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resource evaluation Media and Technology
The Institute for Learning Innovation (ILI) conducted a study to examine the impact of an information campaign presented at the 2010 Giant-Screen Cinema Association Annual Conference and Trade Show in Chattanooga, TN. The purpose of the study was to determine if changes in Conference attendees' awareness and attitudes towards the Digital Immersive Giant-Screen Specifications (DIGSS) could be attributed to the information campaign. Data were collected using an online questionnaire containing 11 "post/retrospective-pre"" items exploring the level of knowledge and attitude Conference attendees
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TEAM MEMBERS: John Fraser White Oak Institute Victor Yocco
resource evaluation Media and Technology
This report presents an evaluation study of Soundprint Media's project, Out of This World (#0741737), which was funded by the National Science Foundation's Informal Science Education Program. The mission of the project was to introduce adult radio listeners and youth participants in museum events to the historical context and challenges faced by African-Americans and women who were involved as professionals in the United States' space program in the 1960's. The project website, capecosmos.com, included an interactive menu of activities set within the context of a NASA mission control center
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TEAM MEMBERS: Robert Russell Soundprint Media
resource evaluation Media and Technology
The Luce Foundation Center (LFC) of the Smithsonian American Art Museum (hereafter, American Art or the Museum) ran an alternate reality game (ARG) titled PHEON (http://pheon.org/, http://apps.facebook.com/playpheon/register/) from September 2010 through August 2011. The game built upon the success of the Museum's previous ARG, Ghosts of a Chance (GOAC; http://ghostsofachance.com/; Goodlander, 2009), and was intended to increase familiarity with the Museum's collections, programs, and resources; highlight connections between the Museum and its collections with peoples' lives; and attract new
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TEAM MEMBERS: Jes Koepfler Smithsonian American Art Museum
resource evaluation Media and Technology
The Luce Foundation Center (LFC) of the Smithsonian American Art Museum (hearafter, American Art or the Museum) ran an alternate reality game (ARG) titled PHEON as an online game application on Facebook from October 2010 through September 2011. The game built upon the success of the Museum's previous ARG, Ghosts of a Chance (GOAC; Goodlander, 2009). In the Facebook game, players accepted missions inspired by the Museum's collections, completed them in the real world, and uploaded evidence in order to win points and progress through the game. Despite an established audience of GOAC players
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TEAM MEMBERS: Jes A. Koepfler Smithsonian American Art Museum
resource evaluation Public Programs
The Youth Astronomy Apprenticeship (YAA) is a yearlong, out-of-school time initiative that connects urban teenage youth with astronomy as an effective way to promote scientific literacy and overall positive youth development. The program employs the strategies of a traditional apprenticeship model, common in crafts and trades guilds as well as in higher education. During the apprenticeship, youth develop knowledge and skills to create informal science education projects: through these projects they demonstrate their understanding of astronomy and use their communication skills to connect to
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TEAM MEMBERS: Emma Norland Massachusetts Institute of Technology Susan Foutz Mike Krabill
resource evaluation Media and Technology
LOOP is a new animated television series from WGBH for children that is designed to improve the environmental and scientific literacy of children ages 5-8. WGBH developed a pilot episode of the program and tested it in the fall of 2010. WGBH hired independent evaluator Concord Evaluation Group, LLC (CEG) to conduct formative evaluation of the full pilot episode including the 25-minute animatic and the live-action video to assess the impact of LOOP on kids' knowledge of environmental science concepts. CEG performed an experimental study specifically a posttest-only control group design to
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TEAM MEMBERS: Christine Paulsen WGBH
resource evaluation Media and Technology
WGBH and the Materials Research Society (MRS) collaborated to create Making Stuff, a multi-faceted project about the all-encompassing role that materials play in shaping our lives. The project included a four-episode NOVA mini-series originally broadcast in January, 2011 that was hosted by NY Times columnist David Pogue, a large-scale national outreach campaign with collaborating partnerships funded in 20 locations, web pages on the NOVA website, and an online contest promoted and hosted on Facebook. Across all project components, the overarching goals were to enhance the general public's
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TEAM MEMBERS: Elizabeth Bachrach WGBH Laura Houseman Irene F Goodman
resource evaluation Media and Technology
Summary of Findings Summative Evaluation Cielo y Tierra Noticias del Mundo Robert L. Russell, Ph.D. Learning Experience Design October 2011 Learning Experience Design conducted summative evaluation of the project entitled: Cielo y Tierra Noticias del Mundo (Sky & Earth News of the World). A series of three evaluation sessions were conducted with radio listeners to look at the impacts of the programs on their interest in the topics presented, their understanding of the content presented, and their motivation to take further action. The first two studies used focus group sessions. The third and
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TEAM MEMBERS: Robert Russell EarthSky Communications, Inc. Malu Jimenez
resource evaluation Public Programs
The Natural History Museum of Los Angeles County (NHM) contracted Randi Korn & Associates, Inc. (RK&A) to study visitor engagement in the Museum. The intent of this research was to deepen the NHM's understanding of its audiences by examining visitors' programmatic and content-driven experiences in the NHM. In addition, RK&A explored the qualities and characteristics associated with different types of visitors and identified how such characteristics determine visitors' level of engagement with the NHM. How did we approach this study? RK&A used a combination of standardized questionnaires and in
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TEAM MEMBERS: Randi Korn & Associates, Inc. Natural History Museum of Los Angeles County
resource evaluation Exhibitions
In June 2010, the Gardner contracted with the Institute for Learning Innovation to augment the results of a large scale, Wallace Foundation funded quantitative study. Specifically, ILI was asked to conduct a focused, qualitative study that would provide in depth data about local visitors' long term perceptions of their Gardner Museum experience. Semi structured, retrospective interviews were conducted with 31 museum visitors, months after their Gardner experience. Key results include the following: 1) Study participants demonstrated a range of motivations for visiting the Gardner, but most
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TEAM MEMBERS: Jeanine Ancelet Isabella Stewart Gardner Museum Jessica J. Luke Erin Johnson
resource evaluation Media and Technology
The YardMap Network (see www.yardmap.org) is an NSF-funded citizen science project at The Cornell Lab of Ornithology, which will allow participants to map their habitat management and carbon neutral practices in backyards and parks, interact socially within the network, and display their activities and carbon footprints in an online platform such as Google maps. In 2010, the Institute for Learning Innovation (ILI), in collaboration with the Cornell Lab of Ornithology, conducted a front-end evaluation to assess the following evaluation questions: 1. What are gardeners', and birders', citizen
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TEAM MEMBERS: Steven Yalowitz Cornell University
resource evaluation Exhibitions
The purpose of this evaluation conducted at the Smithsonian Institution's National Museum of Natural History was to find out how visitors are behaving in, reacting to and learning from the newly reopened Sant Ocean Hall. To do this, three methods were employed: a) timing and tracking, b) exit interviews and c) focused studies for specific exhibits and experiences. A total of 553 unique visitors were included in the study, with data collection occurring in December 2008 and January 2009. Visitor groups spent an overall time of just under twenty minutes, and the five most enjoyed elements were
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TEAM MEMBERS: Steven Yalowitz Smithsonian Institution