Forum is a program at the Museum of Science that promotes the exchange of different perspectives on topics in science, technology, and society through small group discussion. At previous Forums held at the Museum of Science, attendees were typically recent Museum visitors. Certain types of participants, such as individuals from politically conservative groups or individuals from lower income and/or lower socioeconomic levels, were not observed as attending. Hence, this study aims to explore various groups' perceptions of the Forum program. To assess their perception of the Forum program, five
Given its ongoing commitment to universal design and the integration of technologies into the museum experience, the Museum of Science decided to employ a handheld Multimedia Tour to accompany Star Wars: Where Science Meets Imagination, an exhibition about the real world meeting Star Wars technologies. With the help of leading tour guide developer, Antenna Audio, a 22-stop tour was produced featuring narration, Behind the Scenes interviews with individuals who had worked on the films, Star Wars film clips, still photos and the ability to send information home. An American Sign Language version
On two Saturday mornings, December 3 and December 10, 2005, two groups of Deaf adults were invited to participate in a focus group to try out the Multimedia Tour in the Star Wars exhibition and provide feedback on both its effectiveness and how it could be improved. The purpose of the focus group was to gain rich in-depth feedback from many people at once, particularly because it is so difficult to capture Deaf users in our exit interviews due to language barriers. Focus groups followed a topical framework surrounding what visitors enjoyed about the handheld, improvements they might make to
Museums are places where visitors of all abilities and disabilities are invited to learn. This diversity offers a unique challenge how can museums ensure that everyone can benefit from the learning experience? Universal design, which is the design of products and environments to be usable by all people, to the greatest extent possible, without the need for adaptation or specialized design (Center for Universal Design, 2002), puts forward a potential solution. This paper offers an overview of universal design, including its practice in the museum, formal education, and digital media fields, and
This report presents findings of a summative evaluation by Randi Korn & Associates, Inc. (RK&A) of the Extreme Zone section in the Ecosystems exhibition, a project funded by the National Science Foundation at the California Science Center in Los Angeles. RK&A conducted in-depth interviews with adult, drop-in visitors to examine the degree to which the Extreme Zone meets its educational objectives: one sample was interviewed prior to entering the Ecosystems exhibition and a separate sample was interviewed after experiencing the exhibition. RK&A scored interviewees' responses using a rubric to
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Randi Korn & Associates, Inc.California Science Center
The NSF-funded 400 Years of the Telescope project was a unique partnership among a public television station, a production studio, two planetariums and a leading astronomical society in the United States. Its five main components included a one-hour PBS documentary, a 22-minute planetarium program, a website with astronomical infromation, "star parties"(nighttime astronomical viewing events) and promotional events hosted by PBS affiliate stations. The summative evaluation focused on three main evaluation questions: 1) What are the individual and cumulative impacts of the menu of deliverables
This report presents findings from a front-end evaluation at the Science Museum of Minnesota for the exhibition, "Water: H2O = Life." The study was carried out to gain visitor feedback on images advertising the Water exhibition. A total of 117 interviews were conducted with visitors aged 18 and above. Visitors were shown three images 1) an Earth-shaped cup held up by a human hand, 2) the Earth with a drop of water, and 3) the Earth floating in a life preserver. Visitors were asked if any of the images would inspire them to come to the museum and, if so, which image was most inspiring. Next
The Conservation Trust of Puerto Rico collaborated with RK&A to study the impact of its Citizen Science program, a NSF-funded project designed to involve local Spanish-speaking citizens in scientific research that contributes to growing knowledge about the Trust's biodiversity and land management efforts. The Citizen Science program underwent formative evaluation in 2009 and summative evaluation in 2010. Summative evaluation is discussed here. Summative evaluation was guided by four impacts developed using NSF's Framework for Evaluating Impacts of Informal Science Education Projects. These
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Randi Korn & Associates, Inc.Conservation Trust of Puerto Rico
During the summer of 2007, the Science Museum of Minnesota carried out a summative evaluation of the Kitty Andersen Youth Science Center's Park Crew program. The purpose of the evaluation was to understand how the youth staff implemented activities in the museum's Big Back Yard and what they learned about earth-surface processes, teaching others, and STEM careers. A mixed-methods design was used to gather evaluative data. Data collection methods included observations of youth presenting activities to visitors and pre- and post-interviews with the youth. A total of 11 youth (sophomore through
Listeners to The Really Big Questions (TRBQ) were asked to complete an online survey about their thoughts and experience with the program. Those interviewed cited that they valued the depth and thoughtfulness of the TRBQ programs and said they would like to see more programming produced. When asked, listeners reported that they would be willing to access programming via the Internet if it were not available by radio broadcast. They also reported that while they would like to see new programming as frequently as every week, they felt that quality and depth were more important than the number of
In October 2009, the Tennessee Aquarium began an ambitious program, Connecting Tennessee to the World Ocean (CTWO), funded by a grant from the National Oceanic and Atmospheric Administration. CTWO consists of several individual projects, all intended to increase the ocean literacy of Aquarium audiences and to promote their adoption of an ocean stewardship ethic. This formative evaluation report summarizes the extent to which the Aquarium has made progress toward these goals in the first year of the project and provides an information base for identifying opportunities to strengthen
Edu, Inc. provided expertise and experience in user testing and evaluation of public outreach using new media for this project. In their role as advisor, Edu, Inc., observed that the website successfully satisfied the project goal of producing and testing five new models of interactive media and several feedback mechanisms to allow the public to register personal opinions on ethical scenarios regarding nanotechnology. The evaluators suggest that there is significant anecdotal evidence to recommend four practices tested by the web designers: 1. The potential of web comics as a media to present
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Douglas SpencerOregon Public BroadcastingJediah GrahamSusan Hibbard