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Peer-reviewed article

How do People Perceive Museums, Parks, and Zoos?

January 1, 1987 | Exhibitions
In this article, Jacksonville State University's Stephen Bitgood and Donald Thompson discuss findings from two studies, one that evaluated how people perceive museums, parks, and zoos in terms of 27 bipolar characteristics and one that studied how a visit to a science museum effects the perceptions of respondents. In both studies, the researchers used the semantic differential survey technique.

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    Author
    Jacksonville State University
  • Donald Thompson
    Author
    Jacksonville State University
  • Citation

    ISSN : 0892-4996
    Publication Name: Visitor Behavior
    Volume: 2
    Number: 3
    Page Number: 9
    Resource Type: Research Products
    Discipline: Education and learning science
    Audience: Undergraduate/Graduate Students | General Public | Museum/ISE Professionals | Evaluators
    Environment Type: Exhibitions

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