While many museums aim to reach underserved or non-traditional audiences, often including immigrant communities, little attention is given to understanding what is actually meant by "immigrant" and how the experience of many immigrant groups may have unique implications for museums and other informal learning institutions. This article raises key questions about the relationship between museums and immigrant communities in the U.S., the diverse and multivalent nature of immigrant groups, and important issues that museums should consider when thinking about engaging immigrant audiences--such as
The Natural History Museum of Los Angeles County contracted Randi Korn & Associates, Inc. (RK&A) to conduct a front-end evaluation to inform the reinstallation of the Ancient Latin America Hall. The study was conducted to examine visitors' experiences in the current exhibition, the nature of their connection with the objects on view, and their needs and preferences for interpretation. In-depth interviews were conducted with 20 English-speaking and 20 Spanish-speaking visitor groups, using a quota sampling method. Visitors were intercepted as they exited the current Ancient Latin America Hall
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Randi Korn & Associates, Inc.Natural History Museum of Los Angeles County
WNET is producing "The Human Spark," a multimedia project that includes a four-part television series (4 x 60 min) for national primetime broadcast on PBS, innovative outreach partnerships with museums, an extensive Web site and outreach activities, including a Spanish-language version and companion book. Hosted by Alan Alda, "The Human Spark" will explore the intriguing questions: What makes us human? Can the human spark be found in the differences between us and our closest genetic relative -- the great apes? Is there some place or process unique to the human brain where the human spark resides? And if we can identify it, could we transfer it to machines? The programs will explore these questions through presenting cutting-edge research in a number of scientific disciplines including evolution, genetics, cognitive neuroscience, behavioral science, anthropology, linguistics, AI, robotics and computing. The series will highlight opposing views within each field, and the interdisciplinary nature of science, including its intersection with the humanities. The series will develop a new innovative format, the "muse concept", which involves pairing the host with a different scientific expert throughout each program. The outreach plan is being developed with a consortium of four leading science museums, American Museum of Natural History in New York, Museum of Science in Boston, The Exploratorium in San Francisco, and the Fort Worth Museum of Science and History, paired with their respective local public television stations. An additional six museums and local broadcasters will be chosen through an RFP process to develop local initiatives around the series. Multimedia Research and Leflein Associates will conduct formative as well as summative evaluations of the series and web.
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TEAM MEMBERS:
William GrantJared LipworthGraham CheddBarbara Flagg
resourceprojectProfessional Development, Conferences, and Networks
The Fort Worth Museum of Science and History will partner with The Exploratorium and with three smaller science museums that have strong connections to rural and Spanish-speaking populations in Texas: Discovery Science Place, Loredo Children's Museum, and Science Spectrum to develop TexNET, a four-year project modeled on the Exploratorium Network for Exhibit-based Teaching (ExNET). TexNET builds on lessons learned from past exhibit outreach models and addresses the needs of small, rural partners for exhibits and capacity-building workshops. Each small museum partner will host a set of ten exhibits for one year. Exhibit topics are 1) motion, 2) weather and 3) sound. Workshops focus on inquiry learning techniques, science content, programming and workshop design, as well as the institutional needs of each partner. Based on feedback from formative evaluation, the project added three additional partners in its final year, the Children's Museum of Houston, the Austin Children's Museum, and the Don Herrington Discovery Center, and focused its remaining year on building institutional capacity around tinkering. Inverness Research Associates will conduct the project evaluation. They will examine the success of this project by looking at the effectiveness of the TexNET model, the success of the individual exhibit elements to engage rural communities, the effectiveness with which this project has enhanced the abilities of local rural communities to sustain their own educational improvements and the effectiveness of the training components in increasing the capabilities of the local museums to serve their rural audiences.
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TEAM MEMBERS:
Charlie WalterSamuel DeanJoe HastingsRobert Lindsey
This project is a multimedia initiative designed to increase the public and youth understanding of how scientists work. Deliverables include "Pulse of the Planet" radio programs in both English and Spanish; related web news features and photo galleries at National Geographic.com; and formative and summative evaluations of the project. The project will select 27 scientists and citizen scientists (7 of them Latinos) to provide first-person "insider" stories of scientific endeavor using the "audio diary" format. They will be provided with minidisk field recording kits and digital cameras and given hands-on training by the PI. Excerpts from their diaries will be used on the nationally broadcast radio programs and website. Some of these will feature citizen science projects. The project's partners include The Self-Reliance Foundation and the Hispanic Radio Network that will produce Spanish-language adaptations of Pulse of the Planet programs; the National Geographic will create editorial features for its news website; and Citizen Science project partners including Cornell's Lab of Ornithology, and Earthwatch, among others will encourage direct participation in projects linked to the radio and web information. It is estimated that 1.25 million people will hear each of the radio programs and 50,000 unique visitors will read the stories on the web site.
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TEAM MEMBERS:
Jim Metzner
resourceprojectProfessional Development, Conferences, and Networks
The Self-Reliance Foundation will develop a conference that has the overarching goal of laying the groundwork for the development of strategic partnerships for involving Latino audiences in informal science learning, led by informal science institutions nationwide. Numbering over 42 million, Latinos are now the largest ethnic/racial minority group in America; in recent years, 1 of every 2 new Americans has been Latino. Educational opportunities, formal and informal, are not keeping pace. Latino students score lower on math and science achievement tests than national averages, enroll at disproportionately lower levels, and are underrepresented in undergraduate and graduate science and engineering programs. Latino families are under-represented among those who visit science centers and other like institutions. Latino students are under-enrolled in after-school programs. There is no Spanish-language NPR or PBS; there is little science available on Spanish-language media, including radio, television, and newspapers. The conference will bring together informal science institutions and science research organizations together with Hispanic organizations, media, and educational projects to review current ISE resources, identify needs and gaps, learn about best practices in designing culturally effective programs and resources, and develop new strategies and resources to enrich the informal science learning environment for Latinos.
North Carolina State University proposes to produce two one-hour documentaries on language diversity in the southeastern United States, one on a receding traditional variety of English on the Outer Banks of North Carolina tentatively titled Vanishing Voices of the Outer Banks, and one on the emergence of Spanish and Hispanic English in the Mid-Atlantic South tentatively titled The Spanish Voice in the New American South. The project is related to NSF research grant BCS-0542139, Old and New Ethnic Dialect Configuration in the American South," but it also connects with the PI's extensive, ongoing public outreach activities related to linguistic diversity. The project contributes to the public understanding of language diversity in American society and the social role of language in community life.
This project will create the infrastructure to provide Hispanic media with an ongoing source of high-quality science news tailored to meet the needs and interests of Hispanics. The proposed Hispanic Science News Service website will be a downloadable internet resource site for Hispanic print, radio and internet editors, journalists and producers to access science stories, radio capsules and science information resources. This service would be promoted through partnerships with the National Association of Hispanic Publishers, the National Association of Hispanic Journalists, and The Hispanic Radio. Specific media deliverables will include: Exploracion, a weekly, Spanish-language newspaper column; La Ciencia en Breve: El Universo a tu Alcance (Science News Briefs); Exploracion, a daily science radio news capsule; and uploads of science content to the Univision.com website.
The California Science Center (CSC) developed the "World of Ecology," a 45,000 sq ft permanent exhibition that involves the large-scale fusion of interactive science exhibits with the immersive live-habitat concept of zoos, aquariums and botanical gardens.The focus for this project is the Extreme Zone, which will explore how species adapt to their environment. It contains four habitats: the Sonoran desert, deep sea hydrothermal vents, polar regions and rocky shores and will include more than 259 terrestrial and aquatic animal and plant species. The overall goal is to communicate that in every ecosystem the physical and living worlds are connected and shaped by the same fundamental ecological principles. It will be achieved through the integration of science center exhibits with immersive habitats on a large scale. This approach provides an interesting model for the science center, museum, zoo and botanical garden fields. The target audience is the 1.6 million annual CSC visitors, 57% of whom are from minority populations, with an emphasis on families, elementary and middle school students. In addition, CSC will enhance the exhibition through outreach programs that serve at-risk students. All audio-visual programs will be available in Spanish as well as English, and a Spanish language audio guide will be produced. Collaboration with the Santa Barbara Zoo will bring valuable expertise as well as enhance prospects for dissemination.
This Communicating Research to Public Audiences (NSF 03-509) project in partnership with the American Museum of Natural History will produce a 7-minute High Definition video documentary feature story, Moving Mountains, that follows researchers in the field during the third season of the five year St. Elias Erosion/Tectonics Project (STEEP). STEEP (NSF award #0409009/0735402) is a multidisciplinary, multi-institutional study using geophysical, geological, and climatological methods to investigate a fundamental Earth science research issue. This project affords a unique opportunity to illustrate the diversity of techniques that are brought to bear in modern research efforts in the Earth sciences. The video will be projected on a 12-foot screen in the American Museum of Natural History's Hall of Planet Earth and displayed in adjacent kiosks. It will also be distributed as HD Mpeg2 files to a network of 21 informal science institutions reaching a potential viewer ship of over 7 million people. Two master versions of the video will be produced: one with English language captions and one with Spanish language captions.
The North Alabama Science Center (NASC) will develop an interactive virtual learning experience in atmospheric science that combines a 3-D large-screen format presentation with interactive program activities. The project will be designed to run on the statewide network of Immersive Theaters located at three science centers across Alabama: NASC in Huntsville; Gulf Coast Exploreum in Mobile; and the Alabama Wildlife Federation Field Center in Montgomery. The project concept integrates scientific methods of inquiry into a virtual hands-on learning program, providing a mechanism for social-based informal learning about atmospheric science. To sustain engagement beyond the science center venue, ancillary materials will be developed, including a unique, interactive website. A project advisory committee consisting of members of the informal learning community, industry, academia, pedagogical practitioners and researchers, informed by front-end, formative and summative evaluation, will guide project development. The evaluation will provide findings to inform the future development of immersive theater programs, and other exhibit formats that may combine data visualization with data explorations. The project will expand its audience in Alabama through development of a Spanish-language version and its website developed in concert with the immersive theater program. The North Alabama Science Center's project will allow programs created for its immersive theater system to be used in other content visualization systems at other science centers. As a long-term impact this will enable new venues nationwide utilizing other content visualization systems to use the proposed project at their respective sites.
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TEAM MEMBERS:
Angela MoultonLaurie ProvinMike BottsHeather Roden
This project reached the underserved Hispanic audience with 200 ninety-second Earth and Sky programs in Spanish for broadcast on commercial and public radio stations, and longer programs (8-15 min.) with interviews with Hispanic scientists, teachers and writers who serve as role models for Hispanic young people. Programs were on the cieloytierra.org web site ith Spanish language science blogs, daily sky charts and links to other relevant Spanish and scientific web sites. Project partners included The Society of Mexican American Engineers and Scientists and the Society for the Advancement of Chicanos and Native Americans in Science.