The National Association of Hispanic Nurses (NAHN), in association with the Hispanic Communications Network (HCN), proposes to address the shortage of bilingual professionals in all health fields by recruiting and interviewing bilingual role models and arranging to broadcast those interviews nationwide. Leveraging HCN’s nationally broadcast health education radio shows, whose cumulative audiences are larger than
NPR’s “All Things Considered,” this project has the potential to reach one out of every three US Hispanics during its first five years. This media campaign is intended to inspire Hispanic parents to encourage their children to study science and aspire to careers in the biomedical professions. It is also intended to inspire and empower Spanish-speaking adults from all walks of life to consider careers in the health professions. All broadcasts will tie to NAHN’s interactive website so that students and adults interested in changing careers can find mentors and educational resources. NAHN will also use Youtube, Facebook, mobile phone applications, and other new and popular social media technologies to reach a broad cross-section of English speaking youth and young adults. In addition to the national media outputs, attendees at NAHN’s annual conferences will have the opportunity to receive training in public speaking and media relations so they can more effectively use local media in their own communities to address health disparities and promote careers in the biomedical and health professions. NAHN will develop a standardized, bilingual Toolkit for public presentations. The Toolkit will include a PowerPoint presentation embedded with video containing gender and other- stereotype-busting role model interviews with Hispanic nurses; links to an online database of volunteer mentors; and a bilingual terminology packet that will aid nurses in creating linguistic and cognitive bridges between audience and professional knowledge bases. We expect that the refined Toolkit will empower nurses and other health professionals to become more effective public health educators and career role models during their presentations at community health events, career fairs, achievement clubs, and school assemblies. An Advisory Committee of other health organizations, professionals, and advocates will recommend Role Models and provide periodic feedback. Bilingual independent evaluators associated with the UC Berkeley School of Public Health will conduct qualitative and quantitative formative, iterative, and summative evaluations throughout the project. Their recommendations and findings will be incorporated into the project design and deliverables and shared with relevant fields.
Hexacago Health Academy (HHA) is a game-based science and health curriculum intervention. HHA engages high school students in learning about and addressing major sexual and reproductive health issues and risk behaviors. A board game, Hexacago, depicting the city of Chicago with an overlay of hexagons is the cornerstone of HHA. Students use the board design games and think critically about public health problems in the city of Chicago. HHA uses game-play, interaction with STEM science and health professionals, and mentoring to create a rich, game-based learning experience for high school students. The object of HHA is to improve academic performance, increase science and health career interest, and improve health behaviors among youth living in Chicago.
The goal of the Hawaii Science Career Inspiration grant (HiSCI) is to enhance science education resources and training available to teachers and students in disadvantaged communities of Hawaii in order to ensure a maximally large and diverse workforce to meet the nation’s biomedical, behavioural and clinical research needs. The HiSCI Program will build on the knowledge gained from two past SEPA grants and the University of Hawaii Center for Cardiovascular Research and leverage resources from all corners of the state to accomplish four specific aims:
1) Increase student interest and exposure to health science careers by providing multiple science exposure opportunities and mentoring along the primary, intermediate, and secondary school experiences for at least 300 students a year and a printed and web-based STEM career resource guide and career posters to alert students, counsellors and teachers to all available opportunities;
2) Provide professional development for 20 middle and high school teachers a year, to include scientific content and foster an understanding of the scientific research process, in addition to medical students mentoring intermediate and high school students;
3) Listen, respond to, and connect the science teacher community in Hawaii by holding innovative listening groups for teachers across the state; and
4) Provide tools and supplies for at least twenty K-12 classrooms a year through a mini-grant process and alert teachers across the state to free resources both locally and nationally. The HiSCI Program is highly relevant to Hawaii’s public health and science infrastructure as it will provide an innovative way to gain knowledge of science training needs and will provide many of the resources to teachers and students across the state by leveraging, communicating and sharing existing resources.
The Wild Center will partner with Adirondack Museum, Cornell’s Maple Program, and New York State/Northeastern New York Maple Producers Associations to build regional identity, revitalize a heritage industry, and connect people to nature through the art, story, history, and science of maple sugaring. The Northern New York Maple Project will create interpretative exhibits with ecological, historical, and economic information. The museum will develop an instructional maple sugaring video; a touch-screen story kiosk that lets visitors share stories through the exhibit and social media; a storytelling workshop for staff, project partners, and maple producers; community events and conferences; a school education program; community sugaring workshops; and educational materials, website, social media, and outreach to industry, food enthusiasts, and the business community. Regular planning meetings on goals and deliverables will track results and an outside consultant will evaluate the overall success of the project.
With support from the Institute of Museum and Library Services, The Wild Center (TWC) engaged Insight Evaluation Services (IES) to assess the impact of specific outreach activities of the Northern New York Maple Project between September 2013 and September 2015. Data for this two-year evaluation study were collected via in-depth telephone interviews conducted with a total of 25 participants, including 16 Tupper Tappers (Tupper Lake area residents who engaged in backyard tapping to provide sap for syrup production at the museum through the Community Maple Project), four local school teachers
This issue sees the implementation of new designs for the JCOM website and articles and there are plans for further updates over the next year. In a recent survey, we have explored readers opinions of the journal with a view to introducing improvements. Your interests are diverse, which is not surprising for a field which ranges from books and print media, to museums and interactive technologies. We are also reviewing our peer review process to ensure that it meets the needs of our authors.
Measuring impact may be challenging, but does that mean we should accept a lack of ambition? Researchers in all fields are grappling with the challenge of how to measure impact (in many different contexts, which naturally leads to many different approaches), and so perhaps it is not surprising that the ‘impact culture’ is spreading to public engagement. But is the field rising to the challenge or should we think more broadly about how we demonstrate impact, perhaps freeing individual and smaller projects from the need to measure public impact and allowing them instead to focus on formative
Taking the International Science in Popular Culture conference as a starting point, this editorial considers audiences for cultural products, considering the size of audiences (from blockbuster films, to intimate science slams), their pre-existing (or lack of pre-existing) interest in the subject and what this might offer the field of science communication.
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Emma Weitkamp
resourceresearchProfessional Development, Conferences, and Networks
The design, delivery and evaluation of JCOM Masterclasses has given us the opportunity to reflect on the audiences, training needs and training schemes available to people working at different levels and in different contexts to communicate STEM subjects to a diverse variety of people. Although not always widely available, short courses in the communication of science have been offered in a number of countries around the world over the past few years. We felt it is now time to open a discussion on the rationale, the methods and the objectives of such training programmes.
The ever-changing nature of academic science communication discourse can make it challenging for those not intimately associated with the field ― scientists and science-communication practitioners or new-comers to the field such as graduate students ― to keep up with the research. This collection of articles provides a comprehensive overview of the subject and serves as a thorough reference book for students and practitioners of science communication.
In the spring of 2014, the Nanoscale Informal Science Education Network (NISE Net) Public Impacts evaluation team conducted a summative study of NanoDays, a nationwide festival of educational programs about nanoscale science, engineering, and technology. In 2014, NanoDays took place from March 29th – April 6th, 2014. The Network’s goals for NanoDays events led to the following summative evaluation questions: 1. What is the projected public reach of NanoDays events in 2014? 2. Are ‘mature’ NanoDays events successful in providing an engaging experience and promoting learning of nano concepts for
The purpose of this document is to consolidate and archive all of the major public reach estimates that have been generated as part of the Network evaluation. Brief descriptions of the counting studies and projection methods used to generate these estimates will be included here, with additional information available in other referenced NISE Network evaluation reports and appendices. Finally, strengths and limitations of these estimates will be discussed, as well as future directions for - and implications of - this work. Over the life of the project, the NISE Network is estimated to have