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resource evaluation Exhibitions
The Natural History Museum of Los Angeles County contracted Randi Korn & Associates, Inc. (RK&A) to conduct a front-end evaluation to inform the reinstallation of the Ancient Latin America Hall. The study was conducted to examine visitors' experiences in the current exhibition, the nature of their connection with the objects on view, and their needs and preferences for interpretation. In-depth interviews were conducted with 20 English-speaking and 20 Spanish-speaking visitor groups, using a quota sampling method. Visitors were intercepted as they exited the current Ancient Latin America Hall
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TEAM MEMBERS: Randi Korn & Associates, Inc. Natural History Museum of Los Angeles County
resource evaluation Media and Technology
The Understanding Race website is informative, varied, accessible, and appealing. It speaks to people with a wide range of ages and backgrounds. It is a clear, understandable treatment of a difficult topic. The site is a rich resource for teachers who can use the content with their classes at varying levels. There is also information for scholars who wish to delve more deeply. No educational resource can please everyone, but this one comes close.
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TEAM MEMBERS: Minda Borun S2N Media American Anthropological Association
resource project Media and Technology
WNET is producing "The Human Spark," a multimedia project that includes a four-part television series (4 x 60 min) for national primetime broadcast on PBS, innovative outreach partnerships with museums, an extensive Web site and outreach activities, including a Spanish-language version and companion book. Hosted by Alan Alda, "The Human Spark" will explore the intriguing questions: What makes us human? Can the human spark be found in the differences between us and our closest genetic relative -- the great apes? Is there some place or process unique to the human brain where the human spark resides? And if we can identify it, could we transfer it to machines? The programs will explore these questions through presenting cutting-edge research in a number of scientific disciplines including evolution, genetics, cognitive neuroscience, behavioral science, anthropology, linguistics, AI, robotics and computing. The series will highlight opposing views within each field, and the interdisciplinary nature of science, including its intersection with the humanities. The series will develop a new innovative format, the "muse concept", which involves pairing the host with a different scientific expert throughout each program. The outreach plan is being developed with a consortium of four leading science museums, American Museum of Natural History in New York, Museum of Science in Boston, The Exploratorium in San Francisco, and the Fort Worth Museum of Science and History, paired with their respective local public television stations. An additional six museums and local broadcasters will be chosen through an RFP process to develop local initiatives around the series. Multimedia Research and Leflein Associates will conduct formative as well as summative evaluations of the series and web.
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TEAM MEMBERS: William Grant Jared Lipworth Graham Chedd Barbara Flagg
resource project Media and Technology
The goal of this project is to extend the impact of the nationally broadcast weekly radio program, Science Friday to a new, young audience through the various new cyber-space platforms and interactive tools such as Facebook, Twitter, and Second Life as well as new emerging social networking tools. The STEM content over the course of the two year project will include a wide variety of topics in all disciplines. The relationship between art and science will also be a focus. The NPR radio broadcasts currently reach 1.3 million listeners every week, and that audience is expected to increase. In addition to that audience, this project will target a new audience of adults under the age of 35 using various cyber platforms and new social networking tools such as Second Life, Facebook, YouTube and Twitter. Audiences will also be reached through remote broadcasts from science centers and art centers around the country. Over 30 science centers will use this project's web content on their own web sites, reaching their audiences as well. The web content will be translated into Spanish and widely disseminated to Hispanic audiences. Each Friday afternoon, Ira Flatow, the PI will produce and host the nationally broadcast Science Friday radio program interviewing scientists and engineers in a lively engaging format. In addition, the Science Friday digital media team will be producing and inviting others to create and post digital content and commentary on the Science Friday web site for further dissemination through Second Life, Facebook, as well as other emerging networking platforms. The evaluation will use a quasi-experimental design to study the appeal of both the radio broadcasts and the cyber-platforms with both older and younger audiences. Proposed audience impacts include increased STEM knowledge, interest, and behaviors. Partner organizations include the Self Reliance Foundation, the New York Hall of Science, LA Theatreworks, and Tribeca Film Festival.
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TEAM MEMBERS: Ira Flatow
resource research Exhibitions
In this article, Sean Duran, Director of Exhibits at the Miami Museum of Science, examines how the institution serves a multicultural audience and helps bridge cultural boundaries. As an example, Duran discusses how the "Amazon Voyage: Vicious Fishes and Other Riches" exhibit will serve this international audience.
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TEAM MEMBERS: Sean Duran
resource research Exhibitions
In this article, Claire Pillsbury, an independent exhibit developer, examines Singapore's Asian Civilisations Museum. Pillsbury analyzes how the museum successfully engages visitors of all backgrounds in the study of Singapore's past and present.
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TEAM MEMBERS: Claire Pillsbury National Association of Museum Exhibition
resource research Public Programs
This article describes how science centers and museums can better engage ethnic-specific communities that, overall, historically do not visit these institutions. Cecilia Garibay, principal of the Garibay Group, summarizes her research in this area, specifically focusing on Latino families in the United States and shares several key values that influence Latino parents' leisure choices. Examples of how leading institutions have used these findings are included and highlight ways museums can use research to better engage diverse communities.
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TEAM MEMBERS: Cecilia Garibay
resource research Exhibitions
In this article, Carlos Plaza, exhibit developer and bilingual communications specialist at the Miami Science Museum, summarizes the museum's general guidelines and strategies for writing and designing bilingual exhibitions. These guidelines address label hierarchy, personnel (translators and editors), interpretation vs. translation, regional variation, and layout and design.
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TEAM MEMBERS: Carlos Plaza
resource evaluation Public Programs
In early 2004 Explorit Science Center (Explorit) contracted with Visitor Studies Services (VSS) to design and conduct an evaluation of Explorit's Health In Your World Project (HIYW). HIYW is a traveling, science-based health education program for children and adults in low-income communities. HIYW features interactive experiments designed to make learning about the human body, health, and healthy choices fun and accessible. The program serves students in grades K-6, and is designed to engage parents and involve them as an integral part of the learning process. The HIYW Project was developed in
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TEAM MEMBERS: Wendy Meluch Explorit Science Center
resource evaluation Informal/Formal Connections
This report presents findings from the 2004-06 Teaching Literacy Through Art research study of the Learning Through Art program (LTA) conducted by Randi Korn & Associates, Inc. (RK&A), for the Solomon R. Guggenheim Museum in New York, New York. The Guggenheim Museum received a three-year Arts in Education Model Development and Dissemination grant from the U.S. Department of Education to study the impact of the LTA program on students in the New York City public school system. This is the final report of the study, and it synthesizes data from both the 2004-05 and 2005-06 school years. The
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TEAM MEMBERS: Randi Korn & Associates, Inc. Solomon R. Guggenheim Museum
resource project Media and Technology
Pulse of the Planet” children's science challenge includes 150 radio programs which focus on the interaction between a select group of scientists and youths 8-11, who have been chosen from a nationwide Science Challenge which encourages children to submit questions and potential experiments to scientists. Project partners include a variety of businesses (e.g., sports manufacturers such as K2), media (e.g., internet social networks such as imbee.com, TIME for Kids, Dragonfly TV, and Hispanic Communications Network) and educational partnerships (e.g. Community Science Workshops and the National Science Teacher's Association.) Underserved participants will be reached through Celebra la Ciencia science outreach programs.
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TEAM MEMBERS: Jim Metzner
resource project Public Programs
The ASPIRA Association, Inc., proposes to develop a national applicable model of community-based model to increase the number of Latino middle-school youths with adequate preparation in math and science education. Latino community-based organizations are uniquely capable of reaching youth that are often difficult to reach by non-Latino organizations. The importance of out-of-school informal science experiences for young people to reinforce their interest in science and mathematics is of interest to the National Science Foundation, and to the ASPIRA Association. However, not enough is known about what works in informal science in the Latino community and with the Latino students. The ASPIRA Association is requesting support from the National Science Foundation to undertake a project to answer the following question: How can informal science programs have a greater impact on Latino middle school youth in science and mathematics? The perceived benefits of the project are: Identification of exemplary informal science education efforts undertaken by organizations in working with Latino youths. Identification of effective curriculum models in informal science education for reaching Latino youths. Identification of characteristics of successful programs. Encouraging partnerships among CBOs, educators, schools and family. Identification of supplemental resources for supporting informal science education programs. ASPIRA is the only national nonprofit organization devoted to serving Puerto Rican and other Latino youth through leadership development and education. With a thirty-one year old track record of proven effectiveness, ASPIRA's work with Latino youths is based on the belief that all youths can succeed.
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TEAM MEMBERS: Janice Petrovich