In an effort to learn more about ways the Museum of Science can revise its existing comment card system so that it can better monitor the quality of the visitor experience, the Museum of Science Research and Evaluation Department, under the guidance of the Visitor Services division, set out to accomplish the following goals: Develop a detailed system for coding comments provided through the museum's existing electronic and physical comment cards; Determine the main visitor concerns that were expressed through the current comment card reporting system; and Explore how alternative sampling
Given its ongoing commitment to universal design and the integration of technologies into the museum experience, the Museum of Science decided to employ a handheld Multimedia Tour to accompany Star Wars: Where Science Meets Imagination, an exhibition about the real world meeting Star Wars technologies. With the help of leading tour guide developer, Antenna Audio, a 22-stop tour was produced featuring narration, Behind the Scenes interviews with individuals who had worked on the films, Star Wars film clips, still photos and the ability to send information home. An American Sign Language version
On two Saturday mornings, December 3 and December 10, 2005, two groups of Deaf adults were invited to participate in a focus group to try out the Multimedia Tour in the Star Wars exhibition and provide feedback on both its effectiveness and how it could be improved. The purpose of the focus group was to gain rich in-depth feedback from many people at once, particularly because it is so difficult to capture Deaf users in our exit interviews due to language barriers. Focus groups followed a topical framework surrounding what visitors enjoyed about the handheld, improvements they might make to
Museums are places where visitors of all abilities and disabilities are invited to learn. This diversity offers a unique challenge how can museums ensure that everyone can benefit from the learning experience? Universal design, which is the design of products and environments to be usable by all people, to the greatest extent possible, without the need for adaptation or specialized design (Center for Universal Design, 2002), puts forward a potential solution. This paper offers an overview of universal design, including its practice in the museum, formal education, and digital media fields, and
The following document summarizes results from a literature review conducted in Fall 2004 to inform the development of a nationwide research project that will explore universal access to the learning of science, technology, engineering, and mathematics (STEM) in museums. Through this project, the Museum of Science, with four collaborating institutions, will further the industry's knowledge and understanding of ways to create museum exhibitions that are inclusive of the learning needs of all museum visitors, including those with disabilities. Guiding the literature review was a topical
This report presents findings of a summative evaluation by Randi Korn & Associates, Inc. (RK&A) of the Extreme Zone section in the Ecosystems exhibition, a project funded by the National Science Foundation at the California Science Center in Los Angeles. RK&A conducted in-depth interviews with adult, drop-in visitors to examine the degree to which the Extreme Zone meets its educational objectives: one sample was interviewed prior to entering the Ecosystems exhibition and a separate sample was interviewed after experiencing the exhibition. RK&A scored interviewees' responses using a rubric to
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Randi Korn & Associates, Inc.California Science Center
This report presents findings from a front-end evaluation at the Science Museum of Minnesota for the exhibition, "Water: H2O = Life." The study was carried out to gain visitor feedback on images advertising the Water exhibition. A total of 117 interviews were conducted with visitors aged 18 and above. Visitors were shown three images 1) an Earth-shaped cup held up by a human hand, 2) the Earth with a drop of water, and 3) the Earth floating in a life preserver. Visitors were asked if any of the images would inspire them to come to the museum and, if so, which image was most inspiring. Next
During the summer of 2007, the Science Museum of Minnesota carried out a summative evaluation of the Kitty Andersen Youth Science Center's Park Crew program. The purpose of the evaluation was to understand how the youth staff implemented activities in the museum's Big Back Yard and what they learned about earth-surface processes, teaching others, and STEM careers. A mixed-methods design was used to gather evaluative data. Data collection methods included observations of youth presenting activities to visitors and pre- and post-interviews with the youth. A total of 11 youth (sophomore through
Randi Korn & Associates, Inc. (RK&A) conducted a summative evaluation of the Gallery of California Art (Art Gallery) for the Oakland Museum of California (OMCA). The Art Gallery underwent an extensive reinstallation project, funded in part by a grant from The James Irvine Foundation. The OMCA Art Gallery reinstallation project focused on four goals: create a more welcoming, comfortable and lively Gallery of California; foster intergenerational learning; attract and engage an ethnically diverse community; and foster a personal connection between art and the visitor. The summative evaluation
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Randi Korn & Associates, Inc.Oakland Museum of California
Goodman Research Group completed the summative evaluation report of the Black Holes Experiment Gallery (BHEG), a traveling exhibit by the Harvard Smithsonian Center for Astrophysics, which aimed at engaging museum visitors in the topic of black holes. One of the innovations of the project included the inclusion of significant input from youth collaborators in the exhibit's design and development phase in order to achieve improved audience impact and the other innovation was a Black Holes Explorer's Card which visitors used to collect digital artifacts at the museum and could access the
Listening to the River (LTTR) is a watershed science education project funded by the National Science Foundation. Its aims are to deliver education experiences in the local area, Traverse City, Michigan, and also to develop a model that could be replicated in other locations. Inverness Research was contracted by the Listening to the River project to conduct both formative and summative evaluations. Our work began in 2005 when the project received a planning grant, and continued through the life of the project. Primarily through interviews and product reviews, along with some direct program
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Mark St. JohnHeather MitchellDawn RoblesElizabeth HorschLaura StokesLand Information Access Assocation
The Minnesota Historical Society contracted Randi Korn & Associates, Inc. (RK&A) to conduct a summative evaluation of the Minnesota's Greatest Generation exhibition (MGG), which was on view at the Minnesota History Center. The exhibition traces the lives of a generation of Minnesotans born in the 1910s and 1920s through the Depression, War, and Boom. RK&A trained staff and volunteers to conduct 50 interviews with adult visitors to MGG; interviews were audio recorded and transcribed to facilitate analysis. The interview explored visitors' experiences with exhibit components (such as with the
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Randi Korn & Associates, Inc.Minnesota Historical Society