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resource evaluation Media and Technology
Earth & Sky is a 90 second radio science series about environmental sciences, earth sciences and astronomy. Multimedia Research implemented a summative evaluation of the series, utilizing a survey mailed to respondents to a radio contest held just prior to the broadcast of Earth & Sky in eight commercial radio markets. A total of 152 surveys were returned (43% return rate). The survey is in the report Appendix. The series makes science accessible and interesting to the listening audience and generates excitement about science. The programs were perceived as affecting listeners'
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TEAM MEMBERS: Barbara Flagg
resource research Media and Technology
In this paper, researchers from the University of North Carolina at Asheville, Denver Museum of Natural History (DMNH), and Colorado State University, present findings from two studies that established a link between certain design features commonly found in museum environments and the state of psychological flow. Study one observed visitor behavior in a museum hall at DMNH before and after renovation. The study found that after the design changes, visitors attended more to the exhibits. Study two, a post-hoc survey analysis, investigated which design features in particular are responsible for
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TEAM MEMBERS: Mark Harvey Margie Marino Ross Loomis
resource research Exhibitions
In this paper, researchers from the Smithsonian's Institutional Studies Office discuss a study of the "Ocean Planet" exhibition presented at the National Museum of Natural History (April 1995-April 1996). The purpose of this study was to measure the degree to which the exhibition's message was communicated to visitors and the extent to which the exhibition goals were realized.
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TEAM MEMBERS: Andrew Pekarik Zahava Doering Adam Bickford Steven Yalowitz