This article presents an example of how a public science party was evaluated. The main goals of the science party, to increase the positive image of science and present an attractive science event, were evaluated in two ways. First, web surveys were used to determine the image of science before and after the event among paying visitors, invited guests, and a control group (N = 149). Second, during the event, visitors were interviewed about their experiences at the event (N = 124). The survey study showed that the image of science was very positive among all three groups of respondents. As no
This report presents the findings from a summative evaluation of the NSF-funded Wild Music traveling exhibition conducted by Randi Korn & Associates, Inc. (RK&A), for the Science Museum of Minnesota in Saint Paul, Minnesota. The evaluation documents the exhibition’s impact and effectiveness using timing and tracking observations and onsite exit interviews. Data were collected at the North Carolina Museum of Natural Sciences (NCMNS) in July and August 2007 and at the Peggy Notebaert Nature Museum (PNNM) in March and April 2008.
Based upon the findings of hundreds of long-term interviews with museum visitors, Falk observes that museum visits generate complex, personally rich meanings for people. He hypothesizes that visitors have a working model of what an art museum affords and self-select to use the museum based on a limited set of identity-related self-aspects--traits, roles, attitudes, and group memberships associated with self-identification. He further hypothesizes that visitors utilize these self-aspects both prospectively in justifying their visit, revealed through self-defined visit motivations, and again
This front-end evaluation study provided information about how potential visitors to the Dena'ina exhibition (scheduled to open at the Anchorage Museum in 2010) might think and feel about the exhibition's themes. Twenty interviews were conducted with a diverse group that included people with Dena'ina and other Native American cultures. The key findings were: There was a lot of diversity about what participants knew, or didn't know, about the Dena'ina, and how the Dena'ina culture was similar to others. People knew about the effects of contact on religion, education, and dress. Non-Natives (as
With the support of a Wallace Excellence Award, the Isabella Stewart Gardner Museum (the Gardner) contracted with Randi Korn & Associates, Inc. (RK&A) to study its young adult visitors. The study is part of an initiative to engage young adults between 18 and 34 years old, and to create conditions for a compelling experience at the Gardner that will foster continuing relationships with the Museum. Data for this study were collected from in-depth interviews with 55 groups of young adult visitors (184 individuals) between 18 and 43 years of age. After the interview, each participant completed
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Randi Korn & Associates, Inc.Isabella Stewart Gardner Museum