RK&A conducted a summative evaluation of five climate change and resiliency programs at the Science Museum of Virginia (SMV). The summative evaluation was the culmination of a three-year grant from the National Oceanic and Atmospheric Administration (NOAA)—front-end and formative evaluations were completed in the two years prior. The goal of this evaluation was to test the extent to which the programs achieved the intended visitor outcomes defined in SMV’s Impact Framework.
How did we approach this study?
The summative evaluation focused on five programs—the Digital Dome theater’s
Amazon Adventure is a giant screen film that tells the science adventure story of Henry Bates who travels to the Amazon in the 1850s to find evidence of species change. His quest turns into an 11-year journey in which he discovers 8,000 species new to science and what would be called “Batesian Mimicry”.
Antarctic Dinosaurs: A Giant Screen Film and Outreach Project aims to leverage the popularity and charisma of dinosaurs to draw museum audiences into a captivating educational journey, revealing the history and transformation of Antarctica and the planet’s polar ecosystems, and exploring the forces that continue to shape the continent. In addition to bringing to life a wealth of unfamiliar dinosaurs, amphibians and proto-mammals, this project will journey beyond the bones to reveal a more nuanced, multi-disciplinary interpretation of paleontology and Antarctica’s profound changes.
Centered
The Anthropologist is a film by Ironbound Films, Inc. that focuses on the impact of climate change on indigenous cultures around the world, through the lens of anthropologist Susie Crate and her daughter Katie. The goals of the film are to (1) Increase viewers’ knowledge of how climate change affects communities and cultures and help viewers understand how scientists are responding to these changes; (2) Inform viewers’ attitudes towards climate change and how it will affect communities around the world; (3) Motivate viewers to become actively involved in assisting people adversely affected by
A science-based companion guide to 46 feature films—including HIDDEN FIGURES, THE MARTIAN, PRIMER, and THE STANFORD PRISON EXPERIMENT. Each film received development or distribution support from the Alfred P. Sloan Foundation because of its scientific content. The guide indexes each film by scientific subject matter and provides supplemental science content, meant to encourage audiences inspired by films to explore the scientific subject matter further. It also includes links to how to watch the film. The guide is available to access online or download as a PDF.
Supported by the National Science Foundation, the Global Soundscapes! Big Data, Big Screens, Open Ears project employs a variety of informal learning experiences to present the physics of sound and the new science of soundscape ecology. The interdisciplinary science of soundscape ecology analyzes sounds over time in different ecosystems around the world. The major components of the Global Soundscapes project are an educator-led interactive giant-screen theater show, group activities, and websites. All components are designed with both sighted and visually impaired students in mind. Multimedia
California Academy of Sciences contracted with Wendy Meluch of VisitorStudies.com to design and conduct an evaluation of the Habitat Earth planetarium show (HE) during winter/spring 2017. HE is a 30-minute show which features a pre-recorded movie-like section, and a live presentation. HE team members’ primary interests were to assess cognitive, affective and behavioral impacts of the show on audience members, and understand the roles and relative strengths of the live and pre-recorded segments of the program in manifesting those impacts. Findings of this study will inform development of the
The Science Behind Pixar (SBP) exhibition was the product of a collaborative effort among the Museum of Science, Boston (MOS), Pixar Animation Studios, and the Science Museum Exhibit Collaborative (SMEC). The 13,000 square foot exhibition presented the science, math, and computer science behind Pixar Animation Studios’ animated films and innovation. Before entering SBP, visitors watched a five-minute film that oriented them to the exhibition and discussed its main messages. Visitors then interacted with screen-based and physical interactive exhibits, as well as the technical pipeline of the
This is a book review of "Cosmos and the Rhetoric of Popular Science" by K. Shroeder Sorensen. Shroeder Sorensen analyses in depth the close relationship of the TV-series Cosmos [1980] with the popular culture, in its broadest sense, at the time of its release. The novel application of Fantasy-Theme analysis to the rhetorical vision of the series reveals how it is the product of a very careful and successful design. The book also compares the original series with its 2014 reboot Cosmos: A Spacetime Odyssey [2014].
Lineage is a comprehensive educational media and outreach initiative that will engage individuals and families in learning about deep time and evolution, helping audiences come to newfound understandings of the connections between the past, present, and future of life on Earth. The project is a partnership between Twin Cities PBS (TPT) and the Smithsonian Institution's National Museum of Natural History and is linked to the opening of that museum's new Deep Time Fossil Hall in June 2019. The project includes a two-hour film for national broadcast on PBS, and a 20-minute short version for exhibition in science centers. The documentaries will show how scientists, using paleontology, genetics, earth science and other disciplines, can reconstruct in detail the origins of living animals like birds and elephants, revealing their ancient past as well as evidence of ecological change that can inform our understanding of Earth today. Extensive educational outreach will include the creation of "Bone Hunter," an innovative VR (Virtual Reality) game designed for family co-play that engages multiple players in the process of paleontology as they piece together a fossil in a digital lab. Bone Hunter and other collaborative educational activities will be deployed at Family Fossil Festivals that will attract multi-generational learners. One such Festival will take place at the Smithsonian Institution in Washington, D.C., while others will be based at geographically diverse institutions that serve underserved rural as well as urban communities. Lineage is a collaboration between national media producers, noted learning institutions and researchers, including Twin Cities Public Television, the Smithsonian Institution / National Museum of Natural History, Schell Games, the Institute for Learning Innovation (ILI), and Rockman et al. One of the project's primary innovations is its exploration of new learning designs for families that use cutting-edge technologies (e.g. the Bone Hunter virtual reality game) and collaborative multi-generational learning experiences that advance science knowledge and inquiry-based learning. An external research study conducted by ILI will investigate how intergenerational co-play with physical artifacts compared to virtual artifacts influences STEM (Science Technology Engineering Mathematics) learning and engagement. The findings will lead to critical strategic impacts for the field, building knowledge about ongoing innovation in the free choice learning space. The project's external evaluation will be conducted by Rockman et al and evaluative findings, as well as the educational materials derived from the project, will be widely disseminated through partnerships with professional and educator groups. Clips from the Lineage film and related learning resources will be hosted on PBS LearningMedia, so educators can incorporate these resources into their classrooms, and students and lifelong learners can explore and discover on their own. The project outcomes will have broad impact on public audiences, deepening and advancing knowledge and understanding about important scientific concepts, and promoting continued, family-based collaborative learning experiences to expand and deepen STEM knowledge. This project is funded by the Advancing Informal STEM Learning (AISL) program, which seeks to advance new approaches to, and evidence-based understanding of, the design and development of STEM learning in informal environments. This includes providing multiple pathways for broadening access to and engagement in STEM learning.
Campaigns by zoos, aquariums, and other civil society organizations are an important tool for promoting social changes that benefit the environment. Here, we evaluate a global biodiversity education campaign's impact through a repeated-measures survey of nearly 5000 visitors to 20 zoos and aquariums located in 14 countries. By comparing visitors’ pre- and post-visit responses combined across respondents, we found significant aggregate improvements in their biodiversity understanding and their knowledge of actions to help protect biodiversity. Respondents who reported seeing the education
"Black Sun" is a full-length documentary film focusing on the life and research of two African American solar astrophysicists: Dr. Hakeem Oluseyi of the Florida Institute of Technology and Dr. Alphonse Sterling of the NASA Marshall Space Flight Center. Black Sun depicts underrepresented minority scientists in ways that challenge common preconceptions, and will inspire young people (particularly minorities) to consider STEM fields as a viable and exciting career option. In particular, the film shows the lives of the scientists, the scientists taking scientific observations and doing analysis, and discussing their results. Black Sun is centered on the two solar eclipses this year (2012): The May 20 annular eclipse and the November 13-14 total eclipse. This NSF RAPID grant funds the filming of the total solar eclipse in Cairns, Australia, where Drs. Sterling and Oluseyi and their team of students will conduct measurements focused on studying the extended solar atmospheric plasma.
The primary broader impacts goal is to increase minority participation in STEM fields. Black Sun will be "advancing discovery and understanding while promoting teaching, training and learning," by showing both the science and the personal aspects of minority astrophysicists. Dissemination will be done via screenings in academic settings (particularly minority-serving institutes), entry into film festivals, and promotion to science TV programs. We have already partnered with several HBCUs to screen "Black Sun".