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resource research Media and Technology
This study of the science communication views and practices of African researchers ― academics at the National University of Science and Technology (NUST) in Zimbabwe ― reveals a bleak picture of the low status of public science engagement in the developing world. Researchers prioritise peer communication and pay little attention to the public, policy makers and popular media. Most scientists believe the public is largely not scientifically literate or interested in research. An unstable funding environment, a lack of communication incentives and censoring of politically sensitive findings
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TEAM MEMBERS: Heather Ndlovu Marina Joubert Nelius Boshoff
resource research Media and Technology
In this article, we present three challenges to the emerging Open Science (OS) movement: the challenge of communication, collaboration and cultivation of scientific research. We argue that to address these challenges OS needs to include other forms of data than what can be captured in a text and extend into a fully-fledged Open Media movement engaging with new media and non-traditional formats of science communication. We discuss two cases where experiments with open media have driven new collaborations between scientists and documentarists. We use the cases to illustrate different advantages
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TEAM MEMBERS: Kristian Moltke Martiny David Budtz Pedersen Alfred Birkegaard
resource research Media and Technology
This issue sees the publication of several papers that contribute to our understanding of the challenges faced by researchers in communicating about their research, adding richness to our understanding of practices and policies in Zimbabwe as well as amongst non-Anglophone speakers working in Australia. The potential of incorporating documentary filmmaking tools and techniques into open science projects raises interesting questions about subjectivity, data and the collaboration skills needed for today's scientists.
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TEAM MEMBERS: Emma Weitkamp
resource research Media and Technology
Trust in science is, to a considerable extent, the outcome of communication. News and online media in particular are important mediators of trust in science. So far, however, conceptual works on mediated trust in science are lacking. Taking a cue from Weingart & Guenther, this commentary proposes a concept of mediated trust in science and for its measurement, and shows where it could be used in the science of science communication.
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TEAM MEMBERS: Mike Schaefer
resource research Media and Technology
Science communication, whether internally or to the general public depends on trust, both trust in the source and trust in the medium of communication. With the new 'ecology of communication' this trust is endangered. On the one hand the very term of science communication has been captured by many different actors (e.g., governments, PR experts, universities and research institutions, science journalists, and bloggers) apart from scientists themselves to whom science communication means different things and whose communication is tainted by special interests. Some of these actors are probably
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TEAM MEMBERS: Peter Weingart Lars Guenther
resource research Media and Technology
Scientist-turned-filmmaker Randy Olson makes a bold claim: scientists cannot adequately explain their own work. He attributes all of the issues facing science communication today ― false positives, an uninterested public, and unapproved grant proposals ― to scientists' lack of narrative intuition. Rather than turn to the humanities for help, Olson suggests scientists learn from the true masters of storytelling ― Hollywood filmmakers. His latest book examines the age-old divide between science and the humanities, as well as the new adversarial relationship between science and film, which he
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TEAM MEMBERS: Victoria Gant
resource research Media and Technology
The mixed methods randomized experimental study assessed a model of engagement and education that examined the contribution of SciGirls multimedia to fifth grade girls’ experience of citizen science. The treatment group (n = 49) experienced 2 hours of SciGirls videos and games at home followed by a 2.5 hour FrogWatch USA citizen science session. The control group (n = 49) experienced the citizen science session without prior exposure to SciGirls. Data from post surveys and interviews revealed that treatment girls, compared to control girls, demonstrated significantly greater interest in their
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TEAM MEMBERS: Barbara Flagg
resource project Media and Technology
Child Trends is a nonprofit organization focused on improving the lives of children and their families by conducting research and sharing the resulting knowledge with practitioners and the public. In this project, Child Trends will conduct research and development to launch a Child Trends News Service aimed at providing news reports that feature social science child-centric research. The resulting work is designed to improve outcomes for at-risk children, particularly Latinos, the largest and fastest-growing minority group among U.S. children. Working with a professional news syndication company, the Child Trends News Service will produce engaging reports for key news media outlets that feature the latest actionable social science research related to behaviors that help mitigate negative child outcomes associated with poverty, lack of education, violence, among other challenges. Child Trends will draw attention to the reports through social media and outreach to stakeholders. By airing these reports on local television news programs in English and Spanish, millions of people will have greater access to this information. This is early R&D work to demonstrate that local television stations will air these stories and to examine the audience impact—how does accessing this social science research through preferred media channels influence news audiences’ knowledge and attitudes toward specific social science research? The study will also delve deeper to better understand how news might, or might not, motivate behavioral change. The study will provide valuable lessons to the informal science education and the STEM communication science field.

The overarching aim of this project is to use commercial news to reach populations, especially Latinos, who have historically been underrepresented in science, technology, engineering and math (STEM) education and careers. The goals of the project are to:
* Leverage mass media news outlets to effectively communicate developments in social science research on child well-being and development to Latino audiences.
* Advance the field of informal STEM learning by exploring how the public interacts with actionable social science child research.
* Expand the reach and application of the news products through strategic collaborations with provider organizations serving at-risk Latino families; the child research and STEM fields; and other organizations working on Latino family issues.
Activities include the development and formative testing of the news service, the qualitative and quantitative testing of the news service's impact on audiences, and evaluation of the implementation of the project's components. The quantitative research, using a control group and treatment group, will work to establish preliminary evidence that the Child Trends News Service will result in changes in viewers' knowledge, attitudes, and intent to adopt behaviors related to child-centric social science research. The Child Trends' project team will be informed by an Advisory Board and Technical Working Group as well by working closely with Abriendo Puertas, the largest U.S. parenting education program for low-income Latino parents. Child Trends will partner with Ivanhoe Broadcast News to produce and distribute the materials. Group I&I Consultancy will evaluate the project. In year-two, Child Trends will produce a research brief on lessons learned and research outcome measures. The proposed research and development will be conducted over a two-year period; findings will inform ongoing service and additional research.

This project is funded by the Advancing Informal STEM Learning (AISL) program, which seeks to advance new approaches to, and evidence-based understanding of, the design and development of STEM learning in informal environments. This includes providing multiple pathways for broadening access to and engagement in STEM learning experiences, advancing innovative research on and assessment of STEM learning in informal environments, and developing understandings of deeper learning by participants.
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TEAM MEMBERS: Alicia Torres
resource project Media and Technology
The proposed project, which will build upon a successful NSF EAGER grant, will help arctic researchers explain the significance of their research widely to the general public which, in today's technologically connected world means not only in the U.S., but worldwide- and to reflect the diversity of the scientific enterprise Alaska. As proposed, the current Frontier Scientist's schedule of science reporting will be enhanced by a broadcast TV series titled Frontier Scientists to engage a larger viewing audience. A 'Do It Yourself' (DIY) component will help scientists to create their, professional-caliber media that will sustain the publics' interest and feedback in their research. An evaluation regime will insure appropriate quality and depth of communication, throughout the lifecycle of each science story.
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TEAM MEMBERS: Liz OConnell Robert McCoy Gregory Newby
resource evaluation Media and Technology
Frontier Scientists is comprised of a website and portfolio of videos created for distribution web-wide and through television broadcast. The goal of this program is to excite the general public about ongoing science in Alaska and the Arctic. This is the summary evaluation of a three-year National Science Foundation grant received by Frontier Scientists. Frontier Scientists contracted PEER Associates to conduct the evaluation. Over the course of the three years, the evaluation was focused on both formative (intended to inform and improve programming) and summative (what has the program
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TEAM MEMBERS: Rachel Becker-Klein Chris Hardee Liz OConnell
resource research Media and Technology
In this chapter we present the ways in which institutional cultural differences impact the development and implementation of learning activities in informal settings. Five university-based centers for the study of chemistry worked with informal learning professionals to re-envision educational and public outreach activities about science. The projects were part of a broader effort to catalyze new thinking and innovation in informal education and chemistry centers. The set of projects illustrates the broad possibilities for informal learning settings, with projects targeting diverse audiences
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resource project Media and Technology
The Northwest Passage Project (NPP) is a collaborative effort between the University of Rhode Island (URI), Inner Space Center (ISC), Graduate School of Oceanography (GSO), the film company David Clark Inc., and several other partners, including six Minority Serving Institutions (MSIs) and three informal science education institutions. The project centers on a research expedition into the Arctic's Northwest Passage, which will engage intergenerational cohorts of high school, undergraduate, and graduate students in hands-on research aboard the U.S. tall ship SSV Oliver Hazard Perry (OHP). During the expedition, a professional film crew will produce a two-hour documentary focused on the NPP's innovative model of interdisciplinary informal STEM (science, technology, engineering, and mathematics) learning and highlight the expedition's research, participants, and the sociological issues related to the changing Arctic environment. Because the Canadian Arctic is remote and costly to access, the project will maximize NSF's investment by giving broad audiences access to the science and excitement of the expedition through the documentary. In addition, this informal science learning opportunity will not only engage students with scientists in authentic research, but also train the students to deliver daily live broadcasts from sea to three well-established U.S. informal science education institutions: the Smithsonian National Museum of Natural History (NMNH), the Exploratorium, and the Alaska Sea Life Center (ASLC). The daily broadcasts will also reach the public in real time via the project's interactive website, providing the opportunity for people to post questions to the scientists and students onboard the ship. The NPP has great potential to benefit society by enhancing awareness of the changing Arctic's ecosystems and increasing science literacy. The hands-on research experiences will enhance the college readiness of the participating high school students and encourage the undergraduate students from the six partner MSIs to consider a graduate course of study and/or pursue STEM careers. The graduate students will also be more career-ready, as they gain public communication and leadership skills necessary for 21st century scientists. The Northwest Passage Project is designed to advance knowledge and understanding within the practice of informal science education, as well as in the field of Arctic science. The project goals include: increasing public awareness and understanding of the changing Arctic ecosystem; increase public understanding about Arctic research and the scientific process; increase the Informal Science Education (ISE) field's understanding of the public's learning process when engaged in live interactions with scientists and student 'science communicators'; increase the ISE field's understanding of the value of immersive science experiences and impact on students from underserved and underrepresented populations; and to build or extend the capacity of ISE institutions to make connections between polar scientists, students, journalists and the public. The NPP is creative in that it combines the engagement of students in field-based scientific research, live broadcasts from sea to ISE institutions, and the production of a full-scale documentary for public audiences. A potentially transformative component to the ISE activities involves six Minority Serving Institution partners--Florida International University; University of Illinois, Chicago; California State University, Channel Islands; Texas State University; Virginia Commonwealth University and City College of New York--whose students will have the opportunity for a life-changing experience that may tip the scale toward their interest in STEM careers. Each of these students will develop news stories, host screenings of the film at their respective campuses, and share their experiences with peers, providing visual role models for other underrepresented students, who may never have thought themselves capable of becoming a scientist or science communicator. An additional project goal is to enhance the capacity and infrastructure of the three ISE partner institutions so that they may receive live broadcasts from the Inner Space Center in the future, beyond the funding period of the project. People, Places & Design Research will conduct the project's front-end and formative evaluation; MEM & Associates will conduct the summative evaluation. Some of the key evaluation questions will be: * Have ISE and MSI institution public visitors, who view either the live broadcasts or the documentary film (or both), become more aware of the changing Arctic ecosystem and the importance of scientific research in the Arctic? * What is the relative impact of the live broadcasts compared to the finished documentary, and the strengths and weakness of the respective media in translating the on-board experience? * Does a real environmental and social context for scientific evidence stimulate audiences to become more interested in the role of science/STEM? * Have students gained leadership skills and the ability to communicate science to their peers? * Have students increased their motivation and interest in pursuing STEM careers? This project is funded by the Advancing Informal STEM Learning (AISL) program, which seeks to advance new approaches to, and evidence-based understanding of, the design and development of STEM learning in informal environments. This includes providing multiple pathways for broadening access to and engagement in STEM learning experiences, advancing innovative research on and assessment of STEM learning in informal environments, and developing understandings of deeper learning by participants.
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TEAM MEMBERS: Gail Scowcroft David Clark Brice Loose Dwight Coleman