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resource research Media and Technology
The STEM Effect project is a collaborative effort to engage cultural organizations around the U.S. in developing a Collaborative Action Agenda for better understanding the mid- and long-term impacts of informal STEM programs for girls.
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TEAM MEMBERS: Lynda Kennedy
resource research Media and Technology
The goal of this three-year project is to leverage NSF’s investment in both SciGirls and computer science education by engaging 8-13 year-old girls in computational thinking and coding through innovative transmedia programming which inspires and prepares them for future computer science studies and careers.
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resource project Media and Technology
Gathering evidence for the long-term impact of programs for youth on their involvement in STEM studies and careers continues to be a challenge, especially for program interventions happening in earlier stages of development (e.g., elementary, middle, high-school years. Work that focuses on mechanisms for mitigating these challenges is important. The conference and associated activities aim to build a research action agenda that is rooted in practice to support better understanding of the long-term impacts of informal STEM programs for girls provided by cultural institutions, along with methods and approaches for measuring them. The project team will use a collaborative co-design approach to establish a STEM for Girls Research Alliance. The Alliance will include three levels of participants, with different levels of commitment: a core planning group (CPG) of 8-10 people, approximately 20-25 participating members (PM) and 50-60 interested stakeholder group representatives (SGR). The project team will utilize face-to-face meetings, digital engagement strategies, and surveys to develop the agenda and solicit multiple rounds of feedback and input. The CPG, consisting of leaders and representatives from state-based STEM for Girls organizations that are part of the National Girls Collaborative Project (NGCP) and members of the New York State STEAM for Girls Collaborative, will be responsible for setting priorities and guiding the action agenda. The PM will include representatives (educators and researchers) from informal STEM programs at cultural institutions that participate in the state-based collaboratives. The PM will be regularly consulted on important aspects of the action agenda that relate to their work. Finally, the SGR will include representatives from several audiences that are being served by or work with the participating members: girls and young women, parents, educators, funders, researchers and employers. The SG will be engaged via focus groups virtually or at national meetings to which these individuals attend.

To support broader involvement of professionals working in this sector, a comprehensive digital engagement plan using web and social media networks will be developed. The plan will utilize a consistent hashtag, #STEMeffect, allowing participants to follow the conversation across social media platforms. Social media platforms to be utilized will include Twitter, Instagram, Facebook, LinkedIn, Google+, Snapchat and others. More than 60,000 people will be engaged via the networks of the NY STEAM Collaborative, NGCP, WSKG Public Media and project partners. A robust research action plan will position researchers to further explore the role of informal STEM education experiences in shaping the career choices of girls and identify where there are breaks in the hoped-for pathways to STEM college and careers. It also will benefit informal STEM organizations by yielding information that will help them to fine-tune their programs for girls and young women. Ultimately, contributions to the knowledge base will result in broadened participation of girls and women in STEM programs and careers. This work is funded by the Advancing Informal STEM Learning (AISL) program as part of its strategy to enhance learning in informal environments and support innovative research, approaches, and resources for use in a variety of settings.

This award reflects NSF's statutory mission and has been deemed worthy of support through evaluation using the Foundation's intellectual merit and broader impacts review criteria.
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TEAM MEMBERS: Lynda Kennedy Alicia Santiago Babette Moeller
resource project Media and Technology
Women continue to be underrepresented in computer science professions. In 2015, while 57% of professional occupations in the U.S. were held by women, only 25% of computing occupations were held by women. Furthermore, the share of computer science degrees going to women is smaller than any STEM field, even though technology careers are the most promising in terms of salaries and future growth. Research suggests that issues contributing to this lack of computer science participation begin early and involve complex social and environmental factors, including girls' perception that they do not belong in computer science classes or careers. Computer science instruction often alienates girls with irrelevant curriculum; non-collaborative pedagogies; a lack of opportunities to take risks or make mistakes; and a heavy reliance on lecture instead of hands-on, project-based learning. Computer science experiences that employ research-based gender equitable best practices, particularly role modeling, can help diminish the gender gap in participation. In response to this challenge, Twin Cities PBS (TPT), the National Girls Collaborative (NGC) and Code.org will lead Code: SciGirls! Media for Engaging Girls in Computing Pathways, a three-year project designed to engage 8-13 year-old girls in coding through transmedia programming which inspires and prepares them for future computer science studies and career paths. The project includes five new PBS SciGirls episodes featuring girls and female coding professionals using coding to solve real problems; a new interactive PBSKids.org game that allows children to develop coding skills; nationwide outreach programming, including professional development for informal educators and female coding professionals to facilitate activities for girls and families in diverse STEM learning environments; a research study that will advance understanding of how the transmedia components build girls' motivation to pursue additional coding experiences; and a third-party summative evaluation.

Code: SciGirls! will foster greater awareness of and engagement in computer science studies and career paths for girls. The PBS SciGirls episodes will feature girls and female computer science professionals using coding to solve real-world challenges. The project's transmedia component will leverage the television content into the online space in which much of 21st century learning takes place. The new interactive PBSKids.org game will use a narrative framework to help children develop coding skills. Drawing on narrative transportation theory and character identification theory, TPT will commission two exploratory knowledge-building studies to investigate: To what extent and how do the narrative formats of the Code: SciGirls! online media affect girls' interest, beliefs, and behavioral intent towards coding and code-related careers? The studies aim to advance understanding of how media builds girls' motivation to pursue computer science experiences, a skill set critical to building tomorrow's workforce. The project team will also raise educators' awareness about the importance of gender equitable computer science instruction, and empower them with best practices to welcome, prepare and retain girls in coding. The Code: SciGirls! Activity Guide will provide educators with a relevant resource for engaging aspiring computer scientists. The new media and guide will also reside on PBSLearningMedia.org, reaching 1.2 million teachers, and will be shared with thousands of educators across the SciGirls CONNECT and National Girls Collaborative networks. The new episodes are anticipated to reach 92% of U.S. TV households via PBS, and the game at PBSKids.org will introduce millions of children to coding. The summative evaluation will examine the reach and impact of the episodes, game and new activities. PIs will share research findings and project resources at national conferences and will submit to relevant publications. This project is funded by the Advancing Informal STEM Learning (AISL) program, which seeks to advance new approaches to, and evidence-based understanding of, the design and development of STEM learning in informal environments. This includes providing multiple pathways for broadening access to and engagement in STEM learning experiences, advancing innovative research on and assessment of STEM learning in informal environments, and developing understandings of deeper learning by participants.
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TEAM MEMBERS: Rita Karl Karen Peterson Rebecca Osborne Barbara Flagg
resource research Media and Technology
The mixed methods randomized experimental study assessed a model of engagement and education that examined the contribution of SciGirls multimedia to fifth grade girls’ experience of citizen science. The treatment group (n = 49) experienced 2 hours of SciGirls videos and games at home followed by a 2.5 hour FrogWatch USA citizen science session. The control group (n = 49) experienced the citizen science session without prior exposure to SciGirls. Data from post surveys and interviews revealed that treatment girls, compared to control girls, demonstrated significantly greater interest in their
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TEAM MEMBERS: Barbara Flagg
resource evaluation Media and Technology
Throughout the five year SciGirls CONNECT grant the independent evaluation firm Knight Williams assisted Twin Cities PBS (TPT) in a wide range of program evaluation activities. Given the project’s emphasis on a Train-the-Trainer model, the evaluation prioritized two goals: (i) assessing the various levels of CONNECT trainings from different vantage and time points, and (ii) capturing information on the implementation of SciGirls programs led by those who completed a training. This evaluation approach allowed the team to collect ongoing data over the course of the grant and share this
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TEAM MEMBERS: Valerie Knight-Williams Divan Williams Rachael Teel Dobrowolski Evalyn Williams Gabriel Simmons Sauleh Rahbari
resource evaluation Media and Technology
The independent evaluation firm Multimedia Research conducted an evaluation of the television component of SciGirls Season Two, including an experimental study of the impact of the TV series on girls' abilities to take part in science and engineering projects.2 During the same period, the independent evaluation team from Knight Williams Inc. conducted an evaluation of the implementation of the outreach activities among the member institutions of the National Girls Collaborative Project (NGCP) network.
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TEAM MEMBERS: Valerie Knight-Williams Rachael Teel Dobrowolski Divan Williams Gabriel Simmons Sauleh Rahbari
resource evaluation Media and Technology
In support of a summative evaluation of SciGirls Season Three, Multimedia Research developed a scale to assess preteen girls’ interest in nature and science. The work was sponsored by Twin Cities PBS under NSF Grant No. 1323713. Multimedia Research developed, piloted, validated and implemented the GINSS: A nine statement Likert scale constructed to reveal girls’ strength of interest in nature and science activities. Researchers and evaluators are encouraged to use this scale to extend its application. Please email if you eventually use the scale in your research or evaluation: Flagg
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TEAM MEMBERS: Barbara Flagg
resource project Media and Technology
This full scale research and development collaborative project between Smith College and Springfield Technical Community College improves technical literacy for children in the area of engineering education through the Through My Window learning environment. The instructional design of the learning environment results from the application of innovative educational approaches based on research in the learning sciences—Egan's Imaginative Education (IE) and Knowledge Building (KB). The project provides idea-centered engineering curriculum that facilitates deep learning of engineering concepts through the use of developmentally appropriate narrative and interactive multimedia via interactive forums and blogs, young adult novels (audio and text with English and Spanish versions), eight extensive tie-in activities, an offline teachers’ curriculum guide, and social network connections and electronic portfolios. Targeting traditionally underrepresented groups in engineering—especially girls—the overarching goals of the project are improving attitudes toward engineering; providing a deeper understanding of what engineering is about; supporting the development of specific engineering skills; and increasing interest in engineering careers. The project will address the following research questions: What is the quality of the knowledge building discourse? Does it get better over time? Will students, given the opportunity, extend the discourse to new areas? What scaffolding does the learning environment need to support novice participants in this discourse? Does the use of narrative influence participation in knowledge building? Are certain types of narratives more effective in influencing participation in knowledge building? Evaluative feedback for usability, value effectiveness, and ease of implementation from informal educators and leaders from the Connecticut After School Network CTASN) will be included. The evaluation will include documentation on the impact of narrative and multimedia tools in the area of engineering education. Currently, there is very little research regarding children and young teen engagement in engineering education activities using narrative as a structure to facilitate learning engineering concepts and principles. The research and activities developed from this proposed project contributes to the field of Informal Science and Engineering Education. The results from this project could impact upper elementary and middle-school aged children and members from underrepresented communities and girls in a positive way.
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TEAM MEMBERS: Beth McGinnis-Cavanaugh Glenn Ellis Alan Rudnitsky Isabel Huff
resource research Media and Technology
This poster was presented at the 2014 AISL PI Meeting held in Washington, DC. It describes a project that uses museum-based exhibits, girls' activity groups, and social media to enhance participants' engineering-related interests and identities.
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resource research Media and Technology
This poster was presented at the 2014 AISL PI Meeting held in Washington, DC. It discusses the second season of SciGirls, a multimedia project designed to encourage and empower more girls to pursue careers in STEM.
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TEAM MEMBERS: Twin Cities Public Television Rita Karl
resource research Media and Technology
Nearly 79,000 questions sent to an Internet-based Ask-A-Scientist site during the last decade were analyzed according to the surfer's age, gender, country of origin, and the year the question was sent. The sample demonstrated a surprising dominance of female contributions among K-12 students (although this dominance did not carry over to the full sample), where offline situations are commonly characterized by males' greater interest in science. This female enthusiasm was observed in different countries, and had no correlation to the level of gender equity in those countries. This suggests that
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TEAM MEMBERS: Ayelet Baram-Tsabari Ricky Sethy Lynn Bry Anat Yarden