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resource evaluation Exhibitions
In 2013 and 2014, the Museum of Science (MOS) partnered with Dr. Rob Wood’s lab at Harvard University’s School of Engineering and Applied Sciences (SEAS) to create an exhibition about Wood’s Robotic Bees (RoboBees) project. The Microrobotics Takes Flight exhibition (referred to in the original grant as the RoboBees exhibition) consists of three interactive components and an introductory section. The three interactive components are modeled on the three different engineering teams working on the RoboBees project: the Brain, the Body, and the Colony teams. The purpose of the evaluation was
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TEAM MEMBERS: Museum of Science, Boston Elizabeth Kollmann
resource evaluation Exhibitions
This research was conducted to inform the planning process for a new jellies exhibit at the Monterey Bay Aquarium. The main issues investigated were: (1) Are visitors interested in interpretive information about jellies or is it only important to have an esthetically attractive exhibit?; (2) What esthetic features are most appealing?; and (3) What kinds of information and ways of presenting information are most enticing to visitors? A sample of 195 aquarium visitors was interviewed upon leaving The Outer Bay, after seeing the current jellies exhibits in the Jellies-Drifters Gallery (everyone
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TEAM MEMBERS: People, Places & Design Research
resource project Public Programs
Based on the number of visitors annually, zoos and aquariums are among the most popular venues for informal STEM learning in the United States and the United Kingdom. Most research into the impacts of informal STEM learning experiences at zoos and aquariums has focused on short-term changes in knowledge, attitudes and behaviors. This Science Learning+ project will identify the opportunities for and barriers to researching the long-term impacts of informal STEM learning experiences at zoos and aquariums. The project will address the following overarching research question: What are and how do we measure the long-term impacts of an informal STEM learning experience at a zoo and aquarium? While previous research has documented notable results, understanding the long-term impacts of zoo and aquarium learning experiences will provide a deeper and more nuanced understanding of the impact of these programs on STEM knowledge, skills and application. This study will use a participatory process to identify: (1) the range of potential long-term impacts of informal science learning experiences at zoos and aquariums; (2) particular activities that foster these impacts; and (3) opportunities for and barriers to measuring those impacts. First, an in-depth literature review will document previous research efforts to date within the zoo and aquarium community. Second, a series of consultative workshops (both in-person and online) will gather ideas and input from practitioners, researchers, and other stakeholders in zoo and aquarium education. The consultative workshops will focus on two questions in particular: (1) What are the different types and characteristics of informal science learning experiences that take place at zoos and aquariums? and (2) What are the long-term impacts zoos and aquariums are aiming to have on visitors in relation to knowledge, attitudes, skills and behaviors/actions? Finally, visitor surveys at zoos and aquariums in the US and UK will be conducted to gather input on what visitors believe are the long-term impacts of an informal STEM learning opportunity at a zoo or aquarium. The data gathered through all of these activities will inform the design of a five-year, mixed-methods study to investigate long-term impacts and associated indicators of an informal STEM learning experience at a zoo or aquarium. One of the aims of the five-year study will be to test instruments that could eventually be used by the global zoo and aquarium community to measure the long-term impacts of informal STEM learning programs. Designing tools to better understand the long-term impacts of informal STEM learning at zoos and aquariums will contribute to our ability to measure STEM learning outcomes. Additional benefits include improved science literacy and STEM skills amongst visitors over time and an understanding of how education programs contribute to wildlife conservation worldwide.
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TEAM MEMBERS: Brian Johnson Stanford University Lancaster University Sarah Thomas Nicole Ardoin Murray Saunders
resource evaluation Exhibitions
This report presents the findings from a front-end evaluation for an exhibition about tuna, which is currently under development at the Monterey Bay Aquarium. Visitors were intercepted on the second floor of the Aquarium and invited to view tuna in the big tank from the lower level of the Aquarium and to review, and ultimately select, one of six prototype interpretive panels, all of which were about different aspects of tuna. The evaluation goals for this study were to determine: • what visitors overall reactions are when they view the tuna in the big tank from the lower level of the aquarium
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TEAM MEMBERS: Randi Korn
resource research Media and Technology
This design case explores the affordances of gigapixel image technology for science communication and learning in museum settings through the iterative development of an explorable image viewer to engage visitors in an archaeological exhibit. We reflect on the series of user studies, prototype iterations, and design decisions taken to optimize navigation, annotation and exploration in this zoomable user interface. We highlight a set of design precedents, interaction frameworks, and content structuring approaches, while detailing the development of a media rich digital annotation strategy to
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TEAM MEMBERS: University of Pittsburgh Marti Louw
resource evaluation Exhibitions
This evaluation of Mysteries of Çatalhöyük was commissioned by the Science Museum of Minnesota to provide objective feedback about the character of visitors’ experiences in this exhibition. The process of investigating visitors’ experiences included assessing and analyzing the extent of their use of the exhibition, awareness and perception of the interpretive messages presented, reactions to selected exhibit features, satisfaction with the experience, and characteristics of the audience who chose to see it; of these topics, the analysis of interpretive messages was considered to have primary
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TEAM MEMBERS: People, Places, & Design Research
resource evaluation Exhibitions
This front end evaluation report for the Dead Sea Scrolls Exhibition is composed of visitor interviews on the museum floor and surveys conducted with visitors to a previous exhibition. Most visitors interviewed had heard of the Dead Sea Scrolls and were interested in learning more about them and the scientific processes involved in interpreting and preserving them. About half the visitors knew approximately when the scrolls were created, but very few had any notion of the vast number of scrolls that have been found. Fortunately for The Science Museum of Minnesota, most visitors were not
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TEAM MEMBERS: Molly Phipps Claire Phillippe
resource evaluation Exhibitions
This report presents the findings of the summative evaluation of the Science Museum of Minnesota’s Big Back Yard (BBY), with a specific focus on Earthscapes Miniature Golf. Mary McEathron, Amy Grack, and Stacey Grimes, graduate students in the Evaluation Studies program at the University of Minnesota, carried out the evaluation during the summer of 2004. The purposes of the evaluation were to understand visitors’ experiences in the Big Back Yard and the quality of awareness or understanding acquired as a result of that experience. The evaluation was conducted to answer the following evaluation
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TEAM MEMBERS: Mary McEathron Amy Grack Nelson
resource evaluation Exhibitions
In order to assess the impact of the exhibition Cells: The Universe Inside Us at the Maryland Science Center an exit questionnaire was administered to museum visitors who had not seen the exhibition as well as those who had seen it. One hundred forty-nine visitors were interviewed between August 7, 2009 and August 19, 2009. Fifty-one visitors were interviewed before they had seen the Cells exhibit (pre-test); ninety-eight people were interviewed after viewing the exhibit (post-test). The following analysis compares what people know about cells before and after seeing the Cells exhibit.
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TEAM MEMBERS: Minda Borun
resource evaluation Exhibitions
This report presents the findings from a summative evaluation of the NSF-funded Wild Music traveling exhibition conducted by Randi Korn & Associates, Inc. (RK&A), for the Science Museum of Minnesota in Saint Paul, Minnesota. The evaluation documents the exhibition’s impact and effectiveness using timing and tracking observations and onsite exit interviews. Data were collected at the North Carolina Museum of Natural Sciences (NCMNS) in July and August 2007 and at the Peggy Notebaert Nature Museum (PNNM) in March and April 2008.
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TEAM MEMBERS: Randi Korn
resource research Public Programs
Twenty-four Learning Labs in libraries and museums across the country are engaging America’s youth in learning settings where they gain skills and following their passions. A new publication, Learning Labs in Libraries and Museums: Transformative Spaces for Teens, describes these innovative teen spaces. The report details the research behind the labs, the practices that support meaningful learning, and the impacts of a movement that grew with support from the Institute of Museum and Library Services and its private partner, the John D. and Catherine T. MacArthur Foundation.
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TEAM MEMBERS: Giuliana Bullard
resource research Public Programs
To better help museum visitors make sense of large data sets, also called “Big Data”, this study focused on the types of visual representations visitors recognize, and how they make meaning (or not) of various visuals. Individual adults and youths were shown five different data visualizations (one from each of five categories), one at a time, and asked if the visualization looked familiar and how it was read. This study found that Context and previous experience matters. Participants of all ages are familiar with a wide variety of visual displays of data. If a participant encounters a visual
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TEAM MEMBERS: Indiana University Mary Ann Wojton