The Ice Worlds media project will inspire millions of children and adults to gain new knowledge about polar environments, the planet’s climate, and humanity’s place within Earth’s complex systems—supporting an informed, STEM literate citizenry. Featuring the NSF-funded THOR expedition to Thwaites glacier, along with contributions of many NSF-supported researchers worldwide, Ice Worlds will share the importance of investments in STEM with audiences in giant screen theaters, on television, online, and in other informal settings. Primary project deliverables include a giant screen film, a filmmaking workshop for Native American middle school students that will result in a documentary, a climate storytelling professional development program for informal educators, and a knowledge-building summative evaluation. The project’s largest target audience is middle school learners (ages 11-14); specific activities are designed for Native American youth and informal science practitioners. Innovative outreach will engage youth underserved in science inspiring a new generation of scientists and investigative thinkers. The project’s professional development programs will build the capacity of informal educators to engage communities and communicate science. The Ice Worlds project is a collaboration among media producers Giant Screen Films, Natural History New Zealand, PBS, and Academy Award nominated film directors (Yes/No Productions). Additional collaborators include Northwestern University, The American Indian Science and Engineering Society, the Native American Journalism Association, a group of museum and science center partners, and a team of advisors including scientific and Indigenous experts associated with the NSF-funded Study of Environmental Arctic Change initiative.
The goals of the project are: 1) to increase public understanding of the processes and consequences of environmental change in polar ecosystems, 2) to explore the effectiveness of the giant screen format to impart knowledge, inspire motivation and caring for nature, 3) to improve middle schoolers’ interest, confidence and engagement in STEM topics and pursuits—broadly and through a specific program for Native American youth, and 4) to build informal educators’ capacity to share stories of climate change in their communities. The main evaluation questions are 1) to what extent does the Ice World film affect learning, engagement, and motivation around STEM pursuits and environmental problem solving 2) what is the added value of companion media for youth’s giant screen learning over short and longer term, and 3) what are the impacts of the culturally based Native American youth workshops.
The evaluation work will involve a Native American youth advisory panel and a panel of science center practitioners in the giant screen film’s development and evaluation process. Formative evaluation of the film will involve recruiting youth from diverse backgrounds, including representation of Native youth, to see the film in the giant screen theater of a partner site. Post viewing surveys and group discussions will explore their experience of the film with respect to engagement, learning, evoking spatial presence, and motivational impact. A summative evaluation of the completed film will assess its immediate and longer term impacts. Statistical analyses will be conducted on all quantitative data generated from the evaluation, including a comparison of pre and post knowledge scores. An evaluation of the Tribal Youth Media program will include a significant period of formative evaluation and community engagement to align activities to the needs and interests of participating students. Culturally appropriate measures, qualitative methods and frameworks will be used to assess the learning impacts. Data will be analyzed to determine learning impacts of the workshop on youth participants as well as mentors and other stakeholder participants. Evaluation of the community climate storytelling professional development component will include lessons learned and recommendations for implementation.
This award is funded in whole or in part under the American Rescue Plan Act of 2021 (Public Law 117-2).
Despite the rich scientific evidence of adaptations and their evolutionary basis, there are concerning public misconceptions about evolution, processes of natural selection, and adaptations in the biodiverse world. Such misconceptions begin early. Younger elementary school children are often resistant to the idea that one “kind” of animal could descend from a completely different kind of animal, and they see features as having always existed. Other misconceptions lead to an inaccurate belief that changes in individual organisms acquired in a lifetime are passed directly on to offspring or that entire populations transform as a whole. These cognitive biases and "intuitive” misunderstandings can persist into adulthood. This Innovations in Development project will counter that narrative through an informal science project focusing on the blue whale one of nature’s most spectacular stories of adaptation. It is a species that lives life at extremes: a long-distance migrator, a deep diver, an extravagant eater, the largest animal to ever exist. With its awe-inspiring size and rich mosaic of anatomical, physiological, and behavioral specializations, it serves as a bridge to an enriched understanding of universal concepts in elementary biology and can begin to dispel the deeply rooted misconceptions. The project deliverables include a giant screen film documenting the field work of research scientists studying the blue whales in the Indian Ocean and Gulf of Mexico; multi-platform educational modules and programs that will build on the blue whale content from the film for use in science center programs and rural libraries; and professional development webinars that will offer content utilization and presentation skills for ISE facilitators. Project partners include California Science Center, STAR Library Education Network, HHMI Tangled Bank Studios and SK Films.
The external evaluation studies will gather data from 20 participating rural libraries and 6 science museums. A formative evaluation of the film will be conducted in a giant screen theater setting with 75 families. After viewing a fine-cut version of the film they will complete age-appropriate post-viewing surveys on the film’s engagement, storytelling, content appeal and clarity, and learning value in communicating key science concepts. An external summative evaluation will include three studies. Study 1 will assess the implementation of the project at the 26 organizations, addressing the question: To what extent is the project implemented as envisioned in the libraries and science center settings? Baseline information will be collected, and later partners will complete post-grant surveys to report on their actual implementation of the project elements. In addition, the study will examine outcomes relating to professional development. Study 2 will be an evaluation of the film as experienced by 400 youth and parents in science centers and examining the question: To what extent does experiencing the film engage youth and parents and affect their interest, curiosity, and knowledge of blue whales, adaptations, and the scientific process? Study 3 will examine: To what extent and how does experiencing an educational module (virtual field trips, hands on activities, augmented reality) affect youth and parents’ interest, curiosity, and knowledge of adaptations and scientific process?
Early childhood is a critical time for developing foundational knowledge, skills, and interest in science, technology, engineering, and mathematics (STEM). For that reason, the Public Broadcasting Service (PBS) places a great priority on developing early childhood STEM content, especially through its television shows that are watched by over 60% of young children in the United States. Research suggests that adding in-the-moment interaction to television watching promotes learning and engagement. Toward this end, researchers from the University of California, Irvine and PBS KIDS have prototyped interactive versions of science shows that children view on internet-connected devices while they communicate with the main character powered by an AI conversational agent. Pilot studies show that when children watch these new interactive videos with the main character pausing periodically to ask probing questions about the learning goals of the episode and following up with appropriate responses, they are more engaged and learn more about science, with heightened benefits for children who speak languages other than English at home. Based on these early results, in this Innovations in Development project the research team will develop, test and produce publicly available conversational episodes for two PBS KIDS television shows, one focused on science and the other on computational thinking.
The project will iteratively study and develop six conversational videos with novel forms of support for children, including extended back-and-forth conversation that builds upon a child's responses, visual scaffolding that facilitates verbal communication, and bilingual language processing so that children can answer in English or Spanish. The conversational videos will be evaluated in both lab-based and home settings. The lab-based study will involve 600 children ages 3-7 in a predominantly low-income Latino community in Southern California, in which researchers compare children’s learning and engagement when watching the conversational videos with three other formats: (1) watching the non-interactive broadcast version of the video; (2) watching the video with pseudo-interaction, in which the main character asks questions and gives a generic response after a fixed amount of time but can’t understand what the child says; or (3) watching the broadcast version of the video with a human co-viewer who pauses the video and asks questions. The home-based study will involve 80 families assigned to watch either the non-interactive or interactive videos as many times as they want over a month at home. In both the lab-based and home studies, pre- and post-tests will be used to examine the impact of video watching on science and language learning, and log data will be used to assess children’s verbalization and engagement while watching. Following the home study, the six videos will be further refined and made available for free to the public through the PBS KIDS apps and website, which are visited by more than 13 million users a month. Beyond providing engaging science learning opportunities to children throughout the country, this study will yield important insights into the design, usability, feasibility, and effectiveness of incorporating conversational agents into children’s STEM-oriented video content, with implications for extending this innovation to other educational media such as e-books, games, apps, and toys.
This Innovations in Development project is funded by the Advancing Informal STEM Learning (AISL) program.
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TEAM MEMBERS:
Mark WarschauerSilvia LovatoAndres BustamanteAbby JenkinsYing Xu
This award is funded in whole or in part under the American Rescue Plan Act of 2021 (Public Law 117-2).
The Accessible Oceans study will design auditory displays that support learning and understanding of ocean data in informal learning environments like museums, science centers, and aquariums. Most data presentations in these spaces use visual display techniques such as graphs, charts, and computer-generated visualizations, resulting in inequitable access for learners with vision impairment or other print-related disabilities. While music, sound effects, and environmental sounds are sometimes used, these audio methods are inadequate for conveying quantitative information. The project will use sonification (turning data into sound) to convey meaningful aspects of ocean science data to increase access to ocean data and ocean literacy. The project will advance knowledge on the design of auditory displays for all learners, with and without disabilities, as well as advance the use of technology for STEM formal and informal education. The study will include 425 participants but will reach tens of thousands through the development of education materials, public reporting, and social media. The study will partner with the Smithsonian National Museum of Natural History, Woods Hole Oceanographic Institution Ocean Discovery Center, the Georgia Aquarium, the Eugene Science Center, the Atlanta Center for the Visually Impaired, and Perkins School for the Blind.
The project will leverage existing educational ocean datasets from the NSF-funded Ocean Observatories Initiative to produce and evaluate the feasibility of using integrated auditory displays to communicate tiered learning objectives of oceanographic principles. Integrated auditory displays will each be comprised of a data sonification and a context-setting audio introduction that will help to make sure all users start with the same basic information about the phenomenon. The displays will be developed through a user-centered design process that will engage ocean science experts, visually impaired students and adults (and their teachers), and design-oriented undergraduate and graduate students. The project will support advocacy skills for inclusive design and will provide valuable training opportunities for graduate and undergraduate students in human-centered design and accessibility. The project will have foundational utility in auditory display, STEM education, human-computer interaction, and other disciplines, contributing new strategies for representing quantitative information that can be applied across STEM disciplines that use similar visual data displays. The project will generate publicly accessible resources to advance studies of inclusive approaches on motivating learners with and without disabilities to learn more about and consider careers in STEM.
This Pilots and Feasibility Studies project is supported by the Advancing Informal STEM Learning program, which seeks to advance new approaches to, and evidence-based understanding of, the design and development of STEM learning in informal environments. This includes providing multiple pathways for broadening access to and engagement in STEM learning experiences, advancing innovative research on and assessment of STEM learning in informal environments, and developing understandings of deeper learning by participants.
Cyberchase: Mobile Adventures in STEM is designed to advance the STEM learning of children ages 6-8 and engage low-income families in informal STEM interactions. Based on a successful NSF-funded pilot, the project combines the appeal of the PBS KIDS series Cyberchase and the potential of mobile texting to deliver informal learning. WNET and Education Development Center will produce: three Cyberchase videos that blend math and environmental content; a bilingual family engagement campaign in 15 communities across the U.S. that combines this media with weekly text-based engagement; and research into use and impact of the model among low-income Latinx families. Mobile Adventures addresses the need to better engage underserved families in informal science practices that are foundational for future STEM learning. While the materials target low-income communities broadly, research will focus on low-income Latinx families with children ages 6-8, an age group overlooked in previous research on educational uses of texting. A needs assessment and formative testing will ensure that the project design meets the needs and interests of diverse Latinx and other families.
The goal of Mobile Adventures is to build knowledge about how innovative, culturally responsive tools can help Latinx and low-income families engage in fun STEM learning at home. A three-tiered research study will address the question: how and to what extent does a mobile text-and-media approach to delivering informal STEM learning materials foster joint media engagement between children and parents, building new repertoires for learning together? The study will combine analysis of observation in homes and community settings, backend data, and pre/post surveys. Research will deepen understanding of effective family engagement models that make media a central component, the potential of text messaging as a stimulus to parent/child STEM learning, and maximal design of media and community engagement to serve low-income Latinx families. Findings will be disseminated through national conferences and journals. The Cyberchase videos, distributed free on broadcast and digital platforms, will build the STEM literacy of millions of diverse children, while the family engagement campaign will involve a projected 3,750 families in 15 locations. Evaluation will assess how well the project has met its goals.
This Innovations in Development project is funded by the Advancing Informal STEM Learning (AISL) program.
Families play a vital role in supporting children’s informal science learning. Yet multiple studies have shown that Latinx families, particularly in neighborhoods with a high poverty rate, face many barriers to accessing informal science experiences and environments. Telenovelas, a type of television serial drama watched by Spanish-speaking audiences around the world, may provide an entryway to reaching these families. Prior research has shown that telenovelas can be an effective means of changing adults’ behavior, with potential cascading impacts on children. Education Development Center, Literacy Partners, and Univision will use a culturally responsive approach to broaden participation of Latinx families in informal science learning using La Fuerza de Creer, a popular Spanish-language telenovela that reaches 7 million U.S. viewers. The five-episode telenovela series will model positive informal science interactions between caregivers and their children and provide positive role models of Latinx scientists. The project team will then use the telenovela as the foundation for a five-session workshop series for caregivers to further explore how to engage in these informal science learning opportunities with their children. The La Fuerza-STEM project will build on families’ strengths and interests and tap their power—la fuerza—to engage children in exploring science. This research will examine the relationship between the telenovela/workshops and caregivers’ practices and attitudes towards science. La Fuerza-STEM seeks to expand informal science learning using a culturally grounded strategy to engage an under-served population that is historically under-represented in STEM.
The project will use an iterative research and design process that is guided by the input of both parent and scientific advisory boards. Front-end formative research with approximately 30 Latinx caregivers from under-resourced communities will explore their informal science practices. These experiences will then inform script development for the telenovela. A pre-post comparison group study with 200 caregivers will investigate how caregivers’ attitudes toward science might change as a result of viewing the telenovela. The project will then build a 5-session workshop series around the telenovela and these research findings. Finally, 300 caregivers will participate in a randomized controlled trial to examine the efficacy of the La Fuerza-STEM workshops on changing caregivers’ informal science attitudes and practices. Throughout, the project will address the overarching research question, How can a culturally relevant telenovela be used to improve Latinx caregivers’ science self-efficacy, career awareness, and informal science practices? Project findings and products will be publicly disseminated through publications, conference presentations, and local partner organizations, with an eye toward open access and data sharing. The project will generate knowledge about the effectiveness of embedding informal science content in a culturally-grounded medium—the telenovela—in improving caregivers’ confidence and competence to engage in informal science learning experiences with their children. With an anticipated audience of 7 million, the potential impact of the telenovela on caregivers’ informal science attitudes and practices is enormous. By implementing workshops with local organizations, the project aims to be self-sustaining, building the capacity of community partners to provide families with services targeting informal science knowledge and skills long after the grant has ended.
This Innovations in Development project is funded by the Advancing Informal STEM Learning (AISL) program.
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TEAM MEMBERS:
Joy KennedyJessica YoungAlexia RaynalAnthony Tassi
This Innovations in Development project aims to foster the development of STEM identity among a diverse group of middle school students and, in turn, motivate them to pursue in STEM interests and careers. Vegas STEM Lab, led by a team of investigators from the University of Nevada, Las Vegas, will employ a mix of online and on-site activities to introduce students to engineering methods in the context of the entertainment and hospitality (E&H) industry that is the lifeblood of Las Vegas. Investigators will collaborate with local resorts, multimedia designers, and arts institutions to offer field experiences for students to interview, interact with, and learn from local experts. The Lab will help youth overcome prevailing beliefs of STEM as boring and difficult, boost their confidence as STEM-capable individuals, and expose them to the exciting STEM careers available in their hometown. UNLV engineering undergrads will serve as near-peer mentors to the middle school students, guiding them through Lab activities and acting as role models. Investigators will measure student learning and engagement over the course of the Vegas STEM Lab experience with the aim of understanding how the Lab model—with its rich set of activities and interpersonal interactions set in the local E&H industry—can cultivate STEM identity development and encourage students to pursue STEM pathways. Despite the project’s hyperlocal focus on the Las Vegas community, if successful, other cities and towns may learn from and adapt the Lab model for use in their youth development programs.
Vegas STEM Lab will provide online materials for students’ STEM learning during the academic year followed by on-site visits and hands-on project development during a three-week summer experience. The Lab will run for three years with cohorts of 40 students each (N=120) with the aim of iteratively improving its activities and outcomes from year to year. The local school district will help recruit middle school students who have demonstrated low interest in STEM to participate in the Lab, ensuring that participants reflect the demographic makeup of the Las Vegas community in terms of race and ethnicity, socio-economic status, and gender. Summer activities will take students behind the scenes of the city’s major E&H venues; investigate the workings of large-scale displays, light shows, and “smart hospitality” systems; and then build their own smaller scale engineering projects. Investigators will employ the Dynamic Systems Model of Role Identity (DSMRI) framework to study how intentionally designed Lab experiences shape students’ understanding of themselves, their future aspirations, and their grasp of the scientific enterprise. Summer activities will be integrated into the online learning platform at the end of each year of Vegas STEM Lab, and in the final year of the project, workshops will train local educators to use the platform in either formal or informal learning settings. Materials and research findings produced through this work will be disseminated to middle school teachers and afterschool care providers, and shared with researchers through academic publications and conferences.
This Innovations in Development project is funded by the Advancing Informal STEM Learning (AISL) program.
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TEAM MEMBERS:
Emma RegentovaVenkatesan MuthukumarJonathan HilpertSi Jung Kim
This project will scale up fully virtual or face-to-face STEM professional development to afterschool educators in both urban and rural settings. Given that many afterschool educators have little or no background in STEM education, there is demand for professional development that is effective, inexpensive, and accessible. This project will build national capacity in STEM education by developing the STEM skills of over 1,500 educators across multiple states and will ultimately impact over 31,000 under-represented youth in these areas. The project will also deliver robust materials through a free open-source mechanism, for use by educators anywhere and anytime. The project will broaden participation in STEM by engaging community educators in the rural parts of the nation, a critically under-represented group in STEM. It will also reach educators from low-income urban communities across three states and seven cities, targeted through strategic networks and partnerships, including organizations such as the YMCA, 4-H, and the National Afterschool Association.
This collaborative project is scaling the ACRES model (Afterschool Coaching for Reflective Educators in STEM). The model humanizes the virtual experience, making it social and engaging, and allows educators to learn, share, and practice essential STEM facilitation skills with a focus on making STEM relevant and introducing STEM careers to youth. In addition to enhancing the professional STEM skills of rural and urban educators, the project will create a national cohort of coaches with deep expertise in (i) converting in-person activities for youth into a highly engaging, choice-rich online format, (ii) engaging isolated informal educators in supportive professional learning communities, and (iii) coaching foundational research-based STEM facilitation skills that ensure these activities are pedagogically sound. A key part of this broad implementation project involves studying how to integrate an effective professional development program into afterschool organizations, including the ways afterschool programs adapt the materials to be culturally responsive to their local communities. The researchers will also study factors contributing to the longer-term sustainability of the program. The research will use surveys, interviews, direct observations, and case studies of participants to provide the field with valuable insights into scaling a program in the afterschool world.
This project is funded by the Advancing Informal STEM Learning (AISL) program, which seeks to advance new approaches to, and evidence-based understanding of, the design and development of STEM learning in informal environments. This includes providing multiple pathways for extending access to and engagement in STEM learning experiences, advancing innovative research on and assessment of STEM learning in informal environments, and developing understandings of deeper learning by participants.
Black girls display high interest, confidence and ability in STEM but face multiple barriers including racial, ethnic and gender stereotypes, low exposure to STEM role models, low awareness of diverse STEM fields and financial obstacles to STEM education. It is critical to infuse STEM education with specific and intentional culturally responsive and anti-racist strategies to attract and retain Black girls in STEM. Through this combination of media, role modeling and outreach, Black SciGirls will help increase access to STEM education for Black girls, preparing them for future workforce participation. This project will study the impacts on elementary/middle school Black girls’ exposure to early career Black female STEM professionals as role models. Deliverables include 1) professional development for STEM educators and Black STEM professional women to prepare them to lead STEM programs for girls 2) a PBS series of role model videos of early-career Black STEM professionals and 3) a research study that examines how/if in person and media-based STEM role models increase Black girls’ interest and confidence in STEM, motivation to pursue future STEM studies, and STEM identity. While women make up 47% of the U.S. workforce, they are underrepresented in STEM and only 1.6% are Black women.
The research study will examine how educators’ use of role models addresses a critical barrier for Black girls, seeing women in STEM who look like them. The research study questions are: How and in what ways do Black STEM women role models influence Black girls’ interest in STEM? How and to what extent do role models report changes in their confidence and ability to engage girls in STEM as a result of training in best practices in role modelling? and, How and to what extent are parents engaged in supporting girls’ involvement in STEM, as a result of the participation of role models? The research team will visit participating local SciGirls programs to collect qualitative data, including observations of program activities, interviews, and focus groups. To ensure reliable outcomes and utilize robust theoretical underpinnings, the research will combine pre/post survey data and an in-depth cross-case studies employing qualitative and quantitative data collection. This mixed-methods approach will enable gathering data that comprehensively offers insight into Black girls’ STEM experiences and those of the Black STEM professional women role models and parents who support them. Qualitative data that centers girls’, role models’, and parents’ perspectives will contribute to this identity-centered study. A culturally responsive evaluation will determine the extent to which the project builds educators’ ability to integrate equitable and anti-racist practices to build Black girls’ interest and confidence in STEM studies.
This Research in Service to Practice project is funded by the Advancing Informal STEM Learning (AISL) program, which seeks to (a) advance new approaches to and evidence-based understanding of the design and development of STEM learning in informal environments; (b) provide multiple pathways for broadening access to and engagement in STEM learning experiences; (c) advance innovative research on and assessment of STEM learning in informal environments; and (d) engage the public of all ages in learning STEM in informal environments.
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TEAM MEMBERS:
Rita KarlAngel Miles NashRonda BullockAdrienne StephensonLataisia Jones
This project investigates long-term human-robot interaction outside of controlled laboratory settings to better understand how the introduction of robots and the development of socially-aware behaviors work to transform the spaces of everyday life, including how spaces are planned and managed, used, and experienced. Focusing on tour-guiding robots in two museums, the research will produce nuanced insights into the challenges and opportunities that arise as social robots are integrated into new spaces to better inform future design, planning, and decision-making. It brings together researchers from human geography, robotics, and art to think beyond disciplinary boundaries about the possible futures of human-robot co-existence, sociality, and collaboration. Broader impacts of the project will include increased accessibility and engagement at two partner museums, interdisciplinary research opportunities for both undergraduate and graduate students, a short video series about the current state of robotic technology to be offered as a free educational resource, and public art exhibitions reflecting on human-robot interactions. This project will be of interest to scholars of Science and Technology Studies, Human Robotics Interaction (HRI), and human geography as well as museum administrators, educators and the general public.
This interdisciplinary project brings together Science and Technology Studies, Human Robotics Interaction (HRI), and human geography to explore the production of social space through emerging forms of HRI. The project broadly asks: How does the deployment of social robots influence the production of social space—including the functions, meanings, practices, and experiences of particular spaces? The project is based on long-term ethnographic observation of the development and deployment of tour-guiding robots in an art museum and an earth science museum. A social roboticist will develop a socially-aware navigation system to add nuance to the robots’ socio-spatial behavior. A digital artist will produce digital representations of the interactions that take place in the museum, using the robot’s own sensor data and other forms of motion capture. A human geographer will conduct interviews with museum visitors and staff as well as ethnographic observation of the tour-guiding robots and of the roboticists as they develop the navigation system. They will produce an ethnographic analysis of the robots’ roles in the organization of the museums, everyday practices of museum staff and visitors, and the differential experiences of the museum space. The intellectual merits of the project consist of contributions at the intersections of STS, robotics, and human geography examining the value of ethnographic research for HRI, the development of socially-aware navigation systems, the value of a socio-spatial analytic for understanding emerging forms of robotics, and the role of robots within evolving digital geographies.
This project is jointly funded by the Science and Technology Studies program in SBE and Advancing Informal STEM Learning (AISL) Program in EHR.
This Innovations in Development project is funded by the Advancing Informal STEM Learning (AISL) program, which seeks to (a) advance new approaches to and evidence-based understanding of the design and development of STEM learning in informal environments; (b) provide multiple pathways for broadening access to and engagement in STEM learning experiences; (c) advance innovative research on and assessment of STEM learning in informal environments; and (d) engage the public of all ages in learning STEM in informal environments.
Increasing greater diversity, equity, and inclusion in science not only presents a social justice goal, but is also vital to the financial and social success of the nation. The stereotype of the older white male scientist has obscured the contributions of women and people of color. This project seeks to remedy these perceptions which are barriers to entry into STEM fields. The project will create a large-scale hub for STEM themed video content on YouTube and other social media platforms, featuring 100+ original STEM videos produced by PBS partners. This hub and accompanying research seeks to identify the characteristics of online STEM content that attract (or fail to attract) underrepresented groups, specifically Black and Hispanic communities as well as women of all races. The objectives of this project are to 1) provide a unified online science-themed hub, PBS Terra, on YouTube and other platforms for hosting, sharing, and distributing digital STEM series from diverse producers from across the PBS system; 2) conduct surveys and focus groups to examine and understand the needs and expectations of women, Black and Hispanic communities and their consumption of STEM video content online and 3) test hypotheses about the communicative strategies of STEM videos that feature Black and Hispanic female scientists. Project collaborators include PBS, researchers at the University of Utah and the University of Georgia, and consultants and advisors with expertise in broadening participation and inclusion in STEM.
Little is known about how or why adult Americans seek science content on YouTube, especially the motivations of adults from underrepresented minorities and females. The key research questions in this project are: 1) Why do Black and Hispanic audiences and women of all races seek science video content online? 2) How does showing Black and Hispanic female scientists in science video content on YouTube impact viewers’ identification with and sense of belonging in STEM? 3) How does the use of humor by Black and Hispanic scientists in YouTube science content affect viewers’ perceptions of the communicator and their engagement with STEM content? 4) How does the appearance and manner of dress of Black and Hispanic scientists in YouTube science content affect viewers’ perceptions in the aforementioned areas? A nationally representative baseline survey will be conducted. A probability sample of 2000 respondents will be obtained including oversampling of Black and Hispanic audiences. To complement findings from the survey, focus groups will be conducted in eight different regions of the country to learn why these targeted audiences do or do not seek science content on YouTube and what motivates them to share the content with their social media network. In addition, an experiment embedded in an online survey will test the hypothesis that greater on-screen representation of women and scientists of color will broaden existing perceptions about scientists. The experiment will consist of a 3 (scientist’s race: Black/Hispanic/White) × 2 (science issue: controversial/non-controversial) × 2 (style: casual/professional) between-subjects design. Survey participants will be randomly assigned to the experimental conditions. These factors (science issue and host appearance) can be altered by content producers to better reach and engage the targeted audiences. The project not only investigates theoretical questions at the intersection of STEM stereotypes and race, but findings related to these experimental conditions will offer practical insight into strategies that can be used by science communication practitioners.
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TEAM MEMBERS:
Adam DylewskiSara YeoMichael Cacciatore
This Innovations in Development project is funded by the Advancing Informal STEM Learning program, which seeks to advance new approaches to, and evidence-based understanding of, the design and development of STEM learning in informal environments. This includes providing multiple pathways for broadening access to and engagement in STEM learning experiences, advancing innovative research on and assessment of STEM learning in informal environments, and developing understandings of deeper learning by participants.
Quantum information science (QIS) is an emergent cross-disciplinary field at the interface of physics, computer science, materials science, and engineering. Yet, there are few educational programs that encourage young people to explore QIS and understand its applications and societal benefits. Such programs are critical for supporting the growth of a quantum-ready workforce. Building intuition is a foundational first step but this is challenging because quantum effects are neither visible to the naked eye, nor experienced in everyday life. This project will create a suite of accessible, engaging digital games for middle schoolers, and study their effectiveness in cultivating intuition around QIS. Relating QIS concepts to common game mechanics is designed to increase students’ confidence in their QIS knowledge, reduce their fear of tackling such a subject, and consider pursuing a career in this field or another STEM area. The game-driven design appeals to a broad population beyond the age groups studied. Moreover, the deliverables will be freely available online, which allows anyone with a phone or computer and internet access a way to learn about QIS in an engaging, play-based environment. The program will partner with teacher organizations and other community groups to share the games, maximizing the project’s impact.
The project is guided by the QIS Key Concepts developed in 2020, as well as research and best practices on gamification of learning. The games will be designed for 6th-8th grade students in an informal setting, focusing on the concepts of probability, superposition, and role of measurement. A game world titled "Quander" will include videos that explicitly tie game experiences to QIS concepts and applications. The project will evaluate students' understanding after playing the games and watching the videos, how they engage with aspects of the games, and how the game impacted their interest in QIS. The project data will advance understanding of how to facilitate QIS informal learning experiences in ways that engage young audiences in QIS and similar abstract emerging areas of technology where current research is scant. This project represents one of the first efforts to teach QIS concepts in ways that connect directly to young learners’ play-based experiences. Data gathered from the project will help future program designers understand the ability of young learners to reason about QIS concepts such as measurement, superposition and probabilities in game contexts, providing insights to the ages at which students are ready for more technical content.