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resource research Public Programs
In this article, Katherine I. Goodall, Director for Institutional Advancement at ASTC, describes the challenges and opportunities science centers face in these difficult economic times. This article provides a high-level overview of the complex subject of financial viability, and includes descriptions of private and public funding trends, earned income, increasing value for visitors, and key lessons learned.
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TEAM MEMBERS: Katherine I. Goodall Katie McCarthy
resource project Media and Technology
TERC will develop Earth Window, a visualization system for generating photo-realistic Earth images and fly-overs that offer a new method for earth science visualization designed for non-scientific audiences. Based on front-end research to determine a baseline of visitor knowledge and misconceptions, the project team will create the Earth Window Research Lab using the GeoFusion visualization engine and WorldSat "digital earth" remote sensing database. This prototype will undergo formative evaluation with visitors to explore a variety of interfaces, navigation systems, levels of interactivity and presentation formats, along with researching the roles of metaphor, user control, false color, authenticity and changes over time to determine how best to employ this technology in ways that maximize visitor learning. BROADER IMPACTS: Based on the outcomes of the formative research, TERC will refine the visualization technology and integrate it into different types of existing exhibits at four museums: Museum of Science (MA); Montshire Museum (VT); National Air and Space Museum (DC); St. Louis Science Center (MO). "Windows on Earth" will enable some 1.8 million people to benefit from remote Earth sensing datasets, allowing them to explore the planet in ways not otherwise possible and thereby improve understanding of key issues in Earth science and their connections to daily life. In addition, the project will develop, test and refine a new visualization tool that then can be replaced and applied by the science museum community at large.
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TEAM MEMBERS: Daniel Barstow Marlene Cole
resource project Media and Technology
This Communicating Research to Public Audiences proposal is based on current NSF-funded research, AST 0607505, "Asteroid Satellites and Spins." Finding NEO (near-Earth Objects) proposes an 18-month-long project to develop on-line and museum traveling exhibit-module deliverables that provide users with both video vignettes of amateur astronomers engaged in NEO asteroid studies and at least three interactive game-like experiences on the science content and processes, specifically the analysis of "lightcurves," i.e., changes in light reflectivity off of spinning asteroids. The staff of the Space Science Institute will create these products in partnership with four small science museums around the country (2 in CO, NY, WI). The on-line material will be user-accessed via current astronomy web sites that already are popular, for example, www.spaceweathercenter.org. The videos and software will be made freely available for download. All materials will be both in English and Spanish.
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TEAM MEMBERS: James Harold Alan Harris
resource project Media and Technology
This project will develop a comprehensive Space Weather Outreach program to reach students, educators, and other members of the public, and share with them the discoveries from this scientific discipline. The Space Science Institute will capitalize on its prior successes and the success of other education programs to develop a comprehensive and integrated program that has the following five components: (1) the Space Weather Center website that includes online educational games; (2) Small Exhibits for Libraries, Shopping Malls, and Science Centers; (3) After-School Programs; (4) Professional Development Workshops for Educators, and (5) an innovative Evaluation and Education Research project. Its overarching goal is to inspire, engage, and educate a broad spectrum of the public and make strategic and innovative connections between informal and K-12 education communities. Partners include UC Berkeley's Space Sciences Laboratory; the American Library Association; Macerich: a mall developer with nationwide impact; and the Math, Engineering, Science Achievement program. The project brings together a creative collaboration between exhibit designers, graphic artists, formal/informal educators, and research scientists. The project spans a full spectrum of science communication strategies (formal, informal, and public outreach). The evaluation part of the project will examine how well the project elements work together and a pilot research study will explore the efficacy of online digital games for communicating complex space weather content. Results will be published and the findings presented at professional meetings and online. The three-year project is expected to impact well over two million people, including exhibit and website visitors and outreach visitors at various venues such as libraries and malls.
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TEAM MEMBERS: Paul Dusenbery James Harold Lisa Curtis Brad McLain
resource project Public Programs
The Oregon Museum of Science and Industry (OMSI), in partnership with the J. Craig Venter Institute (JCVI), proposes to develop the Zoo in You: Exploring the Human Microbiome, a 2,000 square foot bilingual (English and Spanish) traveling exhibition for national tour to science centers, health museums, and other relevant venues. The exhibition will engage visitors in the cutting edge research of the National Institutes of Health's (NIH) Human Microbiome Project (HMP) and explore the impact of the microbiome on human health. To enrich the visitor experience, the Zoo in You project will also produce an interactive bilingual website and in-depth programs including science cafes and book groups for adult audiences. JCVI will provide its expertise and experience as a major site for HMP genomics research to the project. In addition, advisors from the Oregon Health & Science University, Multnomah County Library, the Multnomah County Health Department, ScienceWorks Hands-On Museum, Science Museum of Minnesota, and other experts will guide OMSI's development of exhibits and programs. The Institute of Learning Innovation in collaboration with OMSI will evaluate the exhibits, programs, and website. Front-end, formative, remedial, and summative evaluation will be conducted in English and Spanish at OMSI, ScienceWorks, and tour venues. The exhibition's target audience is families and school groups with children in grades 4-12. Latino families are a priority audience and the project deliverables will be developed bilingually and biculturally. The Zoo in You will tour to three venues a year for a minimum of eight years. We conservatively estimate that over two million people will visit the exhibition during the national tour. This project presents a powerful opportunity to inform museum visitors about new discoveries in genomic research, to invite families to learn together, and to present and interpret health-related research findings for diverse audiences. PUBLIC HEALTH RELEVANCE (provided by applicant): Our research education program, the Zoo in You (ZIY): Exploring the Human Microbiome, is relevant to public health because it will inform exhibition visitors and program participants about the significant new research of the NIH's Human Microbiome Project (HMP). Visitors will make connections between basic research, human health, and their own personal experiences. The bilingual (English and Spanish) ZIY exhibits and programs will present research finding and public health information in enjoyable and engaging ways to reach diverse family and adult audiences.
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TEAM MEMBERS: Victoria Coats
resource project Media and Technology
Goals: 1) Increase the number of Alaskans from educationally and/or economically disadvantaged backgrounds, particularly Alaska Natives, who pursue careers in health sciences and health professions and 2) Inform the Alaskan public about health science research and the clinical trial process so that they are better equipped to make healthier lifestyle choices and better understand the aims and benefits of clinical research. Objectives: 1) Pre-med Summer Enrichment program (U-DOC) at UAA (pipeline into college), 2) Statewide Alaska Student Scientist Corps for U-DOC, 3) students (pipeline into college), 4) Facility-based Student Science Guide program at Imaginarium Science Discovery Center, 5) Job Shadowing/Mentorship Program for U-DOC students and biomedical researchers, 6) Research-based and student-led exhibit, demonstration, and multi-media presentations, 7) Professional Development for educators, 8) North Star Website.
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TEAM MEMBERS: Savina Haywood Ian Van Tets
resource project Media and Technology
The American Museum of Natural History requests SEPA support for a five-year development and implementation project entitled "Human Health and 'Human Bulletins': Scientists and Teens Explore Health Sciences in the Museum and World At Large." The program has three complementary components: (1) the development of 7 new productions for the Museum's digital media/documentary exhibition program, Human Bulletins http://sciencebulletins.amnh.org) featuring the newest health-related research; (2) a mini-course, entitled Hot Topics in Health Research NOW, an intensive after school program covering genetics, epidemiology, human health and human evolution, including a section on ethics in research; and (3) A "drop-in" Human Bulletins Science Club, where students meet monthly to watch a Human Bulletin visual news program, engage in informal discussions with significant researchers in the fields of evolutionary science and human health. The main goals of this project are: (1) to inform young people about emerging health-related research by using the Human Bulletins as core content for programming and points of engagement; (2) to promote a life-long interest in science among participants by teaching them how health-related science research could potentially affect them or their families; (3) to empower teens to critically assess the science presented to them in the Museum and in the world at large by teaching them to break down the "information bytes" of the Human Bulletins and to analyze how stories are presented visually and how to find answers to questions raised by the Bulletins; (4) for the young people in the program to see themselves as participants in the Museum by developing "mentor" relationships with Museum staff. This will allow students to see AMNH as an enduring institution to be used as a resource throughout their education and careers; and (5) to give students the means to envision themselves with future careers in science, research and in museums (thus fostering new generation of culturally-diverse, culturally enriched scientific leaders) by introducing them to scientists in an informal setting where there are no consequences for making mistakes or asking questions. The students will be given "behind the scenes" looks at new career options through the scientists featured in the Bulletins and the NIH funded researchers on the Advisory Board presenting at the informal sessions. Ultimately, the project aims to give students to critically process the information they receive about public health, see the relevance of human health science to their lives and pursue careers in health science. All of these skills are measurable through formative and summative evaluation. This project will teach young people to understand information about public health that is presented to them through visual and popular media as well as through formal scientific texts. It will also teach them to think about how human health sciences impact their lives and how the decisions they make impact larger human health. Finally, the program will also encourage students to pursue careers and further information about public health.
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TEAM MEMBERS: Monique Scott
resource project Public Programs
This project brings real scientific research into the public domain by establishing a research laboratory in a museum setting where visitors not only enroll in the study, they help shape it through their work as citizen scientists. Findings from the study will increase the public understanding of how genetic research translates into meaningful personal information that can be used to better understand personal health risks and opportunities. In a community-based participatory research laboratory, school-aged children and their families will participate in an authentic research project on the genetics of taste. In a series of simple but highly specific taste tests, participants will learn which gene variations they possess and how these variations influence how they taste foods. Taste function has been increasingly linked to human health, in that variability in taste sensation correlates with, and may in part be causal for, major health problems, including cardiovascular disease and obesity. Interactive exhibit components will inform participants about the scientific process, the principles of genetics, the human genome project and genetic variation. Teaching the public about their genetic profile and its influence on taste may have a positive impact on major health threats such as cardiovascular disease and obesity. The data collected from museum visitors who choose to enroll in the study will be sent to the museum's academic partners for further analysis and inclusion in their ongoing research analysis and publications. This laboratory experience not only engages and educates the public, but also advances the research enterprise and offers a vivid model for how to translate research into the public domain.
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TEAM MEMBERS: Bridget Coughlin
resource project Public Programs
This cooperative effort among Purdue University, public schools in Indiana, and The Children's Museum of Indianapolis aims to develop, evaluate and disseminate educational programs for K-12 students, parents, teachers and the public about the science involved in keeping people healthy. Obesity prevention, cancer prevention and asthma will be emphasized. Fitness programs, research programs using animal models, K-12 outreach programs, professional development workshops and recruiting efforts will be networked to fill gaps in health science education, interest schoolchildren in health science research and improve public health. This project will develop and rigorously assess curricular modules for grades three, six and nine. The science behind health advances, the clinical trials process and the role of animals in developing drugs and medical devices will be addressed. In addition, the project will engage schoolchildren in becoming health science researchers by providing them with role models. Researchers will interact with K-12 students during classroom visits, camps and after-school programs. Finally, the project will involve and engage children, parents and the public in educational fitness activities and programs. Dogs will be incorporated into fitness programs as exercise companions. The program includes an interactive traveling exhibit, highlighting the science involved in keeping people healthy.
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TEAM MEMBERS: Timothy Ratliff Sandra Amass
resource project Professional Development, Conferences, and Networks
The New York Hall of Science (NYHOS), in partnership with the University of Michigan (UM), the Miami Museum of Science (MMOS), the National Evolutionary Synthesis Center (NESCent), and a broad group of Science and Museum Advisors, requests $1,349,349 over five years for a combined Phase I and Phase II NIH SEPA grant to develop, test and travel a new hands-on science exhibition on the subjects of natural selection and human health. With the working title "Evolution and Health," the 1000-square-foot interactive traveling exhibition will engage middle and high-school students, educators and the general public in inquiry-based learning on the role of evolution and natural selection in explanations of health, illness, prevention, and treatment. In addition, teacher development programs and online activities focusing on health issues seen from an evolutionary perspective will be developed by the NYHOS Education staff and disseminated along with the exhibition on its national tour. The project will address the relationship between health and natural selection; while there are many museum exhibitions on health, this will be only one of two to take an evolutionary perspective, and the only one to explore the relationship between health and natural selection. Ultimately, "Evolution and Health" will become a national model for conveying an evolutionary understanding of health, which will be increasingly central to research and public understanding in the coming years. "Evolution and Health" will increase visitors' comprehension of their own health issues by fostering a better understanding of evolution and natural selection. The project will seek to determine whether employing the perspective of natural selection can lead to a deeper understanding of human health.
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TEAM MEMBERS: martin weiss
resource project Exhibitions
The Oakland Museum of California (OMCA) seeks support to complete the reinstallation of its 25,800 square-foot permanent Gallery of California History and to develop and implement accompanying educational programs. OMCA’s history collections contain the largest, finest, and most comprehensive collection of California material culture anywhere. The Gallery of California History was originally created in the 1960s and 70s, and it has been more than 20 years since it has been updated. The new installation of the gallery will include approximately 2,200 historical artifacts, works of art, ethnographic materials, and original photographs. This reinstallation is part of a major transformation of the entire museum that will realize the institution’s deep and continuing commitment to telling the full story of California and its people. The opening of the new Gallery of California History is planned for early 2010.
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TEAM MEMBERS: Louise Pubols
resource project Exhibitions
Today's Brooklyn Navy Yard is a rarity: a 19th-century citadel of the Industrial Revolution reincarnated as a model of clean industrial re-use in the 21st century. A historic national icon, the Yard has long been a mystery to its neighbors. Now, for the first time since 1801, BNYDC is inviting the public in and offering a unique and remarkable venue where the Yard can tell its many stories, most for the first time. On September 7, 2011 (Labor Day), BNYDC will open the Brooklyn Navy Yard Center at Building 92, a visitor center and home of a new exhibition, The Brooklyn Navy Yard: Past, Present, and Future.
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TEAM MEMBERS: Daniella Romano