Zoos, aquariums and ecotourism experiences have the potential to positively impact visitors’ awareness, appreciation and actions in relation to the wildlife they encounter and the environment in general. This paper presents findings from a three-year study of the impacts of wildlife tourism experiences on visitors’ environmental learning.
Our project for the Seattle Aquarium was to complete an exploratory evaluation of the Harbor Seal Talks, an element of the Marine Mammal Talks programming. These talks are conducted by either staff biologists speaking from within the seal enclosure or by “dryside” interpretive staff speaking from the audience in dialogue with the biologists. This evaluation was requested by the Interpretation Department to ascertain what the general content of the talks is currently, whether specific conservation messages are being transmitted, and how engaged audiences are in the talks. Our study found that
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TEAM MEMBERS:
Lissa KramerColleen LenahanHal KramerSeattle Aquarium
The Seattle Aquarium seeks to discover how toddler families experience its exhibits and how to best incorporate toddler family needs in future exhibit developments. The goal of this study is to begin to document toddler-exhibit interactions in order to better understand the Aquarium experience for that audience. The specific research goal was to determine which exhibit elements are attracting and holding the attention of the toddler family audience. A total of 47 caregiver interviews and 297 toddler observations across three exhibit areas were collected from January-March 2011 at the Seattle
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TEAM MEMBERS:
Andrea BarberKaleen PovisSeattle Aquarium
The Washington Park Arboretum (WPA) in Seattle is a 230 acre expanse of land which abuts Lake Washington. Apart from the Japanese Garden, admission into the arboretum is free and access points into the park are numerous. As such, tracking visitorship is challenging. For this front-end study the focus was on visitors at the Graham Visitor Center entry point. This point-of-entry has the benefit of both a parking lot and an established facility, allowing for a large amount of visitor data to be collected in a relatively short amount of time. The goal of this study was to better understand who
The Science Museum of Minnesota prototyped interpretive approaches to using an innovative scientific visualization system developed by the National Oceanic and Atmospheric Administration (NOAA) called Science On a Sphere (SOS). SOS is composed of a wide variety of visualizations projected onto a six-foot sphere creating animated, whole-planet views of the Earth, other planets in our solar system, and their moons. Visualizations of the Earth cover topics such as weather, climate, topography, earth system dynamics, and geophysical processes. A challenge of SOS is making the content accessible
The Minnesota Department of Natural Resources (DNR) MinnAqua program educates the state's youth about angling and aquatic resources. In 2001, MinnAqua developed a Leaders' Guide so educators could carryout MinnAqua activities in their own setting. As part of the development process, a formative evaluation was undertaken to answer the questions: (a) To what extent are MinnAqua's rewrite guidelines addressed in individual lessons and the Leaders' Guide as a whole?, and (b) To what extent does the Leaders' Guide meet the educational needs of intended users in both formal and informal
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TEAM MEMBERS:
Amy Grack NelsonMinnesota Department of Natural Resources
Goodman Research Group, Inc. (GRG) conducted summative evaluation of the Journey to Planet Earth: The State of the Ocean's Animals project. GRG has served as external evaluator for Journey to Planet Earth since 1999. Journey to Planet Earth is a PBS series that explores the fragile relationship between people and the world they inhabit. The most recent evaluation included two components: 1) a viewer study of the Ocean's Animals episode in the series (hosted and narrated by Matt Damon), and 2) an evaluation of the outreach initiative that complemented the series. The broad goal of the
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TEAM MEMBERS:
Marianne McPhersonElizabeth BachrachIrene F GoodmanScreenscope, Inc.American Association for the Advancement of Science
Goodman Research Group, Inc. (GRG) conducted process and summative evaluation for the New York Aquarium (Wildlife Conservation Society) of Project POWER: Protecting Our Wetlands with Educators and Regulators. The project was designed to train teams from around the country to present wetlands workshops in their local communities to reduce the frequency and magnitude of wetlands violations by community residents. As part of their participation in Project POWER, in March 2006, teams attended a two-day Leadership Seminar where they received training and resources. The primary goal of the
Extensive research of the exhibit, Kachemak Bay, Alaska: An Exploration of People and Place shows it to be popular and effective with visitors on every communication and affective goal set forth in the Exhibit Master Plan. Research also finds that Community Collaborators who helped to create exhibit elements found the experience deeply meaningful and satisfying, meeting every desired cognitive, affective and behavioral outcome established for the collaboration programs. Pre- and post-test surveys of the exhibit involved nearly 600 visitors to the Pratt Museum. In most studies, Travelers and
What motivates kids to take multiple programs at the Minnesota Zoo? What makes Minnesota Zoo programs so comfortable and engaging that some kids just keep coming back? How do these experiences support kids’ interest in animals and wildlife conservation? The Minnesota Zoo (MN Zoo) offers over a dozen educational programs for youth tailored to encourage exploration of “what makes the MN Zoo tick.” After 10 years of programming for hundreds of youth, a cluster of youth return again and again to learn more about animal care, wild wildlife conservation, zoo work, and volunteer opportunities
Members of the public participate in scientific research in many different contexts, stemming from traditions as varied as participatory action research and citizen science. Particularly in conservation and natural resource management contexts, where research often addresses complex social–ecological questions, the emphasis on and nature of this participation can significantly affect both the way that projects are designed and the outcomes that projects achieve. We review and integrate recent work in these and other fields, which has converged such that we propose the term public participation