During January 2007, the Science Museum of Minnesota carried out a study to gather visitor feedback on a variety of potential interpretive features of Science on a Sphere. Visitor preferences related to the use of interpretive labels and graphics directly on the Sphere and the speed in which visualizations rotate were studied. A total of 51 visitors were interviewed. Key findings include: 1. Three quarters of visitors preferred descriptive labels to be directly on the Sphere. 2. If labels were projected on the Sphere, almost all the visitors wanted them to disappear after a period of time. 3
Goodman Research Group, Inc. (GRG) conducted summative evaluation of the Journey to Planet Earth: The State of the Ocean's Animals project. GRG has served as external evaluator for Journey to Planet Earth since 1999. Journey to Planet Earth is a PBS series that explores the fragile relationship between people and the world they inhabit. The most recent evaluation included two components: 1) a viewer study of the Ocean's Animals episode in the series (hosted and narrated by Matt Damon), and 2) an evaluation of the outreach initiative that complemented the series. The broad goal of the
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TEAM MEMBERS:
Marianne McPhersonElizabeth BachrachIrene F GoodmanScreenscope, Inc.American Association for the Advancement of Science
This planning project seeks to study new ways to tap into family vacation agendas as opportunities for increased learning. It will assess and prototype a variety of program development activities related to outdoor and indoor experiences for families on vacation to the Grand Strand coastal region of South Carolina, and potentially to other such vacation spots around the country. Such experiences are intended to facilitate family learning about coastal ecosystems. The planning work is a collaborative effort among professionals in university and museum organizations along with the Myrtle Beach Area Convention and Visitors Bureau.
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TEAM MEMBERS:
James LukenSharon Gilman
resourceprojectProfessional Development, Conferences, and Networks
The Bay Area Discovery Museum will expand their "My Place by the Bay" theme with new programmatic elements that "reinforce the theme that people, plants and animals live together and depend upon each other to survive." Three new activity areas will be developed that focus on science learning: A) an outdoor "Tot Lot" for early science learners; B) an outdoor "Discovery Cove" focusing on place-specific elements of their bayshore site; and C) an indoor recreated "Research Vessel" outfitted with a simulated navigaion station and marine biology laboratory. The learning goals for these three areas are: 1) "The Bay environment is home to many living things"; and 2) "I can do science to explore and learn about my world". The "Tot Lot," built into a hill, will be a one-half acre, multi-sensory, outdoor, prepared environment for children under five to learn about animals living in three distinct Bay habitats: woodland, stream and meadow. The "Discovery Cove" will be a two-acre area prepared environment for children up to age eight. Learners will be encouraged to see the bay as an integrated system that includes animal adaptations, ecological relationships and human activity. The "Research Vessel" is inspired by the R/V Questuary and is the place where visitors will use authentic tools to do science. Other features of this project include an integrated system of Parenting Messages that includes special signage for parents and a Families Ask Guide for families with children ages seven and under that is a joint effort of DABM, Golden Gate National Recreation Area and the Golden Gate National Parks Association. They will also develop a series of teacher workshops that will link this informal learning space with the needs of formal education. One specific school group with whom they will work is the Junipero Serra, an NSF Urban Systemic Intiative site.
The Brooklyn Children's Museum (BCM) will develop "LifeTrek," a 6000-sq. ft. permanent exhibition and related educational extensions. LifeTrek will be an integrated learning environment comprised of a series of immersive indoor habitats where children will investigate natural phenomena and processes. Designed for urban children ages 4-11 and their families and teachers, LifeTrek will provide a range of open-ended and challenging opportunities to practice science skills, and facilitate greater awareness of and respect for the natural world. Reflecting the ecological framework in which New York City resides, a northern estuary system, the exhibition will feature twelve object-rich habitats: stream's edge, flowing stream, freshwater pond, salt marsh, tidal pool, shore, dune, cliff, cave, meadow, fallen log and living tree.
The Science Museum of Minnesota (SMM) will carry out a museum-wide initiative to distribute exhibits and programs about new science and research among its core exhibits. The project goal is to redefine science for visitors as a dynamic human endeavor that is rich in discovery and relevant to their lives, as well as to position SMM as a resource for complex science and science issues. The project includes Current Science Central (500 sq ft) plus three Current Science Zones (250-300 sq ft) distributed among existing galleries (Mississippi River, Human Body, Experiment). Standardized formats (e.g., newscast scripts, quiz questions, multimedia kiosks, bulletin/graffiti boards) will provide frameworks that simplify the constant need for updating content and increase the ability to respond quickly. Target audiences are families, school groups, teachers, teens and lifelong learners from among the 850,000 annual visitors; involvement of the Youth Science Center will engage underserved audiences. Project collaborators are researchers (University of Minnesota, Augsburg College, Gentra Systems, 3M and JPL), as well as media (Physics Today, television and radio). The science museum field will benefit from the experience gained through this project.
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TEAM MEMBERS:
Liza PryorCari DwyerMark DahlagerPaul Martin
WGBH Educational Foundation is requesting funds to produce 20 new shows and new outreach and Web activities for "ZOOM," which will be renamed "Hot Seat." "Hot Seat" is a daily half-hour PBS television series targeted to kids ages 8 to 11. Uniquely by and for kids, the program gives its viewers a chance to explore, to experiment and to share their creativity. The series, along with its far-reaching outreach, offers its audience an innovative curriculum that promotes the acquisition of basic math and science knowledge and the development of problem solving skills called "Habits of Mind." The intended impacts are to: (1) establish a project that uniquely integrates television, the Web and outreach as a model for how media can teach science and math; (2) engage kids and teach them science and math content and process skills; (3) provide curriculum and professional development to organizational partners. Innovation includes developing three new content areas for the series -- Invention, Space Science and Earth Science -- and evolving the project design by incorporating new production techniques that enhance the "reality factor" of the science programming. Outreach for the project will include printed materials for kids, families and educators. A new collaborative partnership is being developed with the American Library Association to help distribute the new afterschool curricula to librarians across the country. "Hot Seat" will support the existing network of "ZOOM" outreach partners and convert the museum "ZOOMzones" to "Hot Seat Spots." "ZOOM" currently is carried by 269 public broadcasting stations and is viewed by 4 million children each week.
National Geographic Television is producing a large-format, 3D film, "Sea Monsters," about prehistoric marine reptiles. The project will also include formative and summative evaluations, educational materials for home, after-school and classroom use, professional development for educators, an interactive website and innovative outreach to underserved youth. The film will present the current scientific understanding of Mesozoic marine ecosystems and the biology and behavior of prehistoric marine reptiles. The storyline of the films sets paleontological discovery into historical context, and reveals much about the scientific method and process of inquiry. Innovative intercutting between live-action paleontology sequences and photo realistic 3D animation of the reptiles will bring the fossils to life and allow audiences to make connections between the remains that are uncovered and the reptiles' activities, all of which are driven by concrete evidence in the fossil record. Sea Monsters will have a strategic impact on the field of informal science education by using groundbreaking computer-generated imagery technologies, and by demonstrating that a strong, dramatic storyline is a powerful and effective method for communicating scientific concepts. Standards-based lesson plans for the classroom and informal activity guides for families will augment the impact of the film. National Geographic has teamed with leading scientific experts and formal and informal education specialists to inform and advise the project. Multimedia Research and Knight-Williams Research Communication, respectively, will conduct formative and summative research.
This proposal will develop and disseminate locally developed STEM-rich audio programs for the traveling public, in particular vacationing families, using emerging traveler information technologies, traveling festival kits, and an interactive website. The project is linked to the 220-mile Eastern Sierra Scenic Byway that traverses a dramatic landscape, rich in natural resources and unique contributions to scientific research. Collaborators include the Eastern Sierra Institute for Collaborative Education and the University of California at Berkeley's Lawrence Hall of Science.
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TEAM MEMBERS:
Michael CollopyBarbara AndoJacque Ewing-TaylorSusan Szewczak Clark
The California Science Center (CSC) developed the "World of Ecology," a 45,000 sq ft permanent exhibition that involves the large-scale fusion of interactive science exhibits with the immersive live-habitat concept of zoos, aquariums and botanical gardens.The focus for this project is the Extreme Zone, which will explore how species adapt to their environment. It contains four habitats: the Sonoran desert, deep sea hydrothermal vents, polar regions and rocky shores and will include more than 259 terrestrial and aquatic animal and plant species. The overall goal is to communicate that in every ecosystem the physical and living worlds are connected and shaped by the same fundamental ecological principles. It will be achieved through the integration of science center exhibits with immersive habitats on a large scale. This approach provides an interesting model for the science center, museum, zoo and botanical garden fields. The target audience is the 1.6 million annual CSC visitors, 57% of whom are from minority populations, with an emphasis on families, elementary and middle school students. In addition, CSC will enhance the exhibition through outreach programs that serve at-risk students. All audio-visual programs will be available in Spanish as well as English, and a Spanish language audio guide will be produced. Collaboration with the Santa Barbara Zoo will bring valuable expertise as well as enhance prospects for dissemination.
The Oregon Museum of Science and Industry (OMSI), with major funding from the National Science Foundation, developed the Animal Secrets exhibition for children ages 3-8 and their families. The exhibition seeks to provide families with an opportunity to discover nature from an animal's point of view as they explore immersive, naturalistic environments including a meadow, stream, woodland, cave, and naturalists' tent. The exhibit's "big idea" is for visitors to develop a sense of wonder about nature by exploring the secret world of animals. Evaluation instruments and surveys are included in the
The Museum of Science and Industry in Tampa, Florida, will develop a permanent exhibition and associated educational programs on natural hazards, phenomena that become "natural disasters" when they interact with the human community and its built environment. The exhibition, 9000 square feet in size, will address the science of these phenomena, the science and technology of forecasting and mitigation strategies and techniques. The exhibition features floods, hurricanes, wildfires, lightning, hail, tornadoes, earthquakes and volcanoes. The exhibition begins with an overview and a focus on the dynamic earth. It then presents a streetscape of buildings devastated by the phenomena and eight interactive areas dealing with each of the hazards. The concluding sections include a demonstration stage and a series of elements that focus on communications, community preparedness and response and forecasting. Ancillary materials include: a family exhibition guide, teacher preparation materials, classroom materials on forecasting, a distance learning program and a brochure for the public (to be developed by IBHS). Central to the project is MOSI's partnership and campus neighbor, Institute for Business and Home Safety, a nonprofit arm of the insurance industry with a mandate to educating Americans about natural disasters and ways to mitigate loss and suffering. Other partners include FEMA, USGS, Red Cross, NFPA, local schools and community based organizations. The Institute for Learning Innovation will conduct the evaluation, supplemented by action research investigations by the University of South Florida. A local high school emphasizing design and art will participate in the exhibition development process.