Goodman Research Group, Inc. (GRG) conducted summative evaluation of the Journey to Planet Earth: The State of the Ocean's Animals project. GRG has served as external evaluator for Journey to Planet Earth since 1999. Journey to Planet Earth is a PBS series that explores the fragile relationship between people and the world they inhabit. The most recent evaluation included two components: 1) a viewer study of the Ocean's Animals episode in the series (hosted and narrated by Matt Damon), and 2) an evaluation of the outreach initiative that complemented the series. The broad goal of the
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TEAM MEMBERS:
Marianne McPhersonElizabeth BachrachIrene F GoodmanScreenscope, Inc.American Association for the Advancement of Science
We expect people to look different. And why not? Like a fingerprint, each person is unique. Every person represents a one-of-a-kind, combination of their parents', grandparents' and family's ancestry. And every person experiences life somewhat differently than others. Differences - they're a cause for joy and sorrow. We celebrate differences in personal identity, family background, country and language. At the same time, differences among people have been the basis for discrimination and oppression. Yet, are we so different? Current science tells us we share a common ancestry and the
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TEAM MEMBERS:
Randi KornAmerican Anthropological Association
Summative evaluation of the NSF- and NEH-funded Hunters of the Sky exhibition, including remedial, timing and tracking, and summative. The 5,000 square foot exhibition takes a science and humanities perspective on birds of prey. A particular focus of the evaluation was the exhibition's impact on "getting visitors to explore their own values and beliefs about the human relationship to the natural world" as well as "getting visitors to critically examine questions of economics, public policy, and environmental ethics related to the survival of raptors and their habitats." Sample data collection
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TEAM MEMBERS:
Deborah PerryKarla NiehusScience Museum of Minnesota
This is a front-end study designed to inform the team working on an NSF-funded exhibit-development project. The purpose was to determine what visitors think, know, and do in relation to listening, and to identifying potential opportunities and barriers to creating attentive listening experiences on the Exploratorium's public floor. The appendix of this repot includes the interview instruments used in the study.
This report presents the findings of a summative evaluation of the Conservatory for Botanical Science, conducted by Randi Korn & Associates, Inc. (RK&A), for the Huntington Botanical Gardens in San Marino, California. The Conservatory exhibits and this evaluation were funded by the National Science Foundation. Data collection took place in December 2005. The summative evaluation examined visitors’ affective and cognitive experiences in the Conservatory, using exit interviews and focused observations and interviews at select exhibits.
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TEAM MEMBERS:
Johanna JonesHuntington Botanical Gardens
Extensive research of the exhibit, Kachemak Bay, Alaska: An Exploration of People and Place shows it to be popular and effective with visitors on every communication and affective goal set forth in the Exhibit Master Plan. Research also finds that Community Collaborators who helped to create exhibit elements found the experience deeply meaningful and satisfying, meeting every desired cognitive, affective and behavioral outcome established for the collaboration programs. Pre- and post-test surveys of the exhibit involved nearly 600 visitors to the Pratt Museum. In most studies, Travelers and
What motivates kids to take multiple programs at the Minnesota Zoo? What makes Minnesota Zoo programs so comfortable and engaging that some kids just keep coming back? How do these experiences support kids’ interest in animals and wildlife conservation? The Minnesota Zoo (MN Zoo) offers over a dozen educational programs for youth tailored to encourage exploration of “what makes the MN Zoo tick.” After 10 years of programming for hundreds of youth, a cluster of youth return again and again to learn more about animal care, wild wildlife conservation, zoo work, and volunteer opportunities
Professionals from the New York Hall of Science (NYSCI), New Knowledge Organization, and faculty from Hunter College developed Wild Minds: What Animals Really Think (WM) as a traveling exhibition with ancillary programs about animal cognition to be presented in both science centers and zoos. The project primary goal is to develop public understanding of the complex concept of animal cognition. Its secondary objective is to encourage sustainable science center-zoo partnership in the communities that host Wild Minds. The Wild Minds science center exhibition consists of discreet stand-alone
Children's Discovery Museum of San Jose (CDM) contracted Randi Korn & Associates, Inc. (RK&A) to conduct a summative evaluation of the Mammoth Discovery! exhibition, one part of a comprehensive project funded by the National Science Foundation (NSF). Mammoth Discovery! features the story of Lupe, fossilized mammoth bones found in San Jose and includes a full-size replica of Lupe and Lupe's actual skull, femur, and pelvis fossils. Through engagement with the exhibition, CDM intends for children and their caregivers to engage in scientific thinking, become aware that they are engaging in a
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TEAM MEMBERS:
Randi Korn & Associates, Inc.Children's Discovery Museum
Our Year 3 formative evaluation of Go Botany, a four-year NSF-funded project focused on botanical learning, centered on tracking the continued development and the launch of the Go Botany Simple Key, which contains botanical data on more than 1200 native plants in the New England region. The project is a collaboration between the New England Wild Flower Society and three partnering institutions: The Montshire Museum of Science in Norwich, VT; The Chewonki Foundation in Wiscasset, Maine; and the Yale Peabody Museum on Natural History in New Haven, CT. During Year 3, the Go Botany Simple Key was
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TEAM MEMBERS:
Judah LeblangNew England Wild Flower Society
This exhibition was created to attract and appeal to families with children based on a major strategic planning effort targeting a specific audience. Summative evaluation was commissioned to reflect on the original goals for the exhibition as well as to inform future decisions regarding institutional and exhibition planning for family audiences. Several complementary research methods were used to address a variety of questions about family experiences in Splash Zone: two methods of exit interviews (281 family interviews where parents were asked most of the questions, and 55 interviews with
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TEAM MEMBERS:
Jeff HaywardMonterey Bay AquariumJolene Hart
In 2006 the Exhibits department conducted a summative evaluation of Ocean's Edge, the aquarium's original and permanent galleries. From 2002-2005 the original galleries underwent a renovation to bring the original exhibits and interpretation up-to-date and to add additional exhibits. This area covers approximately 10,000 square feet. Ocean's Edge is a dramatic transformation of the aquarium's original exhibit galleries. Rockwork and wharf pilings and touchable models transform galleries into the habitats they represent. Visitors can walk under a crashing wave or delve into multimedia exhibits
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TEAM MEMBERS:
Steven YalowitzJenny Sayre RambergJaci Tomulonis