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Project Descriptions

Strange Days On Planet Earth Initiative Phase Two

September 1, 2007 - February 28, 2013 | Media and Technology, Public Programs
Sea Studios Foundation will extend the Strange Days on Planet Earth multimedia initiative to raise public science literacy on pressing environmental issues. Based on pioneering Earth System Science research, Phase Two will be a media and outreach project focused on the ocean and water issues. The goal of the project is to increase public awareness and understanding of the scope and scale of key issues affecting the ocean. At the core of the project is a four part television documentary series for PBS primetime entitled Strange Days, Ocean. The programs will concentrate on four content areas: overexploitation of ocean resources, pollution, coastal development, climate change and the role of the ocean in Earth's system. Each episode is structured around a compelling scientific questions designed to engage the audience in a search for answers based on the most current research from the varied Earth System Science disciplines. The series focuses on explaining how scientists come to know what they know. The series will be complemented by activity-based learning supported by a national consortium of informal learning institutions, a citizen science program, training sessions for informal educators, and a project website. Collaborators include the National Geographic and three new major partners: Monterey Bay National Marine Sanctuary Program to expand citizen science programs around invasive species; Americans for Informed Democracy (AID), dedicated to organizing college campus educational events; The Ocean Project (TOP), a network of 600 organizations; plus the Arizona Sonora Desert Museum and eight other informal science institutions. Knight Williams Research Communications, and Public Knowledge and Cultural Logic will assess the impact of the series. The project will contribute to the field of informal science education by providing widely applicable communication lessons on ocean and water issues and a model methodology for creating science education media that is credible, informative, and relevant. The results of two unique adult learning case studies will be shared with the field through presentations at national meetings and workshops, and posted online.

Funders

NSF
Funding Program: ISE/AISL
Award Number: 0714704
Funding Amount: 1580741

TEAM MEMBERS

  • Mark Shelley
    Principal Investigator
    Sea Studios Foundation
  • David Elisco
    Co-Principal Investigator
    National Geographic Television
  • Tierney Thys
    Co-Principal Investigator
    National Geographic Television
  • Discipline: Climate | Ecology, forestry, and agriculture | Geoscience and geography
    Audience: General Public | Museum/ISE Professionals
    Environment Type: Media and Technology | Broadcast Media | Public Programs | Community Outreach Programs

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