A partnership between Carthage College and the Appalachian Mountain Club has delivered a successful public education and outreach program that merges natural environment topics and astronomy. Over the four years of activity, over 25,000 people have received programming. The effort has trained nature educators, permanent and seasonal AMC staff, and undergraduate physics and astronomy students to integrate diverse topical material and deliver high quality programming to the lay public. Unique to the program is the holistic nature of the material delivered - an 'atypical' astronomy program. Linking observable characteristics of the natural world with astronomical history and phenomena, and emphasizing the unique sequence of events that have led to human life on Earth, the program has changed attitudes and behaviors among the public participants. Successful interventions have included hands-on observing programs (day and night) that link nature content to the observed objects; table-talk presentations on nature/astronomy topics; dark skies preservation workshops; and hands-on activities developed for younger audiences, including schools, camps, and family groups. An extensive evaluation and assessment effort managed by a leading sociologist has demonstrated the effectiveness of the approach, and contributed to continuous improvement in the program content and methods.
Space Science Institute (SSI) is conducting an International Polar Year project in partnership with the Marine Advanced Technology Center (NSF-funded MATE, Monterey, CA) and the Challenger Learning Center of Colorado (CLCC) to produce and disseminate an online simulation of scientific explorations by the latest generation of Antarctic underwater remotely operated vehicles (ROV). The explorations are based on the ROV work of Dr. Stacey Kim of the Moss Landing Marine Laboratories and of Dr. Robert Pappalardo and Dr. Arthur Lane at the Jet Propulsion Lab. Products include the simulation, supporting materials and guides, a web site, and a CD Master. Targeted audiences include: (a) middle-school to college-aged students who participate in national annual underwater ROV competitions, (b) Challenger Learning Centers in Colorado and around the country, and (c) the "science attentive" public who will access the simulation via links to SSI and other web sites. Simulations will follow a game structure and feature Antarctic polar science. Estimated annual usage levels are: for MATE, 2000; for Challenger Centers, 300,000; for the general public, 100,000. The project is positioned to continue well beyond the official end of the International Polar Year
The Hansen Planetarium proposes the creation, writing, and production of a 50-minute star theatre program, Cosmic Catastrophes: A Planet At Risk?, aimed at informally educating over a million individuals regarding the vulnerability of our Earth. The further production of four interactive exhibits is planned to accompany the program. This program will be marketed and distributed at a nominal charge to 250 national planetariums, with 50 additional production packets planned for loan. In this fashion, top-quality, accurate, and timely science education can be guaranteed to a large selection of audiences. Scientific research tells us that catastrophes of global and interplanetary proportions have happened in the past, there is evidence that they could occur in the present, and they pose an imminent danger in the future. The utilization of expert consultants, in conjunction with Hansen Planetarium staff, will insure this program presents the most current information available about these cosmic catastrophes. Its interactive format is designed to stimulate a proactive approach to problem solution on the part of the audience, especially in reference to ecological or environmental issues. The star show format, with its dynamic special effects, will make scientific theories surrounding cosmic catastrophes accessible and excitiong.
The Yellowstone Park Foundation is partnering with Yellowstone National Park (YNP) to develop and build a visitor education center at Old Faithful. Selinda Research Associates (SRA) worked with staff from Yellowstone's Division of Interpretation to plan and conduct a front-end evaluation of the exhibits for the new center. The evaluation was grounded in naturalistic methodology and used a variety of methods to triangulate on park visitors understanding of and reactions to a variety of issues. These methods included in-depth interviews with visitors both before and after their visits and card
In this article, Rita Mukherjee Hoffstadt, Assistant Director for Traveling Exhibits and Special Projects at The Franklin Institute, summarizes the conversations discussed at the American Association of Museums (AAM) awards session for the 23rd Annual Excellence in Exhibition Competition held at the AAM annual conference in Houston, Texas in May 2011. The winners all embraced and managed an element of risk in the process of creating their exhibitions.
National Geographic Television will develop a television series (tentatively titled "Aqua Kids") and transmedia program to introduce preschoolers and kindergarteners to the wonders and value of water. The goal is to empower young children's innate sense of inquiry and increase early environmental literacy by motivating young learners to make discoveries with water, inside and outside their homes. The grant would allow the National Geographic project team to: 1) research cutting-edge practices for teaching early learners environmental literacy and water principles; 2) convene content and creative advisors; 3) test one storybook and animatic (animated storyboard) with the target audience and their parents; 4) strategize best ways to create a transmedia project that capitalizes on emerging digital platforms, reaches audiences most in need, and takes advantage of National Geographic resources, including National Geographic's ongoing global water conservation outreach missions. Insight Research Group will conduct formative evaluation using the animatic and interviews with parents to help identify barriers to extend the television experience with their children to outdoor activities and beyond. The project partners include Project WET, a youth water education project, NOAA's Office of Marine Sanctuaries, USDA Forest Service, the National Park Service as well as a number of museums and Think It Ink It Publishing. This Pathways Project will allow the project team to complete the groundwork necessary to create an innovative new multiplatform educational media resource. The Water Show will inspire outdoor science play, build inquiry and social skills and create a vital foundation for caring and respecting the most valuable natural resource, water. Fostering early appreciation for how Earth's "green parts" are wholly dependent on its "blue parts" is foundational for subsequent scientific learning and instrumental in building lasting respect for living systems and natural resources.
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TEAM MEMBERS:
Tara SorensenMichelle SullivanTierney ThysSara Zeglin
Sea Studios Foundation will extend the Strange Days on Planet Earth multimedia initiative to raise public science literacy on pressing environmental issues. Based on pioneering Earth System Science research, Phase Two will be a media and outreach project focused on the ocean and water issues. The goal of the project is to increase public awareness and understanding of the scope and scale of key issues affecting the ocean. At the core of the project is a four part television documentary series for PBS primetime entitled Strange Days, Ocean. The programs will concentrate on four content areas: overexploitation of ocean resources, pollution, coastal development, climate change and the role of the ocean in Earth's system. Each episode is structured around a compelling scientific questions designed to engage the audience in a search for answers based on the most current research from the varied Earth System Science disciplines. The series focuses on explaining how scientists come to know what they know. The series will be complemented by activity-based learning supported by a national consortium of informal learning institutions, a citizen science program, training sessions for informal educators, and a project website. Collaborators include the National Geographic and three new major partners: Monterey Bay National Marine Sanctuary Program to expand citizen science programs around invasive species; Americans for Informed Democracy (AID), dedicated to organizing college campus educational events; The Ocean Project (TOP), a network of 600 organizations; plus the Arizona Sonora Desert Museum and eight other informal science institutions. Knight Williams Research Communications, and Public Knowledge and Cultural Logic will assess the impact of the series. The project will contribute to the field of informal science education by providing widely applicable communication lessons on ocean and water issues and a model methodology for creating science education media that is credible, informative, and relevant. The results of two unique adult learning case studies will be shared with the field through presentations at national meetings and workshops, and posted online.
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TEAM MEMBERS:
Mark ShelleyDavid EliscoTierney Thys
Living Liquid will identify strategies for creating visualization tools that can actively engage the public with emerging research about the ocean's microbes and their impact on our planet. It addresses a critical issue for the ISE field: creating ways for visitors to ask and answer their own questions about emerging areas of science with visualizations. This Pathway project will provide important lessons learned for a future full-scale development project at the Exploratorium's new location over San Francisco Bay, and for informal science educators and other professionals working to create interactive visualization tools using the vast data sets now available. Living Liquid is a collaboration between developers, educators and learning researchers at the Exploratorium, computer scientists at the Visualization Interface and Design Innovation Group at UC Davis, and marine scientists at the Center for Microbial Oceanography Research and Education. The project's research and development process includes a front-end study of visitors' interests and prior knowledge related to ocean microbes, interviews with scientists to identify potential datasets and activities, a survey of candidate visualizations, and a series of prototypes to identify promising strategies to engage visitors with and allow visitors to explore large scientific datasets through visualization tools.
This pathways project would refine and test a game based on the Kinect technology gaming tool to teach seismology concepts in an informal education setting and how they apply to phenomenon in other STEM fields. The game will be developed as a companion tool to the "Quake Catcher Network" a low-cost network of seismic sensors in schools, homes and offices world-wide and tie-ins with seismology programs such as the great California ShakeOut with a participant base of 8.6 million. The project design would select three new learning modules, chosen by a group of scientists and educators, to incorporate into the game and evaluate player experience and knowledge gain. The activities will be conducted at a partner test site, an aquarium, frequented by area youth 8 - 12 years old. The focus of the effort is to add to the knowledge of how gaming can be used effectively in informal learning environments The game places the player as a scientist, allowing the player to make decisions about seismic station deployment strategies following an earthquake, installing the sensors and monitoring incoming data. The game has levels of difficulty and players accrue points by acting swiftly and correctly. Learning goals for the project include making abstract math concepts understandable; involve participants in data collection and the process of scientific investigation, plus demonstrate how scientists and mathematicians use tools of their fields to address real-world issues.
The Virginia Institute of Marine Science (VIMS) and The Watermen's Museum, Yorktown, VA, will produce an underwater robotics research and discovery education program in conjunction with time-sensitive, underwater archeological research exploring recently discovered shipwrecks of General Cornwallis's lost fleet in the York River. The urgency of the scientific research is based upon the dynamic environment of the York River with its strong tidal currents, low visibility, and seasonal hypoxia that can rapidly deteriorate the ships, which have been underwater since 1781. Geophysical experts believe that further erosion is likely once the wrecks are exposed. Given the unknown deterioration rate of the shipwrecks coupled with the constraints of implementing the project during the 2011-2012 school-year, any delays would put the scientific research back at least 18 months - a potentially devastating delay for documenting the ships. The monitoring and studying of the historic ships will be conducted by elementary through high school-aged participants and their teachers who will collect the data underwater through robotic missions using VideoRay Remotely Operated Vehicles (ROVs) and a Fetch Automated Underwater Vehicle (AUV) from a command station at The Watermen's Museum. Students and teachers will be introduced to the science, mathematics, and integrated technologies associated with robotic underwater research and will experience events that occur on a real expedition, including mission planning, execution, monitoring, and data analysis. Robotic missions will be conducted within the unique, underwater setting of the historical shipwrecks. Such research experiences and professional development are intended to serve as a key to stimulating student interest in underwater archeological research, the marine environment and ocean science, advanced research using new technologies, and the array of opportunities presented for scientific and creative problem solving associated with underwater research. A comprehensive, outcomes-based formative and summative, external evaluation of the project will be conducted by Dr. L. Art Safer, Loyola University. The evaluation will inform the project's implementation efforts and investigate the project's impact. The newly formed partnership between the Waterman's Museum and VIMS will expand the ISE Program's objectives to forge new partnerships among informal venues, and to expand the use of advanced technologies for informal STEM learning. Extensive public dissemination during and after the project duration, includes but is not limited to, hosting an "Expedition to the Wrecks" web portal on the VIMS BRIDGE site for K-12 educators providing real-time results of the project and live webcasts. The website will be linked to the education portal at the Association for Unmanned Vehicle Systems International, the world's largest organization devoted to promoting unmanned systems and to the FIRST Robotics community through the Virginia portal. The website will be promoted through scientific societies, the National Marine Educators Association, National Science Teachers Association, and ASTC. Links will be provided to the Center for Archeological Research at the College of William and Mary and the Immersion Presents web portal--consultants to Dr. Bob Ballard's K-12 projects and JASON explorations. The NPS Colonial National Historic Park and the Riverwalk Landing will create public exhibits about the shipwreck's archeological and scientific significance, and will provide live observation of the research and the exploration technologies employed in this effort.
Quest, produced by KQED, is a multimedia initiative designed to raise the profile of STEM issues throughout the Northern California region and activate citizens to discuss and investigate them. Led by KQED, Quest is created and maintained by an active consortium of 16 participating informal science education organizations. Based on the successful Quest model, KQED will build on its prior collaborative work to develop regional partnerships with other public broadcasting stations and community-based organizations around the country, making possible a new and innovative partnership in science media production and informal science education. This grant will support a) a growing collaborative of science centers, museums, research institutes, and community-based organizations for editorial development, education outreach, and content creation; b) the production of at least 10 hours of television, weekly radio science news reports, and a dynamic online website that supports and extends the broadcast material; and c) educational resources and professional development workshops. STEM content will encompass research drawn from the physical sciences, life sciences, and earth sciences. Most of the stories will also incorporate content about the technology and engineering used to support scientific endeavors. The KQED Educational Network (EdNet) will administer the community and educational outreach initiatives, including creating viewer/listener guides, developing and delivering workshops, and providing information built around Quest media. Project collaborators include the Bay Institute, California Academy of Sciences, Chabot Space and Science Center, East Bay Regional Park District, Exploratorium, Girl Scouts, Lawrence Berkeley National Laboratory, Lawrence Hall of Science, Museum of Paleontology, Oakland Zoo, and The Tech Museum of Innovation. In expanding the model to regional hubs, Quest will also involve the Coalition for Public Understanding of Science (COPUS), the Encyclopedia of Life, and an array of peer public broadcasting organizations. This project offers a useful and exciting model for public television and radio stations nationally in building community collaborations that advance informal science education. The detailed and informed ways in which the team works with its community partners via multiple platforms are innovative. This proposal builds on prior work in Northern California to explore additional regional partnerships with other public broadcasting stations and community-based organizations, making possible a unique partnership in science media production and informal science education. This project extends reach by developing up to ten regional "hubs" across the country. Evaluation will be conducted by Rockman et al.
This Broad Implementation media project (building upon prior NSF award 0639001) will address science literacy among Latinos via mass media, increasing the amount of Spanish-language science content available in the U.S., increasing the representation of Latino scientists in mainstream media, and expanding the knowledge base about Latino's interest and engagement in science. The STEM content will be based on the research conducted by the Hispanic scientists being interviewed and therefore includes a wide range of topics including astronomy, biology, physics, earth sciences, and engineering. The criteria for selecting the Hispanic researchers and the content is based on the importance of the research, how it is immediately relevant to a Latino audience, and how it draws on the indigenous knowledge system or ethnic pride for U.S. Latinos. Project deliverables include 150 audio-video interviews with Hispanic scientists distributed on both commercial Hispanic radio and TV stations, as well as public broadcasting and online. In addition to the broadcasts, social media tools such as Facebook and Twitter will be used to reach out and engage Hispanics. It is estimated that 300 Spanish-language radio stations will air the programs, resulting in 3 million radio impressions for each daily 60-second broadcast. Television broadcasts are estimated to result in another 2 million impressions per program. Project partners include the Society for the Advancement of Chicanos and Native Americans in Science (SACNAS); V-Me, a national Hispanic educational channel; KLRN, the San Antonio, Texas public television station that will provide the national PBS distribution; and DaGama Web Studio that will develop and implement the social media marketing plan to attract and engage Latinos online. Comprehensive evaluations of project deliverables and impact will be conducted by Informal Learning Solutions (video-audio formative evaluations), and Knight-Williams Research (summative evaluation of project impact). The Summative Evaluation Plan will focus on the programs\' overall appeal, clarity, and effectiveness in meeting the two key audience objectives in the proposal: (1) increasing familiarity with and understanding of science concepts among U.S. Latinos, and (2) demonstrating engagement activities such as talking with friends/family about the presented topics, and/or seeking out additional information. It will furthermore assess the extent to which listeners and viewers find the Hispanic researchers featured in the programs to be effective communicators and the importance they assign to hearing from Hispanic researchers themselves. It will look at whether and how the programs are effective selecting topics with immediate relevance to listeners'/viewers' everyday lives. Finally, the evaluation will gather information about listeners'/viewers' demographic and background characteristics, including their country of origin, degree of fluency in Spanish, reasons for preferring Spanish media, number of generations in the U.S., reasons for tuning into the programming, efforts to recommend the programs to others, and the likelihood of continuing to listen to or view the programs in the future.