This article is a report of the impact assessment of two outreach programs to primary schools run by the Botswana National Museum. The oldest of the programs, Zebra-on-Wheels was officially launched in 1980 and has involved all the primary schools in the country at least twice. The study aimed to establish the impact of the two programs and make recommendations for possible improvements. Thirty-eight schools throughout Botswana participated in the study. Teachers in these schools were interviewed and classroom observation sessions were carried out. Teachers’ observations about the two programs
In this paper, James Jensen of Ottawa's National Museum of Science and Technology (NMSTC) discusses a case study that provides guidance on how to integrate "effective market research" into museum management and decision making. Jensen discusses how NMSTC has successfully adapted to a market driven model of operation.
This is a brief summary of the historical periods described in Jon Coe's 1986 article entitled "Towards a Coevolution of Zoos, Aquariums, and Natural History Museums." Coe traces the history of exhibit design in these three types of informal settings.
In this article, Jennifer B.J. Cave discusses methods and findings from an audience research project completed for use both the strategic planning process and the design concept of a new Children's Museum, part of the Canadian Museum of Civilization complex in Ontario.
In this article, Linda Snow Dockser, evaluator at the Please Touch Museum for Children, discusses research methods and findings from an evaluation of its "Play: Past, Present, and Future" exhibit. Researchers evaluated how the exhibit theme was interpreted and personalized by the audience and the extent to which the exhibit encouraged adult/child interaction.
This article summates findings from research at the Museum National d'Histoire Naturelle that evaluated and compared visitor behavior in the gardens, main galleries and two temporary exhibits.
This is an abstract of Barbara J. Soren's 1990 Ph.D. Dissertation at Toronto University. Soren used an interpretive approach to understand the educational function of museums in curriculum-making terms. Soren conducted research at three informal sites in Ontario and found that planning for public education has features typical of a formal. curriculum-making process.
In this brief article, Ruth Freeman summarizes a report of ongoing evaluation efforts of the effectiveness of the Discovery Gallery at the Royal Ontario Museum.
In this article, Jacksonville State University researchers define and analyze the "immersion" visitor experience. The researchers present preliminary findings from a study that attempted to explore some of the dimensions of this visitor experience of immersion. Subjects in this study were 241 visitors to the Anniston Museum of Natural History in Anniston, Alabama.
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TEAM MEMBERS:
Stephen BitgoodElizabeth EllingsenDonald Patterson
In this article, University of Wisconsin-Milwaukee researchers Dawn D' Amico and Wendy Pokorny discuss findings from their study that investigated the impact of a museum visit on preconceived notions of scientific explanation. D' Amico and Pokorny found that visitors' preconceptions were unlikely to change as a result of viewing exhibits.
In this article, Mark St. John of Inverness Research Associates offers new metaphors for thinking about assessment in informal settings. These metaphors relate to architecture, criticism, investigative journalism, anthropology/geography, product evaluation, narrative (storytelling), committee hearings, marketing, and cognitive science.
In this article, Harris Shettel presents a rebuttal to Mark St. John's paper, "New Metaphors for Carrying Out Evaluations in the Science Museum Setting." Shettel does not see value in substituting metaphors as suggested by St. John and does not believe the field of evaluation and visitor research is fundamentally flawed.
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TEAM MEMBERS:
Visitor Studies AssociationHarris Shettel