Our project for the Seattle Aquarium was to complete an exploratory evaluation of the Harbor Seal Talks, an element of the Marine Mammal Talks programming. These talks are conducted by either staff biologists speaking from within the seal enclosure or by “dryside” interpretive staff speaking from the audience in dialogue with the biologists. This evaluation was requested by the Interpretation Department to ascertain what the general content of the talks is currently, whether specific conservation messages are being transmitted, and how engaged audiences are in the talks. Our study found that
DATE:
TEAM MEMBERS:
Lissa KramerColleen LenahanHal KramerSeattle Aquarium
This front-end evaluation is part of an initiative for the Henry Art Gallery to develop an understanding of the demographic range of visitors, their inspirations for visiting the museum, and what visitor expectations are. Key findings are summarized below. Overall, these findings have three major implications. Wednesday, Thursdays and Fridays have the highest rate of visitation. Most visitors are not aware of The Reed Collection Center and the Digital Interactive Galleries (DIG) that are resources provided by the Henry for members, visitors, students, researchers and University of Washington
In spring 2012, our team of Museology graduate students conducted a formative evaluation of Pacific Science Center’s (PSC) ongoing Live Science Shows. These shows, which happen daily and cover a range of science topics in an engaging and theatrical way, had never been formally evaluated before, so our evaluation was largely descriptive with some exploration of visitor experiences. Key Findings •Attendee response to the shows was overwhelmingly positive. •Most attendees were repeat visitors who were not members. •Most attendees came to the shows because they are something fun to do. •Most
DATE:
TEAM MEMBERS:
Erin BaileyAndrea MichelbachCarrie PlankPacific Science Center
This report presents the findings from a front-end evaluation prior to a renovation of the harbor seal habitat at the Seattle Aquarium. The study was undertaken to help Seattle Aquarium staff measure visitor knowledge of harbor seals, as well as illustrate visitor use of the current exhibit space. The intent was to inform the content of exhibit interpretive materials as well as provide a baseline for a summative study evaluating the success of changes made to the exhibit. Methodology Data was collected in February 2012 by a team of 10 first-year graduate student data collectors along with the
This mixed-methods evaluation, which was conducted at the request of the museum’s Communications department, answers two questions about a suite of special family events at the Burke Museum. First, this project sought to develop a profile of Family Day visitors – including any differences in audiences across individual events, and how visitors were receiving information about the events. Second, this evaluation sought to explore visitors’ expectations of and experiences at the events. Specific evaluation questions included the extent to which expectations and experiences aligned with one
DATE:
TEAM MEMBERS:
Emily CraigBetsy O'BrienRenae YoungsBurke Museum of Natural History and Culture
The Minnesota Department of Natural Resources (DNR) MinnAqua program educates the state's youth about angling and aquatic resources. In 2001, MinnAqua developed a Leaders' Guide so educators could carryout MinnAqua activities in their own setting. As part of the development process, a formative evaluation was undertaken to answer the questions: (a) To what extent are MinnAqua's rewrite guidelines addressed in individual lessons and the Leaders' Guide as a whole?, and (b) To what extent does the Leaders' Guide meet the educational needs of intended users in both formal and informal
DATE:
TEAM MEMBERS:
Amy Grack NelsonMinnesota Department of Natural Resources
In May of 2006, Science on a Sphere (SOS) was set up in a permanent exhibit space at the Science Museum of Minnesota. With the new installation of the Sphere, came the addition of a variety of features that were not included in the initial front-end study. These new features included an expanded playlist, new audio for some of the visualizations, accompanying labels projected on the wall describing the visualization, indication on the labels of what image will be playing next, and seating for visitors so they can sit and view the sphere. The new master playlist was composed of three smaller
During January 2007, the Science Museum of Minnesota carried out a study to gather visitor feedback on a variety of potential interpretive features of Science on a Sphere. Visitor preferences related to the use of interpretive labels and graphics directly on the Sphere and the speed in which visualizations rotate were studied. A total of 51 visitors were interviewed. Key findings include: 1. Three quarters of visitors preferred descriptive labels to be directly on the Sphere. 2. If labels were projected on the Sphere, almost all the visitors wanted them to disappear after a period of time. 3
Front-end and formative evaluation of the Science Museum of Minnesota's Invention, Design, Engineering, and Art (IDEA) Cooperative youth development program was carried out from June 2008 - May 2009. The front-end and formative evaluation activities were guided by four overarching questions. 1. To what extent are youth able to apply IT and engineering process skills to design challenges? Can they come up with multiple solutions to challenges? Are they persistent problem solvers? 2. To what extent does the program provide youth with the necessary resources to help youth prepare for both
DATE:
TEAM MEMBERS:
Amy Grack NelsonMelissa FitzenbergerKathleen MillerClaire Phillippe
All youth in the Science Museum of Minnesota's Kitty Andersen Youth Science Center (KAYSC) are invited to complete a web-based exit survey upon leaving their current team. The survey is the same across all KAYSC teams, with the addition of some questions specific to a team experience and outcomes. This report includes select data from the exit surveys for the Invention, Design, Engineering, and Art (IDEA) Cooperative high school team, called the Invention Crew. The purpose of the exit surveys were to understand youth's overall experience on the IDEA Coop as well as the impact of the IDEA Coop
All youth in the Science Museum of Minnesota's Kitty Andersen Youth Science Center (KAYSC) are invited to complete a web-based exit survey upon leaving their current team. The survey is the same across all KAYSC teams, with the addition of some questions specific to a teamâs experience and outcomes. This report includes select data from the exit surveys for the Invention, Design, Engineering, and Art (IDEA) Cooperative middle school team, called the Design Team. The purpose of the exit surveys were to understand youth's overall experience on the IDEA Coop as well as the impact of the IDEA
Goodman Research Group, Inc. (GRG) conducted summative evaluation of the Journey to Planet Earth: The State of the Ocean's Animals project. GRG has served as external evaluator for Journey to Planet Earth since 1999. Journey to Planet Earth is a PBS series that explores the fragile relationship between people and the world they inhabit. The most recent evaluation included two components: 1) a viewer study of the Ocean's Animals episode in the series (hosted and narrated by Matt Damon), and 2) an evaluation of the outreach initiative that complemented the series. The broad goal of the
DATE:
TEAM MEMBERS:
Marianne McPhersonElizabeth BachrachIrene F GoodmanScreenscope, Inc.American Association for the Advancement of Science