Citizen science continues to grow, potentially increasing competition among projects to recruit and retain volunteers interested in participating. Using web analytics, we examined the ability of a marketing campaign to broaden project awareness, while driving engagement and retention in an online, crowdsourced project. The campaign challenged audiences to support the classification of >9,000 pairs of images. The campaign was successful due to increased engagement, but it did not increase the time participants spent classifying images. Engagement over multiple days was significantly shorter
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TEAM MEMBERS:
Alycia CrallMargaret KosmalaRebecca ChengJonathan BrierDarlene CavalierSandra HendersonAndrew Richardson
In 2016, more than 120 National Park Service (NPS) units conducted BioBlitzes, supported by a collaboration between The National Geographic Society and the National Park Service. The Lawrence Hall of Science conducted an evaluation of participant and park outcomes at the cornerstone BioBlitz throughout the National Capital region, at the large (regional) Showcase BioBlitzes, and at additional events at National Parks across the US. The report includes a description of the evaluation project, case studies from 3 BioBlitzes, findings, recommendations, and the instruments used to measure
Attached is the final report for an initiative that develops outreach tool to communicate the results of basic science research to the public. “Incipient Species Project” was funded by a National Science Foundation Connecting Researchers and Public Audiences (CRPA) award (#1212753) to develop a documentary and permanent website on the work of J. Albert C. Uy, an evolutionary biologist from the University of Miami. The documentary and website explores Uy’s work on the evolution of new species (“speciation”) in birds of the Solomon Islands. The documentary, in particular, explores the science of
This paper argues that for citizens to be engaged with science they need to be able to share analytical techniques as well as the results of analyses. The category of "brand" which condenses the instrumental with the symbolic is both powerful in its uses and familiar to laypeople. The paper shows briefly how the categories of penicillin, biotechnology and applied science can be analysed in this way. It suggests that historians apply such an approach to the historiography of such new categories as synthetic biology and that this might be useful to curators of such topics in museums.
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TEAM MEMBERS:
Robert Bud
resourceprojectProfessional Development, Conferences, and Networks
The National Science Foundation's (NSF)Inclusion across the Nation of Communities of Learners of Underrepresented Discoverers in Engineering and Science (NSF INCLUDES) program supports models, networks, partnerships and research to ensure the broadening participation in STEM of women, members of racial and ethnic groups that have been historically underrepresented, persons of low socio-economic status, and people with disabilities.
The University of Akron will convene a two-day conference to develop a backbone organization to support the preparation and advancement of underrepresented minorities K-12 through careers in the biosciences, a high growth area for engineering (biomechanics, biometrics and biomaterials). This conference draws on the expertise of a wide range of organizations, professional associations, K-20+, community based organizations, industry and museums. The intent is to strengthen the network among participants and leverage learning on how to engage youth in the biosciences.
The results of this first conference will be a white paper that will be disseminated to several professional societies that outlines a backbone infrastructure for addressing both short-term and longer-term aspects of an NSF INCLUDES alliance centered on bioengineering, biomechanics, biomedical engineering and biomaterials.
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TEAM MEMBERS:
Brian DavisCarin HelferRouzbeh Amini
‘What’s in a Name’ is a collaboration between Harvard Museums of Science & Culture, the Encyclopedia of Life and the Biodiversity Heritage Library. Its goal was to addresses three significant issues: improving public understanding of life on Earth through resources on how scientists describe biodiversity; furthering public understanding of the scientific process, as exemplified by the study of biological species; and creating ways to enable access to the vast amount of data available from museums and libraries. The primary audiences were museum visitors and online users; the materials were
While interest in citizen science as an avenue for increasing scientific engagement and literacy has been increasing, understanding how to effectively engage underrepresented minorities (URMs) in these projects remains a challenge. Based on the research literature on strategies for engaging URMs in STEM activities and the project team’s extensive experience working with URMs, the project team developed a citizen science model tailored to URMs that included the following elements: 1) science that is relevant to participants’ daily lives, 2) removal of barriers to participation, such as
The Special Challenge of Exhibits on Evolution is a summative report that reviews published research on how visitors to science and natural history museums perceive evolution and exhibits on evolution.
Poet’s House, a preeminent poetry library in New York City, will collaborate with ten public libraries and zoos across the United States to support library-zoo partnerships in five cities. The project teams will install exhibitions that use poetry as an interpretive tool to deepen visitor thinking about wildlife and conservation in each zoo. This project follows a year-long planning grant funded by IMLS and extends the success of an IMLS-funded partnership in New York City between Poets House and the Wildlife Conservation Society’s Central Park Zoo, which pioneered the installation of poetry in the zoo. The new project will create a set of models and tools for developing strong collaborations and exhibits by carefully documenting the process of building these partnerships and evaluating their impact on visitors, the community, and professional audiences.
The project will research and further develop an interactive platform, Visitor Interactions in Microbiology (VIM), that enables museum visitors to influence and learn about the behavior of live microorganisms. Hands-on museum exhibits encourage visitors to engage with, and manipulate, scientific content. Currently, museum visitors experience microbiology by observing microorganisms through a microscope, through models, or through simulations, all of which limit interactivity. With the VIM platform, visitors draw on a screen or use a Kinect motion sensor to generate microscopic light images. The single celled organisms respond to these images in real-time. Preliminary testing shows that the platform has significant potential to promote prolonged engagement and science inquiry by visitors. The project will develop and research additional technological and design considerations to understand how VIM can be translated into effective museum exhibits. This project is supported by the Advancing Informal STEM Learning (AISL) program which funds research and innovative resources for use in a variety of settings as a part of its overall strategy to enhance learning in informal environments.
Project researchers will first compare VIM to existing microscopic exhibits to investigate both advantages as well as limitations with the platform. Based on that research, three iterations of prototypes of VIM and user testing will explore possible extensions of VIM with respect to modes of visitor interactions, types of organisms and types of stimuli. In addition to improving the VIM platform, the knowledge gained from this study will inform a new approach to informal science learning -- an approach that supports self-directed inquiry, interest in microbiology, and interest in underlying technology. The project will produce: (1) research results concerning the potential of VIM and the variety of interaction modes that are effective using the system and (2) an open-source catalogue of hardware, software and protocol instructions that will enable other institutions to take advantage of the research on VIM. Project research findings and resources will be widely disseminated to practitioners via conferences and professional journals. The research will provide the foundation for future work that will include the design of a permanent exhibition.
The project will conduct a nation wide study to address three broad questions:
(1) How does the public view zoos and aquariums and how do these institutions affect STEM (Science Technology Engineering Mathematics) learning outside their walls?
(2) How do visitors experience zoos at different stages in their lives and how do zoo visits affect their knowledge and perspectives concerning environmental issues and conservation?
(3) What are the entry characteristics of visitors and how do those characteristics play out in behaviors during a visit?
The project is designed to advance understanding of how informal STEM learning emerges through the intersection of institutional pedagogy and learning goals and the characteristics of individuals and their social and cultural backgrounds. As the first institutional study that advances a field-wide research agenda, the project will map how to implement a national collaborative effort that can help refine program delivery and cooperation between zoos, aquariums and other STEM learning institutions.
The study will describe zoo and aquarium visitors based on a broad understanding of demographics, group, and individual perspectives to expand understanding of how these factors influence visitor learning and how they view the relevance of educational messages presented by zoos and aquariums. The project will result in reports, workshops and a handbook presenting findings of practical value for educators, a research platform and research tools, online discussion forums, and directions for future research. The project, led by New Knowledge Organization (NKO), will be carried out through the collaboration of NKO with other informal research organizations and the Association of Zoos and Aquariums (AZA) with its 230 informal science learning institutional members. This project is supported by the Advancing Informal STEM Learning (AISL) program funds research and innovative resources for use in a variety of settings, as a part of its overall strategy to enhance learning in informal environments.
A frequently missing element in environmental education programs is a concerted effort by communities, organizations, government, and academic stakeholders to build meaningful partnerships and cultivate informal science learning opportunities via public participation in environmental research. This collaborative approach not only makes scientific information more readily available, it also engages community members in the processes of scientific inquiry, synthesis, data interpretation, and the translation of results into action. This project will build a co-created citizen science program coupled with a peer education model and an extensive communication of results to increase environmental STEM literacy. The project targets historically underrepresented populations that are likely to be disproportionately impacted by climate, water scarcity, and food security. Based upon past needs assessments in the targeted communities, gardens irrigated by harvested rainwater will become hubs for environmental STEM education and research. For this project, gardens irrigated by harvested rainwater will serve as hubs for environmental literacy education efforts. Researchers from the University of Arizona and Sonora Environmental Research Institute will work alongside community environmental health workers, who will then train families residing in environmentally compromised areas (urban and rural) on how to monitor their soil, plant, and harvested water quality. The project aims to: (1) co-produce environmental monitoring, exposure, and risk data in a form that will be directly relevant to the participants' lives, (2) increase the community's involvement in environmental decision-making, and (3) improve environmental STEM literacy and learning in underserved rural and urban communities. The project will investigate and gather extensive quantitative and quantitative data to understand how: (1) participation in a co-created citizen science project enhances a participant's overall environmental STEM literacy; (2) a peer-education model coupled with a co-created citizen science program affects participation of historically underrepresented groups in citizen science; and (3) the environmental monitoring approach influences the participant's environmental health learning outcomes and understanding of the scientific method. In parallel, this project will evaluate the role of local-based knowledge mediators and different mechanisms to communicate results. These findings will advance the fields of informal science education, environmental science, and risk communication. Concomitantly, the project will facilitate the co-generation of a robust dataset that will not only inform guidelines and recommendations for harvested rainwater use, it will build capacity in underserved communities and inform the safe and sustainable production of food sources. This research effort is especially critical for populations in arid and semiarid environments, which account for ~40% of the global land area and are inhabited by one-third of the world's population. This program will be available in English and Spanish and can truly democratize environmental STEM research and policy. This project is funded by the Advancing Informal STEM Learning program, which seeks to advance new approaches to, and evidence-based understandings of, the design and development of STEM learning in informal environments.