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resource project Media and Technology
The evolution of language, perhaps two hundred thousand years ago, led to our ability to think abstractly, invent logic, store and exchange ideas and to create culture. What language is, how it works and how it distinguishes us from others is the subject of a four part public television series produced by Equinox Films, Inc., New York, N.Y. To examine language, the series will be filmed in laboratories and universities throughout the United States and on the streetcorners to capture the everyday life and language of Americans. Additionally, parts of the film will be shot in Japan, a sophisticated culture with a completely different language type from ours and in North Central Australia and Papua, New Guinea, where two exotic languages of special interest are spoken. Language is so taken for granted that most of us do not question its nature. Most educated people are unaware even of the revolution that took place in the study of language about 30 years ago. The intriguing interplay between language as a grammatical system and, conversely, as a living changing part of human expression is a complicated and fascinating journey. Exploring the development of language is a challenging project and one that has been imaginatively conceived and developed. The P.I. is highly respected with a number of credits and awards in television production. The co-P.I. is a noted linguist and scholar. The list of linguistic experts who are advisors to the project represents some of the top scholars in the field. All reviewers were extremely enthusiastic about the series and recommended funding. An award of $400,000 with $200,000 in FY'87 and $200,000 in FY'88 is recommended.
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TEAM MEMBERS: Gene Searchinger George Miller
resource project Media and Technology
READING RAINBOW is a multi-part PBS children's television series that encourages children ages five through nine to read good books. The program format involves book reviews through narration and illustration with an overall program theme set by a lead book. With support from NSF they have produced and aired five half hour programs devoted to science books and science topics as part of the READING RAINBOW series. The present proposal will add an additional eight programs that focus on scientific themes over the next four seasons of the program, demonstrating to children how science is integrated into all aspects of their lives and encouraging them to read science books. The series utilizes a thorough system of book and program topic review before material is selected for each program. Scientists, educators, librarians, teachers, parents, and children evaluate candidate books for interest, appropriateness, readability, and suitability for television treatment. READING RAINBOW programs are evaluated for effectiveness after they are produced to provide feedback for future programs. The resulting programs are having a substantial effect on home, school, and library. Booksellers are reporting dramatic increases in sales of reviewed books; librarians greatly increased requests for and use of materials. Recent READING RAINBOW book reviews have led to new covers and new marketing programs for books, and teachers are using materials during the school year following summer broadcast. Publishers, seeing an increased market for books for young children, are encouraging new work by authors and illustrators. A $750,000 award over three years is recommended: $250,000 for FY 87, and additional amounts of $250,000 in FY 88 and $250,000 in FY 89.
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TEAM MEMBERS: Twila Liggett Stephen Lenzen Jack McBride
resource project Media and Technology
WGBH Boston and its NOVA production group will produce a series of eight one hour television programs titled "Life: Cracking the Code". The series will cover recent advances in molecular biology, the record of personal quest and achievement of many of the biologists who have contributed to these advances, the social costs and benefits that have resulted and the ethical questions that new knowledge and new abilities in biology have generated. Individual programs will include "The Language of Life" on the discovery of DNA's role in molecular biology, "Molecular Machines" on proteins; "Designing the World to Order" on practical consequences of the new biology, "When Cells Rebel" on the processes involved in cancer, and "Between Self and Other" on the immune function. The series will be produced for prime time PBS evening broadcast to an audience of more than twelve million individuals by a co- production by the NOVA science unit at WGBH and the Chedd-Angier Production Company. Scientific advice and consulting will be provided by Harvard's Whitehead Institute for Biomedical Research and a project advisory committee composed of seven distinguished scholars chaired by Prof. David Baltimore. The series production budget will be approximately $ 4.2 million. This new science series on DNA, molecular biology and its new technologies will cover one of the great intellectual achievements of our time. It will provide timely information about an area of scientific discovery that is rapidly transforming many aspects of our life. The series will, in addition, document the rich recent history of molecular biology with the participation of many of the original researchers who are still alive and active in their fields.
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TEAM MEMBERS: Paula Apsell Graham Chedd
resource project Media and Technology
The Mississippi Museum of Natural Science proposes to build on its program of activities that involve children in science and bring them into contact with the approaches, objects and equipment that scientists use, with each activity designed to stimulate thinking and heighten interest in science. Cardinal features of the program are the development of hands-on exhibits, science kits for classroom use and a studied tie with the children's television program, "3-2-1 Contact." The goals are to coordinate these activities with hands-on science activities for students in grades 3-6, and to coordinate classroom activities with those at the museum, which conducts "3-2-1 Contact Days" throughout the year when students come to the museum and take part in experiments, observations and enrichment lessons and actively manipulate museum objects. The museum now will refine the program components, including improvement and duplication of the hands-on kits, continuation of the workshops for elementary teachers and development of new participatory exhibits dealing with insects and endangered species, and will present them to an expanded audience. One-third of the children in the state live below the poverty level, and fifty per cent represent minority populations. As most of these children lack such out-of-school experiences these informal science activities are particularly meaningful.
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TEAM MEMBERS: Elizabeth Hartfield Martha Cooper
resource project Media and Technology
Cognitive research indicates that science experts commonly use diagrams as mediational tools for reasoning visually. But in science education materials and practices, visuals are typically "aids" rather than fundamental representations. This research will examine how students learn to comprehend, use, and construct diagrams as thinking tools. It will focus on the diagram-dense field of beginning optics. The project has two interacting phases: research on how students understand static optics diagrams, and development and refinement of prototype computer- based dynamic diagrams and diagramming tools. Specific tasks are: (1) Pilot research, and analysis of diagrams in optics texts, (2) research on instructional practices with these diagrams, (3) research on student understanding and use of diagrams, (4) design and develop interactive diagrams and a dynamic diagram-construction kit, (5) carry out research with prototypes, and (6) formulate and disseminate implications for creation and use of interactive diagrams in science education. Such research on visual education in science will help guide development of new curricula and software for science education. The project team of cognitive scientists, science educators, graphics specialists, and systems developers is devoted to promoting learning and reasoning in science with new data, theory, and innovative prototypes of dynamic diagrams. These interdisciplinary activities more directly link science education research, materials development, and classroom activities. Cost sharing is provided by the Institute for Research on Learning which is contributing indirect costs and APPEL which is contributing four MacIntosh II systems.
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TEAM MEMBERS: Roy Pea
resource project Media and Technology
WGBH/Boston in association with the Chedd-Angier Production plan the production of a series of five one hour public television programs on the environmental history of North America, "A Continent Transformed". Each of the programs will emphasize a key process which has shaped American environmental history: biological invasion, drawing boundaries, linking transportation and market systems, projecting ideals onto the landscape, and increasing the pace and complexity of systematic change. The principal author of the series and its on camera host will be William Cronin, a leading ecological historian. The series will be assisted by a prestigious Advisory Board, educational materials will be developed for series classrom use, and 8 million viewers should see each episode when the series airs in the Fall of 1992. NSF support will represent approximately 10% of the project total.
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TEAM MEMBERS: John Angier William Cronon
resource project Media and Technology
With support from the National Science Foundation (NSF), National Public Radio (NPR) will provide five years of operation of NPR's Science Unit to provide science and technology news and information on NPR's MORNING EDITION, ALL THINGS CONSIDERED, and WEEKEND EDITION shows. Prior NSF support has allowed NPR to create stable, sustained in-depth science coverage on the national network of 335 local public radio stations. More than 9,000,000 people a month, or 2.5% of the U.S. population each week, listen to NPR's news magazines. Science coverage includes 400-500 science stories each year. NPR's News and Information Service is widely acclaimed; awards have included the Alfred I. DuPont Columbia University Journalism Award, and the Science Unit's staff's Westinghouse-AAAS Science Journalism Award and the National Association of Science Writers' Science in Society Award. With this five year award, NPR will consolidate the gains that have been made, continuing to provide the coverage that has earned their reputation, while moving towards financial independence from NSF. A FY87 30 month award of $574,449 and, subject to the availability of funds, following 12 month awards of $240,698 in FY89, $210,939 in FY90, and $180,623 in FY91 are recommended.
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TEAM MEMBERS: William Buzenberg
resource project Media and Technology
The Educational Film Center, in collaboration with Dr. Roald Hoffmann, Nobel Laureate and John A. Newman, Professor of Physical Science at Cornell University, will produce THE MOLECULAR WORLD, a series of three one-hour specials for Public Television. The specials will outline this "century of synthesis," the historical contribution of chemistry to our everyday lives. They will further highlight the future impact of chemistry on new materials for transportation and communication, and ont he rational design of effective medicines. The programs respond to the need for public awareness about the molecular and chemical make-up of the natural world around us and within us. The public also needs to appreciate better the continuing role of chemistry in producing the new molecules which change our world. THE MOLECULAR WORLD is designed for a national television audience complementing the recently completed college telecourse "The World of Chemistry" and its High School adaptations. The National Science Foundation award constitutes 15% of the total cost of the project.
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TEAM MEMBERS: Stephen Rabin Richard Thomas
resource project Media and Technology
Children's Television Workshop (CTW) will produce two additional seasons of SQUARE ONE TV, a daily series of mathematics for children aged 8-12. The first season of 75 half-hour shows premiered on public television stations in January 1987. The second and third seasons will each consist of 65 programs to capitalize on the success of Season I and compound its educational utility. SQUARE ONE TV has three goals: to promote positive attitudes toward, and enthusiasm for, mathematics; to encourage the use and application of problem solving processes; and to present sound mathematical content in an interesting, accessible and meaningful manner. Based on preliminary research results, the series appears to be meeting these goals. The series has attracted a substantial audience from throughout the country during its initial season, and a very positive reception from mathematicians, parents, teachers, and the press. Most importantly, the target-aged children are enjoying and learning from the series. The goals and content for additional seasons will basically remain the same, with refinements made as research results are assembled and digested by in house staff in conjunction with mathematics advisors. Production plans will take advantage of the learning experiences acquired from Season I. The additional seasons of SQUARE ONE TV will be supported by a full range of promotion, community outreach activities and school services, including teacher's guides. Season II should be ready to air in September 1988. The highly skilled production team responsible for season I remains in place: Dave Connell, Vice President and Executive Producer, CTW; Dr. Keith Mielke, Vice President for Research, CTW; Dr. Joel Schneider, Content Director, SQUARE ONE TV; and Bettina Peel, Director of Research, SQUARE ONE TV. An 18 member National Advisory Board is chaired by Dr. Gerald Lesser, Bigelow Professor of Education and Developmental Psychology at Harvard, and more than 15 additional distinguished mathematicians, scientists, and educators serve as project consultants. With the addition of SQUARE ONE TV to the existing 3-2-1 Contact science series, america's children now have a full hour a day of math and science learning opportunity at home. Continued development of SQUARE ONE TV mathematics programs is essential to sustain our national commitment for improved mathematics and scientific literacy for our young. An award of an additional $3,000,000 for FY87 and $3,000,000 for FY88 is recommended.
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TEAM MEMBERS: David Connell Keith Mielke Bettina Peel Joel Schneider
resource project Media and Technology
Prism Productions will manage a transition to economic independence for the "How About..." science news insert series featuring science journalist Don Herbert. "How About..." has for a decade provided science new inserts for local commercial news broadcasts around the country, supported by NSF and the General Motors Corporation. The series airs regularly on more than 140 commercial television stations in markets representing 70% of american households. In an effort to establish independence and a self-sustaining economic base, the proposers will redesign the series to accommodate recent trends in local news broadcasting, develop a mix of 90 second and 3-4 minute feature segments, and seek corporate sponsors for the series, newly titled "Correspondent Science News." The new package will be offered to stations on a barter basis. This award-winning series has reached many households in the country with accurate and professional science reporting. With the conclusion of NSF support after an extended period, this award will maximize the opportunity for independent continuation of the series.
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TEAM MEMBERS: Donald Herbert Norma Herbert Ronald A. Silverman
resource project Media and Technology
"3-2-1 Contact," the nationally broadcast award winning children's public television science series, has been reaching children aged 8-12 with daily half hour science programming since 1980 with support from both the National Science Foundation and the U. S. Department of Education. In seven seasons of production, CTW has produced 225 regular and two special shows, generating an estimated 633 million viewings by the target audience and more than 1.66 billion viewings by viewers of all ages. With completion of primary show production, the series will begin repeat broadcasts in the fall of 1989 drawn from the library of existing programs. This final award will support continued broadcast of the series and insure the widest possible distribution and utilization of "3-2-1 Contact." CTW will implement a Transition Plan to sustain series broadcast, establish series access as a VCR based science resource, and insure permanent access for teachers, schools, and out of school resources to the "3-2-1 Contact" program library. Broadcast activities will include supporting a portion of the costs of residuals for rebroadcast for a five year period, production of five "3-2-1 Contact EXTRAS" -- single topic half hour specials with high visibility -- and encouraging increased off air taping of the series by teachers. Support for school use of the series will be strengthened with the development and distribution of topic indexing software and teacher guides, the creation of short "3-2-1 Contact" segments specifically tailored to the classroom needs of teachers and a series blockfeed to schools to create a permanent archive of shows. Community outreach partnerships will be strengthened and home video opportunities explored as well. This five year award will allow millions of American children the continued opportunity to view science programming after school on a regular basis, and will assist their teachers in making effective use of "3-2-1 Contact" program materials in classroom settings.
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TEAM MEMBERS: Emily Swenson
resource project Media and Technology
William Miles, an award winning Black documentary filmmaker, will collaborate with WNET, New York to produce "Black Stars In Orbit," an hour-long television documentary for PBS broadcast on black astronauts and black Americans' contributions to America's space program. The program will utilize personal interviews with archival footage, family photographs, and news headlines to profile such individuals as Edward Dwight, Jr., Guion Bluford, Jr., Ronald McNair, Frederick Gregory, Patricia Cowings-Johnson and Robert Shurney. Videotape copies of the program will be made available for use by national organizations concerned with encouraging black youth in science and engineering. This film project has a substantial opportunity to reinforce science and engineering role models for black youth. Approximately 50% of the $450,000 project budget will be provided by NSF.
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TEAM MEMBERS: William Miles