The summative evaluation with middle school students focused on three major outcomes: (1) To what extent did the film appeal to middle school viewers? (2) To what extent did the film achieve its intended viewing goals? (3) Did the implementation of school-based activities prior to viewing affect outcomes? A quasi-experimental pretest/posttest nonequivalent comparison group design was used with middle school students to evaluate the film and ancillary schoolroom activities. Intact school classes were assigned to one of two treatments: Viewing the film only (FILM, N = 225)) and viewing the film
The summative evaluation focused on four major outcomes: (1) to what extent did the film appeal to adult viewers? (2) to what extent did the film achieve its intended viewing goals? (3) what did viewers perceive that they learned from the film, if anything? (4) did viewing the film influence the audience beyond the museum visit? A quasi-experimental separate-sample pretest-posttest design was used to evaluate the film in its natural theater setting: 204 adults responded to the presurvey and 199 to the post survey. Thirty adult audience members were also interviewed by phone one week later
This formative evaluation gathered feedback from fourth graders in response to characters and stories proposed for further development. The general goals for the formative evaluation were To determine appeal of the proposed animated characters, given drawings and verbal descriptions, To assess reactions to the cast and storylines, given two short audiotapes with black and white illustrations, To evaluate comprehension of the storylines, To estimate viewers' interest in participating in the problem solving activity, To compare appeal of the two stories, To explore viewers' impressions of what
The Department of Geological Sciences at Rutgers, in collaboration with the Liberty Science Center, the New York State Museum, Palisades Interstate Park Commission, Appalachian Trail Conference, and ABS-Capital Cities, Inc., has a planning grant to develop a universal model that will encourage science education in conjunction with outdoor recreational activities in wilderness parks near urban centers. The initial effort will focus on the Harriman and Bear Mountain State Parks and the Sterling Forest lands, all near New York City. Current plans for the full project include development of: 1) an illustrated guidebook describing the features chosen as "exhibits" at the sites, 2) a map showing locations of the "exhibits", 3) plaques marking the features of the exhibits, 4) proposals for new trails to access outstanding botanical and geological features, 5) a web site with virtual reality filed trips of the sites chosen, 6) museum displays and media programs at Liberty Science Center, the New York State Museum, and other sites, 7) regular field trips from Liberty Science Center, New York State Museum, and Bear Mountain Trailside Museum, 8) workshops for high school teachers, and 9) special project to get more public use of the park resources. During the planning stage the project will gather data on public interest, determine the most effective means of dissemination, identify and contact other organizations and scientist that could contribute to the full project, and develop a coordination plan and schedule for this complex project. Small examples and/or written descriptions of the web-site, the guidebook stops, museum displays, and field trips will also be produced in the planning phase.
The American Society for Microbiology (ASM), in association with Baker & Simon Associates, The National Association of Biology Teachers, and Oregon Public Broadcasting is developing a comprehension educational project to inform the public about the microbial world and the pivotal roles that microorganism play in the life of the planet. The project components will consist of: Four One Hour Prime Time Television Programs Curriculum Guide Community Microbial Activity Guides Community Dissemination Library Exhibition Companion Trade Book World Wide Web Home Page The Principal Investigator will be Cynthia A. Needham, Associate Professor of Microbiology at Boston University School of Medicine and Adjunct Professor of Microbiology and Molecular Biology at Tufts University School of Medicine. She is a Fellow in the American Academy of Microbiology. The Executive Producer for the television series is Peter Baker who recently headed production of The Astronomers and has produced numerous television series for PBS and for the BBC. Barry Marrs of Recombinant BioCatallysis, Inc., and former Director of Life Sciences for Central Research and Development of the E.I. duPont de Nemours and Company will be the Science Advisory Team Leader and will be the liaison between the Science Advisory Panel and the production staff. The advisory committee will consist of: Rita Colwell, President, University of Maryland Biotechnology Institute Yolonda George, Deputy director, Education and Human Resources Programs, AAAS Alice Huang, Dean for Science and Professor of Biology at New York University Holger Jannasch, Senior Scientist at the Woods Hole Oceanographic Institute Mary Lindstrom, Professor, University of Washington David Pramer, Assoc. Vice President for Research at Rutgers Moselio Schaechter, Professor of Molecular Biology and Microbiology, Tufts University Steve Morse, Assistant Professor of Biology at Rockefeller University Henry William s, Vice President for Research, University of Maryland Graduate School, Baltimore Ralph Wolfe, Professor of Microbiology, University of Illinois Bonnie Van Dorn, Executive Director, Association of Science-Technology Centers.
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TEAM MEMBERS:
Cynthia NeedhamWayne CarleyBarbara Flagg
The Franklin Institute proposes to establish the Science Learning Network (SLN), a unique online collaborative of science museums, industry and schools to support the teaching and learning of science, mathematics and technology (SMT) in grades K-8. The SLN will integrate the educational resources offered by science/technology centers with the power of telecomputing networking to provide powerful new support for teacher development and science learning. By December 1997 the SLN will develop and evaluate the following: UniVERSE - an online SMT database and software package which will provide interactive capabilities to actively and intelligently assist K-8 classroom teachers in their Internet explorations, much like an electronic "librarian." Online Museum Collaborative - a national consortium of science museums (The Franklin Institute, the Exploratorium, Oregon Museum of Science and Industry, Museum of Science - Boston, and Science Museum of Minnesota) that will pool their resources and expertise to create online assets and provide ongoing professional development on telecomputing networking for precollege SMT teachers. Online Demonstration Schools - a network of K-8 schools, working in collaboration with consortium museums and Unisys Corporation volunteers as demonstration sites for online teaching and learning in SMT. Over the course of three years, the SLN will provide direct support to 180 teachers and 3,000 K-8 students in the online demonstration schools. Through existing teacher networks, each museum will offer professional development for an additional 200 teachers each year. The Urban Systemic Initiatives in Philadelphia and Miami offer the potential for broader, systemic impact in those cities. By the end of the grant period, the SLN will provide field- tested models of a new kind of online SMT community through the collaboration of science museums with industry and schools. The sustainable impact of the SLN will be assured by UniVERSE's status as a publicly accessible database and software package and the development of the national consortium of online museums, whose network resources will be made available on an ongoing basis to educators. The three-year formative development of the online demonstration schools will contribute vital data to precollegiate school reform in SMT, showing how schools build capacity to become members of the online community and demonstrating how teaching and learning are enhanced by online resources. Unisys Corporation has pledged its support to this project and will provide matching funds for up to 40% of the total NSF award.
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TEAM MEMBERS:
Stephen BaumannWayne RansomPaul Helfrich
The National Action Council for Minorities in Engineering (NACME) is implementing a new, 41-month phase and augmentation of a national public service advertising campaign that was launched in 1995. The Math is Power campaign was developed by NACME in partnership with The Advertising Council toward the goal of creating an increase in the number of students who graduate from high school with prerequisite courses to enroll in any rigorous, math- or science-based undergraduate program. The current project is designed to reach all students but is especially targeted to groups currently underrepresented in math and science and will be anchored by highly directed television, radio, print, and outdoor advertising. The new phase will introduce a Math is Power interactive web site. The website will allow NACME to add direct services to the information packets that are sent to students and parents who respond to the public service advertising. It will include: content relevant, age appropriate math challenges, games, problems, and contests; a national registry of math opportunities where students, parents, and teachers can find mathematics resources; an on-line special events chat room; and a best practices bulletin board. NACME will coordinate their outreach efforts with services such as the Community Technology Center Network (CTCnet) in order to facilitate web access for youth and parents in disadvantaged neighborhoods. They also will work directly with 25 cities with the greatest numbers of citizens who fall in the target population. Math and Science education services in these cities will be able to localize much of the material through such means as placing a local tag on the television ads. In addition, the NACME production and distribution capabilities will be substantially expanded to meet the tremendous demand for Math Is Power materials.
Carnegie Mellon University is developing an interactive, multimedia planetarium presentation about the human brain. The interdisciplinary project team will build upon and refine the experience gained from its recently completed planetarium show, Journey Into the Living Cell. The context for this work is the need for increased public understanding of the human brain - an organ central to the very concept of humanity. The understanding of the human brain is located at the lively crossroads of research in many disciplines, including psychiatry, psychology, neuroscience, computer science and biology. The proposed medium to address this important issue is a 45-minute planetarium show. A broad audience ranging from pre-adolescent to adult will be targeted. Sophisticated and entertaining imaging technologies, including animation and virtual reality, will be used throughout the work. Narration and sound will be tightly integrated into the work. The hemispherical display surface of the planetarium will be fully utilized both visually and sonically. Recent advances in the brain sciences as well as long held understandings about the brain will be presented. Basic brain biology and principles of brain function including cooperativity in brain region activity and brain region specialization will be introduced.
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TEAM MEMBERS:
James McClellandPaul OlesBryan Rogers
The NOVA Large-format Film unit of the WGBH Educational Foundation, in conjunction with the New England Aquarium, is producing a large format film about Cocos Island, a small, uninhabited island off the coast of Costa Rica that has not yet been affected by human activity. The waters around Cocos Island contain an extraordinary abundance of sharks, rays, tuna, marlins, swordfish, and other pelagic fishes, thanks to nearby upwellings of cold, nutrient-rich water that create a rich food source. The film will focus on the physical oceanography and behavioral marine ecology of Cocos Island, highlighting the animal behavior and interactions of the wide diversity of marine life. Executive Producer will be Paula Apsell, head of the WGBH science unit and Executive Producer of NOVA. Susanne Simpson, executive producer for NOVA Large-format Films will as a senior producer. Howard Hall Productions will produce and direct the film. Howard Hall will be director/producer, and Michele Hall will serve as producer. The Halls are experts in the field of marine natural history filmmaking and are world-renowned for their television programs on such series as National Geographic and Nature. They worked in the large format medium as producer/directors of Into the Deep. Joseph Levine, a marine biologist who has written both science textbooks and television scripts, will be the writer. William Spitzer, Associate Director for Education at the New England Aquarium, will be responsible for the educational outreach materials.
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TEAM MEMBERS:
Paula ApsellSusanne SimpsonJerry SchubelKenneth MalloryBarbara Flagg
KCTS, Seattle's PBS affiliate, is producing a series of three one-hour prime-time science education television specials starring Bill Nye. The specials will be aimed at a family audience and will be designed to promote informal science learning through an entertaining presentation of science in everyday life. Topics currently being considered for the specials are The Science of Sports, The Science of Learning, and The Science of the Future, thought other topics, such as Pseudo Science, also are being considered. Each program will maintain the entertainment values of enthusiasm for science so prominent in the Bill Nye the Science Guy series but will have a strong narrative element and air of suspense as Bill embarks on a journey of discovery, greater depth of content and presentation, and longer uninterrupted segments. The programs will be supported by a multi-pronged outreach program to reach parents and children through local PBS stations and science museums, community organizations serving disadvantaged populations and, possibly, a tie-in with a national chain of quick family restaurants. Many of the same team that created Bill Nye the Science Guy will work on this project including Bill Nye; Elizabeth Brock, Executive Producer; and Erren Gottlieb and James McKenna, producers. The production team will work with fourteen scientists and science educators who will advise the project on presentation and outreach. This group also will review and comment on all scripts and drafts of outreach material.
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TEAM MEMBERS:
William NyeJames McKennaErren GottliebBurnill ClarkRandy Brinson
Miami University, in conjunction with the National Science Teachers Association, is producing an inquiry-driven science program for use in informal settings. A key component of the program will an Internet component with a web page that complements and supports the existing Dragonfly magazine and the Dragonfly pilot television program that is being produced under a separate grant. The web page follows the same themes as the magazine and provides scientific information, an educational interactive experience, a sidebar of interesting information about topics, and advice about how users can investigate themes further themselves off-line. Other Dragonfly Quest components will include a leader's guide for educators in informal settings, and educator's companion, a Dragonfly Pocket Field Book with challenges to engage youth in investigations in the field, and Dragonfly badges, certificates, and notebooks. Dragonfly Quest clubs will be established at 200 Boys & Girls Clubs (B&GC) of America chapters nationwide. The B&GC are making a major effort to see that their chapters having computer and Internet capabilities available to the participants. Currently, approximately 40% of the 2000 chapters are linked to the Internet. The chapters with computers selected for this project each will all have at least four computers for youth - all capable of running browser software at the level Netscape 3.0. Assessment of the effectiveness of the project will be carried out at all 200 clubs. The evaluation will be conducted at 160 clubs with Internet access and 40 clubs without Internet access to evaluate the added-value component of the web pages relative to the other elements of the Dragonfly Quest package.
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TEAM MEMBERS:
Christopher MyersPhyllis MarcuccioR. Hays CumminsChris WolfeCarolyn Haynes
Treasuring our Natural Heritage: Natural History and Environmental Science Education is a multifaceted project that will be developed by the Idaho Museum of Natural History. Their goal is to heighten an understanding of issues surrounding the concept of biodiversity among the general public. By using the metaphor " the economy of nature," they will present three concepts: biodiversity which will include the idea of keystone species, natural capital, and extinction debt & conservation biology. This approach and the use of this metaphor is based on pre-exhibit research work that demonstrated that rural Idahoans understand this as a system of exchange, where each species holds a different 'occupation' and a variety of occupations is critical to the health of the economy. This project will bring participants in touch with the value of scientific research through presentations by scientists whose recent research results will provide a deeper understanding of the living systems around them. Views of elders from Idaho's Native American tribes will be included to add a critical human dimension. With this award they will develop a series of three small traveling exhibits, three-part educational video series for public broadcasting, and three multimedia science kits for use by children's groups on each of the three concepts noted above. With this multifaceted design it is anticipated that this program will reach 50% of Idaho's 1.2 million people. It is anticipated that the exhibits will become generally available once they have completed their circulation in Idaho.
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TEAM MEMBERS:
Stefan SommerAllen JacksonAmy LaffertyAndrew GibbonsAlbert Strickland