Are you interested in an innovative approach to collecting a large amount of formative data via Facebook? RMC Research Corporation conducted a formative evaluation for Oregon Public Broadcasting (OPB) to ensure the social media tag lines and clips created by OPB engage the target audiences. The primary target audience for the Hacking Your Mind (HYM) television series is the PBS primetime television viewing audience. According to the PBS Research Audience Insight 2016 Annual Report, the PBS primetime audience is older (median age of 65) and college educated (43% have a 4-year degree). To
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TEAM MEMBERS:
Jean Hiebert LarsonChandra LewisCorynn Del Core
resourceevaluationMuseum and Science Center Programs
The Museum of Science, Boston’s Research and Evaluation Department conducted a summative evaluation of The Hall of Human Life (HHL) exhibition. This 9,700 square foot exhibition is geared towards older children and adults. It is focused on human biology and human health with the main message, “Human beings are changing in a changing environment.” Visitors are able to use their own bodies and behaviors to understand biological mechanisms. Unique to this exhibition, visitors are able to use scannable wristbands to record and compare personal data with other Museum visitors to learn about their
Merging art and science, "Self Reflected" aims to communicate the incredible complexity of the neural signaling in our brains that makes us who we are. The artists, Dr. Greg Dunn and Dr. Brian Edwards, invented a novel technique called reflective microetching to simulate the microscopic behavior of neurons in the viewer’s brain as they observe this work of art. "Self Reflected" is currently on display in the Your Brain exhibit at The Franklin Institute in Philadelphia. This summative evaluation study explores museum visitors’ behavior, reactions, and learning outcomes as they interact with
This report details the findings from an exploratory research study conducted by the Research and Evaluation Department at the Museum of Science, Boston about this exhibition, which came to be known as Provocative Questions (PQ). This investigation was guided by the following questions: 1. Will visitors engage in socio-scientific argumentation in an un-facilitated exhibit space, and are they aware that they are doing so? 2. How do the un-facilitated exhibits impact visitors’ socio-scientific argumentation skills? For the exploratory research study, visitors were cued to use the exhibits and
From the Proceedings of the 1992 Annual Visitor Studies Conference. Reviews a study, conducted as part of a formative evaluation of an HIV/AIDS exhibit developed by the New York Hall of Science, which was designed to investigate two issues: 1) What is the current state of youth awareness of the mechanisms by which condoms help prevent the spread of HIV and other sexually transmitted diseases; and 2) Which of two exhibit designs most efficiently communicates concepts related to HIV sexual transmission prevention. A copy of the survey used in the study is included in the appendix of this report.
The Koshland Youth Research Lab (Research Lab) began as an eight-month pilot program funded by the DEK Family Fund at the San Francisco Foundation. The project (initially implemented in 2011) used frontend and formative evaluation to develop the program in line with the needs and interests of its target audience of Hispanic youth. The summative evaluation took place in the last month of the program (December 2011). Researchers from UXR Consulting, Inc. were engaged to conduct all phases of the evaluation. This report includes the interview protocol and surveys used in the study.
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TEAM MEMBERS:
Jes A. KoepflerKoshland Science Museum
In spring 2009, the Denver Museum of Nature & Science (Museum) contracted with JVA Consulting, LLC (JVA) to conduct a comprehensive process and outcome evaluation of the Passport to Health (P2H) program. The Museum designed P2H, originally a three-year program funded by the Colorado Health Foundation (the Foundation), to improve health outcomes for fifth-grade students as well as their families and teachers throughout the Denver metro area. Passport to Health has seven components, designed to complement each other and help the Museum achieve its stated program goals. The seven components
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TEAM MEMBERS:
JVA Consulting, LLCDenver Museum of Nature & Science
Bio Med Tech: Engineering for Your Health was a 2,750 square foot exhibition at the Great Lakes Science Center (GLSC) that dealt with issues related to biomedical technology. Partially funded by a grant from the National Institutes of Health Science Education Partnership Awards program (NIH/SEPA), the project was developed through a partnership between GLSC and Case Western Reserve University. The SEPA grant also funded a variety of programming activities, including informal Exploration Cart activities in the exhibition, presentations in the exhibition's theater space, and teacher training
The BJC SportsWorks exhibition, a collaboration between the Saint Louis Science Center and BJC HealthCare, ran from June 2, 2006, through March 25, 2007, in the Science Center's Montgomery Bank Exploradome. The overall goal for the exhibition was to stimulate visitors to lead healthier lives by creating an engaging, fun, and memorable educational experience. The purpose of this summative evaluation is to assess the overall impact of the exhibition and to provide recommendations for future potential installations, with a focus on the visitor experience in the exhibition. Key issues examined in
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TEAM MEMBERS:
Elisa IsraelKaty LoftonPenny CraneSaint Louis Science Center
Between February and June 2008, the Hall of Human Life content development team set out to create goals, messages, and content ideas for a new exhibition on human life. During this time period, the team decided that the exhibition would focus on the main message that Humans are changing and provide the visitors with three lenses for viewing the exhibition: an ecological lens, an anatomical lens, and an evolutionary lens. As an entry point to these lenses for visitors, the exhibit team generated five catalysts that correspond to the ecological lens and highlight how environmental factors can
This evaluation study was conducted to examine the effectiveness of two design strategies used in Beyond the X-Ray: personal stories which were a part of the Five Windows on the Body and a separate kid area which was implemented in Kid Radiology. Evaluation Questions: 1. How do visitors interact with and use the exhibits in Beyond the X-Ray that were created with the instructional design strategies that are the focus of this evaluation? 2. In what ways, if any, are the exhibits that are designed with the targeted strategies effective at achieving their stated goals? 3. What are the visitors'
From January - August 2010, the Kitty Andersen Youth Science Center's (KAYSC) Podcast Crew worked to develop five video podcasts to supplement the Disease Detectives exhibition. Four of these podcasts focused broadly on infectious diseases and one podcast was an overview of the KAYSC. Funded through a SEPA grant from the National Institute of Health, the podcasts were meant to enhance the Disease Detective exhibition experience and make it accessible to youth ages 12-18 by adding a teen voice Evaluation activities associated with the Podcast Crew began January 2010 and were completed September
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TEAM MEMBERS:
Amy Grack NelsonGayra OstgaardScience Museum of Minnesota