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resource evaluation Museum and Science Center Exhibits
The Natural History Museum of Los Angeles County contracted Randi Korn & Associates, Inc. (RK&A) to conduct concept testing to inform the reinstallation of the Cenozoic/Age of Mammals Hall. The study was designed to examine visitors' perceptions and understanding of potential content, including their engagement with and knowledge of fossils, in general, and fossil mammals, in particular, and their familiarity with climate change. Open-ended, in-depth interviews were conducted with a random sample of English- and Spanish-speaking drop-in Museum visitors as they entered the existing Cenozoic/Age
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TEAM MEMBERS: Randi Korn & Associates, Inc. Natural History Museum of Los Angeles County
resource evaluation Public Programs
With the support of a Wallace Excellence Award, the Isabella Stewart Gardner Museum (the Gardner) contracted with Randi Korn & Associates, Inc. (RK&A) to study its young adult visitors. The study is part of an initiative to engage young adults between 18 and 34 years old, and to create conditions for a compelling experience at the Gardner that will foster continuing relationships with the Museum. Data for this study were collected from in-depth interviews with 55 groups of young adult visitors (184 individuals) between 18 and 43 years of age. After the interview, each participant completed
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TEAM MEMBERS: Randi Korn & Associates, Inc. Isabella Stewart Gardner Museum
resource evaluation Media and Technology
Grossology Live! was a creative and innovative program that involved unique format, content, and collaboration. The program used live video-conferencing techniques to create two-way interaction between onscreen actors in a colorful Grossology set in the studio in Noblesville, Indiana; uniquely imaginative comedic and musical presentations on the human body; and a live presenter, stage set, and audience at 5 small science or health centers primarily in the mid-west and southeast. The receiving sites were members of the National Association of Health Education Centers (NAHEC), which played a
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TEAM MEMBERS: Minda Borun ID Solutions
resource evaluation Media and Technology
In 2008, Goodman Research Group, Inc. (GRG) conducted summative evaluation of Absolute Zero, a collaborative effort of the University of Oregon's Cryogenic Helium Turbulence Laboratory and Twin Cities Public Television. The films were produced by Meridian/Windfall Productions, Washington DC, and/Windfall Films in London, UK. Outreach was spearheaded by Devillier Communications, Inc. The Absolute Zero project was centered on a two-part documentary about low-temperature physics, which aired on PBS/NOVA in early January 2008, as well as an outreach campaign, which included approximately 20
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TEAM MEMBERS: Irene Goodman University of Oregon Laura Houseman Marianne McPherson
resource evaluation Media and Technology
In 2005, Independent Broadcasting Associates (IBA) received funding from the National Science Foundation (NSF) to create a series of radio programs for National Public Radio that features the Ganges river basin in South Asia. The radio programs, which are in the process of being produced, will describe the 650 million people who are supported by the river, as well as its cultural and religious significance. The programs will also describe the political and/or economic environment of the river and its surrounding areas. Each of these topics will encourage listeners to divorce themselves from U
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TEAM MEMBERS: Karen Peterman Jennie Murack Independent Broadcasting Associates Irene F Goodman
resource evaluation Media and Technology
GRG conducted summative evaluation of Ganga, a NSF-funded six-segment series of NPR radio programs about the culture and ecology of the river Ganga in India and Bangladesh and its companion Website. Through a web-based survey, GRG assessed the study participants' knowledge gain from and the satisfaction with the series and the Website. The appendix of this report includes the online survey used in the study.
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TEAM MEMBERS: Irene Goodman Independent Broadcasting Associates, Inc.
resource project Media and Technology
The investigators will collect data on a broad range of informal science education activities of an existing sample of approximately 3,500 adults across the U.S. It will relate these activities to prior forms of science involvement and to various indicators of lifelong STEM learning. The proposed work is an extension of the Longitudinal Study of American Youth (LSAY), a study funded by NSF since 1986 and still ongoing. Prior work has tracked two national cohorts of students who were originally representative of public middle and high schools, focusing on their science and mathematics course enrollment, content, achievement, and career choices, and informed by data from their parents and teachers. The project team has maintained very high levels of continued participation by the approximately 5,000 students, now aged 34-38, many of whom have families of their own. The project will extend the planned surveys for 2009 and 2010 to examine how these adults use informal science education resources such as museums, libraries, books, magazines, newspapers, television, and the Internet. The project will provide baseline data on informal science education resource use in the Internet era for a large and diverse sample. It will allow investigation of the relationships of current informal science learning behaviors, both individual and intergenerational, to prior learning variables such as school science achievement, parental involvement, college experience, career choice, and prior use of informal learning resources while respondents were school-aged.
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TEAM MEMBERS: Jon Miller John Dennis Linda Kimmel
resource project Media and Technology
The investigators will collect data on a broad range of informal science education activities of an existing sample of approximately 3,500 adults across the U.S. It will relate these activities to prior forms of science involvement and to various indicators of lifelong STEM learning. The proposed work is an extension of the Longitudinal Study of American Youth (LSAY), a study funded by NSF since 1986 and still ongoing. Prior work has tracked two national cohorts of students who were originally representative of public middle and high schools, focusing on their science and mathematics course enrollment, content, achievement, and career choices, and informed by data from their parents and teachers. The project team has maintained very high levels of continued participation by the approximately 5,000 students, now aged 34-38, many of whom have families of their own. The project will extend the planned surveys for 2009 and 2010 to examine how these adults use informal science education resources such as museums, libraries, books, magazines, newspapers, television, and the Internet. The project will provide baseline data on informal science education resource use in the Internet era for a large and diverse sample. It will allow investigation of the relationships of current informal science learning behaviors, both individual and intergenerational, to prior learning variables such as school science achievement, parental involvement, college experience, career choice, and prior use of informal learning resources while respondents were school-aged.
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TEAM MEMBERS: Jon Miller
resource project Media and Technology
The goal of this project is to extend the impact of the nationally broadcast weekly radio program, Science Friday to a new, young audience through the various new cyber-space platforms and interactive tools such as Facebook, Twitter, and Second Life as well as new emerging social networking tools. The STEM content over the course of the two year project will include a wide variety of topics in all disciplines. The relationship between art and science will also be a focus. The NPR radio broadcasts currently reach 1.3 million listeners every week, and that audience is expected to increase. In addition to that audience, this project will target a new audience of adults under the age of 35 using various cyber platforms and new social networking tools such as Second Life, Facebook, YouTube and Twitter. Audiences will also be reached through remote broadcasts from science centers and art centers around the country. Over 30 science centers will use this project's web content on their own web sites, reaching their audiences as well. The web content will be translated into Spanish and widely disseminated to Hispanic audiences. Each Friday afternoon, Ira Flatow, the PI will produce and host the nationally broadcast Science Friday radio program interviewing scientists and engineers in a lively engaging format. In addition, the Science Friday digital media team will be producing and inviting others to create and post digital content and commentary on the Science Friday web site for further dissemination through Second Life, Facebook, as well as other emerging networking platforms. The evaluation will use a quasi-experimental design to study the appeal of both the radio broadcasts and the cyber-platforms with both older and younger audiences. Proposed audience impacts include increased STEM knowledge, interest, and behaviors. Partner organizations include the Self Reliance Foundation, the New York Hall of Science, LA Theatreworks, and Tribeca Film Festival.
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TEAM MEMBERS: Ira Flatow
resource project Public Programs
This Pathways Project connects rural, underserved youth and families in Eastern Washington and Northern Idaho to STEM concepts important in sustainable building design. The project is a collaboration of the Palouse Discovery Science Center (Pullman, WA), Washington State University and University of Idaho, working in partnership with rural community organizations and businesses. The deliverables include: 1) interactive exhibit prototype activities, 2) a team cooperative learning problem-solving challenge, and (3) take-home materials to encourage participants to use what they have learned to investigate ways to make their homes more energy-efficient and sustainable. The project introduces youth and families to the traditionally difficult physics concept of thermal energy, particularly as it relates to sustainable building design. Participants explore how building materials and their properties can be used to control all three types of heat transfer: conduction, convection, and radiation. The interactive exhibit prototypes are coupled with an Energy Efficient Engineering Challenge in which participants, working in cooperative learning teams, use information learned from the exhibit prototype activities to retrofit a model house, improving its energy efficiency. The project components are piloted at the Palouse Discovery Science Center, and then travel to three underserved rural/tribal communities in Northern Idaho and Eastern Washington. Front-end and formative evaluation studies will demonstrate whether this model advances participant understanding of and interest in STEM topics and careers. The project will yield information about ways that other ISE practitioners can effectively incorporate cooperative learning strategies in informal settings to improve the transferability of knowledge gained from exhibits to real-world problem-solving challenges, especially for rural and underserved audiences. This project will also provide the ISE field with: 1) a model for increasing the capacity of small, rural science centers to form collaborative regional networks that draw on previously unused resources in their communities and provide more effective outreach to the underrepresented populations they serve, and 2) a model for coupling cooperative learning with outreach exhibits, providing richer experiences of active engagement.
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TEAM MEMBERS: Kathleen Ryan Kathy Dawes Christine Berven Anne Kern Patty McNamara
resource project Public Programs
Coastal breeding bird populations at Boston Harbor Islands, a National Park area, are monitored each spring and summer. Monitoring data helps park managers understand what species breed in Boston Harbor and correlate changes in coastal breeding bird populations with management actions. Boston Harbor Islands was designated as an Important Bird Area in 2002 and birdwatching is an important experience for many park visitors. This citizen-science monitoring program involves and engages the public in park stewardship. The information they gather helps to protect coastal breeding birds and their habitats.
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TEAM MEMBERS: National Park Service Brian Mitchell
resource research Exhibitions
The article is a summary of the comments and discussions a session at the 2006 AAM conference that addressed what museums in the fields of art, history, and science might learn from each other and how museums might benefit from "cross-pollination." Panel participants were Eric Siegel, Executive Vice President for Programs and Planning at the New York Hall of Science, Benjamin Filene, Director of the Public History Program at the University of North Carolina Greensboro, Deborah Schwartz, President of the Brooklyn Historical Society, and Jennifer MacGregor, Curator of Visual Arts at Wave Hill.
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TEAM MEMBERS: Eric Siegel Benjamin Filene Deborah Schwartz Jennifer MacGregor