Scholastic Productions is producing thirteen additional episodes for the third season of the fully animated, half-hour television series, "The Magic School Bus." The series, which is targeted at 6-9 year olds, is designed to motivate children's interest in science, to introduce science concepts and ideas, and to inspire positive attitudes towards science and education in students and teachers. The series is unique to science educational television because it breaks the science gender barrier, showcases both education and science, and, through the use of animation which enables the series to transport children to places they literally could not go, presents content in a unique way. Season III topics include: spiders, the Arctic, light, color, the moon, structures, and sound. Outreach activities will include and expand upon those offered for Seasons I and II. During Season III, special emphasis will be placed on reaching families. The project also will use America On-line to promote the series and to communicate the value in and the methods for encouraging children's interest in science. The same basic administrative, content, and production staff will continue with the project. Management and editorial control will be the responsibility of Jane Startz, Executive Vice President of Scholastic Productions. Cheryl Gotthelf, Executive Director of Special Projects for Scholastic Productions will oversee series distribution and utilization, print, research, public relations, promotion, and community and museum outreach. Science content will continue to be supervised by Michael Templeton with the assistance of an Associate Science Content Director, Fran Nankin. Kristin Martin will remain in charge of series production.
The Earth & Sky radio series reaches over 2.8 million individuals in the United States each week. This grant, which will diminish each year over a four-year period, will enable the project to accomplish the following goals: * Continue production and distribution of the Earth & Sky radio series * Distribute a bi-annual booklet for teachers, Earth In the Classroom * Establish a partnership between the Earth & Sky Young Producers Contest and National Science and Technology Week. * Increase the visual content of Earth & Sky Online * Launch an * Earth & Sky Classroom Project to provide teachers and students with a guided "Internet Experience" simulated on a CD and, therefore, not requiring an Internet connection. * Produce and test a 156 segment "trial run" of a Kids' Earth & Sky radio series designed for the emerging Radio Disney network. Earth & Sky is produced and hosted by Deborah Byrd and Joel Block. They work with a team of producer/writers and interact on a regular basis with members of a team of over 90 science advisors.
Unicorn Projects, Inc. is producing and distributing a project on the origins of life and its connections to the origin of the universe. The project will present the challenges facing scientists working to unlock universal mysteries and the often painstaking but ultimately rewarding process of the scientific endeavor. It will be designed to reach the lay audience by linking what seem to be abstract and complicated ideas -- like how the universe was born, or how stars evolve -- to issues at the heart of everyday life raised by such simple questions as "Where did we come from?" The components of the project will include: * Four, one-hour television programs for prime time broadcast * An informal science outreach component targeted to middle school-age children and families * Activity kits and training guides adaptable for both informal and formal education * A World Wide WEB site The Co-Executive Producers for the series will be Thomas Levenson and Larry Klein. Levenson has been on the staff of NOVA at WGBH and was producer for the NOVA program on Einstein. Klein has been the producer for numerous science films including "Matters of Life and Death" in the Science Odyssey series. The co-producer for the series and science editor for the project will be Alan Dressler, an astronomer and cosmologist whose principal area of research is the formation and evolution of galaxies. Advisors to the series include: Colleen Cavanaugh, Professor of Organismic and Evolutionary Biology at Harvard University; George V. Coyne, Director of the Vatican Observatory; Douglas Erwin, Research Paleobiologist and Curator at the National Museum of Natural History; Sandra Faber, Professor of Astronomy and University Professor at the UCO/Lick Observatory, UC, Santa Cruz; John P. Grotzinger, Professor at Massachusetts Institute of Technology; Matt Mountain, Director of the Gemini 8M Telescopes project; and Ethan J. Schreier, Astronomer and Associate Director for Operations at the Space Telescope Science Institute. Outreach material will be developed by staff at the Pacific Science Center and implementation will be handled by the AAAS.
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TEAM MEMBERS:
Thomas LevensonLarry KleinBarbara Flagg
As part of its overall strategy to enhance learning in informal environments, the Advancing Informal STEM Learning (AISL) program funds innovative resources for use in a variety of settings. This media and research project will inform adult audiences about the discoveries of NSF funded Social, Behavioral, and Economic (SBE) scientists that are dramatically re-shaping fields as diverse as economics, marketing, medicine and government. Four primetime PBS specials hosted by science reporter, Miles O'Brien, will be produced featuring leading SBE scientists and vetted for inclusion by a panel of expert advisors including Baruch Fischhoff of Carnegie Mellon and Robert Kurzban of the University of Pennsylvania. A key innovation in the project is a participatory research strategy that will enable the public to take part directly in scientific behavioral research and discover what their participation has revealed about their own lives. Built around YouTube features, Facebook, and online games it will build on the public's interest in learning about themselves and others via social media supported by scientific research. The project collaborators include the media company, Oregon Public Broadcasting, and researchers at Carnegie Mellon, University of Pennsylvania, Yale University, and Chapman University. This project is unique in its strategy for combining broadcast television programs focusing on Social, Behavioral, and Economics research with a participatory research component that engages audiences in scientific studies that are personally relevant. It will fill an important niche in the informal learning research literature and has the potential to impact media practice that continues to evolve incorporating new online social media tools. RMC will conduct formative evaluation to help inform the project deliverables, a summative evaluation of the project, and an experimental research study in Year 3 of the project. The research study is based on the hypothesis that those participants assigned to watch the entire television series and engage in all participatory research activities will experience the greatest gains in STEM interest and engagement as compared to those who only have limited exposure. Research participants will be randomly assigned to the control group (no services) or one of the three treatment conditions: view TV only; engage in participatory website only; or both. Pre-tests and posttests and statistical tools will be used to compare changes. Sub-studies will examine dosage levels and effectiveness in engaging those who have not previously been interested in STEM.
As part of its overall strategy to enhance learning in informal environments, the Advancing Informal STEM Learning (AISL) program funds innovative resources for use in a variety of settings. This education project is a time sensitive opportunity related to the March 9, 2016 Total Solar Eclipse occurring in a remote part of the world located in Waleia in the Federated States of Micronesia, a U.S. affiliated Pacific Island nation. The path of totality is only 100 miles wide and passes through only a few Pacific Island nations ending in Hawaii. This project uses this unique phenomenon to educate a large US and international audience about solar science using multi-platforms with integrated video, social media, and public programs. Project deliverables include the production of a broadcast of the eclipse live from Waleia in the Federated States of Micronesia on March 9, 2016 making it accessible to hundreds of countries and millions of people around the world via satellite and live streaming on the Internet. Additional deliverables include on-site educational programs at science centers and planetariums as well as media resources for long-term use. These resources will enhance the interest and preparedness for additional public engagement when the 2017 eclipse occurs in the U.S. Making new research understandable and accessible to the public is an important activity of the U.S. research enterprise. NSF is making a substantial investment in solar physics research by funding the construction of the world's largest solar telescope, the Daniel K. Inouye Solar Telescope which is slated to begin operations in late 2019 and operated by the National Solar Observatory. This new facility will revolutionize researchers' capability to study the Sun and its magnetic fields. This education project leverages that investment with a major public engagement opportunity that has the potential for reaching millions of students, teachers, and the public both in the U.S. and worldwide through the Internet.
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TEAM MEMBERS:
ExploratoriumRobert SemperNicole MinorRobyn Higdon
This Small Business Innovation Research (SBIR) Phase I project will demonstrate the feasibility of engaging children ages 8 to 13 in the wonders of science and the application of scientific principles through the transmedia SCIENTASTIC! project. The study will also demonstrate that the television series will help students answer questions and solve problems for themselves and their community. The American public supports the advancement of scientific knowledge and our investment in scientific research leads the world. However, Americans are falling behind in educating the next generation of scientists. Late elementary school is an ideal time to capture students' attention and engage them in STEM activities. Using rigorous evaluation techniques we will show that SCIENTASTIC! encourages hands-on learning by exploration, questioning and thinking. The innovative television program and integrated companion resources provide scientific role models and demonstrate the scientific process in an entertaining way. The associated web site, Apps, Web 2.0 repository and teaching aids allow students, teachers, and parents to further explore concepts introduced in the show. Preliminary analysis reveals that the SCIENTASTIC! target audience liked the show, would watch the show and learned from the show. Further analysis will demonstrate that the transmedia approach increases viewer interest and learning. The broader impact/commercial potential of this project will play a transformative role in encouraging students to take STEM courses in college, pursue scientific careers, and become a scientifically informed electorate. By developing the story beyond the story, transmedia SCIENTASTIC! has strong commercial value. Dissemination through public television allows for a potential audience of 250 million people. Commercial and noncommercial sponsorships will be sold with associated on-air credits. Additional direct funding will be sought from industries with interests in promoting science and health literacy. A commercial version of the program will be offered to cable networks on a licensing basis, with DVDs, Apps and study guides sold to schools, homeschoolers, and parents. With a broad and commercially viable dissemination, SCIENTASTIC! will show children the joys of science by demonstrating and engaging in hands-on, team- based learning in real-world contexts. This process will improve student retention and will show that SCIENTASTIC! introduces new ways to learn. The SCIENTASTIC! project will evaluate teaching techniques information that will be shared with policy-makers, educational institutions, and teachers to improve education nationwide. By spreading successful methods for engaging children in math and science, SCIENTASTIC! shoiuld have significant societal benefit creating a generation of scientifically educated decision-makers.
Planet Earth Television (PET) created Scientistic!, a television series that focuses on a young girl's scientific investigations of the world around her. The pilot episode, Sticks and Stones, explored bones and how they heal. A website and iPad app were also developed to supplement the program. REA evaluated the impact of the television program, website, and app on youth's knowledge about and interest in science and specific topics related to bone health and healing. REA recruited youth (grades 1-7) to participate either at home with their families or in a classroom with their teachers. REA
As part of its overall strategy to enhance learning in informal environments, the Advancing Informal STEM Learning (AISL) program funds innovative resources for use in a variety of settings. This project is a time sensitive educational response to the 7.8 magnitude earthquake that struck Nepal on April 25, 2015 and was followed by major aftershocks. This project builds on the intense worldwide interest in that disaster by developing and distributing media resources for the public and educators explaining the scientific research into tectonic and fluvial processes of this highly vulnerable region encompassing the Himalayas of Nepal, the Ganges-Brahmaputra River Delta of Bangladesh and India, and the mountains of northeastern India. Project deliverables include PBS NewsHour broadcasts and online stories, short videos for classroom use, 3D/2D videos for public screenings in museums, Earth Magazine blogs and articles, and DVDs. Making new research understandable and accessible to the public is an important activity of the U.S. research enterprise. NSF is making a substantial investment in earth sciences research to increase knowledge of the conditions and processes that periodically cause earthquakes, landslides, and flooding. This education project leverages those investments and the public interest in the recent Nepal earthquake with a major public engagement opportunity that has the potential for reaching millions of students, teachers, and the public both in the U.S. and in other vulnerable regions.
As part of its overall strategy to enhance learning in informal environments, the Advancing Informal STEM Learning (AISL) program funds innovative resources for use in a variety of settings. This project will study why (or why not) young career adults, aged 18-35 engage with the PBS NewsHour science content via broadcast and/or online avenues to advance their STEM knowledge and skills. This age group has shifted away from viewing traditional broadcast news media and increasingly looks to social media channels for science content. Multiple layers of STEM digital content delivered across multiple platforms (including social media) will be used to identify the attributes that engage and motivate these 18-35 year olds. Deliverables include 12 broadcast segments each year with STEM research coverage and a range of transmedia efforts (e.g. additional formats distributed via Instagram, Vine, YouTube, etc.) for testing with the target audience. A complementary component of the project will be an apprenticeship program in which each year five college age students from journalism schools join the professional reporters at the NewsHour to produce STEM content using new and innovative strategies engage to 18-35 year olds. The PBS NewsHour broadcast is currently viewed by 1.4 million adults each night and the website has 2.6 million unique visitors each month. The research will attempt to define the learning ecologies of 18-35 year olds using psychographic profiles and case studies to illustrate the range of science learners including those in underrepresented groups. The first research component uses a quantitative approach to assess the reaction of the early career adults to the 12 STEM broadcast segments in their original form and after repackaging for social media. A control group audience will watch the original broadcast of each STEM segment and respond to an online questionnaire that will establish how viewers use and/or pass on STEM content and to whom. The test audience will view the content that has been repackaged and presented on a different media platform responding to the same online questionnaire and allowing comparisons of the two groups. The second research component will focus on the college-age journalism apprentices and use participatory action research. The apprentices will collect data about their experiences and reflect on their contributions to STEM reporting. The third research component will be an ethnographic study of the post-production and editorial teams at the PBS NewsHour using focus groups to elicit feedback and evaluate their metacognitive thinking about how to produce stories for early career adults. Data will be collected and analyzed from three groups: early career adults 18-35 years of age; journalism apprentices; and the PBS NewsHour editorial teams. Overall the research will provide new knowledge about producing and distributing digital STEM media that engages and impacts early career adults.
This document contains a summary of notes from an Open Space session on Media, Technology, and Informal Learning from the 2014 AISL PI Meeting. It includes a list of active AISL projects related to media.
Using a kind of dynamic film, Latour analyzes three recent moments in the history of science and technology, involving John Whittaker of the Pasteur Institute, Watson and Crick and Tom West of Data General. Text in Portuguese.
Ocean GEMS is a multi-media series and outreach program that connects girls to women marine scientist role models to inspire investigation of ocean science adventures & careers.