The Welcoming Guidelines Task Force was launched in 2014 to compile preferred practices for museums to use in working with LGBTQ professionals and communities. These practices are organized across functions and areas of professional practice with the goal to create a workable document that can be used by professionals and institutions of all kinds. The Guidelines are envisioned as a checklist/assessment that can be applied by individual LGTBQ museum professionals and our allies as a resource to effect change at institutions that serve LGBTQ persons and families and employ LGBTQ staff and
Given the importance of learning to economic and life success, this review seeks to broaden the conception of learning beyond traditional formal education. Learning occurs every day in many ways and in a range of settings. This broad scope of learning--termed "informal learning"--is increasingly important in the rapidly changing knowledge economy. As such, in this review paper, we examine the different types of informal learning, their opportunities and challenges, and their issues of access and equity. Spanning multiple disciplines, e draw particular attention to the workplace and adult
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Michelle Van NoyHeather JamesCrystal Bedley
“Are museums perceived as experts – and are they trusted? To what extent?” These are the questions that I hoped to shine a light upon when I requested a topic-specific data cut on cultural organizations from the National Awareness, Attitudes, and Usage Study. The NAAU is an ongoing study regarding market perceptions of visitor-serving organizations and it currently quantifies feedback from over 108,000 respondents. The resulting data reveal important takeaways for museums today – and specifically underscore an important role that the market expects museums to play. As a heads-up, the data
The Concord Museum contracted Randi Korn & Associates, Inc. (RK&A) to conduct a front-end evaluation of its current permanent exhibition gallery—Why Concord?—in preparation for a comprehensive reinterpretation and reinstallation of the museum’s permanent collections funded by an IMLS grant. The goal of the evaluation was to understand the current visitor experience in Why Concord? and to explore visitors’ responses to several ideas the museum is considering for the updated exhibition. Specifically, the evaluation explored the extent to which visitors find history relevant (in general, in the
There are many lenses through which we can measure the value of a museum experience.
There is the satisfaction factor: Did visitors have a good time? Were they engaged? Do they want to return?
There are learning outcomes: Did visitors learn something new? How much did they learn? How did their experience compare to other types of learning experiences?
And there is also meaning-making: Did respondents have a meaningful experience? A memorable one? A connective experience that made them want more?
While all three of these lenses (and many others) are important, meaning-making is
People love stuff. It speaks to them; it reminds them of special moments or people in their lives. They collect it and they love to tell stories about it and show it off. Museums’ deepest roots are in the stuff of collections. But over the last 200 years, the value and importance of collections to effective science interpretation (including exhibits, education, and outreach) has waxed and waned. It is clear from recent studies that using collections in concert with media and interactivity in exhibits and programs yields an extremely effective visitor experience. The recent work of Reach
A collective mass of youthful exuberance pulses through our science centers and museums on any given day. As I visit our ASTC-member institutions around the world, I find it extremely rewarding to watch all that energy being transformed into focused, intense contemplation of specific topics or experiences.
I have always been fascinated by the concept of “dwell time” in our science centers and museums. Dwell time usually refers simply to the period of time visitors spend in an exhibition or at a specific exhibit or activity. This time period can be extended in ways that are not entirely
On the first day of the Science and Society course at the Cooperstown Graduate Program in Cooperstown, New York, I present the students with an incandescent lightbulb, with clear glass so one can easily see the filament inside. I ask the students how it works and they are able to tell me that the electricity comes in there, runs through the filament here, heats up, and produces light. Then I take out my iPhone and slide it across the table and ask, “How does this work?” Blank stares abound.
You’ve probably heard the adage, “There is no such thing as bad publicity.” A study published in Marketing Science concluded, “Although negative publicity is not always a good thing, in some cases, negative can actually be positive” (Berger, Sorensen, & Rasmussen, 2010). As a science center, you want to pique interest and perhaps push your marketing comfort zone in order to create a buzz, but there are always risks when you push the envelope.
From May to September 2013, Science World British Columbia in Vancouver, Canada, presented an exhibition entitled The Science of Sexuality. The
The San Diego Natural History Museum (theNAT) contracted RK&A to conduct a summative evaluation of the exhibition Extraordinary Ideas from Ordinary People: A History of Citizen Science and to explore how well the exhibition communicates an inclusive view of science. The goals for the evaluation were to explore visitors’ behaviors in the exhibition as well as understand what meanings visitors made from the exhibition, particularly with regard to how the exhibition’s messages about citizen science are resonating in the context of visitors’ science identity.
RK&A conducted timing and tracking
This is an extended discussion of the question that appeared in the Viewpoints department of the January/February 2016 issue of Dimensions magazine. It presents perspectives from museums and science centers on using out-of-the-box methods to attract visitors.
If you follow at least one culturally minded Washington, D.C., resident on social media, you’ve likely seen images of WONDER. Launched with the reopening of the Smithsonian Institution’s newly renovated Renwick Gallery last November, the exhibition comprised nine contemporary works. (Two remain on view.) Each took over an entire gallery, filling the museum with rainbows of thread, a model of the Chesapeake Bay made from fiberglass marbles, and geometric designs fashioned from insect specimens.
Irresistibly Instagrammable—the museum even posted “Photography Encouraged” signs—the