This article presents excerpts from reports written by visitor research professionals in Canada, Finland, Italy and Norway. These brief summaries describe visitor studies projects at various institutions in these countries.
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Visitor Studies AssociationGeorge Hein
Funded jointly by the Institute of Museum and Library Services (IMLS) and the MacArthur Foundation, in partnership with the and Association of Science-Technology Centers (ASTC) and Urban Libraries Council (ULC), Learning Labs in Libraries and Museums supports the planning and design of 24 learning labs in libraries and museums nationwide. The inaugural cohort of 12 sites ran from January 2012 to June 2013, and a second cohort of 12 additional sites began in January 2013 and will extend through June 2014. In addition to the primary awardees, most grants included additional institutional partners, resulting in a rich community including over 100 professionals from approximately 50 participating organizations (libraries, museums, universities, and community-based organizations). The labs are intended to engage middle- and high-school youth in mentor-led, interest-based, youth-centered, collaborative learning using digital and traditional media. Inspired by YOUmedia, an innovative digital space for teens at the Chicago Public Library, as well as innovations in science and technology centers, projects participating in Learning Labs are expected to provide prototypes for the field based on current research about digital media and youth learning, and build a "community of practice" among the grantee institutions and practitioners interested in developing similar spaces.
This is a descriptive summative evaluation study of visitors’ experiences with the permanent collection at the Detroit Institute of Arts, after the extensive museum-wide visitor-centric renovation and reinstallation that began in 1998 and culminated with a grand opening in 2007. Using a naturalistic methodology, three researchers from Selinda Research Associates made two three-day site visits (in January and March of 2013) and spent over 32 hours observing and interviewing 45 groups (181 individuals). Visitors’ experiences with works of art included stories and storytelling, visiting an old
Indianapolis / City as Living Laboratory (I/CaLL) is a city-wide civic collaboration engaging in cross-sector research that builds on prior research in informal science learning in public settings. It extends research in place-based and service learning traditions, and uses the city itself as an informal science learning (ISL) environment for Science and Engineering for Environmental Sustainability learning outcomes. This project is creating place-based science learning experiences as part of public spaces in Indianapolis and establishes the next generation of urban science museums that increase opportunities for learning. The project will develop a self-sustaining program for art/science collaborations as they inaugurate city-sanctioned changeable installations at I/CaLL sites. Data from the project will be used to inform ISL professionals at museums throughout the community and around the country. Thousands of volunteers and their families will help create I/CaLL spaces, engage with communities, and serve as research participants connecting with science learning through site development. The unprecedented scale of this project provides a full measure of informal science service learning at a city scale, offering data that can change how science learning is measured, how people from all walks of life develop science literacy as part of their social public experience, and embodying the concept of the city as a living science learning lab. Broader impacts include the development of the city as an informal science learning environment that will become a new standard for thinking about what cities as cultural units can become as we build a resilient Science and Engineering culture for Environmental Sustainability.
This research project establishes a new research center, the InforMath Collaborative, that brings together university educational researchers and professionals at art and science museums in San Diego's Balboa Park. The InforMath Collaborative is investigating and building the capacity of informal learning institutions to support content and identity learning in mathematics. Through sustained collaborations that unite research, design, and professional development, members of the InforMath Collaborative are conducting design-based research on exhibits and programs that integrate art and science content from participating museums with the mathematics of topology and projective geometry.
The broader goal of the InforMath Collaborative is to transform cultural perceptions of mathematics in ways that broaden learners' access to the discipline. The project aims to develop informal mathematical learning experiences that make mathematics feel accessible, body-based, creative, and deeply relevant to a wide array of other knowledge domains, including both art and science. The project will build and strengthen regional and national networks of educational professionals who work in informal mathematics learning and expand the capacity of informal institutions to support engaging, innovative, content-rich, and culturally transformative mathematical learning experiences.
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Ricardo NemirovskyPaul SiboroskiMolly Kelton
The Georgia Tech Digital Media program is conducting a workshop and developing a website that fosters collaborations among researchers in the learning sciences community who study informal learning, practitioners in STEM-related informal learning environments (ILEs), and professional artists whose work incorporates STEM concepts. This workshop explores how the intersection of culturally-situated, arts-based learning (ABL), informal STEM learning, and digital media can be leveraged to create higher interest, motivation and learning in STEM among under-represented minorities (URMs). The workshop investigates the potential for combining culturally-situated design tools (CSDTs), contemporary art and crafts, and STEM concepts as a means to engage URM learners in STEM.
In this article, Megan Axelsen, an Associate Lecturer and a PhD student at the University of Queensland in Australia, explores visitors' perceptions of festivals in art galleries. Axelsen also identifies several characteristics that distinguish festivals from other special events.
This article discusses the QUT Museums Collaborative, a project comprised of museum educators and administrators and university researchers in Australia, which examined the experiences of young children visiting museums. This report includes a discussion of the research plan and methodology, emerging and anticipated outcomes, and the significance of the study.
This article discusses a study that investigated whether visitor or visit variables were the best predictors of satisfaction, and whether the predictive power of these variables would differ in different types of visitor institutions. Also studied was whether higher ratings of satisfaction would result in specific visitor intentions. Data were collected from adult visitors at three different institutions: Denver Art Museum, Denver Museum of Nature and Science, and Colorado's Ocean Journey, an aquarium.
In this essay, researchers from King's College London, Work, Interaction and Technology Research Group, discuss a particular approach to the analysis of social interaction in museums and galleries, focusing on video-based field studies. The authors also give a few suggestions as to why it might be important to take verbal and physical interactions more seriously when designing, developing and evaluating exhibits and exhibitions.
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Dirk vom LehnChristian HeathJon Hindmarsh
This paper describes findings from a Ph.D. study of visitors, particularly non-museum visitors, at two university art museums in Hong Kong. This study contributes to the literature on museum education in Hong Kong, which is a relatively new area of study in Asia. This study is also the first museum visitor survey done on a university population in Hong Kong. It includes the questionnaire mailed to participants in the study.
This paper discusses the "Gallery Enhancement" project completed between 1988-1989 at the Art Gallery of Ontario. A summary of the project includes: the general modifications to the installation, the "collaborative" nature of the exhibit development process (between education, curatorial and others), the strategies employed for modifying the installation, the methods and results of the audience research initiatives, and the ramifications of this experimentation on future operations at the Art Gallery of Ontario.