Over 200 zoos and aquariums in North America are accredited members of the Association of Zoos & Aquariums (AZA), with a shared vision of the future: a world where all people respect, value and conserve wildlife and wild places. Through programs & experiences that reach millions of people each year, we hope to encourage caring and empathy towards all living things, but we lack the tools that are needed to assess whether – and how – we’re reaching this goal. The overall goal of this 2 year collaborative project is to create tools that zoos and aquariums can use to assess whether they’re meeting their goal of encouraging caring and empathy towards wildlife. Project partners (Woodland Park Zoo, Point Defiance Zoo & Aquarium, & Seattle Aquarium) aim to develop, test and share tools that can be used by accredited zoos & aquariums to assess whether their educational programs are having the desired impact of encouraging children’s empathy towards animals. To better inform our understanding of the empathic experience and the role it plays in human relationships with animals, an advisory team comprised of conservation psychologists and evaluation practitioners in the zoo and aquarium field, has been formed to aid in this two year project.
This survey was used as part of the AZA research agenda process. The Visitor Studies Initiative of the CEC has been gathering information about the evaluation and visitor research work that has been conducted at AZA institutions. The goal is to develop a plan for visitor research at our institutions going forward – to identify areas where we are excelling, as well as topics needing further research attention. The survey was sent to education professionals from 77 AZA institutions, and will be used identify holes in the existing framework and/or future opportunities for research.
Federal support for museums through the Institute for Museum and Library Services (IMLS) is based on the premise that museums are valuable community organizations providing rich opportunities for learning and civic engagement. Yet, until recently, there has been a paucity of systematic and evidence-based research on the public impact of museums. Therefore, since 2005, the IMLS Office of Museum Services has funded research projects under the auspices of the National Leadership Grant program. These grants support projects that ‘raise the bar’ in museum research and practice. Funded projects have
"In the past several years, New England Aquarium (NEAq) renewed all exhibits, built new additions, and made substantive efforts to restructure its interpretation strategies to transform the visitor experience. With support from the Institute of Museum and Library Services (IMLS) grant #MA-06-12-0143-12, the Aquarium embarked on A New Strategy for Visitor Engagement: Interpreting our Mission for a Changing World. From fall 2012 through summer 2014, NEAq developed, implemented, and evaluated a comprehensive approach to increasing the capacity of front-line staff and interpreters to engage with