Goodman Research Group, Inc., (GRG), Cambridge, MA, conducted the formative evaluation of The Music Instinct project. The NSF-funded project aims to bring to PBS viewers the strong evidence of the connections between music and science, as well as to facilitate a deeper understanding of both fields. The Music Instinct project, presented by WNET/Thirteen, in collaboration with Mannes Productions, includes a two-hour television program, a website, and ancillary educational materials. The purpose of the formative evaluation is to obtain timely information to support and guide the producers as they
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TEAM MEMBERS:
Rucha LondheMiriam KochmanNivedita RanadeIrene F GoodmanWNET/ThirteenMannes Productions Inc.
This project will produce a multi-part radio project including eight half-hour documentaries, 40-50 short radio features, an audio clearinghouse and a website on scientific research in the Polar Regions. The content of the programs support the goals of IPY. The project will be produced with four international radio partners: the science units of The Australian Broadcasting Co., the BBC World Service, Radio Deustche-Welle and Radio New Zealand. These international collaborators will look at issues such as the influence of conditions in Polar Regions on global climatic change, how animals adapt to rapid environmental change, survival in extreme environments and processes of change among native people in the Polar regions. The programs will reach a large audience in the United States as well as internationally through the collaborating partners. The clearinghouse/website will be designed to provide organized learning resources and an audio archive of the project's radio programs and archival interviews and sounds for use by both the general public and professional audiences. There will be both formative and summative evaluation of the programs and website.
Twin Cities Public Television will produce six new episodes for the Dragonfly TV GPS (Going Places in Science) series in order to inform a mass audience of children, adults and educators about the revolutionary advances taking place in nanoscience and nanotechnology. The new programs will shine the DragonflyTV GPS spotlight on the network of science museums in the NISE Network, showcasing the new nanoscience programs and exhibits that are currently being developed. DragonflyTV, a weekly science television series targeted at children ages 8-12, presents children engaged in inquiry-based investigations, on-location in science centers across America. Each investigation will demonstrate the direct connection between learning experiences in science centers and the application of those lessons in everyday life. Each Nanoworld episode will apply the Dragonfly "Real Kids . . . Real Science" model, communicating both the scientific process and basic concepts in nanoscience. The DragonflyTV GPS will involve collaboration with the NISE Network, led by the Museum of Science in Boston, the Exploratorium, and the Science Museum of Minnesota. The episodes will be distributed by PBS Plus. Ancillary products will include an Educator's Guide, a Nanoworld poster, and a website featured on pbskids.org/go. Multimedia Research and will conduct formative and summative evaluations of the television production. Inverness Research will evaluate the collaborative process between TPT and the museum partners, and identify specific lessons learned by each group.
SciGirls is a national dissemination project, which puts resources from the PBS science series DragonflyTV into the hands of outreach professionals at PBS stations and educators in after school programs for girls. The current project leverages PBS' nationwide network of member stations to connect the educational research community with practitioners in the field. Thus far SciGirls has trained over 100 educators and community leaders and reached 2,300 girls in grades 3 through 8. SCIGIRLS MUSEUM ADVENTURES has four objectives: 1) to provide museum educators with DragonflyTV videos that model authentic inquiry in museum settings; 2) to expand SciGirls activity guides with new museum-based activities and research-based strategies specifically for museum educators; 3) to create a set of online, streaming videos that demonstrate best practices in gender-inclusive teaching; and 4) to facilitate feedback between our participants and the research community and deepen our understanding of the most effective ways to engage girls in STEM activities. Intellectual Merit--The strength of SciGirls lies in its comprehensive multimedia approach and its foundation in the inquiry-based strategies defined in the National Science Education Standards. The videos provided in SciGirls emphasize the process of science, rather than a collection of science facts. They provide real-world models of inquiry that all girls can do. Taken together, the SciGirls resources stimulate discussion, build confidence and pave the way for girls to investigate science questions on their own. The educational strategies provided by SciGirls are based in research into gender- inclusive STEM teaching and learning, translated into strategies that can be easily used by after school educators to create successful STEM experiences for girls. Broader Impact--SCIGIRLS MUSEUM ADVENTURES will provide museum educators at ten sites with materials that can be used in their programs for years to come. The entire set of resources--streaming videos and Activity Guides--will be available on DragonflyTV's Web site at www.pbs.org. The outcomes of the project will be shared with the informal science education research community. Findings will be reported at the annual PBS National Center for Outreach Conference
Produced by Thirteen/WNET New York and Nelvana International, the Award-winning series CYBERCHASE is the only mathematics series for children on American television. Designed for kids ages 8 to 12 and packed with mystery, humor, and action, each episode delivers positive messages about math by teaching concepts in a fun way that kids can understand. The goal of this formative evaluation for Season 3 evaluation was two-fold: 1) to observe and assess the performance of third-graders on tasks related to two math topics in development for Season 3 (Angle & Distance and Logic & Reasoning) and 2) to
This formative evaluation gathered feedback from parents and their fourth grade children in response to two activities included in the Cyberchase at Home outreach materials. The user-based feedback assisted with the design of new outreach materials. The general goals for the research were to explore reactions to the activity card format; assess appeal and difficulties in implementation of two activities; estimate comprehension of activity content; and evaluate parental interest in further activities and workshops. Cyberchase is the Emmy Award-winning mathematics series and website on PBS KIDS
The goal of this evaluation was to assess issues of user friendliness, appeal and comprehension related to the Cyberchase website’s homepage, web adventures, weekly polls and games. Cyberchase is the Emmy Award-winning mathematics series and website on PBS KIDS GO! using broadcast, web, new media and educational outreach to impact millions nationwide. Designed for children ages 8 to 11 and packed with mystery, humor, and action, Cyberchase’s mission is to improve kids' problem-solving and math skills, and inspire them with confidence and enthusiasm toward math. The TV series airs daily on PBS
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TEAM MEMBERS:
Barbara FlaggSandra SheppardCarey BolsterMichael TempletonThirteen/WNET
Goodman Research Group, Inc. (GRG) conducted summative evaluation of the Journey to Planet Earth: The State of the Ocean's Animals project. GRG has served as external evaluator for Journey to Planet Earth since 1999. Journey to Planet Earth is a PBS series that explores the fragile relationship between people and the world they inhabit. The most recent evaluation included two components: 1) a viewer study of the Ocean's Animals episode in the series (hosted and narrated by Matt Damon), and 2) an evaluation of the outreach initiative that complemented the series. The broad goal of the
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TEAM MEMBERS:
Marianne McPhersonElizabeth BachrachIrene F GoodmanScreenscope, Inc.American Association for the Advancement of Science
Goodman Research Group, Inc. (GRG) conducted front-end evaluation of New Earth Explorers, a four-part science documentary series developed by Earth Images Foundation. The project's goal was to create a series that would target prime time PBS viewers with an aim to present information about earth science and relevant current research in a way that is engaging for viewers. In addition to the series, the project intended to develop related outreach with the intent of increasing STEM learning and promoting an understanding and appreciation of the earth sciences as an interesting field and
Goodman Research Group, Inc. (GRG) conducted summative evaluation of Origins of the Universe, the 4-part NOVA miniseries. The Origins series chronicled the history of the earth's formation, how the universe evolved to permit the emergence of life on earth, the likelihood that there is life beyond earth, and the tools and techniques scientists use to study the universe. In June 2007, Thomas Levenson, MIT professor and Executive Producer of the series, won the inaugural Walter P. Kistler Science Documentary Film Award for his work on Origins. An extensive outreach campaign accompanied the series
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TEAM MEMBERS:
Jennifer BeckJennie MurackUnicorn Projects, Inc.Irene F Goodman
Goodman Research Group, Inc. (GRG) conducted a summative evaluation of the second season of NOVA scienceNOW, the PBS series that explores cutting-edge scientific and technological innovation in real time. (GRG also served as the external evaluator for NOVA scienceNOW during Season One). In addition to the television series, WGBH-TV developed a companion website, a series of high school classroom activities, and a Science Cafe outreach initiative, designed to discuss, in non-academic environments, the latest developments in science. The Season Two evaluation included: 1) a viewer study
Goodman Research Group, Inc. (GRG) conducted a summative evaluation of the first season of NOVA scienceNOW, the PBS series that explores cutting-edge scientific and technological innovation in real time. The evaluation included two primary components: 1) an evaluation of the television series, and 2) an evaluation of the outreach, which consisted of a companion website and a series of Science Cafes hosted around the country. GRG's evaluation was designed to assess the project's effectiveness in meeting its overall goal of engaging a variety of audiences more deeply with scientific research in