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resource research Public Programs
This is an introduction to four essays in a Commentary that examine contributions of universities to science communication’s development but also challenges in consolidating those efforts.
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TEAM MEMBERS: Brian Trench
resource research Public Programs
This editorial provides an overview of the Journal of Science Communication, volume 16, issue 5. This issue of JCOM explores the question ‘what works in science communication?’ from a variety of angles, as well as focusing on the politically sensitive topic of climate change. In addition, the issue contains a set of commentaries that explore the sometimes conflicting roles of universities in science communication.
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TEAM MEMBERS: Emma Weitkamp
resource project Professional Development, Conferences, and Networks
EvaluATE is a national resource center dedicated to supporting and improving the evaluation practices of approximately 250 ATE grantees across the country. EvaluATE conducts webinars and workshops, publishes a quarterly newsletter, maintains a website with a digital resource library, develops materials to guide evaluation work, and conducts an annual survey of ATE grantees. EvaluATE's mission is to promote the goals of the ATE program by partnering with projects and centers to strengthen the program's evaluation knowledge base, expand the use of exemplary evaluation practices, and support the continuous improvement of technician education throughout the nation. EvaluATE's goals associated with this proposal are to: (1) Ensure that all ATE Principal Investigators and evaluators know the essential elements of a credible and useful evaluation; (2) Maintain a comprehensive collection of online resources for ATE evaluation; (3) Strengthen and expand the network of ATE evaluation stakeholders; and (4) Gather, synthesize, and disseminate data about the ATE program activities to advance knowledge about ATE/technician education. The Center plans to produce a comprehensive set of evaluation resources to complement other services, engaging several community college-based Principal Investigators and evaluators in that process.

EvaluATE's products are informed by current research on evaluation, the National Science Foundation's priorities for the evaluation of ATE grants, and the needs of ATE PIs and evaluators for sound guidance that is immediately relevant and usable in their contexts. The fundamental nature of EvaluATE's work is geared toward supporting ATE grantees to use evaluation regularly to improve their work and demonstrate their impacts. All of EvaluATE's products are available to the public. EvaluATE's findings from the annual survey of ATE grantees aid in advancing understanding of the status of technician education and illuminate areas for additional research. The new survey investigates ATE grantees' work to serve underrepresented and special populations, including women, people of color, and veterans. Survey data are available upon request for research and evaluation purposes.
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TEAM MEMBERS: Lori Wingate Arlen Gullickson Emma Perk Kelly Robertson Lyssa Becho
resource research Public Programs
Marked by the diversity of initiatives linking science and art and by new presentation formats, the 15th Congress of the Network for Popularisation of Science and Technology in Latin America and the Caribbean (RedPOP) saw heated debates on science, culture, politics and society. Between 21st and 25th August, it brought together in Buenos Aires (Argentina) about 400 participants from 14 countries in order to share new visions, initiatives and research work in science communication. During the event, which included a vast cultural programme, a series of challenges were raised for the future
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TEAM MEMBERS: Carla Almeida
resource research Public Programs
This article aims to present a critical analysis of the book entitled “Creative Research Communication ― Theory and Practice”, written by Clare Wilkinson and Emma Weitkamp (Manchester University Press, 2016). We aim to present the structure of the book, highlighting its strengths and successes. Although some chapters focus on the UK, the book offers a wide range of examples of practical activities for the communication of research of global interest and provides very useful tips. Ethical issues and the importance of evaluation, of how to do carry out such evaluation and dissemination, are also
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TEAM MEMBERS: Luisa Massarani
resource research Media and Technology
This is a book review of "Cosmos and the Rhetoric of Popular Science" by K. Shroeder Sorensen. Shroeder Sorensen analyses in depth the close relationship of the TV-series Cosmos [1980] with the popular culture, in its broadest sense, at the time of its release. The novel application of Fantasy-Theme analysis to the rhetorical vision of the series reveals how it is the product of a very careful and successful design. The book also compares the original series with its 2014 reboot Cosmos: A Spacetime Odyssey [2014].
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TEAM MEMBERS: Erik Stengler
resource research Media and Technology
In this paper, we respond to the critiques presented by [Kahan, 2017]. Contrary to claims that the scientific consensus message did not significantly influence the key mediator and outcome variables in our model, we show that the experiment in [van der Linden et al., 2015] did in fact directly influence key beliefs about climate change. We also clarify that the Gateway Belief Model (GBM) is theoretically well-specified, empirically sound, and as hypothesized, the consensus message exerts a significant indirect influence on support for public action through the mediating variables. We support
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TEAM MEMBERS: Sander van der Linden Anthony Leiserowitz Edward Maibach
resource research Media and Technology
This paper analyzes data collected but not reported in the study featured in van der Linden, Leiserowitz, Feinberg, and Maibach [van der Linden et al., 2015]. VLFM report finding that a “scientific consensus” message “increased” experiment subjects' “key beliefs about climate change” and “in turn” their “support for public action” to mitigate it. However, VLFM fail to report that message-exposed subjects' “beliefs about climate change” and “support for public action” did not vary significantly, in statistical or practical terms, from those of a message-unexposed control group. The paper also
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TEAM MEMBERS: Dan Kahan
resource research Museum and Science Center Programs
The National Autonomous University of Mexico (UNAM) is one of the world's single largest employers of science communicators, with over 350,000 students and 40,000 staff. Its science communication activities include five museums (Universum, Museo de la Luz, the Geology Museum, Museo de la Medicina Mexicana and Musem of Geophysics), botanical gardens, as well as a wide range of cultural and outreach activities. It has several programmes for training professional science communicators. The science communication staff are spread across the campuses in Mexico City and four other cities, including
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TEAM MEMBERS: Ana Claudia Nepote Elaine Reynoso-Haynes
resource research Media and Technology
Research suggests non-experts associate different content with the terms “global warming” and “climate change.” We test this claim with Twitter content using supervised learning software to categorize tweets by topic and explore differences between content using “global warming” and “climate change” between 1 January 2012 and 31 March 2014. Twitter data were combined with temperature records to observe the extent to which temperature was associated with Twitter discussions. We then used two case studies to examine the relationship between extreme temperature events and Twitter content. Our
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TEAM MEMBERS: Sara Yeo Zachary Handlos Alexandra Karambelas Leona Yi-Fan Su Kathleen Rose Dominique Brossard Kyle Griffin
resource project Professional Development, Conferences, and Networks
As higher education institutions (HEIs) work to enhance Broader Impacts (BI) efforts, collaborations with informal science education institutions (ISEs) (e.g. science centers, aquaria, zoos) can help them strengthen their impact and reach broader audiences. This project builds on the successful Portal to the Public (PoP) framework, bringing together the expertise and resources of HEIs and ISEs around the shared mission of engaging public audiences in current STEM research. The project is designed to address several critical needs: (1) Public outreach BI activities are relatively uncommon compared to BI that is focused within the infrastructure of academia; (2) Because collaborations with ISEs are frequently tied to individual Principal Investigators (PIs), there is limited opportunity to build a body of knowledge around the practice of partnering for BI work; and (3) Collaborations are often transient, making it more difficult for universities to view BI on an institutional level in ways that leverage particular institutional assets or strategies and even link investigators from multiple projects. The specific areas of study are: a. Develop and test a structure for education/outreach BI experience design that addresses a public audience need and meets NSF's BI criterion: The project will create disseminatable tools around the activity design process (including evaluation of learning impacts). By convening cross-disciplinary teams, the project will ensure that experiences will reflect a wide range of expertise and will help meet the needs of multiple stakeholders. These established structures will lower the barrier to entry for PIs who want to do public outreach BI. b. Design, test, and study structures for long-term, mutually beneficial HEI-ISE partnerships: The project will build on the proven PoP model to create flexible, disseminatable tools around the development of institutional partnerships at three collaborating HEI-ISE site pairings that consider each institution's resources, constraints and strategic goals, including a cross-institutional and cross-disciplinary Broader Impacts Design (BID) Team structure. Sustained partnerships will support ongoing public engagement with current STEM research. c. Anchor the partnership at the HEI with a representative from an office of research support: Research support professionals will be a core part of the BID Team and will help support institutional strategies for aligning BI activities with broader goals around community engagement. d. Study the culture of HEI-ISE partnerships, building knowledge about how these institutions can form effective, sustained and mutually beneficial collaborations. Project partners include Pacific Science Center with the University of Washington, Bothell, WA; University of Wisconsin-Madison with the Wisconsin Institute for Discovery; and the Sciencenter with Cornell University, Ithaca, NY. In addition, the Center for Research in Lifelong Learning, Oregon State University will oversee the research aspects of the project. The project's primary benefit is the development of more effective mechanisms for HEIs and ISEs to collaborate, that will better enable them to engage their communities in experiences and conversations about current STEM research and innovation. This project is being funded by the Advancing Informal STEM Learning (AISL) program, which seeks to advance new approaches to, and evidence-based understanding of, the design and development of STEM learning in informal environments.
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TEAM MEMBERS: Kevin Niemi Ann McMahon Carolyn Brennan
resource project Public Programs
One way to encourage youth to pursue training in the STEM fields and enter the STEM workforce is to foster interest and engagement in STEM during adolescence. Informal STEM Learning Sites (ISLS) provide opportunities for building interest and engagement in the STEM fields through a multitude of avenues, including the programming that they provide for youth, particularly teens. Frequently, ISLS provide opportunities to participate in volunteer programs, internships or work, which allow teens both to learn relevant STEM knowledge as well as to share that knowledge with others through opportunities to serve as youth educators. While youth educator programs provide rich contexts for teens to engage as both learners and teachers in these informal STEM environments, research to date has not yet identified the relationship between serving as youth educators and STEM engagement. Thus, the goal of this project is to document the impact of youth educators on visitor learning in ISLS and to identify best practices for implementing youth educator programs. The project studies STEM interests and engagement in the youth participants and the visitors that they interact with at six different ISLS in the US and UK. This project is funded through Science Learning+, which is an international partnership between the National Science Foundation (NSF) and the Wellcome Trust with the UK Economic and Social Research Council. The goal of this joint funding effort is to make transformational steps toward improving the knowledge base and practices of informal STEM experiences. Within NSF, Science Learning+ is part of the Advancing Informal STEM Learning (AISL) program that seeks to enhance learning in informal environments and to broaden access to and engagement in STEM learning experiences.

This project examines youth educator experiences related to STEM identity, educational aspirations, and motivation. The project also identifies outcomes that the youth educators have on visitors to ISLS in terms of knowledge, interest, and engagement in STEM. The specific aims are: 1) Outcomes for Teens - To measure the longitudinal impact of participation in an extended youth educator experience in an ISLS; 2) Outcomes for Visitors - To compare visitor engagement with and learning from exhibits in ISLS when they interact with a youth educator, relative to outcomes of interacting with an adult educator or no educator; and 3) Outcomes Across Demographics and STEM Sites - To examine differences in visitor engagement based on participant characteristics such as socio-economic status (SES), age, gender, and ethnicity and to compare outcomes of youth educator experiences across different types of ISLS. This research, which draws on expectancy value theory and social cognitive theory, will follow youth participants longitudinally over the course of 5 years and use latent variable analyses to understand the impact on the youth educators as well as the visitors with whom they interact. Importantly, the results of this research will be used to develop best practices for implementing youth educator programs in ISLS and the results will be disseminated to both academic and practice-based communities.

This project has clear and measurable broader impacts in a variety of ways. First, the project provides guidance to improve programming for youth in ISLS, including both the sites involved directly in the research and to the larger community of ISLS through evaluation, development, and dissemination of best practices. Additionally, this project provides rigorous, research-based evidence to identify and describe the outcomes of youth educator programs. This study directly benefits the participants of the research, both the visiting public and the youth educators, through opportunities to engage with science. The findings speak to issues of access and inclusivity in ISLS, providing insight into how to design environments that are welcoming and accessible for diverse groups of learners. Finally, this project provides evidence for best practices for ISLS in developing programs for youth that will lead to interest in and pursuit of STEM careers by members of underrepresented groups.
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TEAM MEMBERS: Adam Hartstone-Rose Matthew Irvin Kelly Lynn Mulvey Elizabeth Clemens Lauren Shenfeld