The Herpetology Education in Rural Places & Spaces (HERPS) project is a four-year full-scale development project designed to engage diverse North Carolina residents from the Central Piedmont, Eastern Piedmont, and Inner Coastal Plain regions of the state in conservation and field experiences focused on herpetology, the study of reptiles and amphibians. The project targets rural underrepresented groups in STEM; predominately African-Americans, Hispanics, and Lumbee Native Americans. The University of North Carolina-Greensboro and its partner organizations, Elon University and University of North Carolina-Pembroke, will partner to develop and implement all phases of the project. Ultimately, the project aims to increase knowledge of and interest in herpetology and related conservation issues, provide authentic research experiences, and better understand identity-related motivations and affordances of the casual, regular, and enthusiastic participant across project strands. HERPS builds on four pilot studies and will engage people of all ages in a broad range of herpetological activities including: (a) an annual herpetology-focused community event (HERPS Celebrations), (b) technology resources such as a project website and customized mobile applications (HERPS Cyberhub), (c) summer and year-long herpetological research experiences (HREs) for high school students and teachers, and (d) in-depth longitudinal herpetological study opportunities (e.g., box turtle study). In addition, there is separate but integrated research stand that will focus on identity and HERPS experiences, as settings for informal science learning. The identity research will study: (a) identity-related motivations and (b) identity-related affordances of casual, regular and enthusiastic participants across threads. In addition, an extensive formative and summative evaluation will be conducted using a mixed methods approach by an external evaluator. Using a multiple-entry-points approach for learning and engagement, this project could serve as a replicable model for similar efforts in other settings. In addition, the results of the identity reseach strand could fill a critical gap in the identity and informal science education research bases. With an average estimated reach of nearly 15,000 people of all ages and diverse backgrounds, the potential broader impacts of this project could be extensive.
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TEAM MEMBERS:
Catherine MatthewsAndy AshTerry TomasekAnn SomersHeidi Carlone
This project is designed to bridge the "public understanding of science" radio model with a "public engagement with science" approach using a new public media tool - the "Public Insight Network". Radiolab, an innovative hour-long radio program has developed a highly innovative and successful format over the past 5 years that fosters interest and understanding in STEM based on audiences' natural curiosity. It has exposed non-science attentive listeners to transformative STEM concepts such as Stochasticity (physics, statistics, neuroscience), Musical Language (behavioral science, neurology, acoustics) and Space (mathematics, astronomy, technology, engineering). This project will expand the model using innovative online strategies that will connect listeners with working scientists, with each other and with the Radiolab hosts. This new model is grounded in the direct interaction of audiences and scientists which positions listeners as active creators and curators of content rather than passive recipients. The target audience is young adults 18 years old and above. Key organizational partners are The Public Insight Network (and their affiliation with the National Academies of Science), American Public Media, the Borough of Manhattan Community College and Brooklyn College. Project deliverables include 30 hour-long Radiolab programs for broadcast on public radio stations; interactive, user generated articles for the web site; live online chats, engagement "apps" for mobile smart phones; and live events at college campuses and science centers. In addition, the project will implement a mentorship program to train college-aged underrepresented students that have demonstrated an interest in science and/or science journalism. Formative evaluation will gather actionable information from audiences and scientists than can inform the design of the deliverables.The summative evaluation will assess the success of the strategy for engaging audiences in ongoing science learning. Audiences are projected to increase from the current base of 1 million radio listeners per season and 2 million podcast downloads per month. The intended learning outcomes for the audience include their gaining greater knowledge and exposure to current scientific research, and increased engagement by becoming participatory learners through online interactions with science professionals and other listeners.
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TEAM MEMBERS:
Ellen HorneJad AbumradRobert KrulwichSoren Wheeler
The Cornell Lab of Ornithology is creating a new type of interactive, question-driven, online bird-identification tool called "Merlin," along with associated games, social networking tools, and other media. Unlike existing bird-identification guides, which are based on traditional taxonomic keys written by scientists, Merlin uses machine learning algorithms and crowd-sourced data (information provided by thousands of people) to identify birds and improve Merlin's performance with each interaction. The tool will help millions of people identify birds and participate in a collective effort to help others. The Crowd ID project will make it easier for people to discover the names of birds, learn observation and identification skills, find more information, and appreciate Earth's biodiversity. The summative evaluation plan is measuring increases in participants' knowledge, engagement, and skills, as well as changes in behavior. Impacts on participants will be compared to a control group of users not using Merlin. Merlin tools will be integrated into the Cornell Lab's citizen science and education projects, which reach more than 200,000 participants, schoolchildren, and educators across the nation. Merlin will be broadly adapted for use on other websites, social networking platforms, exhibits, mobile devices, curricula, and electronic field guides. Once developed, Merlin can be modified to identify plants, rocks, and other animals. Merlin will promote growth of citizen science projects which depend on the ability of participants to identify a wide range of organisms.
The University of Central Florida Media Convergence Laboratory, New York Hall of Science, and the Queens Museum of Art are developing a 3-D, multi-user virtual environment (MUVE) of the 1964/65 New York World's Fair. Virtual fairgoers of all ages will be immersed in an accurately modeled historical world with more than 140 pavilions on science, technology, engineering, and mathematics (STEM) disciplines and an array arts and humanities exhibits. The virtual world can be freely explored through self-designed avatars, and avatar-led guided tours. Discovery Points throughout the virtual environment will afford opportunities for in-depth engagement in STEM topics that will empower participants to explore the broader consequences of technological innovations. The centerpiece of user-generated content is FutureFair, an area where online users can create and share their personal visions of the future. Interconnections reaches beyond its virtual component through its partnership with the New York Hall of Science and the Queens Museum of Art, which are both situated in the heart of Queens in Flushing Meadows Corona Park, a 1255 acre urban park that hosted the 1939/1940 and 1964/65 Fairs. The New York Hall of Science will provide face-to-face youth workshops that employ problem-based learning. Single and multi-session programs will connect adolescents to STEM content presented at the Fair through the virtual world environment. Participants will create multimedia content for inclusion in the project's website. Multi-touch interactive stations at the Queens Museum of Art will enhance their NY World's Fair Exhibit Hall by empowering visitors to individually or collectively explore various STEM topics and the symbiotic relationships between STEM and the humanities, and by serving as an attractor for visitors to the online Fair exploration. The project will be completed in time for the 50th Anniversary celebration of the 1964 World's Fair. Building upon prior research on learning in virtual worlds, the project team will investigate how STEM concepts are advanced in a simulated multi-user virtual environment and studying the effectiveness of using Virtual Docents as enhancements to the informal learning process. The research and development deliverables have strong potential to advance the state of informal science education, research on modeling and simulation in virtual world development, and education research. Michigan Technological University will conduct the project formative and summative evaluations.
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TEAM MEMBERS:
Lori WaltersMichael MoshellCharles HughesEileen Smith
TERC is partnering with the Toxics Action Center to enhance the capacity of environmental organizations to teach mathematical literacy skills to low-income citizens, mostly women of color. Secondary collaborators include four environmental organizations around the country. The project is (1) developing math- and statistics-rich educational materials that help non-scientists interpret environmental test results, (2) developing training materials that help environmental organization personnel provide quantitative literacy training to citizens, (3) helping environmental organizations institutionalize project resources, and (4) evaluating the impact of project activities on environmental organizers, community members, and the general public. Project deliverables include bilingual, print- and web-based instructional materials (including videos) for environmental organizations to use with staff and community members; training sessions to create a cadre of environmental organization leaders who can conduct environment-focused, math training workshops; a communications toolkit for dissemination to journalists who cover environmental issues; and a resource-rich project web site.
The California Environmental Legacy Project is a new kind of educational media project. Through an integrated package of programs and media resources, it seeks to build public understanding about about environmental change and the deep and inextricable connections we have with the natural world. The Project has three interwoven media programs: "Becoming California," is a two-hour public television documentary that takes a fresh look at our past, present and future relationship with California's changing environment. Produced for a national public television audience, the target for broadcast is summer 2014. The Changing Places Initiative is a package of regional films created for selected state and national parks in California. Produced as standalone and companion programs to the broadcast program, the films are planned for release in park visitor centers beginning in summer 2014. A companion website aims to increase public understanding of environmental change by integrating the project's video program into an engaging and interactive user interface that offers streaming video, educational resources and social networking tools. Audience Research is a key element of the project that guides development of its media and provides feedback on its overall effectiveness. Project partners include California State Parks, the National Park Service and U.S. Geological Survey. KQED-TV in San Francisco is serving as its presenting station for PBS broadcast. The Project is led by team of distinguished scientists, leading educators and award-winning media professionals.
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TEAM MEMBERS:
James BaxterKit TylerJeffrey WhiteDavid Scheerer
This multimedia project tells the human story of the long, continuing quest to identify, understand, and organize the basic building blocks of matter leading to the Periodic Table of Elements. Project deliverables include a two hour PBS documentary; a website on the Periodic Table and discovery of the elements; a Teacher\'s Guide; and an Outreach Plan led by the St. Louis Science Center and nine other science centers. The target audiences are adults with an interest in science, inner-city youth, and high school chemistry teachers and their students. Partners include Moreno/Lyons Productions, the American Chemical Society (ACS), the Chemical Heritage Foundation; the St. Louis Science Center; and Oregon Public Broadcasting. The national broadcast and outreach activities are intended to complement the International Year of Chemistry (IYC) 2011, furthering the opportunity to enhance the public understanding of chemistry. The goal of the project is to reveal science as an intensely human process of discovery through stories of some of the greatest scientists. The two-hour PBS special will tell a "detective story" of chemistry, stretching from the ancient alchemists to today's efforts to find stable new forms of matter. Among key characters will be Joseph Priestley, Antoine Lavoisier, Humphry Davy, Dmitrii Mendeleev, Marie Curie, Harry Moseley, and Glenn Seaborg. The program will show both their discoveries and the creative process, using reenactments shot with working replicas of their original lab equipment. Interwoven with history will be segments on modern chemical research and the real-world consequences of the discoveries. A two-part Outreach Plan is aimed at engaging inner-city youths through a network of ten science centers led by the St. Louis Science Center and at reaching a broader audience through events, activities, and publications offered by ACS during National Chemistry Week and IYC 2011. The television program is projected to reach three million viewers during its multiple broadcasts over premiere week, increasing to five million or more with subsequent repeat broadcasts and DVD distribution. It is estimated that 6,500 underrepresented urban teens will participate in the hands-on activities in the ten science centers during IYC 2011. The website is intended to become a resource extending the reach and impact of the project for a decade or more. The summative evaluation will assess the extent to which the project accomplishes the goals of enhancing public understanding of chemistry, affecting public attitudes toward chemistry and chemists, and improving the understanding of the nature of science. Three studies will be conducted. The first will be an in-depth evaluation of the program and Web site with a sample of 150 adult PBS viewers using a two-group post-test randomized study design. The second study will evaluate the outreach effort with diverse audiences at the local level prior to and during National Chemistry Week using on site observations, surveys, and interviews to capture participant feedback at local events. The third study will evaluate high school educators' use of the Teacher's Edition & Guide.
The purpose of this integrated cross media project is to build public knowledge and curiosity about energy science and policy, to encourage audience confidence in its abilities to understand energy related science, and to stimulate exchange between community-based experts. The deliverables include five hour-long radio programs focusing on the interconnected nature of waterways, climate systems, and energy sources; a digital journalism and social network site focusing on energy topics; partner-driven outreach with universities and local public radio stations; and a training workshop for ethnic media partners. The project targets public radio listeners, ethnic media readers, local urban and rural communities, and Internet users. Partner organizations include New American Media, a consortium of ethnic media producers, the University of Texas at Austin (which will provide content expertise as well as outreach assistance), local public radio stations, and scientific organizations. Intended impacts on the general audience include building their knowledge and interest in energy science and policy, and influencing their confidence in understanding energy science, technology and engineering, as well as empowering them to voice their opinions in energy policy discussions and to make changes in their lives that will support a sustainable energy future. It is estimated that five million people will access the radio programs and web content over the sustained life of the project. Professional audience impacts include building science journalism capacity and reciprocal relationships between general and ethnic news media, as well as stimulating exchange between subject experts (e.g., water engineers and geoscientists) and community experts (e.g., community organizers and backyard gardeners) who can inform energy reporting and open new areas of discussion in the energy debate. The evaluation plan uses both quantitative and qualitative data collection and quasi-experimental designs to examine the impact of this project on both public and professional audiences.
LOOP is a new multiplatform, environmental project designed to help young children, ages 6-8, explore ecosystems and understand the science and systems of the natural world. Built upon a curriculum that moves beyond the 3Rs (reduce, reuse, recycle), the goal is to help lay the foundation for a lifelong interest in the science of sustainability. Deliverables include: a 20-episode television series with animated stories and live-action segments which feature families and children; an online game to immerse players in the same ecosystems seen on television; Loop Live Missions (outdoor science activities); and an afterschool/camp curriculum designed to get children and families outside to explore natural systems. Promotion of LOOP's educational resources will be undertaken through a partner network including the U.S. Forest Service, Children & Nature Network, National Recreation and Park Association, American Camp Association, National Summer Learning Association, Girl Scouts of the USA, and the Boys & Girls Clubs of America. LOOP is produced by WGBH in Boston and intended for national distribution on PBS. The project design creates an "interactive learning loop" which cycles between the television series, the Website, and outdoor science activities. The intended impacts are to: (1) deliver educational media to the target audience that increases their understanding of science and sustainability issues; (2) model and teach science concepts and scientific habits of mind; and (3) connect children and their families to the natural world. Concord Evaluation Group will be responsible for conducting formative and summative evaluation of the project. The summative evaluation is designed to measure project impacts with respect to change in behavior and attitudes, as well as science learning. The results of the evaluation will inform the curriculum for the current and future seasons of LOOP and contribute to the growing knowledge base of how media can effectively promote and teach substantive science to the young.
MIT Education Arcade, in partnership with the Smithsonian Institution, designed and developed Vanished, an eight-week environmental science game as a new genre called the curated game, a hybrid of museum-going, social networking, and online gaming. Middle school aged participants engaged in Earth systems science to study a range of environmental issues associated with mass extinction. Though the game was structured around a fictional scenario--communication with visitors from the future--it posited a future affected by current environmental issues and conditions, and encouraged participants to apply systems thinking as a means to understand how these current conditions led to environmental disruptions. As part of the game play participants studied, applied, and integrated knowledge and skills from multiple sources, including Earth science, ecology, astronomy, and archaeology, and forensic anthropology. An Advisory Board and contributing scientists were be involved. The project team is currently analyzing data collected from the game to test the hypothesis that the game play would allow youth, ages 11-14, to increase their understanding of the scientific process and increase their motivation to learn more science. This summative evaluation is being conducted by TERC Inc. A Curated Game Handbook will be produced to disseminate project results as a model for new applications of game-based learning. Open source software created as part of the game has been made available, and should enable future developers in informal science education to build directly upon these foundational efforts.
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TEAM MEMBERS:
Eric KlopferConrad LabandeiraScot OsterweilStephanie Norby
The Minnesota Zoo and Eduweb will design and develop "WolfQuest," an online, 3-D, multiplayer videogame based upon the behavior, biology and social structure of the gray wolf. This dynamic interactive experience will allow learners to become a virtual wolf (avatar) to explore gray wolves within an authentic virtual replication of wolf habitat and social structure. The scientifically accurate graphic representations of the virtual environment will afford rich and robust learning of wolf behavior, biology and habitat ecology. Participants are intended to emerge from the learning experience with a clear understanding of wolf conservation issues in the real world. "WolfQuest" is supported by a website that will function as a self-sustaining community of learners who will participate in discussion forums with wolf experts, and receive ongoing gameplay information and interaction with other participants. Additionally, the project website will provide educational guides for parents and teachers, interpretive materials, incentives to reward participants' achievements acquired through "WolfQuest" gameplay and provide a link to informal environmental organizations throughout the country. The national informal education network will afford regional customization of "WolfQuest," as well as provide social interaction among participants and organizations. The national participant network will disseminate and promote the "WolfQuest" game and wolf-related science programs. Two kiosk installations will be deployed at the Minnesota Zoo and the International Wolf Center for extended learning opportunities at those sites. Project assessment will aggregate data on learners' content acquisition, attitudinal change, game engagement and will yield guidelines for the field on effective practices in development of science education games, along with appropriate methodologies for evaluating game-based learning.
SciGirls TV Series, Website and Outreach is a transmedia project to encourage and empower girls to pursue careers in STEM. It is the first television series on PBS designed specifically for middle school girls, ages 8 - 12. The approach is based on gender research and best practices for STEM education for girls. Each episode features different real girls in active science investigations and engineering projects, while the series is unified by two appealing animated characters. The innovative format of the show forges a unique link to the Website, which is an integral part of the TV show itself. This request will support: * The production of ten new television episodes; * Enhancement of the SciGirls website on pbs.org; * Use of new technologies to create a SciGirls Smartphone app and interactive games; * Expansion of the SciGirls Museum Affiliates collaborative; a new SciGirls Mentorship Program with the AAUW and other professional organizations of scientists and engineers; and development of a new partnership with the Girl Scouts of the USA. The project's strategic partners are the National Girls Collaborative Project (NGCP) in Seattle and The Franklin Institute in Philadelphia. The NGCP links SciGirls with its network of 500 community-based science programs for girls, and The Franklin Institute helps coordinate the Museum Affiliates, a network of science museums that implements SciGirls outreach activities. The project will also work with the Girl Scouts of America's new "Girl Scout Leadership Experience" program which emphasizes STEM learning. The most significant web component is a social networking feature that allows girls who are interested in science to connect with peers across the nation. To date, there have been over 800,000 unique visitors and 50,000 registered "SciGirls." SciGirls TV is produced by Twin Cities Public Television and distributed by PBS Plus. Launched in February 2010, SciGirls Season One broadcasts reached over 86% of U.S. households. In addition, all programs are streamed on pbskids.org and available on iTunes free of charge. The Spanish version will be distributed on V-me. Two separate project evaluations will be conducted. Dr. Barbara Flagg will evaluate how SciGirls improves girls' knowledge and understanding of science and engineering and gives them greater confidence in their abilities in STEM. Valerie Knight-Williams will investigate the use of SciGirls outreach materials with a national network of after-school educators.