The Science Museum of Minnesota is requesting $279,577, of a total budget of $339,074, to plan and conduct a four-day international conference exploring issues, current practices and future directions related to furthering public understanding of current research in science and technology. The conference will bring together leading museum professionals, scientific researchers, science journalists, television producers, web developers and others who are already engaged in preliminary work for such an effort and who stand to learn from each other's experiences. The conference will center on the role of museums in informing the public about research, but will include representatives from other media and institutions crucial to its success. The specific goals of the conference are to: Explore challenges and barriers that hinder the development of public understanding of research programs. Identify "best practices" and promising models, tools and technologies for presenting current research to the public. Develop partnership strategies for creating public understanding of research program collaborations across the museum, media and research communities. Identify strategies for selecting significant research stories that are relevant to the public. Develop funding strategies and operational approaches that help sustain a consistent public understanding of research effort. The project will be under the direction of David Chittenden, Vice President for Education at the Science Museum of Minnesota. Advisors to the project include: Carol Lynn Alpert, Museum of Science, Boston; John Beatty, Distinguished Teaching Professor, University of Minnesota; Graham Farmelo, Head of Science Communications, Science Museum of London; Richard Hudson, Twin Cities Public Television, St. Paul; Ken Keller, Hubert H. Humphrey Institute of Public Affairs, University of Minnesota; Rob Semper, The Exploratorium; David Ucko, Koshland Science Center and Science Outreach, National Academy of Sciences; and Bonnie VanDorn, Executive Director, Association of Science-Technology Centers.
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TEAM MEMBERS:
David ChittendenAnne HornickelDonald Pohlman
The University of California, Berkeley is developing "Windows on Research," a two-year experimental exhibit project at the Lawrence Hall of Science focused on engaging and informing the public about current scientific research. The project will develop and evaluate different media to translate the leading edge of nanotechnology research for the science center audience by featuring live demonstrations and presentations, physical- and technology-based exhibits, and Internet-based exhibits. Formative evaluation of all products, including ongoing public focus groups and surveys, will be used to establish which of the several media, alone or combined, work best to communicate research content. The project team also is developing new assessment tools to test usability and effectiveness of the artificial intelligence and technology-based components in conveying content. The results of this prototype effort to present ongoing research in a museum setting will be disseminated to the informal science education field. The PI, Marco Molinaro, and the team from the Lawrence Hall of Science will work closely with scientists representing research in a number of nanotechnology fields. These scientists bring expertise in the areas of materials science, chemistry, education, bioengineering, mechanical engineering, molecular and cell biology, geochronology and isotope geochemistry, and psychology.
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TEAM MEMBERS:
Marco MolinaroUniversity of California-BerkeleyDarrell Porcello
The Colorado State University will create and produce "Riverwebs," a one-hour documentary video exploring the hidden mysteries of streams, their intricate food webs and the linkages between streams and forest ecosystems. This project will communicate a body of international and interdisciplinary research on streams in the United States and Japan, and also explore the human experience of doing science. Major film themes are an introduction to stream life, the exploration of stream food webs, and the motivations, friendships and collaborative achievements of stream scientists. By interweaving natural history, scientific and human themes, a holistic story emerges. At the heart of this story is humankind's inherent close relationship with nature, our desire to understand its complexity and our responsibility for its well-being.
WGBH is producing twelve quarterly television magazine-format programs devoted to the public understanding of current scientific research. The programs will consider the significant areas of on-going research, present the scientists who are conducting the research, portray research as an on-going endeavor and discuss the social impact and ethical implications of major areas of research. Each program will include segments such as the following: Research news update - (5 to 7 mins.) Feature stories about on-going research - 3 (8 to 12 min. each) In-studio discussions following many of the feature stories - ethical, policy and social implications Point/Counterpoint - 2 commentators presenting social, ethical, political and economic aspects of research "Then and Now" segments showing changing nature of scientific research In-studio demonstrations Interstitial moments -- Showcases of interesting and surprising aspects of research Close -- update stories from previous programs, read viewers' input or answer viewers' questions, preview upcoming story. In addition, WGBH will produce three one-hour "Year in Review" programs that report what major research has occurred over the past year and puts it in a context that will help viewers understand the role of current research in all aspects of life. Other major components of the project include on-going collaborations with other Public Understanding of Research Projects, an interactive web site, communication training for scientists to help them explain their work to the public, "Science Cafes" with on-going public programs about cutting-edge research in informal settings, a resource guide for teachers, "Leading Edge" articles in magazines targeted to teens, a "Leading Edge" science contest for students conducted through PBS stations and a station resource kit with information about how to establish local collaborations with researchers, science museums, schools and others.
Twin Cities Public Television, in association with Red Hill Studios, is producing and disseminating an Exploring Time television special and associated outreach material. The project will augment and leverage the Exploring Time traveling exhibit now being developed by the Science Museum of Minnesota (NSF grant #99-01919). The goal of both the exhibit and the television special is to increase the public's understanding of our world by revealing the unseen world of natural change -- the multitude of changes that are occurring in the present but at rates too slow or too fast to be seen. The television special will provide visual explorations of changes that take place over a vast range of timescales -- from billionths of seconds to billions of years. The television series and exhibit will be supplemented by a range of materials. Both low- and high-bandwidth, web-based material will be available and a teacher's guide will be developed for middle school classrooms. A "Time Explorers Toolkit" will be available to both formal and informal learners. This CD-ROM includes detailed, step-by-step instructions on how to create time-lapse movies. The project also will coordinate outreach with the Community Technology Centers Network, the organization that supports technology centers that serve individuals from underrepresented and low-income groups.
The University of Oregon, Eugene, is producing "Absolute Zero and the Conquest of Cold," a three-hour television documentary series about the field of low-temperature physics, the field in which one-third of all physicists are working today. The series explores key concepts, significant individuals and events in the field's turbulent history, and the enormous impact that the mastery of cold has had on society through technologies such as air-conditioning, refrigeration and liquefied gases. The film, based in large part on Tom Shachtman's book of the same name, will document how four centuries of research into lower temperatures has produced stunning scientific insights and applications that have revolutionized the world we live in. Planned outreach includes public programs, museum activities, and an interactive web site. The PI's for the project are Russell Donnelly of the University of Oregon, Richard Hudson of Twin Cites Public Television, and Meredith Burch of Meridian/Windfall Productions, Inc. Other key staff members include Thomas Shachtman, author of the book upon which the series is based; David Dugan, Co-Producer/Director of Windfall Films; David Heil of David Heil and Associates; Barbara Flagg of Multimedia Research; and Irene Goodman, of Goodman Research Group.
The Soundprint Media Center will conduct planning for "Evolution Discoveries," a multi-part radio series on evolutionary science, contemporary issues and new discoveries. The project will help educate the public about the insights evolutionary science can offer current problems and issues, while at the same time help to explain basic principles of evolutionary science. Key planning activities over five months will include identifying gaps in public understanding of evolutionary science, creating a framework for the radio series and producing and testing a pilot program. They will work with an advisory group that includes museums and researchers that are studying visitor understanding of evolution -- geographically, developmentally and by gender. They plan to develop partnerships with informal science organizations (museums, zoos, aquariums, etc.) to extend the reach of the audio material beyond those of public radio. Other components of the project include a public radio station resource guide to help establish local collaborations between stations and local scientists, museums, zoos, aquariums and others; a resource guide for teachers and a website that will complement and be compatible with other online resources such as those supported by natural history museums and the Human Genome Management Project.
The James Agee Film Project is requesting funds to produce a four-part series of one-hour films on the environmental and social history of Appalachia. "APPALACHIA: A History of Mountains and People" will be the first series of films on the history of Appalachia and the first environmental history film ever made about a region in the United States. The project will demonstrate the dynamic interaction and inseparability of natural history and human history. By interweaving the discoveries and insights from scientific disciplines, including geology, ecology, biology and environmental science, with those of the humanities, the series will explore how the mountains have shaped human cultures and how people have shaped the mountains. "APPALACHIA: A History of Mountains and People" is made for national broadcast on PBS and is being co-sponsored by six Appalachian state PBS networks. The series is being produced in conjunction with the upcoming "Encyclopedia of Appalachia." Outreach programs include partnerships with many regional grassroots organizations, PBS stations and educational institutions to extend the film into a wide range of rural communities and schools. The Project Director/Writer of the series will be the Academy Award nominated filmmaker Ross Spears. Jamie Ross is co-producer/writer; Dr. George Constantz, the Science Writer/Content Director. Dr. Constantz is also currently the principal science and ecology editor of The Encyclopedia of Appalachia, which will be published in 2005. A distinguished group of scholars and scientists will contribute to the project. Dr. Gary Henry, Director of the Applied Research Center in Atlanta, will oversee the project evaluation.
EarthTalk Incorporated is producing and distributing 282 "Edge of Discovery" radio programs. Each of the 90-second programs will explore an area of on-going research and will feature "actualities" or recorded voices of scientists explaining their work. The programs will be carried on 700+ public and commercial radio stations. The broadcast programs will be supplemented by an "Edge of Discovery" web presence that will contain the radio programs themselves plus a "More Info" section for each program that includes references to printed articles and links to other web sites on the day's topic as well as supplementary background material such as transcripts of interviews with scientists. The "Edge of Discovery" web page also will feature a "Meet the Scientists" section in which a new scientist will be profiled each month, and it will feature live online "chats" with scientists six times each year. The producers/hosts for the series are Deborah Byrd and Joel Block who created, produced and hosted the highly successful radio series Earth and Sky. The Senior Producer is Marc Airhart who will be primary liaison with the team of researchers and writers. Review of all material developed for the projected will be done by the project's review committee of 95 scientists.
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TEAM MEMBERS:
Deborah ByrdWilliam BrittonMarc AirhartBarbara Flagg
WGBH is developing LAZYBONES (working title), a new television series for 10- to 14-year-olds, that is an engineering game show. Each week LAZYBONES' eight players, aged 17-21, engineer easy solutions to life's arduous tasks. The aim of the program is to use humor and irony to hook its target audience and turn them onto the creativity and productivity of engineering. The purpose of the project is to (1) teach kids to learn about engineering by using science and technology to solve real-life problems; (2) help bridge the critical years for keeping kids interested in science and math, and; (3) improve the public image of engineering, especially among girls and minorities. This grant is for the Test Video Development Phase of the project. During this phase, WGBH will produce a test video in order to further evaluate and refine the concept, appeal and educational content of the show and outreach materials. Note: This project led to the series "FETCH! With Ruff Ruffman."
Twin Cities Public Television is producing 13 new episodes and new outreach and Web activities for the fourth season of DragonflyTV, the weekly science television series targeted at children ages 9-12. The series presents authentic inquiry-based investigations, created by and for children. The programs focus on children doing their own scientific investigations and sharing the excitement that comes from making their own discoveries. The programs also include real scientists doing research on related themes and snapshots and home movies of the scientists when they were kids. Outreach for DragonflyTV consists of an interactive website where children can share their science investigation, programs at selected Boys and Girls Clubs of America and 4H Clubs, Teacher's Guides distributed through the National Science Teachers Association (NSTA) and PBS stations, and the development of new community partnerships with established informal science organizations. Multimedia research and Rockman et al will conduct formative and summative evaluations.
Cornell University will develop "Citizens' Science Online." This project will use the Internet to develop ways of allowing citizens, at any level of prior sophistication, to participate in science by gathering data that will contribute to an understanding of the population biology of birds and for managing the natural ecosystems these birds inhabit. The program has five components: (1) software, user interfaces and background resources on an Internet-based program that is accessible to any North American participant; (2) nine existing citizen-science projects will be modified to make online data entry more accurate, to make participation more user-friendly and to facilitate feedback of results to the participants and public; (3) an extensive library of online support materials and tutorials, including photos, audioclips of vocalizations, maps and other information; (4) integration of all of these Internet-based projects and information via a comprehensive Web portal, Citizen Science Online; and (5) testing and modifying of the interactive database tools through partnerships with other organizations.