WGBH is producing twenty, new, half-hour programs for the fourth season of "ZOOM." Uniquely for, by and about kids, "ZOOM" gives its viewers a chance to explore, experiment and share their creativity with the world. Targeted at children 8-11 years-old, "ZOOM" features a diverse cast of seven children who build bridges, solve puzzles, play games, respond to challenges and act out stories, as they bring to life contributions sent in by viewers from across the country. "ZOOM" currently is carried by 281 public broadcasting stations and is viewed by an average of 5.22 million children per week. The "ZOOM" website receives 18,000 - 20,000 visits per day with kids averaging 30 minutes per visit. The specific goals for Season IV are to: (1) connect science to kids' every day world and every day lives; (2) promote Habits of Mind and an understanding of the basic science and math within three content areas; (3) expand ZOOM's outreach activities, and (4) increase parental involvement in children's "ZOOM"-related activities. The themes for the new seasons will include "Your Biome," "Kitchen Chemistry," and "Structures." Outreach for the project will include printed materials for kids, families and educators; "ZOOM"-related activities at community-based organizations, shopping malls and science museums; and a 3000-page web site.
WGBH Educational Foundation is requesting $1,709,863 to produce 20 new shows and new outreach and Web activities for ZOOM. ZOOM is a daily half-hour PBS series targeted to kids ages 8 to 11. Uniquely by and for kids, ZOOM gives its viewers a chance to explore, experiment and share their creativity. The series, along with its far-reaching outreach, offers its audience an innovative curriculum that promotes the acquisition of basic math and science knowledge and the development of problem solving skills called "Habits of Mind." The goals for Season VII are to: (1) develop three new content areas-"Survivor Science," "Sleuth Science," and "Conservation Science"; (2) launch "ZOOM Into Action and Conserve," a new campaign designed to give kids conservation activities to fuel their volunteerism and help them understand the science behind their efforts; (3) create new science training materials for afterschool program leaders; and, (4) conduct summative evaluation to continue to gauge ZOOM's effectiveness at teaching math and science to targeted audiences. Outreach for the project will include print materials for kids, families and educators. ZOOM-related activities at community-based organizations include 1,450 ClubZOOM science afterschool programs and 23 ZOOMzone science museum exhibits. ZOOM currently is carried by 261 public broadcasting stations and is viewed by close to 5 million children per week. The 2,400-page interactive web site is updated weekly and attracts almost 43,000 visitors per day.
KCTS, the public broadcasting station in Seattle, WA, is producing and distributing15 new half-hour episodes for the children's television series, Bill Nye the Science Guy. Topics being considered for these programs include: Caves Jungles Animal Behavior Entropy Home Demo Lakes and Ponds Felines Convection Smell and Taste Life Cycles Minerals Adhesives Atoms and Molecules Organs Comets, Asteroids, and Meteors The project also will include outreach to viewers, teachers, and parents by providing the following materials: A teachers kit to be distributed to 150,000 fourth-grade teachers nationwide Fifty thousand free copies of a printed parents' guide and 15-minuted video distributed through an off-air off and community partner groups Meet a Way Cool Scientist national print contest in which children will be invited to write and illustrate a profile of a scientist in their community Nye Labs Online, a Web site with series information, science topics, hands-on experiments, and an e-mail connection to Bill Nye and the production team Conference Presentations and workshops about the project's approach to science education for PBS stations, teacher groups, and the three partnering organizations, Girls Incorporated, the National Urban League, and the National Conference of La Raza Rockman Et Al will conduct a summative evaluation to extend the understanding of the show's impact on children's attitudes toward and understanding of science. It also will examine the size and composition of the in-school audience, and will assess the use and value of the outreach materials.
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TEAM MEMBERS:
Elizabeth BrockJames McKennaErren GottliebWilliam Nye
Blue Mountain film Associates Inc., a production company formed by the producers of the large format film, Cosmic Voyage, is requesting a planning grant of $50,000, of a total budget of $130,000 to conduct preliminary work on Biodiversity: Life in the Balance. A 40-minute large-format film will be the centerpiece of this multi-component science education project. The film will be based on what appears to be a critical paradox: while we humans, like all living things, have always been dependent upon natural systems for our survival, our unique cultural development and technological prowess have convinced us that we are somehow "above" nature. The following a among major tasks will be accomplished during the five month planning period: * The project principals, a researcher, and advisors will create a comprehensive project plan to include a large format film; complementary print materials for informal and formal settings; a website; a CD-ROM; a video presentation for museums, schools, and home markets; and a related traveling exhibit. * Work with advisors and other scholars to develop detailed project content. * Write and review a treatment for the film. * Develop the museum exhibit component * Write a detailed script for the film. * Develop draft of outreach plan for advisor review. * Develop promotion plan. The principals in the project will include: Bayley Silleck who will be PI, Director, Co-Producer, and Writer; Jeffrey Marvin, Co-PI and Producer; and Thomas Eisner, who will be a Co-PI and will serve as primary content specialist and chair of the advisory committee. The advisory committee includes: Niles Eldredge, American Museum of Natural History; Jane Lubchenco, Oregon State University; Peter Raven, Missouri botanical Garden; and Edward O. Wilson, Harvard University.
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TEAM MEMBERS:
Bayley SilleckJeffrey MarvinThomas Eisner
MacGillivray Freeman Films, in collaboration with Texas A&M University's Marine Mammal Research Program, Mote Marine Laboratory, Woods Hole Oceanographic Institute, ASPIRA Association, Inc, and Media Education Consultants, is producing a 40 minute, large format film on wild dolphins. The film will feature the research being done by two scientists: Dr. Kathleen Dudzinski, a young marine scientist investigating dolphin communication and social systems, and Alejandro Acevedo-Gutierrez, a young Hispanic Ph.D. researching dolphin behavior and ecology. The film will inform the audiences about the methods, tools and significance of dolphin research and immerse them in on-going scientific investigations of wild dolphins in their natural habitat. The film will be supported by teacher's guides, a Science Career Exploration Unit for Hispanic youth distributed through ASPIRA, a School Trip Package for distribution to 11,000 teachers, and a Museum Educator Kit. The project also will provide theaters with 2,000 free passes for minority and low-income outreach programs. Greg MacGillivray, President of MacGillivray Freeman Films will be Executive Producer/Co-Producer/Co-Director/Co-Director of Photography. The other Co-Producer will be Alec Lorimore, Vice President for Film Production and Development at MacGillivray Freeman Films. The Co-Director/Co-Director of Photography will be Bob Talbot, an independent marine photographer. Dr. Bernd Wursig, Professor of Marine Mammalogy, Director of the Marine Mammal research Program, and Co-Director of the Institute of Marine Life Science at Texas A&M University will serve as the chief content advisor. Other science advisors include Alejandro Acevedo-Gutierrez, Kathleen Dudzinski, Randy Wells, Peter Tyack, and the staff scientists from the Mote Marine Laboratory. Informal science education and outreach advisors include Raylene Decatur, David Ellis, Freda Nicholson, Simone Bloom-Nathan, and Hilda Crespo. Project evaluation will be conducted by Barbara Flagg.
The Land Information Access Association seeks funds to support planning activities related to "Listening to the River," a project that will ultimately result in a new model for engaging teens and adults in environmental activities that can be transferred to other community groups and institutions. This long-term project focuses on an environmentally and regionally meaningful topic (i.e. watersheds), brings together teens and adults in scientific discovery, transforms these explorations into radio segments and creates a children's museum exhibit. Planning grant activities include: (1) a program summit to build new partnerships with informal-learning organizations and reinforce existing community networks; (2) assessment of the potential for a scalable, model project; and (3) focus and refinement of program goals and objectives.
North Carolina State University proposes to produce two one-hour documentaries on language diversity in the southeastern United States, one on a receding traditional variety of English on the Outer Banks of North Carolina tentatively titled Vanishing Voices of the Outer Banks, and one on the emergence of Spanish and Hispanic English in the Mid-Atlantic South tentatively titled The Spanish Voice in the New American South. The project is related to NSF research grant BCS-0542139, Old and New Ethnic Dialect Configuration in the American South," but it also connects with the PI's extensive, ongoing public outreach activities related to linguistic diversity. The project contributes to the public understanding of language diversity in American society and the social role of language in community life.
Children's Television Workshop is producing the second season of "CRO," an animated television series designed to bring informal science education to Saturday morning commercial television's large, demographically diverse audience of children. Each of eight new programs to be broadcast on ABC has the goals of: 1) entertaining six- to eleven-year-old viewers while increasing their familiarity with and interest in basic science and technology principles, 2) stimulating viewers' interest in science and technology by showing that they are not abstractions, but integral parts of daily life, and 3) convincing youth that discovering the workings of science and technology can be fun. In addition to the television series, CTW will develop and distribute a range of supporting materials. These include a twelve-page activity book; a four-color, four-page user's guide for informal science education leaders; two four- color, sixteen-page comic books that include puzzles, brain teasers, and simple experiments; an eight-panel activity poster; and inclusion of "CRO" material in 3-2-1 Contact magazine. Part of the distribution of these materials will be through CTW's partnerships with youth-serving organizations such as YMCA's , 4-H Youth Development Education, and Boys and Girls Clubs. The series also will be released on home video and CTW is considering development of an interactive product based on the series. Key staffing for season two will include Franklin Getchell who will continue from season one as co-principal investigator and Joel Schneider, who will replace Ed Atkins as the other co-principal investigator. Schneider will be responsible for content development of both the television series and of the ancillary materials. Jeffrey Nelson, formerly Executive Producer o f Square One TV, will join "CRO" as Executive Producer.
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TEAM MEMBERS:
Joel SchneiderFranklin GetchellMarjorie KalinsJeffrey Nelson
WGBH Educational Foundation is producing a four-hour documentary special, "Fire," to be broadcast as a NOVA special. The series will present the story of fire as an important but often overlooked key to understanding the natural world and our shared environmental history. Humans have used fire in virtually every aspect of our existence: for heat and light, as a tool and a source of power, for the private rituals of spiritual life and the monumental reshaping of entire landscapes. Fire acts as a significant agent of change in our world today, and the interaction of fire and humans is now acknowledged as a significant part of global climate change research and of biodiversity and ecosystem health studies. Fire will examine these and other powerful and fundamental scientific questions related to fire being explored today. The project will integrate fire history with an understanding of the scientific principles of fire chemistry and behavior, and it will link that knowledge with ecology, agriculture, forestry and resource management. An integrated outreach campaign will accompany the television series. It will be built around a resource kit, offered in both print and CD-ROM formats, with activities and other resources for families and youth organizations at the late elementary and early middle school level. There also will be special web pages within NOVA's award-winning web site that will include the "Fire" resource kit materials. The PI and Series Producer will be Judith Vecchione whose credits include the NSF-supported series on women scientists today, "Discovering Women." Paula Apsell, Executive Producer for NOVA, will be Executive-in-Charge. The Film Director will be Kirk Wolfinger whose prior NOVA productions include "Submarine!," "Titanic's Lost Sister," "Daredevils of the Sky," and "To the Moon." The Series Senior Advisor is Stephen J. Pyne, Professor of History at Arizona State University. Dr. Pyne is an environmental historian and author of the five-book "Cycle of Fire" suite. Other advisors include: Norman L. Christensen, Dean of the Nicholas School of Environment at Duke University; Johann Georg Goldammer, Senior Scientist and leader of the Fire Ecology and Biomass Burning Research Groups of the Max Planck Institute for Chemistry; Robert Huggins, Servicewide Education Coordinator for the National Park Service; Elizabeth A. Povinelli, Associate Professor of Anthropology at the University of Chicago; Marcella Russell, Regional Liaison for the Massachusetts Parent Involvement Project; and Brian Stocks, Senior Fire Research Scientist at the Canadian Forest Service.
The ZOOM children's television series, which reaches over 5.4 million children each week, teaches viewers the scientific processes as well as delivering science and mathematics content. The outreach materials and activities provide viewers with opportunities to explore, experiment and share their creativity. WGBH is requesting $1,303,776 of a total budget of $3,977,936 to produce 20 new shows for the ZOOM series. There also will be a new ZOOM campaign, the ZOOMsci Club, which will provide a unique way for kids to deepen their science and math knowledge while engaged in ZOOM's hands-on activities. The campaign includes: the new television programs, new print materials and outreach activities, and a new area of the ZOOM website that includes an on-line forum for kids to share results of their experimentation. ZOOM has been chosen by PBS as the first children's "local/national" show. This PBS initiative capitalizes on the strength of local public television stations and provides the opportunity for stations to customize ZOOM to serve the needs of their local markets. The stations can produce and insert segments that honor local kids for their volunteer activities and feature local kids answering questions. Stations also can localize outreach activities, producing their own local ZOOM websites and launching ZOOM Into Action campaigns to motivate kids to volunteer.
Education Development Center (EDC) is developing and implementing a three-year project to promote the informal learning of key basic mathematical concepts and skills among undereducated adults throughout the country. The effort will be part of EDC's Adult Literacy Media Alliance (ALMA). The principal components of the project will be: Ten new, half-hour episodes of the television series, TV411, which is currently carried by approximately 100 public television stations. The new programs will shift the emphasis of the series from reading literacy to mathematics skills. In addition to covering a broad array of mathematical concepts, procedures and vocabulary, the programs will have an explicit focus on problem-solving strategies and attitudes about mathematics. A multi-level national outreach and marketing campaign to attract viewers and users to the materials and to increase carriage of the series. An in-depth implementation effort will be conducted with outreach partners is six large metropolitan areas. EDC will adapt the outreach, marketing and promotion aspects of this focused effort so that it can be used by all television stations that commit to carry the series. Formative and summative evaluation to enhance the quality and effectiveness of the materials and to inform the understanding of the impact on viewers and users of these types of materials.
National Geographic Television is producing a large-format, 3D film, "Sea Monsters," about prehistoric marine reptiles. The project will also include formative and summative evaluations, educational materials for home, after-school and classroom use, professional development for educators, an interactive website and innovative outreach to underserved youth. The film will present the current scientific understanding of Mesozoic marine ecosystems and the biology and behavior of prehistoric marine reptiles. The storyline of the films sets paleontological discovery into historical context, and reveals much about the scientific method and process of inquiry. Innovative intercutting between live-action paleontology sequences and photo realistic 3D animation of the reptiles will bring the fossils to life and allow audiences to make connections between the remains that are uncovered and the reptiles' activities, all of which are driven by concrete evidence in the fossil record. Sea Monsters will have a strategic impact on the field of informal science education by using groundbreaking computer-generated imagery technologies, and by demonstrating that a strong, dramatic storyline is a powerful and effective method for communicating scientific concepts. Standards-based lesson plans for the classroom and informal activity guides for families will augment the impact of the film. National Geographic has teamed with leading scientific experts and formal and informal education specialists to inform and advise the project. Multimedia Research and Knight-Williams Research Communication, respectively, will conduct formative and summative research.