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Peer-reviewed article

Visitor Evaluation: What Is It?

January 1, 1988 | Exhibitions
In this article, Jacksonville State University's Stephen Bitgood presents a summary of issues related to evaluation discussed in visitor studies literature. These issues include research vs. evaluation, formative vs. summative evaluation, goal-free vs. goal-referenced evaluation, and developmental vs. post-design evaluation.

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    Author
    Jacksonville State University
  • Citation

    ISSN : 0892-4996
    Publication Name: Visitor Behavior
    Volume: 3
    Number: 3
    Page Number: 6
    Resource Type: Research Products
    Discipline: Education and learning science
    Audience: General Public | Museum/ISE Professionals | Evaluators
    Environment Type: Exhibitions

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