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resource research Exhibitions
Informal science educators are seeking ways to support scientific reasoning. This study of touch tanks at four different museums found that, although the exhibits were not designed to do so, they supported families in engaging in scientific reasoning practices. Specifically, they engaged family members in making claims, seeking evidence, devising tests, seeking information, testing claims, and challenging claims made by others.
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TEAM MEMBERS: Kerri Wingert
resource evaluation Media and Technology
This report details the summative evaluation of the Flight of the Butterflies IMAX film. Four focus with a total of 39 participants took part. They watched the film in either 2D or 3D. The St. Louis Science Center, where the film was presented in large 2D format, hosted two focus groups with adults (n=19). The Maryland Science Center (MSC) in Baltimore, which showed the film in 3D format, hosted one focus group with adults (n=8) and another with middle school age students (n=12). All participants were recruited through the science center membership lists. The focus group began with initial
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TEAM MEMBERS: Maryland Science Center Jim O'Leary
resource evaluation Media and Technology
The report is of the treatment of the Flight of the Butterflies IMAX film. 42 individuals participated in four focus groups in two cities and were asked to read the film treatment in advance and were shown a two and a half minute video clip. Participants then completed a four-page questionnaire with open and closed-ended questions, and engaged in an hour-long discussion of the treatment. Survey and focus group questions were designed to elicit audience perspectives on the appeal and scientific content of the script, including discussion of the film concept, use of the large format medium
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TEAM MEMBERS: Maryland Science Center Jim O'Leary
resource research Public Programs
In this chapter, we describe a project that addressed the unique professional development needs of docents. The vignette that opened the chapter took place about a year into a NASA-funded school trip project at the museum, at a point when the leadership on this project had undergone a complete turnover, and new leaders were attempting to understand what was happening with the project and what was necessary to move it forward and ensure its success. Elsewhere, we describe the nature of docent change in more detail (Allen & Crowley, 2014). Here, we expand upon the processes our project followed
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resource evaluation Media and Technology
The goal of the study was to identify current issues for navigating and finding relevant information; evaluate the look and feel of the website in relation to its main purpose; assess the clarity of language to its audience; determine next steps for improvement. We addressed these goals through an expert review based on a 100+ point usability assessment framework on both desktop and mobile as of 12/4/2014 and informal feedback from 3 novice users ( age range 22-27 years).
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TEAM MEMBERS: Brigham Young University University of Maryland Jes Koepfler Nidhi Jalwal Victor Yocco
resource evaluation Media and Technology
Intuitive Company researchers and evaluators assessed four components of the DUST Alternate Reality Game for potential reusability: 1) QTE Environment during Collapse, 2) Brain/Health Scanner Mobile App, 3) Microbe Web App, 4) Star Map Web App. We assessed reusability based on five variables (facilitation, user identification, digital access, player type, and timing) along a continuum of informal to formal learning contexts, from museums to after school programs to formal classroom settings. Our assessment revealed that the: 1. QTE Environment during the Collapse is most replayable in its
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TEAM MEMBERS: Brigham Young University, University of Maryland Jes Koepfler Nidhi Jalwal Victor Yocco
resource evaluation Public Programs
This project has developed a highly successful model for integration of pre-college youth career exploration into authentic environmental research and restoration activities at Washington University’s field station, Tyson Research Center, and the Missouri Botanical Garden’s Shaw Nature Reserve. The Shaw Institute for Field Training (SIFT) and Tyson Environmental Research Fellowships (TERF) programs provide access to field research for St. Louis, Missouri area high school youth interested in careers related to environmental biology. SIFT is an introductory field skills training program that
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TEAM MEMBERS: Washington University Katherine Beyer Susan Flowers
resource evaluation Public Programs
This study, completed by Serrell and Associates in June of 2012, was the first phase in an overall visitor research program at the Natural History Museum of Utah completed. NHMU opened its new facility in November 2011, a spectacular integration of a LEED- certified building anchoring the museum’s significant collections and research programs, and a series of exhibitions designed to illuminate the natural world through the lens of Utah’s human and natural history. The Museum has a total of 51,270 square feet of public interpretive space. With the purpose of setting “clear eyes to the future,”
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TEAM MEMBERS: Natural History Museum of Utah Becky Menlove Barbara Becker
resource evaluation Public Programs
This tracking and timing study was carried out by Serrell and Associates in April of 2013 as a second phase of the Museum's visitor research program for its new facility and exhibition experiences (see Whole-Museum Stay-Time Study of April 2012 for the first phase of this work). The Natural History Museum of Utah (NHMU) at the Rio Tinto Center opened in November 2011, with a total of 51,270 square feet of public interpretive space. In 2012, NHMU began a multiphase evaluation process to help staff members understand the experiences that visitors have during their visits to the new building. The
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TEAM MEMBERS: Natural History Museum of Utah Becky Menlove Beverly Serrell Barbara Becker Ellen Bechtol
resource evaluation Public Programs
The third and final study, completed by Serrell and Associates in April 2014 in a program of visitor research at the Natural History Museum of Utah. The Natural History Museum of Utah (NHMU) opened in November 2011, with a total of 51,270 square feet of public interpretive space. In 2012, NHMU began a multiphase evaluation process to help museum staff understand the experiences visitors have during their visits to the new building. The overall purpose of the research is to assess the degree to which the museum is meeting visitor needs and is having the desired impacts, so that future decisions
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TEAM MEMBERS: Natural History Museum of Utah Becky Menlove Barbara Becker Beverly Serrell Ellen Bechtol
resource evaluation Media and Technology
An evaluation of the Natural History Museum of Utah'(NHMU) "Trailhead to Utah" digital guide carried out by Frankly Green & Webb in March of 2014. The "Trailhead" is a digital ecosystem at the Natural History Museum of Utah consisting of touchscreen kiosks, a mobile guide, and a web portal for post-visit exploration. Since launching, the Trailhead to Utah system has suffered from low usage. NHMU wanted to understand why the service (in particular its mobile/smartphone element) was underused, and how it could be changed to offer a better visitor experience. In scoping the project, one key
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TEAM MEMBERS: Natural History Museum of Utah Becky Menlove Lindsey Green Paul Tourle
resource evaluation Exhibitions
Informal Learning Solutions and its subcontractor, Audience Viewpoints Consulting, conducted summative evaluation in 2013 of the Life Beyond Earth Exhibit. Audience Viewpoints was responsible for evaluating student response to the exhibit, with a target audience of students in 4th through 6th grades. Informal Learning Solutions conducted evaluation of weekend, primarily adult visitors response to the exhibit. The key evaluation questions were designed to find out if student visitors show gains in understanding regarding: • How extreme life on Earth is relevant for the search for life in our
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TEAM MEMBERS: Maryland Science Center Robert Russell Hannah Russell Kate Haley Goldman Stephanie Daugherty