This article describes an evaluation project that measured the effectiveness of particular communication strategies in the Kelp Forest feeding program at the Monterey Bay Aquarium. During the Kelp Forest program a volunteer guide (docent) delivers a narration about the Kelp Forest exhibit and has a conversation with a diver feeding the fish in the exhibit. The program concludes with the diver and the volunteer taking questions from the audience. The communication strategies measured in this study were identified by The Ocean Project (TOP), a collaborative initiative where the Monterey Bay
Most free-choice science learning institutions, in particular science centers, zoos, aquariums, and natural history museums, define themselves as educational institutions. However, to what extent, and for which visitors, do these free-choice learning settings accomplish their educational mission? Answering this question has proven challenging, in large part because of the inherent variability of visitors to such settings. We hypothesize that the challenges of measuring free-choice science learning might be diminished if it were possible to pool populations during analysis in ways that reduced
This Communicating Research to Public Audiences project is derived from work funded by research grant DEB-9903416 entitled "LTREB: Long Term Studies of African Lions." In partnership with the Bell Museum of Natural History, Craig Packer at the University of Minnesota-Twin Cities will develop a 500 sq ft traveling exhibition and associated website on the factors that contribute to the successful survival and reproduction of individual lions. Intellectual Merit: This exhibit builds on public interest in lions and the intriguing question of why males have manes to educate visitors about the process of scientific research. Its content is based on seven years of observations and experiments by a leading researcher on the behavioral ecology of lions. The exhibit will include a life-size "model" lion (actually a plush toy made to exact specifications) that was used in the field to test responses by real lions. Broader Impact: In addition to being displayed by the Bell Museum, "The Lion's Mane" exhibit will travel to zoos with lion exhibits and to museums with lion dioramas. By highlighting a female researcher, the exhibit provides an entry point and a role model for girls. This exhibit will benefit from and build upon extensive national publicity received by the Lion Research Project and its lionresearch.org website.