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resource project Media and Technology
The project conducts action research to learn more about how different groups use technology in meaningful ways, develops approaches that significantly increase access for underrepresented groups, and proposes ways in which technology might be modified or redesigned to engage, address, and represent diverse populations. The project targets children and young people from groups underrepresented with technology, informal and formal educators, community groups and organizations, researchers, policymakers and funders, industry, and the public. Products include: a report on the state of access of underrepresented groups to technology; case studies; guides to increasing community access to technology; guidelines about how to be critical viewers, users, and makers of technology; report on the issues involved in producing diverse and equitable technology design; exemplars and ideas for diversifying technology design; suggestions for software publishers and industry; commissioned papers on issues of access and design for particular underrepresented groups; an agenda for action; and interactive World Wide Web site; and a popular press book that synthesizes the knowledge gained through this project.
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TEAM MEMBERS: ellen wahl Yolanda George Eric Jolly Laura Jeffers Andres Henriquez
resource project Exhibitions
The New England Aquarium (NEAq) will develop a traveling exhibit and associated programs to focus on parallel scientific and environmental issues facing Lake Victoria (East Africa) and North American fisheries. The NEAq is working in partnership with the national Museums of Kenya (NMK). This project results from NSF supported research on Lake Victoria biodiversity crises and a workshop that involved 70 scientists, policymakers, and resource managers. A 5,000 sq. ft. exhibit "Lake Victoria: Mukasa's Tear" will be developed that will present both the Lake Victoria and North American fisheries issues in six modules including: Biodiversity Then and Now; Changing Life Styles; Lake Victoria Timelines; Fisheries Technology; Global Markets; and Towards the Future. Complementary educational programs will include on-site interpretation, special programs for K-12 classes, teacher workshops and curriculum materials, special events. The exhibit will open at NEAq in 1998 and will begin its national tour in 1999. A second version of the exhibit (which will be funded separately), will be shown in Kenya.
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TEAM MEMBERS: Mark Chandler Alexander Goldowsky
resource project Public Programs
The California Museum of Science and Industry (CMSI) will develop a new exhibit "Body in Balance: Developing Integrative Life Science Exhibits." This will be a 3000 sq. ft. component in the new 17,500 sq. ft. World of Life Exhibit Hall when the CMSI opens its new facility in 1997 and becomes the California Science Center. The World of Life is organized around several key science concepts which emphasize the commonalties among living things and their life processes. One of the major ideas to be communicated in this area is homeostasis as it applies to human beings. Homeostasis has been chosen because it is the unifying theme of system physiology. The exhibit will include seventeen exhibits (with a total of sixty- seven interactive elements) as well as a "The Body in Balance" theater presentations and bilingual (English/Spanish) exhibition books. This integrative view of body functions is consistent with recommendations from Benchmarks for Science Literacy and the Science Framework for California Public Schools Grades K-12. A broad menu of complementary formal education materials will be developed.
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TEAM MEMBERS: David Combs
resource project Public Programs
The Massachusetts SSI (Project PALMS) will conduct this project in partnership with MITS (the Museum Institute for Teaching Science, Inc.) and will develop, demonstrate the effectiveness of, and disseminate a locally-driven model for parental involvement in mathematics, science, and technology education. The model builds on the SSI structure by starting with parents who are active in PALMS District Leadership Teams for Systemic Change (approximately 2900 parents). These parents will have opportunities for additional training with materials such as Project PRISM, EQUALS, AAAS, etc. These support the new State frameworks and assessments developed through he SSI, and are also in support of the high quality curriculum materials recommended for implementation in schools. Parents will then develop local plans for engaging other parents in their communities. Materials will be developed, including a manual on How to Build Coalitions to Engage Community Members in Mathematics, Science, and Technology Reform. In addition, materials will be developed and outreach activities will be conducted to include activities for parents and children (estimated to reach an additional 21,000 parents) held in nontraditional environments such as subways, laundromats, health clinics, and malls. Products will include a manual on building coalitions to engage communities in supporting mathematics and science reform, and a collection of field-tested prototype outreach activities. Findings will be disseminated through the Eisenhower Consortia, National PTA, Urban League, and National Council of La Raza.
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TEAM MEMBERS: Thomas Noonan Mary Jane Schmitt Pendred Noyce
resource project Media and Technology
The Natural History Museum of Los Angeles County will develop Lost Civilizations of the Tarim Basin. This will be a 6000 sq. ft. traveling exhibit that will introduce visitors to the extraordinary archaeological discoveries that have recently been made in the Taklamakan Desert in the Xinjiang Uyghur Autonomous Region of the People's Republic of China. Due to the arid desert conditions the preservation of sites, artifacts, and human remains is exceptional and the artifacts represent some of the oldest extant items made of perishable materials (wood, paper, silk, and leather.) What has intrigued scientists about these remains is the fact they are Indo-Europeans. These remains have challenged the scholarly world by adding fuel to an already heated debate considering the origins and development of the Indo-European peoples who inhabited the Eurasian landmass for thousands of years. Who were these people, where did they come from, and what was their role in the early development of East/West cultural contact? Not only will visitors be able to see the artifacts and learn about the culture of this extinct group, but they will also learn how archaeologists and collaborating specialists work to unravel the mysteries posed by these remains. The exhibit will be complemented by resources for formal education programs. NHM will develop 1) an on-line presentation that will include "virtual" elements of the archaeology sites and materials, 2) teacher enhancement activities, 3) curriculum materials for older elementary and secondary students, and a menu of non-formal lectures, classes, and a symposium. The museum will also produce a comprehensive, fully illustrated catalogue in both printed and digital formats. The exhibit will have five venues. It is expected to reach between 150,000 and 300,000 people at each venue.
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TEAM MEMBERS: James Olson Adam Kessler Vincent Beggs Dolkun Kamberi
resource project Media and Technology
Educational Broadcasting Corporation (WNET, NY) is developing a multi-media environmental education project for youth aged 8 to 12. Wild World focuses on American children's everyday urban and suburban surroundings - city streets, parks, backyards, vacant lots, the woods, and similar environments easily and often accessible to the audience. The project will educate young people about environmental and natural science topics and issues in an entertaining, engaging way, and will encourage them to become more aware of their immediate environment. Important goals are to showcase people who are passionate about their work with, and in, natural surroundings, and to show that our world is intriguing and well worth investigating. The science content will reflect the recommendations of the National Science Education Standards and Benchmarks for Science Literacy. Major components of the project include: * A thirteen part series of half-hour television programs entitled Wild TV -- this exciting and occasionally irreverent series is designed to attract viewers indifferent to traditional nature documentary program. The format is also intended to appeal to young people with little pre-disposition to science or nature. * Wild Comix -- a comic book-styled educational print piece for young people that includes activities that kids can try at home, puzzles, and other thought-provoking exercises. * Wild Web -- a World Wide Web site featuring an interactive version of the comic book, activities and puzzles, a chat room, a bulletin board, and links to environmental groups. * A Home and Extracurricular Settings: Activity Guide - intended for parents and informal educators, the guide will include: enriching nature appreciation for the entire family; improving the learning relationship between children and their parents; and activities/directions for parents that are not prohibitive with regard to area, income, and adults' educational background. * Classroom materia ls - a 12-page guide designed as an introductory resource for classroom teachers who want to incorporate environmental science activities into their teaching.
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TEAM MEMBERS: Fred Kaufman Susane Lee
resource project Media and Technology
The Exploratorium will develop "The Electronic Guidebook: Extending Museum Experience Using Networked Handheld Computers." Through this project, the Exploratorium and the Concord Consortium will investigate the use of new technologies to enhance the learning experience of science museum visitors. The exponentially increasing availability of portable personal computing devices provides an opportunity for science museums to develop new ways for visitors to experiment and interact with exhibits. The partners will design and prototype a museum-based "Electronic Guidebook" for visitors. Twenty-five Exploratorium exhibits will be connected to a museum network and handheld portable computers through infrared connections. The target audiences for this project are the general public (adults and families) and children in the K-12 age range. The primary disciplinary focus is physics, with a secondary focus on mathematics.
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TEAM MEMBERS: Robert Semper Robert Tinker
resource project Media and Technology
Twin Cities Public Television (KCTA) is producing and evaluating a pilot for a new science series for children ages 8-12 to be produced in conjunction with Miami University of Ohio and the National Science Teachers Association (NSTA). Called Dragonfly, the pilot will be based on the children's magazine of the same name and will consist of segments presented by children that document their own science investigations and presentations by professional scientists of work in related fields. Each program will include two or more presentations by children, one or two presentations by scientists, a science challenge to be resolved within the show, one or two hands-on activities to engage viewers at home, and a presentation of children's artwork or poem in which they express their impressions of science and nature. The series would be coordinated with the Dragonfly magazine and with a parallel program, Dragonfly Quest, an Internet and youth-based activity pilot endeavor funded under another grant. The Executive Producer would be Richard Hudson, who has previously served as Executive Producer for Newton's Apple, a series also produced by KCTA. Chris Myers, of Miami University and creator of the magazine, will have primary responsibility for the science content, and Phyllis Marcuccio at the NSTA will be responsible for the coordination between the television project and the magazine, which is published by NSTA. The producers will work with an advisory committee that includes Gerald Wheeler, Lawrence Lowery, Joan McShane, Hardy Eshbaugh, Shawn Carlson, Kenneth Phillips, Milton Chen, James Steinbach, and Cheryl Gotthelf.
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TEAM MEMBERS: Richard Hudson Christopher Myers Phyllis Marcuccio Barbara Flagg
resource project Public Programs
The Widmeyer-Baker Group (TWBG) working in conjunction with The National Council of Teachers of Mathematics (NCTM) and the National Action Council for Minorities in Engineering, Incorporated (NACME) proposes to design and implement a campaign of Public Understanding and Engagement of Mathematics targeted toward national, state, and local audiences. The primary goal of the campaign is to engage the publics' thinking about what students in the United States should know and be able to do in mathematics in the middle school grades and the reasons mathematics is important to successful careers and to live an interesting and productive life. The approach will expose a diverse cross-section of Americans to mathematics using math puzzles designed by NCTM. TWBG will make widespread use of these camera-ready math puzzles in a variety of ways and formats. The primary audience for this campaign is the general adult population. The secondary audience is the middle school students and their parents, including persons serving as parent surrogates (i.e., extended family, foster parents, daycare providers, etc.). This initiative will be a grassroots effort capable of reaching every community throughout the United States. TWBG will be expected to make creative use and/ or collaboration with mass media, policy/administrative/teaching and grassroots organizations, corporations, and federal and state agencies in dissemination of the message about the campaign.
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TEAM MEMBERS: Jason Smith Michael Baker Ruth Chacon
resource project Media and Technology
WNET is producing and evaluating the pilot phase of a multi-media mathematics education project for children aged nine to eleven. The centerpiece of the project will be an animated television series for national broadcast via PBS. In each of the weekly programs, a team of young characters would be drawn into a computer and become protagonists on intriguing missions in locations as varied as a contemporary theme park or the deserts of ancient Egypt. Facing an evil adversary, the young heroes use mathematics to overcome challenges in the course of their travels and adventures. At the end of each episode viewers will be invited to use mathematics to solve a cliffhanger. The series will be supported by a targeted national outreach campaign with cooperating public television stations and three national partners. Ancillary material will consist of an interactive Internet site and print materials including a magazine with activities, puzzles, problems, and comics. The PI for the project will be Ruth Ann Burns, Vice President and Director of Educational Resources Center at WNET. The two key Math Content Directors will be Mari Muri, currently an advisor to the Connecticut State Department of Education, and Carey Bolster, Director of the PBS Mathline K-12 projects. Joel Schneider of Children's Television Workshop will be the Lead Content Advisor. The Series Producer will be Kristin Martin who has most recently served as Lead Producer for The Magic School Bus. Edward Kaskt, a computer animator with extensive experience with Children's Television Workshop, Nickelodeon, ABC, NBC, CBS, and HBO will be the series' Creative Director.
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TEAM MEMBERS: Ruth Burns Carey Bolster Sandra Sheppard Barbara Flagg
resource project Media and Technology
The Self Reliance Foundation in association with the Hispanic Radio Network over a five year period will produce and distribute a variety of daily Spanish-language radio programs on science education topics and follow-up outreach services to network listeners on science education and career opportunities. The applicants will add two science related episodes each week to Buscando La Belleza, the four-minute daily radio series for families that focuses on social issues, work issues, women's rights, and educational and career opportunities. It is carried on 100 stations with a weekly cumulative audience of 2,567,000 listeners. The new episodes will include: 52 role model interviews with Hispanic men and women who have careers in science, mathematics, and technology from technical positions not requiring a college degree to Ph.D.'s engaged in cutting edge research; 26 family involvement episodes with suggestions for parents to build their confidence in helping their children with homework, doing simple science activities with their children at home, encouraging their older children in their studies, and working with schools and community organizations; and 26 academic and career resource/success stories highlighting Hispanic students who have been successful in their pursuit of careers in science, mathematics, and technology. The second series included under the grant is Salvemos Nuestro Planeta, a two-and-a-half minute series that focuses on environmental issues. It currently is carried on 89 radio stations twice a week with a total weekly cumulative audience of 2,494,300. The producers will expand the series to seven original episodes per week with five episodes focusing on science, mathematics, and technology themes: general science literacy, environmental management and technology, computers and information technology, environmental activities for youth, and SMET career opportunities. Outreach will consist of a national Spanish language toll free phone number that will refer listeners to resources related to opportunities for scholarships in science and engineering, activities and resources for parents and children in science education, etc., and in some cases, connect callers to the subject of that days interview. The PI will be Roberto Salazar who has been chief assistant to Vicente Llamas at the Comprehensive Regional Center for Minorities. He has been involved in numerous science education project for Hispanics and has a background in radio. The Executive Producer will be Jeff Kline. Major science consultants will be Vicente Llamas, Director of the Comprehensive Regional Center for Minorities, and Estrella Triana, Hispanic Science Education Director for the American Association for the Advancement of Science.
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TEAM MEMBERS: Roberto Salazar Gilbert Sanchez Robert Russell
resource project Media and Technology
NACME will produce a three year public service advertising campaign designed to shape the educational choices children make in junior high and high school with respect to mathematics and science. The ads, featuring actor/director Spike Lee, will aim to increase the number of children in grades three through eight who understand the relevance and value of mathematics and science to life in the adult world. The campaign also will be directed towards parents with the goal of helping them recognize the importance of learning mathematics and science to their children's future. The components of the project will be: For each of the three years of the project, development and distribution of one 60, one 30, and one 10 second television spot; For each of the three years of the project, development and distribution of three 60, three 30, and three 10 second radio spots; Annual development of print ads and marketing materials to be delivered to selected consumer magazines, educator's publications, in-school magazines, newspaper "kid pages," comic book companies, and bus shelter and transit card carriers; Annual development and distribution of 100,000 full-color student brochures to reinforce the concepts outlined in the campaign; Annual development and distribution of 100,000 brochures for parents to engage them in their children's science and mathematics education; Establishment of a toll-free 800 number for students to call to request information. Each caller will be sent both the student and the parent brochure; Development of promotional materials including buttons, games, science experiments, math puzzles, T-shirts, etc.; Annual public relations campaigns including press conferences, media tours, in-school demonstrations, and personal appearances; Annual evaluation of the project including monthly reports of fulfillment of requests received via the 800 number. Development, production, and distribution of the campaign will be the responsibility of a task force consisting of: Ronni Denes, NACME's vice president for communications and public affairs; George Campbell Jr., President of NACME; Lea E. Williams, executive vice President of NACME and formerly served as vice president, educational services, of the United Negro College Fund; Catherine Morrison, director of research; and Ismael Diaz, director of precollege programs. The ad agency for the NACME/Ad Council campaign is Tracy-Locke. Rob Britton, manager of Advertising and Direct Marketing for American Airlines will serve as campaign director.
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TEAM MEMBERS: Ronni Denes