KQED, the Northern California PBS and NPR member station, and the College of Media & Communication at Texas Tech University have recently completed a $3 million grant from the National Science Foundation (NSF) for the project Cracking the Code (CTC): Influencing Millennial Science Engagement. The three-year grant provided funding for an unprecedented science media research initiative between science media professionals and science communication academics with the goal of identifying how best to engage younger, more diverse audiences with science media.
This report is the final process evaluation.
TEAM MEMBERS
Sevda Eris
Co-Principal Investigator
KQED, Inc.
Sarah Mohamad
Project Manager
KQED, Inc.
Citation
Funders
NSF
Funding Program:
AISL
Award Number:
1811019
Funding Amount:
$1,932,857
NSF
Funding Program:
AISL
Award Number:
1810990
Funding Amount:
$152,034
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