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resource research Public Programs
This technical report summarizes the statistical analyses used to determine how well the Measuring Activation (MA) instrument developed through the Science Learning Activation Lab project gathers appropriate information about the five dimensions of activation. The MA instrument was designed to evaluate the impact of science-learning programs and experiences on activation, and contains a series of survey items organized around five identified dimensions of activation. The five dimensions of activation are: fascination, values, perceived autonomy, competency beliefs, and scientific sensemaking.
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TEAM MEMBERS: University of Pittsburgh Debra Moore Meghan Bathgate Joo Chung Mac Cannady
resource research Public Programs
In this article, Megan Axelsen, an Associate Lecturer and a PhD student at the University of Queensland in Australia, explores visitors' perceptions of festivals in art galleries. Axelsen also identifies several characteristics that distinguish festivals from other special events.
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TEAM MEMBERS: Megan Axelsen
resource research Public Programs
In this article, Jacksonville State University's Stephen Bitgood discusses findings from a study that examined two aspects of the public image of visitor facilities: the expectations of what is likely to be found at different types of facilities; and, some general perceptions of these different types of visitor facilities. Facility types included science museums, history museums, historic sites, state parks, natural history museums, and art museums.
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TEAM MEMBERS: Stephen Bitgood
resource evaluation Public Programs
Goodman Research Group, Inc. (GRG) served as the external evaluator of the three-year NSF-funded Science Festival Alliance (SFA), a collaborative started by the University of California San Diego, the MIT Museum (Cambridge, MA), the University of California San Francisco, and The Franklin Institute (Philadelphia, PA). The focus of the SFA over its first three years was helping establish and sustain science festivals in each of these four cities. The Alliance’s long-term goal is to facilitate the creation of a growing network of festivals and a community of science festival practitioners. To
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TEAM MEMBERS: University of California-San Diego Colleen Manning Karina Lin Irene F Goodman
resource project Media and Technology
The Exploding Optic Incredible was an experiment in expanding the boundaries of art and music with science and technology. Ostensibly a multi-media rock concert as a fund raiser for Marshall Barnes' drug free creativity efforts, it took Andy Warhol's Exploding Plastic Inevitable concept of the 1960s into unchartered territory driven by Marshall's inspiration through discussions with Omni magazine's Dick Teresi and Pamela Weintraub and Gene Youngblood's book, Expanded Cinema. Marshall incorporated 1970s era slide and film projection light show effects, with dance lights, massive strobes, spotlights, and big screen video projection that showed customized and original video special effects while bands performed, and music videos in-between accompanied by lighting effects. The first multi-media rock concert of the 1990s, the January 18, 1990 event at the Newport Music Hall was also a test for the public's reaction to over stimulation through sight and sound, the results leading to exploration and ultimate creation of psychoactive entertainment technology later that year and the formation of new technological architectures for entertainment and learning that have yet to be presented but exist in design form.
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TEAM MEMBERS: Marshall Barnes
resource project Media and Technology
Marshall Barnes was chosen by Larry Bock, founder of the USA Science and Engineering Festival as a late addition to the USASEF after viewing Marshall's impressive SuperScience for High School Physics activities for National Lab Day and his emphasis on advanced concept science and technologies. Marshall was given free booth space to set-up an exhibit that featured what is now being called "STEAM" or Science, Technology, Engineering, Art, Math and was fairly interactive. Marshall's booth emphasized his actual research that the visitors could take part in or analyze themselves. He had a VCR, TV, CD player, MacBookPro laptop and his own invention - the Visual Reduction Window. There were four elements to the exhibit. There was a TV monitor that showed a scene from a movie that you could view with 3D glasses for TV that Marshall invented that work even with one eye closed. At different times that same monitor would feature footage from an experiment that Marshall conducted to produce one of Nikola Tesla's ideas that Tesla never accomplished - a wall of light. This same footage could be analyzed by the visitors - frame by frame, on the Mac computer to see exactly how the principle of resonance produced the wall of light from the build-up of reflections off a physical wall created by strobe lights. Visitors could also listen to hyperdimensional music that Marshall produced that takes any kind of music to a new listening experience. Based on the concept that music is a coded language with cues and instructions that are cognitively recognizable when translated, Marshall invented techniques and technologies that allow such translations and brought examples for visitors to listen to. They included an upcoming radio show theme and the soundtrack to a documentary on the reality behind Fox TV's FRINGE. The music featured song elements that move around between the speakers and make you feel like the music is alive. The most dramatic of all was the Visual Reduction Window, again invented by Marshall, that made kids look transparent and at times, almost completely invisible. Based on his famous research into invisibility, which is documented at the Santa Maria Experiment exhibit in the Santa Maria Education Visitor's Center in Columbus, Ohio, the effect of real life transparency is stunning and Marshall, the world's leading expert on invisibility research was able to describe the physics behind what he was doing and its applications in the real world. His approach to invisibility is superior to those methods pursued by Duke University and others, trying to do the same with metamaterials, and is based on a completely different model of invisibility that he calls, Visual Density Reduction or VDR. Using VDR techniques, Marshall can make attack helicopters, small gun boats, tanks and many other things invisible, which is why he doesn't reveal the current level of his research, due to National Security reasons. Overall, the exhibit was a wild success and serves as a model for a traveling exhibit for informal science at malls, fairs, science centers, and other festivals.
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TEAM MEMBERS: Marhsall Barnes
resource project Media and Technology
Several years ago, Kansas City leaders decided to boost future economic growth by developing science and engineering skills in the area’s work force. There was a problem though: Kansas City’s workers and students weren’t very interested in science and engineering. So, five organizations, including a library and museum, founded KC Science, INC to improve science literacy in the bi-state Kansas City metropolitan region. Partners included the Johnson County (KS) Library as the lead partner; Science City, the region’s premier science museum; KCPT, the local public television station; Science Pioneers, a group that produces educational materials and activities for teachers and students; and Pathfinder Science, an online collaborative community of teachers and students engaging in scientific research. The group received a 2006 Partnership for a Nation of Learners* grant from the Institute of Museum and Library Services (IMLS) and the Corporation for Public Broadcasting (CPB) because the community partnership’s focus on science-related careers and lifelong learning helped build a foundation for an informed citizenry.
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TEAM MEMBERS: Erica Reynolds
resource evaluation Public Programs
Formative evaluation of one of four pieces of the Marcellus Matters: EASE project. This study examined the effectiveness of two "Community Conversations" theater and dialogue/discussion events at a) communicating natural gas development-related science content and community issues, and b) promoting audience members' openness to dialogue about natural gas development-related issues.
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TEAM MEMBERS: Renae Youngs Penn State University
resource evaluation Media and Technology
Goodman Research Group, Inc. (GRG) conducted a summative evaluation of the second season of NOVA scienceNOW, the PBS series that explores cutting-edge scientific and technological innovation in real time. (GRG also served as the external evaluator for NOVA scienceNOW during Season One). In addition to the television series, WGBH-TV developed a companion website, a series of high school classroom activities, and a Science Cafe outreach initiative, designed to discuss, in non-academic environments, the latest developments in science. The Season Two evaluation included: 1) a viewer study
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TEAM MEMBERS: Karen Peterman Emilee Pressman Irene F Goodman WGBH
resource evaluation Media and Technology
Goodman Research Group, Inc. (GRG) conducted a summative evaluation of the first season of NOVA scienceNOW, the PBS series that explores cutting-edge scientific and technological innovation in real time. The evaluation included two primary components: 1) an evaluation of the television series, and 2) an evaluation of the outreach, which consisted of a companion website and a series of Science Cafes hosted around the country. GRG's evaluation was designed to assess the project's effectiveness in meeting its overall goal of engaging a variety of audiences more deeply with scientific research in
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resource evaluation Public Programs
Goodman Research Group, Inc. (GRG) conducted a summative evaluation of the 2007 Cambridge Science Festival. The festival was the first of its kind in the United States and was held for nine days, offering a wide range of science- and technology-related activities throughout Cambridge, Massachusetts. Patterned after science festivals in Europe, it was a public celebration that sought to make science accessible, interactive and FUN, and highlight the excitement of discovery and the impact of science in all our lives. Families and school-aged youth in the community were target audiences for the
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TEAM MEMBERS: Rucha Londhe Irene F Goodman MIT Museum WGBH
resource research Community Outreach Programs
The 2012 Science Festival Alliance Annual Report is now available. This first-of-its-kind document provides a snapshot of activity for the SFA and its members in 2012, and it paints quite a striking picture. With 13 SFA member festivals (membership has grown since!) reporting on the over 1,600 events they produced in 2012 the numbers add up quickly. How many of these events drew more that 1,000 visitors? What percent of attendees gave the events evaluated positive ratings? Read on to find out, and notice that certain sections of the report, such as our list of a few festival news stories, are
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TEAM MEMBERS: John Durant