children's scientific dialog, interactions, behaviors, and thinking within expressly designed natural play environments called playscapes. Two existing environmental science-focused playscapes will serve as the informal context for the study. Pre-school children and their teachers at early childhood centers, Head Start programs and informal learning institutions such as zoos, nature centers, and museums will participate in the study. The Cincinnati Nature Center and the Cincinnati Playscape Initiative will partner with the University of Cincinnati for this research endeavor. The results of the study are expected to not only address a significant gap in the literature base related to self-directed play and young children\'s scientific thinking within playscapes environments, but the study also has the potential to inform the field more broadly about scientific learning and teaching across informal and formal contexts at the early childhood levels. Nine research questions will frame the study and seek to investigate: (a) children\'s behaviors in intentionally designed playscapes, (b) children\'s scientific thinking in intentionally designed playscapes, and the relationship between access to the playscape environment and children's attitudes about science and their own scientist identities. The study sample includes over 200 children (ages 3-5) will be recruited from local university, child care centers and head start programs. Each child will participate in research activities at one of two test sites, with sixty children participating in research activities at both test sites. As part of the study, the children will visit the test sites at least three different times and will be asked to explore the playscape environments on their own, with other children, and with their teachers. Lavalier microphones will capture the students' self-talk and dialogs with others, as they explore the specially designed playscape environments. Other data collection methods include: behavior mapping, direct observation, dialog analysis, surveys, focus groups, and curriculum-based assessments. A team of researchers, including university faculty and graduate assistants, will employ inductive, deductive, and abductive analytical methods and reasoning to analyze and synthesize the data. Concurrently, an external evaluator at the Evaluation Services Center will employ a mixed-methods approach for the formative, remedial, and summative project evaluations. An ultimate goal of the project is to use the research findings to provide a scientific base for the development of an early childhood approach that promotes scientific thinking and learning within self-directed, informal contexts.
The National Zoological Park, a component of the Smithsonian Institution, proposes transforming three traditional zoo exhibit buildings into centers for informal science learning. Based on current knowledge about learning, the proposed project will feature interactive elements as well as the greater use of human interpreters to help visitors examine animals, handle objects and play games. The project is to be a collaborative effort by the National Zoological Park, the Dallas Zoo and Zoo Atlanta, with the National Zoo developing the materials and making and shipping copies to Dallas and Atlanta as centers for tryout and evaluation, with the results of the studies going to other zoos in way of encouraging them of the importance of interactive science education.
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Judith WhiteJames MurphyDale MarcelliniJeffrey Swanagan
The Family Science Learning Project is comprised of a research study and subsequent program development designed to fundamentally improve family science learning in museums. The endeavor will be carried out in the Philadelphia area by PISEC, a partnership of The Academy of Natural Sciences, The Franklin Institute, the Thomas H. Kean New Jersey State Aquarium at Camden and the Philadelphia Zoo, joined for this project by the University of the Arts. To achieve the goal of fostering science literacy by encouraging families to engage in successful learning strategies while visiting science museums, PISEC has identified the following objectives for the project: - To increase understanding of the processes and potential of science museum-based family learning. - To apply this understanding to the development and implementation of effective program and exhibit enhancements in four science museums. - To involve existing staff so that evaluation and research become an ongoing component of program and exhibit development in the participating museums. - To utilize a multi-institution team approach designed to maximize impact, be cost-effective and be replicable in other regions across the country. The project has three phases. First, a research study using ethnographic data collection and focus groups will be conducted at the participating museums. This study will lead to the formulation of a set of criteria for successful family science learning and hypotheses about what is needed to facilitate this behavior. Second, utilizing these findings, the four institutions will develop four distinct programs and/or exhibit enhancements designed to foster positive family learning experiences. Formative evaluation and inter-museum collaborative will be integral parts of this process. Finally, the summative findings of the individual efforts will be compared to look for constants in successful programming across the sites. Results will be assembled in a handbook which will be widely disseminated to the field. In carrying out this study, the project will fill in the body of existing museum-based family learning research. The knowledge gained will give science museum professionals a new set of tools which can be used to increase the frequency of positive learning experiences in their facilities, and to broaden the diversity of visiting families as well. Because the subject matter under investigation represents a wide range of scientific disciplines, the results of the projects should prove applicable to many different types of informal science learning environments, including science centers, natural history museums, zoos, aquariums and botanic gardens. The collaborative nature of the project will serve as a model for similar partnerships among cultural institutions and universities in other large metropolitan areas.