In this article, Jacksonville State University researchers Steve Bitgood and Don Patterson describe principles of visitor behavior related to three aspects of exhibit design: (1) the characteristics of the exhibit object or animal, (2) the characteristics of exhibit architecture, and (3) the characteristics of the visitors.
This is a brief summary of a 1982 report by Jacksonville State University researchers entitled "Research and Design at the Reid Park Zoo." This report outlines design research by describing an evaluation of the Reid Park Zoo in Tucson. The authors suggest three ways that careful design research benefits a facility and identify principles for better zoo design.
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TEAM MEMBERS:
Visitor Studies AssociationJ MartinJ O'Reilly
This is a brief summary of a 1982 article in "Curator" entitled "Video vs Wall-Panel Display: An Experiment in Museum Learning," which discusses key findings from a survey of visitors who viewed a special painting exhibition at the Brooklyn Museum. Information about an artist and his work was alternately provided for visitors by color wall panels, a video display, a combination of the two, or the information was not provided at all.
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TEAM MEMBERS:
Visitor Studies AssociationJ. LandayR Bridge
This is a brief summary of Randall Washburne and J. Alan Wagar's 1972 article, "Evaluating Visitor Behavior to Exhibit Content." Washburne and Wagar studied visitor preference for types of exhibit presentations in visitor centers. Key findings include visitors' preferences related to three categories: stimulus, subjects, and strategies for communication.
This is a brief summary of a 1986 article by researchers at Florida State University, who studied if hands-on exhibits attract more visitors and hold visitors' attention longer, and whether a specific age group or sex is more attracted to these type of exhibits.
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TEAM MEMBERS:
Visitor Studies AssociationJ.J. KoranM.L. KoranS.J. Longino
This is a brief summary of a 1983 article by Hayward and Larkin featured in the "Museum Studies Journal." The article discussed a study conducted by the researchers, to compare pretest vs. post-test visitor perceptions of a renovated historical house in Old Sturbridge Village, an outdoor history museum in Massachusetts.
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TEAM MEMBERS:
Visitor Studies AssociationD.G. HaywardJ.W. Larkin
In this article, Jacksonville State University's Stephen Bitgood and Donald Thompson discuss findings from two studies, one that evaluated how people perceive museums, parks, and zoos in terms of 27 bipolar characteristics and one that studied how a visit to a science museum effects the perceptions of respondents. In both studies, the researchers used the semantic differential survey technique.
In this article, Harry Searles, Director of Educational Services at the Ohio Historical Society, discusses the development of four computer programs used as orientation and exit exhibits. These programs aimed to improve and measure visitor interaction and understanding. Findings from this research are briefly summarized.
This article summarizes methodology and key findings from research to determine the effectiveness of several aspects of the Old Woman Creek National Estuarine Research Reserve on Lake Erie visitor center for providing public information about the value of estuaries. Researchers investigated how knowledge and attitudes of adults change with each visit, the factors that contribute to differing visitor experiences, how types of exhibits, readability, and placement relate to knowledge changes, and if a computer can serve as a testing device in a visitor center.
In this article, Stephen L. Gerritson of Economic Research Associates discusses a study conducted by the Iron Range Interpretive Center to learn more about its visitors. This museum of mining history and ethnic heritage in Chisholm, Minnesota conducted intercept surveys in the summer of 1986 to better understand visitor demographics, visitor expectations, and the visitor experience.
In this article, Ohio State University researchers discuss the Importance-Performance analysis tool and its application in non-profit leisure settings such as a park.
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TEAM MEMBERS:
Gary W. MullinsBetsy L. Schultz Spetich
The St. Louis Science Center is a major metropolitan science museum serving a population of 2.3 million people. One year ago they moved into a new facility at a new location and attendance at the museum has tripled, reaching 600,00 visitors this past year. The center will develop a "Science Playground" in order to teach basic science principles and process through a series of 45 outdoor participatory exhibitions around the major areas of motion, energy, light, sound and the natural environment. The physics of motion will be explored through exhibits such as a friction slide, lunar gravity swing, double-axis human pendulum, etc. Energy exhibits will provide experiences with watermills and water power, fulcrum leverage and solar energy. Light exploration includes a solar column, prisms and rainbows, soundwheel and whisper discs. A weather station will have a rain gauge, anemometer, a variety of barometers, etc. This contemporary playground concept was developed as a response to limitations of indoor facilities and to extend use of outdoor space in a creative manner. The exhibit will be a model for extending science learning opportunities for schools, parks, other science museums and similar institutions. The center surveyed 31 science centers, 82 parks and 85 school districts to gauge interest in use of science playground exhibits, and found a clear interest in this type of project by all sectors surveyed. Exhibit designs will be published and furnished at cost to any facility wishing to replicate all or any part of the exhibition.