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COMMUNITY:
Peer-reviewed article

War, anxiety, optimism and triumph: a study on science in the main Brazilian TV news

May 28, 2014 | Media and Technology
We analysed the representations of science and of scientists at Jornal Nacional, the main Brazilian TV news. We carried out content and frames analysis, besides the lexical and semantic analysis of the transcriptions of the science and technology stories. Our results show a narrative that highlights the novelties and the epopee of the scientific advance, mainly in the health field. But to the emotional palette feelings of combat, anxiety and triumph were added. The face of the scientist presented by the TV news is mainly masculine, suggesting a stereotyped role of the male and female scientist: meanwhile men go out to literally explore other worlds, women take care of health and of the body.

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  • Yurij Castelfranchi
    Author
    Federal University of Minas Gerais (UFMG)
  • REVISE logo
    Author
    Life Museum/Oswaldo Cruz Foundation
  • Marina Ramalho
    Author
    Life Museum/Oswaldo Cruz Foundation
  • Citation

    ISSN : 1824-2049
    Publication Name: Journal of Science Communication
    Volume: 13
    Number: 3
    Resource Type: Research Products
    Discipline: Health and medicine
    Audience: General Public | Scientists
    Environment Type: Media and Technology | Broadcast Media

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