Science communication is an increasingly important field of activity, research and policy. It should not be assumed however, that science communication practices provide equitable and empowering opportunities for everyone. Social exclusion, inclusion and equity are key challenges for practitioners, researchers, policy makers and funders involved with science communication. In this commentary I reflect on the limitations of the ‘barriers approach to understanding social inclusion and exclusion from science communication and argue instead that a more complex perspective is needed. I conclude
Social inclusion is an emerging preoccupation in the science communication field. The political value of science communication (e.g. in terms of empowerment) and the necessity to address all audiences has always been considered, but in recent times the participation agenda has enriched the rationale and methodologies of the communication of science: social inclusion is not only an issue of access to knowledge, but also of governance and co-production.
The great increase in visitor studies on science museums and centres (SMC) has been marked also by a shift in approach to these studies, paying more attention to the social context of the visits and the nature of the experience. Evaluations have influenced directly SMC exhibition practices but more attention needs to be paid in research about the personal experiences of visits, how these are interpreted and how they contribute to scientific literacy.
An evaluation toolkit developed as part of the EU-funded PLACES project was applied in 26 case studies across Europe. Results show, among other things, the contribution of science communication initiatives to public curiosity, professional networking and perception of cities where these initiatives are stronger.
While some public works are monumental civil engineering structures like the Eiffel Tower or the Sydney Harbour Bridge, most are commonplace, even invisible, and they are taken for granted. The reason for existence of public works is to provide basic services, but both large and small infrastructure facilities also present opportunities to engage the public in understanding fundamental concepts of Science, Technology, Engineering, and Mathematics (STEM). We review here lessons learned in the National Science Foundation-funded Golden Gate Bridge Outdoor Exhibition project. Using the title of
Even in the best-resourced science communication institutions, poor quality evaluation methods are routinely employed. This leads to questionable data, specious conclusions and stunted growth in the quality and effectiveness of science communication practice. Good impact evaluation requires upstream planning, clear objectives from practitioners, relevant research skills and a commitment to improving practice based on evaluation evidence.
The Smithsonian’s National Museum of Natural History (NMNH) contracted Randi Korn & Associates, Inc. (RK&A) to conduct a multi-method summative evaluation of Q?rius, an interactive and experimental learning space that brings the unique assets of NMNH—the science, researchers, and collections—out from behind the scenes. Q?rius is designed as a flexible space for walk-in visitors visiting exhibitions at the Museum as well as a program space. Given the breadth of experiences available in the space, the scope of the evaluation specifically targeted walk-in youth and adult visitors to Q?rius.
The Palo Alto Junior Museum & Zoo offers a satisfying mix of interactive exhibit experiences, close-up animal viewing, and a warm, welcoming staff in a small-scale setting which makes it easily manageable for families with special needs. In recent years the JMZ has attracted and embraced this audience of often close-knit friends and organizations. In addition to an ongoing dialog with visitors at the institution, on multiple occasions JMZ has invited families to participate in community conversations to share their perspectives, experiences and suggestions.
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Wendy MeluchPalo Alto Junior Museum & Zoo
How do people make sense of conflicting beliefs? Although Gottlieb & Wineburg’s paper is about highly educated professionals reading history, informal science educators will recognize similar issues when working with people who hold beliefs incompatible with scientific ways of understanding the world. “Epistemic switching” was a way of considering criteria for truth, reliability, and validity according to one belief system or another. Rather than simply believing or excluding ideas as people who held to only one value system, the people with multiple, competing affiliations actually more
From Our Town to Outer Space will inform, engage, and inspire new public audiences (library staff and patrons) by sharing NASA’s missions, challenges, and achievements. FOTOS is led by the Space Science Institute’s (SSI) National Center for Interactive Learning (NCIL). NASA mission staff will be invited to participate as active members. NCIL is partnering with Evaluation & Research Associates (ERA) to provide formative and summative evaluation services. FOTOS is a standards-based, informal education program that will reach a broad audience of librarians, library patrons, and other members of the public with a special focus on underserved and underrepresented audiences. The 3-year pilot program includes: 1) a hands-on, museum- quality library exhibit (called Discover NASA: the science and engineering of tomorrow) and tour (to 7 libraries across the country), 2) the development and broad dissemination of active learning activities for different age groups, and 3) library staff training (online and in-person) that introduces them to the STEM content of the exhibit and guides them in developing complementary programming. The project will also develop resources for the existing STAR Library Education Network (STAR Net) community of practice (CoP) whose members include librarians and STEM professionals.
Discover NASA is the Discovery Museum’s endeavor to engage students in grades K through 12 as well as members of the general public in innovative space science and STEM-focused learning through the implementation of two modules: upgrades to the Challenger Learning Center, and the creation of K through 12 amateur rocketry and spacecraft design programming. The programming will be piloted at the Discovery Museum and Planetarium, and at the Inter-district Discovery Magnet School and the Fairchild-Wheeler Multi-Magnet High School, with an additional strategic partnership with the University of Bridgeport, which will provide faculty mentors to high school seniors participating in the rocketry program. Through these two modules, the Discovery Museum and Planetarium aims to foster an early interest in STEM, increase public awareness about NASA, promote workforce development, and stimulate an interest in the future of human space exploration. Both modules emphasize design methodologies and integration of more advanced space science into the STEM curriculum currently offered by Discovery Museum to visitors and public schools. The Challenger Learning Center upgrades will enable the Museum to deliver simulated human exploration experiences related to exploration of the space environment in Low Earth Orbit and simulated human exploration of Moon, Mars, and beyond, which will increase public and student awareness about NASA and the future of human space exploration. The development of an amateur rocketry and spacecraft development incubator for education, the general public, and commercial space will stimulate the development of key STEM concepts.
Using families as the analytical focus, this study informs the field of informal science education with a focus on the role of prior experiences in family science conversations during nature walks at an outdoor-based nature center. Through video-based research, the team analyzed 16 families during walks at a nature center. Each family's prior science learning experience provided conversational strategies for learning together as a social group and when making meaning out of observations in the outdoors. This analysis provides three main findings: (1) families frequently tapped into a vast