Community Television of Southern California (KCET/Los Angeles) proposes to create a national television series supported by outreach activities designed to motivate parents to participate in and support children's learning and enjoyment of mathematics. This proposal requests National Science Foundation funding of $1 million towards a total twenty-two month project costing approximately $1.7 million. The proposed television series Math Smart (working title) will include 5 lively half-hour programs designed specifically to aid parents and other adult family members of children in first through third grade. The series will be offered for broadcast nationally on the Public Broadcasting System (PBS). Videocassettes of the series and an accompanying Resource Guide will also be made available for home use. National promotional and outreach activities will complement the PBS broadcast, including presentations of national educational conferences and one-day orientation workshops for parents and teachers at selected sites. Over the course of the project, process and outcome evaluation will be conducted to ensure the effectiveness of the MATH SMART materials and activities. The primary goal of the MATH SMART Project is to empower parents to participate in and reinforce the learning of mathematics and a vital par t of everyday life. It is from parents that children develop the foundation for their educational success. Unfortunately, many parents do not possess the mathematical skills or confidence needed to help their children. By providing examples of hands-on learning activities which families can do together at home, MATh SMART offers parents the tools to help excite young children about mathematics. While special emphasis will be given to encouraging minority participation, this project seeks to help all parents and other primary caretakers prepare children for the 21st century.
Talcott Mountain Science Center, in cooperation with the Urban Schools Learning Network (encompassing a variety of state, regional and national partners), seeks $698,141 in National Science Foundation funds under the Informal Science Education Program for a three year national model for increased minority interest and participation in Informal Science Education Program for a three year national model for increased minority interest and participation in informal science education. The title of this partnership is Project PROMMISE )Promoting Role Model Minorities in Science Education). Over the next three years, Project PROMMISE will produce and broadcast at least 30 distance learning programs for thousands of secondary level students in urban and disadvantaged communities throughout the U.S. These Project PROMMISE broadcasts will bring distinguished minority and women scientists, explorers, astronauts and other figures in touch with urban young people through interactive video programming. Broadcasts will be preceded and followed by hands- on informal science education activities. The project also will broadcast national career exposure, exploration, and mentoring programs to better inform urban minority students of academic and career enrollment in secondary and post-secondary math, science and technology studies and cultural isolation by urban students, teachers and urban informal science education institutions. Major national partners for reform and pre- college minority enrichment are participating in the project, including the Edna McConnell Clark Middle School Change Network, the Museum Satellite Network, PIMMS at Wesleyan, the CT Pre- Engineering Program (CPEP). Private sector support has been gained from United Technologies, CIGNA and Union Carbide.
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TEAM MEMBERS:
Donald LaSalleGlenn CassisDaniel Barstow
Project Enhanced Science Learning (PESL) offers learning partners opportunities to engage in authentic scientific inquiry through apprenticeship. Such inquiry is often enabled by dynamic interactions among learning partners in physical proximity. Yet scientific and business practice using Internet and broadband services recognizes that not all partners necessary to an interaction can be co-located. Our vision uses new technologies to extend the collaborative "reach" of PESL to include diverse expertise among remote learners, teachers, and scientists. This work, in atmospheric sciences, extends collaborative media beyond asynchronous text-only email to shared workspaces and two-way audio/video connections that allow for collaborative visualization of science phenomena, data, models - What You See Is What I See (WYSIWIS). Tools for local- and wide-area networked learning environments will enable highly interactive, media-rich communications among learning partners. Research on these learning architectures will provide pedagogy and social protocols for authenticating the science learning experience in classrooms and other spaces. Greater motivation to learn and enhanced science learning in terms of more valid, performance assessments should result from students' participations. The next decade brings widespread, networked multi-media interpersonal computing. This project will provide a blueprint to inform the effective use of interpersonal collaborative media for science education.
Digital image processing offers several possible new approaches to the teaching of a variety of mathematical concepts at the middle-school and high-school levels. There is reason to believe that this approach will be successful in reaching some "at-risk" students that other approaches miss. Since digital images can be made to reflect almost any aspect of the real world, some students may have an easier time taking an interest in them than they might with artificial figures or images resulting from other graphics- oriented approaches. Using computer-based tools such as image processing operators, curve-fitting operators, shape analysis operators, and graphical synthesis, students may explore a world of mathematical concepts starting from the psychologically "safe" territory of their own physical and cultural environments. There is reason to hope that this approach will be particularly successful with students from diverse backgrounds, girls and members of minority groups, because the imagery used in experiments can easily be tailored to individual tastes. The work of the project consists of creating detailed designs of the learning modules, implementing them on microcomputers, and evaluating their effectiveness in a variety of ways, using trials with students at Rainier Beach High School, which is an urban public high school having an ethnically diverse student body and a Macintosh computer laboratory.
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TEAM MEMBERS:
Steven TanimotoMichele LeBrasseurJames King
The Museum will develop an interactive traveling exhibition entitled "Our Weakening Web: The Study of Extinction" that will explore the process of extinction and examine the current role humanity is playing in that process. Is humanity accelerating the rate of extinction by modifying the global environment? The goals of the exhibit are 1) that visitors discover that extinction is a natural process, 2) that visitors explore the many ways humanity is modifying the world,s environment, and 3) that visitors understand how their actions are related to the world's environmental problems and how they can make changes in their lifestyles to help protect the environment. Three size versions (8000 sq. ft., 4000 sq. ft., and 1800 sq. ft.) of the exhibit will be created in order to maximize the number of museums that are able to accommodate the exhibit. After its opening in Cincinnati in 1994, it will travel to approximately twenty-eight museums during the next three to four years. Each venue will have the exhibit for about four months. Complementary activities will be developed and manuals describing these as well as sample materials will accompany each exhibit. These activities will include a teacher's guide, local resource guide, on- floor demonstrations, short theater presentations, and an adult lecture series. Sample press kits and copies of all promotional materials will be included in the exhibit package as well.
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TEAM MEMBERS:
Susan SchultzChristopher BedelSandra Shipley
Award-winning Scholastic Productions, Inc. proposes to produce 39 fully animated, half hour television programs, based on the successful children's science book series, The Magic School Bus. We are seeking funding for the initial three seasons (13 episodes per season) which will be produced over a four year period. Designed as an informal science education series for PBS, it is targeted primarily for 6-9 year-olds, with special attention given to reaching girls and minority children. The series has clear science pedagogical goals: 1) to motivate children to further science study, 2) to present science facts, concepts and systems, and 3) to inspire positive attitudes towards science and education for students and teachers. Throughout the production, audience research and field testing will ensure that the programming is effectively meeting these goals. The series features a remarkable teacher, Ms. Frizzle, who takes her class on equally remarkable field trips. While other teachers may go to a museum, Ms. Frizzle leads her class onto a yellow school bus that shrinks (along with its students) to the size of a cell to journey through the human body, rocket into outer space, or travel into the eye of a hurricane. Thus, the series makes science tangible and relatable for an audience of children who are still concrete thinkers. We will create a broad outreach program, utilizing the publishing and distribution resources of Scholastic Productions' parent company, Scholastic Inc., (the largest publisher of children's materials in the English-speaking world), and other targeted organizations. Through viewer guides, series publicity and promotion, magazine editorials, community and after-school programs, we expect to reach a large and culturally diverse audience, including minorities frequently not served by PBS.
Reading Rainbow is an eighty (80) part PBS children's series (15 of which are science programs) that entices children five to eight years old to read good books, thus addressing the national tragedy of more and more young Americans reading less and less. The Emmy award winning series employs television to sell the joy of science and reading to young viewers. This proposal seeks funding for five additional Reading Rainbow programs which will focus on scientific themes. These programs will be added to the previously funded science programs (22) to become part of the on-going series in demonstrating to children how science is integrated into all aspects of our lives. The Reading Rainbow series premiered in the summer of l983 to phenomenal critical and popular acclaim. In the fall of 1990, Reading Rainbow expanded ta a year round, daily schedule-- after having spent seven years as a summer series. According to formal studies, the science shows are of great interest to children and pique children's interest in related science topics and books. The series is no in its tenth season and its popularity has grown among young viewers as well as with parents.
BILL NYE THE SCIENCE GUY is a half-hour, weekly children's science education series produced in Seattle, Washington by McKenna/Gottlieb Producers Inc. and KCTS Television in association with Rabbit Ears Production. The series is designed to make science assessable and interesting to children in the of forth and fifth grades by relating science at the interests and everyday activities of children and presenting basic concepts from elementary science curricula in a humorous and exciting format. Programs are set in a variety of studio and field locations and utilize special effects and the creative techniques of host Bill Nye, a popular television entertainer and science aficionado. In each program, studio demonstrations/experiments and field segments feature Nye and a diverse cast of children, scientists and celebrity guests. Experiments and demonstrations use inexpensive, safe household items to enable viewers to follow along at home or in the classroom. As part of the promotion and outreach for the series, ancillary materials such as a teacher's guide, parent's guide, activity packages and newsletters will be developed and made available to schools as well as in the home and such informal setting as community centers, libraries, and clubs.
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TEAM MEMBERS:
Elizabeth BrockWilliam NyeJames McKennaErren Gottlieb
The Carnegie Science Center (of Carnegie Institute) and Carnegie Mellon University (Center for Light Microscope Imaging and Biotechnology, a National Science Foundation Science and Technology Center, and The Studio for Creative Inquiry) have initiated a collaborative project that portends to change in a dramatic fashion the planetarium theater as a tool for informal science education. After several months of preliminary discussions and, now, the beginning of work, the creative team has been assembled that is defining the vision and executing the program of this exciting project. The vision being formulated is the transformation of The Henry Buhl Jr. Planetarium into a new visualization environment to achieve an interdisciplinary and interactive group learning experience. We call this new concept the "Group Immersive Visualization Environment (GIVE). GIVE will accomplish much of the impact of virtual reality by combining "three-dimensional" images generated by Evans & Sutherland's Digistar Projection System with real and animated, high-resolution video computer images and multimedia and by providing direct audience-control of program direction via The Henry Buhl Jr. Planetarium's elaborate 156-seat, electronic response system. While we anticipate the eventual production of a series of programs in a variety of subject fields, the first to utilize GIVE will be "Journey to the Center of the Cell," a 35-minute presentation. The treatment will convey an experience of self-discovery and natural wonder as audiences transport themselves through striking visualizations of the living cell. Production and evaluation of "Journey to the Center of the Cell" and the development of the Group Immersive Visualization Environment will occur under the auspices of staff of The Henry Buhl Jr. Planetarium, key personnel from Carnegie Mellon University, evaluator Harris H. Shettel, and an Advisory Panel consisting of key planetarium and eductional professionals. Program production packages, incorporating compatible components of "Journey to the Center of the Cell," will be produced, marketed and distributed to public and school planetariums; and a Teacher Resource Kit containing supplementary educational materials in the form of video tapes, CD-ROMS and computer disks wil extend the program's reach into the classroom. Special relationships and viewing times will be offered at The Henry Buhl Jr. Planetarium targeting Pittsburgh inner city schools and regional districts containing large percentages of underserved and minority students.
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TEAM MEMBERS:
Paul OlesD. Lansing TaylorMartin Ratcliffe
NACME will produce a three year public service advertising campaign designed to shape the educational choices children make in junior high and high school with respect to mathematics and science. The ads, featuring actor/director Spike Lee, will aim to increase the number of children in grades three through eight who understand the relevance and value of mathematics and science to life in the adult world. The campaign also will be directed towards parents with the goal of helping them recognize the importance of learning mathematics and science to their children's future. The components of the project will be: For each of the three years of the project, development and distribution of one 60, one 30, and one 10 second television spot; For each of the three years of the project, development and distribution of three 60, three 30, and three 10 second radio spots; Annual development of print ads and marketing materials to be delivered to selected consumer magazines, educator's publications, in-school magazines, newspaper "kid pages," comic book companies, and bus shelter and transit card carriers; Annual development and distribution of 100,000 full-color student brochures to reinforce the concepts outlined in the campaign; Annual development and distribution of 100,000 brochures for parents to engage them in their children's science and mathematics education; Establishment of a toll-free 800 number for students to call to request information. Each caller will be sent both the student and the parent brochure; Development of promotional materials including buttons, games, science experiments, math puzzles, T-shirts, etc.; Annual public relations campaigns including press conferences, media tours, in-school demonstrations, and personal appearances; Annual evaluation of the project including monthly reports of fulfillment of requests received via the 800 number. Development, production, and distribution of the campaign will be the responsibility of a task force consisting of: Ronni Denes, NACME's vice president for communications and public affairs; George Campbell Jr., President of NACME; Lea E. Williams, executive vice President of NACME and formerly served as vice president, educational services, of the United Negro College Fund; Catherine Morrison, director of research; and Ismael Diaz, director of precollege programs. The ad agency for the NACME/Ad Council campaign is Tracy-Locke. Rob Britton, manager of Advertising and Direct Marketing for American Airlines will serve as campaign director.
EINSTEIN is a series of three prime time television programs to be shown nationally on the Public Broadcasting Service (PBS). The series will present a scientific biography of Albert Einstein. The series will treat the life of Albert Einstein on several levels. The central narative thread will trace the development and impact of Einstein's work in physics. The three programs will examine Einstein's impact beyond physics -- as a muse for the arts; a dissident voice in politics; a moral sensibility; ultimately as the greatest public symbol of scientific accomplishment. With original texts (including newly identified documents from the Einstein archives), historical footage, interviews, documentary sequences, the most sophisticated computer animation available, and other techniques as appropriate, EINSTEIN will present to its audience a unique picture of the role of Albert Einstein in the making of the modern world. Beyond its broadcast in 1992, the series also will receive wide educational distribution in secondary schools and colleges and a large foreign audience.
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TEAM MEMBERS:
Paula ApsellThomas LevensonBarbara Flagg
"3-2-1 Contact," the nationally broadcast award winning children's public television science series, has been reaching children aged 8-12 with daily half hour science programming since 1980 with support from both the National Science Foundation and the U. S. Department of Education. In seven seasons of production, CTW has produced 225 regular and two special shows, generating an estimated 633 million viewings by the target audience and more than 1.66 billion viewings by viewers of all ages. With completion of primary show production, the series will begin repeat broadcasts in the fall of 1989 drawn from the library of existing programs. This final award will support continued broadcast of the series and insure the widest possible distribution and utilization of "3-2-1 Contact." CTW will implement a Transition Plan to sustain series broadcast, establish series access as a VCR based science resource, and insure permanent access for teachers, schools, and out of school resources to the "3-2-1 Contact" program library. Broadcast activities will include supporting a portion of the costs of residuals for rebroadcast for a five year period, production of five "3-2-1 Contact EXTRAS" -- single topic half hour specials with high visibility -- and encouraging increased off air taping of the series by teachers. Support for school use of the series will be strengthened with the development and distribution of topic indexing software and teacher guides, the creation of short "3-2-1 Contact" segments specifically tailored to the classroom needs of teachers and a series blockfeed to schools to create a permanent archive of shows. Community outreach partnerships will be strengthened and home video opportunities explored as well. This five year award will allow millions of American children the continued opportunity to view science programming after school on a regular basis, and will assist their teachers in making effective use of "3-2-1 Contact" program materials in classroom settings.