Columbia University Materials Research Science and Engineering Center (MRSEC) and New York Hall of Science (NYHOS) partnered to create Research and Rolling Exhibits (RARE). The project's goal is to showcase current research in science and make it accessible to the general public. Five Wondercarts were created over three years, from 2005 through 2008, highlighting topical scientific research and its relevance to the museum's target audience. The carts were programmed to engage families in conversation, letting their interest determine the direction of activities. In this manner Wondercarts
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TEAM MEMBERS:
Ellen GiustiNew York Hall of ScienceKathleen Condon
Liberty Science Center (LSC) received National Science Foundation (NSF) funding to develop, install and evaluate a 12,800-square foot, two-story permanent exhibition about skyscrapers. Skyscraper! is meant to showcase the architectural design and engineering, physics, and urban-related environmental science of skyscrapers. The Institute for Learning Innovation (ILI), a Maryland-based research and evaluation organization that focuses on lifelong learning in informal or free-choice settings, was contracted to conduct the summative exhibition evaluation. The purpose of the summative evaluation
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TEAM MEMBERS:
Kerry BronnenkantLiberty Science CenterClaudia Figueiredo
Introduction The American Anthropological Association contracted with Minda Borun, Museum Solutions, to conduct a summative evaluation of the website http://www.understandingrace.com/ developed by s2n Media in connection with the Race exhibit. The exhibit, created by the AAA and the Science Museum of Minnesota, will travel to museums around the country. The website complements the exhibit and also stands on its own as a rich resource on the subject of race and human variation. The summative evaluation is based on an online survey. The link was posted on the website and data was collected using
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TEAM MEMBERS:
Minda BorunAmerican Anthropological Association
To define the most effective format for the new SCIGIRLS television series, we commissioned Barbara Flagg of Multimedia Research to conduct a series of focus groups to evaluate sample SCIGIRLS TV videos. She presented a video of three girls who explore the wetlands in North Carolina. We created two versions of this video - one 10 minutes long, the other 18 minutes. The results demonstrated that a longer format is more appealing, as it allows the relationships among the girls in the video to unfold, permits viewers to get to know more about them, and allows their science activities to unfold in
The Natural History Museum of Los Angeles County contracted Randi Korn & Associates, Inc. (RK&A) to conduct a front-end evaluation to inform the reinstallation of the Ancient Latin America Hall. The study was conducted to examine visitors' experiences in the current exhibition, the nature of their connection with the objects on view, and their needs and preferences for interpretation. In-depth interviews were conducted with 20 English-speaking and 20 Spanish-speaking visitor groups, using a quota sampling method. Visitors were intercepted as they exited the current Ancient Latin America Hall
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TEAM MEMBERS:
Randi Korn & Associates, Inc.Natural History Museum of Los Angeles County
resourceevaluationMuseum and Science Center Exhibits
The Natural History Museum of Los Angeles County contracted Randi Korn & Associates, Inc. (RK&A) to conduct concept testing to inform the reinstallation of the Cenozoic/Age of Mammals Hall. The study was designed to examine visitors' perceptions and understanding of potential content, including their engagement with and knowledge of fossils, in general, and fossil mammals, in particular, and their familiarity with climate change. Open-ended, in-depth interviews were conducted with a random sample of English- and Spanish-speaking drop-in Museum visitors as they entered the existing Cenozoic/Age
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TEAM MEMBERS:
Randi Korn & Associates, Inc.Natural History Museum of Los Angeles County
Chicago Children's Museum (CCM) contracted with Randi Korn & Associates, Inc. (RK&A) to evaluate Skyline a National Science Foundation-funded exhibition designed to facilitate family learning of Science, Technology, Engineering, and Math (STEM) concepts relevant to building stable structures. RK&A conducted all three phases of evaluation for Skyline front-end, formative, and summative; select findings from the summative evaluation are presented here. Skyline's target audience is families with children between the ages of 5 and 10 years of age. RK&A conducted 100 observations of children in the
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TEAM MEMBERS:
Randi Korn & Associates, Inc.Chicago Children's Museum
The Space Science Institute (SSI) contracted with Randi Korn & Associates, Inc. (RK&A) to evaluate its traveling exhibition Giant Worlds. The evaluation documents the scope of Giant Worlds' impact and effectiveness for its target audience, children 8 to 13 years. Other specific objectives were to investigate how children interact with visitors and staff, to understand whether children felt like scientists or explorers, and to understand the extent to which children learned the exhibition's big ideas, such as giant planets were instrumental in the formation of Earth. Data were collected from
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TEAM MEMBERS:
Randi Korn & Associates, Inc.Space Science Institute
Grossology Live! was a creative and innovative program that involved unique format, content, and collaboration. The program used live video-conferencing techniques to create two-way interaction between onscreen actors in a colorful Grossology set in the studio in Noblesville, Indiana; uniquely imaginative comedic and musical presentations on the human body; and a live presenter, stage set, and audience at 5 small science or health centers primarily in the mid-west and southeast. The receiving sites were members of the National Association of Health Education Centers (NAHEC), which played a
In 2008, Goodman Research Group, Inc. (GRG) conducted summative evaluation of Absolute Zero, a collaborative effort of the University of Oregon's Cryogenic Helium Turbulence Laboratory and Twin Cities Public Television. The films were produced by Meridian/Windfall Productions, Washington DC, and/Windfall Films in London, UK. Outreach was spearheaded by Devillier Communications, Inc. The Absolute Zero project was centered on a two-part documentary about low-temperature physics, which aired on PBS/NOVA in early January 2008, as well as an outreach campaign, which included approximately 20
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TEAM MEMBERS:
Irene GoodmanUniversity of OregonLaura HousemanMarianne McPherson
How People Make Things is an exhibition that helps families talk together and learn about the making of everyday objects. The goal of the project was to create a learning environment that mediates difficult manufacturing concepts for parents, and scaffolds the development of family conversations about the processes of making both inside and outside the museum. A visit to the exhibition would be deemed successful if visitors demonstrated changes in what they knew and how they talked about objects and manufacturing processes. A model of change describing how families might build such an
WGBHs third season of the PBS Design Squad reality series, designed to inspire a new generation of engineers, got teenagers to think smart, build fast, and contend with a wild array of engineering challenges for real-life clients. Targeted to 9- to 12-year-olds, and fun for people of all ages, this fast-paced TV series is the fuel behind a national, multimedia initiative to attract kids to engineering. The project expaned its reach into the middle school classroom to create the first online community where kids can share their real-world engineering projects and provide a richer video viewing experience with embedded "pop-up" commentary.