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resource project Media and Technology
Twin Cities PBS BRAINedu: A Window into the Brain/Una ventana al cerebro, is a national English/Spanish informal education project providing culturally competent programming and media resources about the brain’s structure and function to Hispanic middle school students and their families. The project responds to the need to eliminate proven barriers to Hispanic students’ STEM/neuroscience education, increase Hispanic participation in neuroscience and mental health careers and increase Hispanic utilization of mental health resources.

The program’s goals are to engage Hispanic learners and families by


empowering informalSTEM educators to provide culturally competent activities about the brain’s structure and function;
demonstrating neuroscience and mental health career options; and
reducing mental health stigma, thus increasing help-seeking behavior.


The hypothesis underpinning BRAINedu’s four-year project plan is that participating Hispanic youth and families will be able to explain how the brain works and describe specific brain disorders; demonstrate a higher level of interest of neuroscience and mental health careers and be more willing to openly discuss and seek support for brain disorders and mental health conditions.

To achieve program goals, Twin Cities PBS (TPT) will leverage existing partnerships with Hispanic-serving youth educational organizations to provide culturally competent learning opportunities about brain health to Hispanic students and families. TPT will partner with neuroscience and mental health professionals, cultural competency experts and Hispanic-serving informal STEM educators to complete the following objectives:


Develop bilingual educational resources for multigenerational audiences;
Provide professional development around neuroscience education to informal educators, empowering them to implement programming with Hispanic youth and families, and
Develop role model video profiles of Hispanic neuroscience professionals, and help partner organizations produce autobiographical student videos.


We will employ rigorous evaluation strategies to measure the project’s impact on Hispanic participants: a) understanding of neuroscience and brain health, particularly around disorders that disproportionately affect the Hispanic community; b) motivation to pursue neuroscience or mental health career paths; and c) mental health literacy and help-seeking behavior. The project will directly reach 72 Hispanic-serving informal STEM educators and public health professionals, and 200 children and 400 parents in underserved urban, suburban and rural communities nationwide.
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TEAM MEMBERS: Rita Karl
resource project Media and Technology
The New York Hall of Science (NYSCI) will develop, test, market, and disseminate an interactive graphic novel iBook that will use the interests of young people (ages 10–14) in animals and comics to engage them in learning about health and clinical research. Provisionally called “Transmission: Astonishing Tales of Human-Animal Diseases,” the project represents a new approach to engaging young people in biomedical science learning.

Graphic novels are one of the fastest growing categories in publishing and bookselling, and today, they are significantly more sophisticated than the comics that came before them. They are also enormously popular among young people. The proposed graphic novel iBook will focus on the diseases that humans and animals share and pass between them (sometimes to devastating consequences), from Ebola, bird flu, and West Nile disease to influenza, measles, and pneumonia. Moreover, like many other contemporary graphic novels, it will address a pressing issue of the day—amely, the growth of zoonotic and anthropozoonotic diseases.

The iBook will be developed in a digital, interactive format (a growing trend within the genre) and, like many graphic novel titles, will take a mystery and forensic crime approach to exploring its content. Ultimately, Transmission will become a national model for conveying biomedical understanding through the use of up-to-the-minute interactive iBook technologies and an engaging graphic novel format.
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TEAM MEMBERS: martin weiss Geralyn Abinader
resource project Media and Technology
For public health to improve, all sectors of society much have access to the highest quality health science news and information possible. How that information is translated, packaged and disseminated is important: the stories matter. Our journalism and mentoring program will grow the health science literacy of the nation by building the next generation of science communicators, ensuring that cadre of youth from historically disadvantaged groups have the discipline, creativity and critical thinking skills needed to be successful health science-literate citizens and advocates within their own communities.

Using a combination of youth-generated videos, broadcast reporting and online curriculum resources, PBS NewsHour will engineer successful educational experiences to engage students from all backgrounds, and particularly underserved populations, to explore clinical, biomedical, and behavioral research. The PBS NewsHour’s Student Reporting Labs program, currently in 41 states, will create 10 health science reporting labs to produce unique news stories that view health and science topics from a youth perspective. We will incorporate these videos into lesson plans and learning tools disseminated to the general public, educators and youth media organizations. Students will be supported along the way with curricula and mentorship on both fundamental research and the critical thinking skills necessary for responsible journalism. This process will ensure the next generation includes citizens who are effective science communicators and self-motivated learners with a deep connection to science beyond the textbook and classroom.

PBS NewsHour will develop a STEM-reporting curriculum to teach students important research skills. The program will include activities that expose students to careers in research, highlight a diverse assortment of pioneering scientists as role models and promote internship opportunities. The resources will be posted on the PBS NewsHour Extra site which has 170,000 views per month and our partner sites on PBS Learning Media and Share My Lesson—the two biggest free education resource sites on the web—thus greatly expanding the potential scope of our outreach and impact.

NewsHour broadcast topics will be finalized through our advisory panel and the researchers interviewed for the stories will be selected for their expertise and skills as effective science communicators, as well as their diversity and ability to connect with youth. Finally, we will launch an outreach and community awareness campaign through strategic partnerships and coordinated cross promotion of stories through social media platforms.
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TEAM MEMBERS: Patti Parson Leah Clapman
resource evaluation Media and Technology
From January - August 2010, the Kitty Andersen Youth Science Center's (KAYSC) Podcast Crew worked to develop five video podcasts to supplement the Disease Detectives exhibition. Four of these podcasts focused broadly on infectious diseases and one podcast was an overview of the KAYSC. Funded through a SEPA grant from the National Institute of Health, the podcasts were meant to enhance the Disease Detective exhibition experience and make it accessible to youth ages 12-18 by adding a teen voice Evaluation activities associated with the Podcast Crew began January 2010 and were completed September
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TEAM MEMBERS: Amy Grack Nelson Gayra Ostgaard Science Museum of Minnesota
resource evaluation Media and Technology
The Maryland Science Center has received a SEPA grant to develop an exhibition, intern program and web site focusing on cell biology and stem cell research. The working title of the exhibition is Cellular Universe. The exhibit is intended to serve the following audiences: Families with children age nine and older; School groups (grades four and up); Adults; 9th grade underserved high school students in three local schools and/or community centers. Topics the exhibit will treat include: Structure and function of cells; Stem cells and their potential, the controversy surrounding stem cell
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TEAM MEMBERS: Minda Borun Maryland Science Center
resource project Media and Technology
Through "Addressing the Science of Really Gross Things: Engaging Young Learners in Biomedical Science Through a Fulldome Planetarium Show and Supporting Curricula," Morehead Planetarium and Science Center at the University of North Carolina at Chapel Hill, in close collaboration with NIH-funded researchers at the UNC and a leading children's book author, will develop an informal science education media project and a suite of hands-on, inquiry-based curricula based on the media project for use in science centers, museums and schools. This project will build the pipeline of future researchers and create awareness of NIH-funded research by generating interest and excitement among children age 9-13 in the health sciences and related careers and building their science content knowledge. To achieve the objective, the investigators will develop a fulldome planetarium show; create correlating curricula for summer camps, afterschool programs, scout programs, science center field trips, science clubs and schools; and produce a DVD highlighting careers in the health sciences. In addition, the project will use several methods to target populations traditionally underrepresented in the biomedical fields, including featuring professionals from underrepresented populations in the multimedia and curricula products, making outreach visits to counties with large populations traditionally underrepresented in health science research careers, and producing a Spanish-language version of the products. The use of a known brand, "Grossology," is an innovative way to connect to children in the target age range and to encourage the informal science education community to embrace health-science content in their fulldome theaters. In addition, the project's hub-and-spoke approach further encourages adoption of this programming by providing informal science venues with both an engaging experience (hub) and the supporting curricula (the spokes) that is necessary to extend the show's potential for having significant educational impact. A strong project team maximizes the project's likelihood for success. The team includes fulldome producers and educators from Morehead and NIH-funded researchers with expertise in appropriate science content areas. In addition, the investigators have created a network of consultants, advisory board members and evaluators that will create feedback loops designed to ensure high-quality, scientifically-accurate, educationally-effective products. The investigators will use a combination of free and revenue-based dissemination strategies to ensure that the products of this award are broadly distributed. These strategies hold significant promise for creating broad use of this project's products in the nation's science centers, museums and classrooms.
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TEAM MEMBERS: Denise Young
resource project Media and Technology
Goals: 1) Increase the number of Alaskans from educationally and/or economically disadvantaged backgrounds, particularly Alaska Natives, who pursue careers in health sciences and health professions and 2) Inform the Alaskan public about health science research and the clinical trial process so that they are better equipped to make healthier lifestyle choices and better understand the aims and benefits of clinical research. Objectives: 1) Pre-med Summer Enrichment program (U-DOC) at UAA (pipeline into college), 2) Statewide Alaska Student Scientist Corps for U-DOC, 3) students (pipeline into college), 4) Facility-based Student Science Guide program at Imaginarium Science Discovery Center, 5) Job Shadowing/Mentorship Program for U-DOC students and biomedical researchers, 6) Research-based and student-led exhibit, demonstration, and multi-media presentations, 7) Professional Development for educators, 8) North Star Website.
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TEAM MEMBERS: Savina Haywood Ian Van Tets
resource project Media and Technology
We will develop two CD-ROM based interactive multimedia resources for middle school students, based on print modules from Stanford's Middle Grades Life Science Education Curriculum project, which is funded by the national Science Foundation and Carnegie Corporation of New York. One multimedia title will cover the cardio-respiratory systems, linking the biology of the heart and lung to disease risk and prevention. The other will focus on genetics, cellular, and developmental biology, with applications to human gene therapy and genetic engineering. These new multimedia science education resources will extend the work supported by the U.S. Public Health Service through Stanford's SEPA grant to develop an innovative and highly interactive multimedia resource on athe Nervous System and the Effects of Drugs and Alcohol. Faculty, staff, and science education graduate students in Stanford's Program in Human Biology and School of Education, along with local middle and high school science teacher consultants, will continue to work in partnership with Volotta Interactive Video, a multimedia design and production company in Larkspur, California. Many of the structural design elements created for the first multimedia resource will be used to develop the next titles. These design features will provide a consistency in the human biology multimedia titles, which will make it easier for students and for teachers to use, once they have gained experience with one resource. It also will help lower the development costs for the subsequent titles.
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TEAM MEMBERS: Horace-Craig Hellar Mary Kiely
resource project Media and Technology
MEDMYST: Dissemination Phase II A Phase I grant, The Reconstructors Investigate Medical Mysteries, from the National Center for Research Resources (R25 RR15295) funded the creation and field-test of innovative web-based materials targeted for middle school students. The product has come to be known as MEDMYST.It is an episodic adventure series with accompanying classroom activities focusing on infectious diseases and the microbes that cause them. The MEDMYST materials consist of: a) web adventures; b) classroom activities; c) MEDMYST Magazine--all designed to engage students in problem-solving activities not likely to be encountered elsewhere. Each of these components is available free of charge on the web site (http://medmyst.rice.edu) and all components are aligned with the National Science Education Content Standards. An extensive field test involving over 700 students from 9 different schools tested the efficacy of these materials. The results, accepted for publication in American Society for Microbiology's Microbiology Education journal, indicated significant learning gains with exposure to the Internet component of the materials. In this Phase II application, the goals are: 1) To create a network of MEDMYST Dissemination Partners and Lead Teachers whose expertise and training will continue beyond the SEPA funding. 2) To amplify teaching of Infectious Disease related concepts though MEDMYST in middle school classrooms by training a minimum of 1200 teachers, who will teach approximately 150,000 students over a two-year period. 3) To evaluate the impact of MEDMYST teacher training and document the adoption process in classrooms. 4) To continue to promote MEDMYST in a variety of educational settings, such as homes, after-school programs, museums, and with links from other web sites. To accomplish these goals, we have formed partnerships with the University of Washington Educational Outreach, The Minnesota Science Museum, the John P. McGovern Museum of Health ad Medical Science, and the American Society for Microbiology.
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TEAM MEMBERS: Leslie Miller Janice Mayes
resource project Media and Technology
We propose to leverage the power of the Internet and the appeal of on-line gaming environments for middle school students to create a new type of learning resource in science. Case histories of medical discovery will be transformed into "problem- based" multimedia mysteries for students to solve. Through prior research we have developed and field tested a working model for an adventure series that engages middle school students. We propose to extend the model to new content. Assuming the on-line role of a Reconstructor who seeks lost medical knowledge from the past, students will unravel the origins of specific diseases or medical discoveries. The learning objectives for each episode will be multidisciplinary. The goal is to engage students in constructing their own knowledge by participating in virtual experiments, by helping them establish a context for the discoveries, and by understanding issues involved in forming public health policy. An experienced team representing medicine, biology, history of science, education, and information technology will oversee the project, assuring the integrity of the site content, and incorporating cutting edge technology. A process of iterative prototyping, focusing heavily on teachers and students will be employed to make the resource site exciting, educational, and useful in classrooms, in homes, and in museums. The field tests will be conducted in schools, representing a cross-section of the community, assuring appropriate presentation of materials to target populations.
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TEAM MEMBERS: Leslie Miller Janice Mayes
resource project Media and Technology
1. Build stepwise a prototype -Virtual Clinical Research Center- (VCRC) for K-12 learners and mentors (diverse peers, experts, and patients) by accessing, mobilizing, and linking the human and physical resources of a prototype national network of Clinical Research Centers (CRC) and translational laboratories through state-of-the-art Telemedicine communication and collaborative technologies and featuring T3 or the 3Ts - Teams, Technologies, Translation - of the Clinical Research Enterprise); 2. Develop the Medical Ignorance Exploratorium (MIEx) as a hybrid K-12 cybercafe-health science museum with key features of a) navigable, game-like, 3D environment including -Isles of Medical Ignorance- and -Questionator,- b) Resource Library, c) Live Performance Theater; and d) Collaboration Space, all to stimulate and guide student-centered inquiry about medical breakthroughs, clinical topics, and sick patients (featuring cyber Q3 or the 3Qs-Questions, Questioning, and Questioners); 3. Evaluate the impact and effectiveness of the curricular and delivery resources and models in SA1 and 2 as well as the dissemination in SA4; 4. Disseminate, embed, and expand the refined Virtual CRC and Medical Ignorance Exploratorium in K-12 schools, the clinical research community, and beyond.
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TEAM MEMBERS: Marlys Witte Grace Wagner Michael Bernas
resource project Media and Technology
JOURNEY TO PLANET EARTH is a new television science series and outreach initiative from Emmy award- winning producers Marilyn and Hal Weiner. With a comprehensive informal and formal education program designed by the Chicago Academy of Sciences, the project will educate and motivate millions of people about the most important health and environmental issues of the 21st century. Against a backdrop of scientific findings illustrating the complexity and fragility of the Earth's natural systems, the series will provide a much needed perspective to help students and the general public understand and cope with the difficulties of developing a global agenda that addresses the health and environmental concerns of the next millennium. JOURNEY TO PLANET EARTH's outreach initiative targets middle-school aged youth in a variety of informal and formal educational contexts, including ten of the country's leading science museums. It is supported by a comprehensive evaluation program and strategic outreach partnerships with organizations such as the North American Association for Environmental Education, the Geological Survey, the International Food Policy Research Institute, the National 4-H, the Department of Agriculture's Classroom Program, the GLOBE Program and AAAS.
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TEAM MEMBERS: Marilyn Weiner